design portfolio- neel shah
DESCRIPTION
Showcase of select design + social innovation workTRANSCRIPT
Design for Frugal Sustainability Product development toolkit for low income groups in India
Conditions seeking frugal sustainablity Toolkit Features
Environmental Concern Innovative Distribution
High Price-performanceFrugal Resource UsageOffers Interactivity
The tool has been developed into an interactive format that allows browsing according to userrequirements
The design process for the tool has been made on basis of a clear understanding of nine common constraints faced by innovators working in the domain of frugal sustainability.
Identifies common constraints
The design process assists designers in product development in finding multiple design by decoupling the solutions along six phases of product life cycle
Decoupled Solutions
Design for frugal sustainability is an approach to serve the rural Indian low-income households that can spend less than INR 3,453 Indian rupees (US$75) on goods and services per month.
The approach is o en characterized by frugal usage of resources in product development, high price performance of the product, efficient distribu on channels and a concern for ecological preserva on in spite of considerable profit margins.
Defining Frugal Sustainability
Design for Frugal Sustainability
Product development toolkit for low income groups in India
Workshop on Frugal Sustainability
Context-oriented design Insights Solution-oriented
design insights
Contraints versus Product Life Framework
Affinity Mapping
Interviews with Frugal Innovators
Case Reviews
Data collection by organizing a workshop and providing problems to 14 design students in context of frugal sustainability.
Affinity maps developed from data collected through transcripts, presentations and reviewed cases.
A matrix framework is developed to plot the common constraints identified by affinity mapping against product life. The solution oriented insights are to develop design cues for the toolkit. The prod-uct life approach allows a mutually exclusive categorization of design cues along the product life phases.
To categorize common constraints faced by the designers while approaching frugal sustainability
The matrix is then developed into an interactive toolkit for assisting designers in approaching frugal sustainability. The draft version integrates feedback from several user tests on more basic versions
To categorize solutions sought by the designers while approaching frugal sustainability
Select case reviews from public domain to gather insights from secondary research.
Vis-à-vis and telephonic interviews, with frugally sustainable innovators to understand approaches, constraints and solutios sought in their endeavours
Data CollectionGathering Insights and developing frameworks
Developing Prototypes
Design for Frugal Sustainability Product development toolkit for low income groups in India
The design tool provides design cues for approaching frugal sustainability. The design cues have been generated through a qualita ve study of cases ranging across concepts, prototypes and market-readysolu ons
DesignDesign cues are insights from instances where constraints were faced in product development. Cues provides approaches to apply the solu ons to these constraints to instances in similar contexts
Use the design toolkit. Tune your concept
Make your designFrugally sustainable
Product Life Constraints
“ The toolkit helped me tweak my product concept. The good thing about the toolkit is that it allows you to build on the idea you already have”
- Abhitosh Ghongade, Student, Design Programme, IIT Kanpur
Team of 6
3,264
12,600
5780
Daily Organic Waste Chain
Our current waste chain
IS LINEARDaily Inorganic Waste Chain Dump Inc is an initiative for a
convenient and safe system that motivates users for early and maintained segregation of household solid waste with an aim of maximal utilization of materials
&
Organic Waste Cycle
Domestic Waste
Food & Garden waste segregated
Collected in Green Bin
TransportedRefuse Derived Fuel generated
To make Electricity
Residue taken for composting
for making food
Inorganic Waste Cycle
Domestic Waste
Recyclable waste is segregated
Collected in Blue Bin
Transported
Taken to segmentation facility
Taken to recycling units
The linear waste chain can be moulded into two separate circular
pathways. TOne for recycling the inorganic waste for more product lives.
and the other to bring organic waste back to earth and gassing off
useful components, that otherwise harm the environment.
DirectIncentives
Safety Gear
Betterequipment
Eco friendlyimage
Smaller direct incentives
Incentives Involved
Housewives
Stakeholders Involved
Sweepers
Institute
Ragpickers
Maids