Admin Track Presenters Insights & Advice for Dreamforce ’17

Blaze Your #AwesomeAdmin Trail

The DF17 Admin Track is By Admins, For Admins

6.7 years Average Salesforce Experience

1K+ years Combined Salesforce Experience

94% Say “Admin Job found me”

vs. 4% who pursued the role

Describe Admins in One WordSalesforce Experience

Diverse Work Experience Adds Depth

Attorney Office Depot furniture salesBabysitter Parcel CourierBabysitter Process EngineerBellman Programmer AnalystBilingual Customer Service Quality Engineer - ManufacturingBus Girl Research Lab TechnicianCafeteria Worker Restaurant CookCashier RetailCircuit City Warehouse Salesforce AdministratorComposting Facility Intern SAP Basis AdministratorCookie Factory Shop AssistantCorn Detasseler Shop AssistantEditorial Assistant Siebel DeveloperEditorial Assistant Software DeveloperEngraver (Tombstones) Software EngineeringFast Food Summer CustodianFrozen Custard Dessert Artist Supermarket Checkout OperatorGas Station Attendant T-shirt SilkscreenerGutter Cleaner Technical ArchitectHebrew School Teacher The GapKitchen Porter TypesetterLifegaurd Used Car Sales AssistantMarketing Assistant WaiterMarketing Information Analyst Wegmans CashierNewspaper Carrier

What was your first paid job?ABAP developer Platoon Leader - US Army Signal

CorpsAdministrative Assistant Product ManagerApplications Specialist Product MarketingBusiness Analyst Professional Services ManagerBusiness Analyst Program ManagerBusiness Analyst Project EngineerBusiness Development Representative

Project ManagerBusiness Intelligence Analyst Project ManagerContracts Manager Project ManagerCustomer Service Rep 3 Support Leader

Sales DirectorCustomer Support Rep Sales EngineerCustomer Support Representative Sales Operations ManagerDirector of Enrollment Systems Sales RepresentativeDirector of Operations Senior Business AnalistDirector of Support Senior Product ManagerEducational Technology Specialist Software ArchitectEvangelist StudentField Training Specialist System AnalystHead of Publishing Support Services Systems AnalystHead of Publishing Support Services Technial Support EngineerIT Manager Technology Project ManagerMarketing Administrator Technology SpecialistMarketing Director Value Center Relationship ManagerMarketing Director Wealth Management AdvisorMembership Coordinator

What did you do before you became and Admin?

Admins Work Salesforce Magic Across the Business

Other10%

IT32% Business

58%

CEO Managing Implementation CEO Practice LeadChief Revenue Officer Practice LeadChief Sales Officer PresidentChief Value Officer PresidentCIO PresidentCRM Leader R&D Support ManagerDigital Products Team Lead Salesforce Admin, Team LeaderDirector IT Salesforce AdministratorDirector of Investment Advisory SelfDirector of Online Learning Senior Product Support EngineerDirector of Sales and Business Specialist LeadDirector Solution Engineering Sr. Systems ManagerDirector, Product Delivery SVPGlobal VP, Customer Journey SVP of SalesI'm my own boss SVP Product ManagementI'm the boss :) Team ManagerI'm the Boss :) Vice President of Client ServicesIT & Systems Director Vice President of TechnologyIT & Systems Director Vice President, Global Customer Manager of Solution Engineering VP Business SolutionsManager, Solution Engineering VP of SalesManaging Director VP of ServicesManaging Director (West Coast)

What is your boss’ title? Do you report to Business or IT?

Admin Track Speakers’ Advice: Plan

Write out your goal. This may sound basic, but doing this first and foremost is the foundation stone for making the most of Dreamforce. It will shape how you attend the event and plan what you do day to day hour by hour. You will stay focussed and discover a lot more.

Accept that with +1000 sessions and opportunities for learning, that you simply can't do it all. Focus on what's most important for you. Attend at least one roadmap course and don't forget to have fun!

Be selective with what you see and participate in - give yourself the time to really take in a few topics in depth. Take time in between sessions to digest what you're learning. If you spread yourself too thin, you'll feel frantic and you're less likely to have any key learnings really "stick"!

Focus on the feature or Cloud that excites you, then inhale knowledge, stories, ideas and solutions in that area on your path to becoming a Subject Matter Expert (SME) in that discipline or product. Find your passion and grow it into a career.

Register for the presentations that aren't filmed such as the Road Map Sessions, you can catch others online afterwards. Then when you need a break, grab a spot by the Admin Theater and take in the great content (also not filmed).

What’s your best advice for Admin attendees?

Admin Track Speakers’ Advice: Connect

Connect with presenters on social and in the Community. Don't be afraid to ask follow up questions days/weeks/months after Dreamforce.

Be open and introduce yourself to someone you don't know. Ask them about their journey and learn from their experience. Sounds simple, but those interactions helped me learn the most.

Be open to moments. Whether connecting with a stranger or someone you have only known online, be open to the connections that happen at Dreamforce.

Make connections before & during Dreamforce. The most valuable thing for me has been the people in the Salesforce ecosystem. I now have a support system and friends from all over the world, in various industries, with different backgrounds. I can't say enough good things about the PEOPLE. Network!

Never just sit down in an empty row and look at your phone before a session. Show up 5 minutes early and find someone to sit by that isn't looking at their phone. Some of the best connections you will make happen right before and after.

Take time to stop and ask questions of your fellow Admins! Regardless of industry or number of users managed, you'll find tips and tricks in every corner of Dreamforce.

What’s your best advice for Admin attendees?

For Fun: #AwesomeAdmin Job Descriptions

Creative problem-solver who loves working with all types of people and finding solutions for their biggest work challenges.

Magical creature that can "JUST" make all things happen.

Business process interpreters who recognize and translate business needs (known and unknown) to provide automated cloud based solutions built on Salesforce.

A Salesforce Admin wears a utility belt, can walk through fire, takes on any challenge, and serves as an ambassador to bring the company together. Comfortable in any situation, they will seek out opportunities and develop solutions, despite every opposition. A Salesforce Admin finds purpose in enabling everyone around them to have a greater impact.

As a Salesforce admin, you will have to tame managers, feed sellers, enchant end-users among other amazing things.

I am a Salesforce Administrator because freakin' miracle worker is not an official job title.

Open-minded, smart and Salesforce addicted.

You'll be up late, in early, and often asked to do the impossible. But, you'll love every minute of it.

Observe. Collaborate. Learn. Think. Build. Improve. Repeat.

If you could write the official #AwesomeAdmin job description, what would it be?

Do all the #AwesomeAdmin Things at DF17!

Join the Dreamforce for Admins GroupGet all the latest info

bit.ly/dreamforceforadmins

Attend the Salesforce for

Admins KeynoteBookmark and register

bit.ly/df17adminkeynote

Attend Admin Track Breakouts & Theater Sessions

Get the cheat sheet: bit.ly/df17adminsessions

Visit the Admin Meadow at

Moscone West

See you there!