1

Increasing the capacity

of our communities to

engage with technology

Linked Up, Loud and Literate - 29 August 2016 Adelaide

Digital Inclusion & The National Agenda

Brendan Fitzgerald Manager Digital Inclusion Infoxchange

Discussion

● Infoxchange

● Digital Inclusion In Australia

● Measuring it

● Go Digi

● National Year of Digital Inclusion

“We strengthen communities

using technology to create

positive social change”

Our vision and mission

Our social objectives

Digital Inclusion Sector Capability

Addressing entrenched disadvantage Housing & homelessness Youth & families

Mental health, ageing & disability Indigenous

Our focus areas

Key enablers

Empowerment – Integrity – Excellence – AgilityOur values

IMPACTIncrease the reach and impact of our

work

INNOVATIONDrive innovation to

maximise our impact

SUSTAINABILITYBuild capability

through sustainable growth

Everything Is Online

The Digital Deluge

• 150 Million emails• 69,444 hours of Netflix• 2.4 Million google searches• 972,222 tinder Swipes• 120+ new Linked In accounts• Etc…………..

• 38,640• 18,342

#DigiConfession Activity

• My most embarrassing or fun tech mishap

#DigiConfession Activity

• Someone else's most embarrassing or fun tech mishap

Digital Inclusion in Australia

Source: CSIRO 2013

• Confidence• Skills

• 1 in 5 Adult Australians Emerging Research• Digital Inclusion Index

• Swinburne• Cultivating Digital Capacities

• Western Sydney uni• Digital Behaviours

• Monash University (BehavoiurWorks)

• Public Housing internet +• ACCAN

Australian Digital Inclusion IndexKey findings:

- Digital inclusion in Australia is growing, although the national level is ‘moderate’ and progress

is mixed

- Many Australians are still missing out - vulnerable groups (people with disabilities, unemployed,

low income, seniors, Indigenous) consistently receive the lowest Index scores

- Access is improving, and Digital Ability is the area where greatest improvement isneeded

- Over time, the Index number for Affordability has slightly declined. While the value of internet

services has increased (meaning data is cheaper), this overall decline in the affordability measure

has been driven by a drop in Relative Expenditure (because people are spending a higher

proportion of their household income on digital services). This may impact low income earners.

- Geography plays a critical role - the Index reveals significant differences between rural and

urban areas (a Capital - Country gap)

- Certain states (Tasmania, WA, SA) consistently rank lower than the national average while

Capital Cities and the ACT rank higher

Cultivating Digital CapacitiesThe Digital Capacities Index is unique in four respects:

• Extends existing measures beyond the individual

• Recognizes that rapid changes in technological innovation create a dynamic environment highlighting the importance of resilience as a strength that promotes safe, sustainable and positive uses of the internet.

• Targets relational interactions and dynamics, or social connectedness, as critical to understanding the importance values and attitudes play in cultivating digital capacities.

• Highlights how digital engagement promotes intergenerational relationships in valuable and meaningful ways.

www.digitalcapacities.org

Digital Exclusion – Public/Social Housing

FYA analysed 4.2 million job ads from the past 3 years

The biggest increase in demand were as follows:

• Digital literacy is up by 212%

• Creativity is up by 65%

• Critical thinking is up by 158%

• Presentation skills are up by 23%

More information here – http://www.fya.org.au/wp-content/uploads/2016/04/The-New-Basics_Update_Web.pdf

When Us old people die out ….. Problem Solved?

Youth may be digital natives but...

• A national four year digital literacy program with the

goal of supporting more than 300,000 Australians to

improve their digital skills.

• A partnership between Infoxchange and Australia Post.

• Learning Guides www.godigi.org.au

What is Go Digi?

342Network Partners[our goal was 300]

Future Knit (new)

Computer Pals Newcastle (new)

Migrant Resource Centre Southern Tasmania(new)

Q Shelters

COTA SA (new)

City of Darwin Libraries

Springvale Neighbourhood House (new)

Go Digi Network – 4 Year program

Logan City Council Libraries (new)

• Help Australians to realise their online

potential, raise awareness of digital inclusion

and celebrate the benefits of digital literacy

and digital inclusion.

• Pop Up Festivals, Conversation events and

Mentoring Program

• SA & Adelaide Sept 8 -10

• www.godigi.org.au/nydi

National Year of Digital Inclusion

NYDI Champions

Appy Hour, Kangaroo Hotel - Maldon

One of our most popular pop up events.

Choose an friendly learning environment, and a topic that

has broad appeal.

NYDI Media Reach & Value

Month No of clips Audience Reach Ad Value

February 103 843,290 $ 323,058

March 14 139,763 $ 6,600

April 329 15,589,597 $ 349,546

May 2 199,730 $ 4,410

June 28 161,503 $ 97,315

TOTAL 476 16,933,883 $ 780,929.86

“Digital Exclusion = Inequality”