defense acquisition enterprise 2.0

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Defense Acquisition Enterprise 2.0 Peter Modigliani Asst Vice President for Program Mgmt Alion Science & Technology SAF/AQIM Policy & Integration [email protected] Twitter: @PeteModi ESC Workforce Development Week 12 Aug 10 http://www.defenseacquisitionenterprise.com

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As briefed at Hanscom AFB - ESC's Workforce Development Week (12 Aug 10). Transforming the World's Biggest Bureaucracy via innovative and collaborative Enterprise 2.0 tools and concepts.

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Page 1: Defense Acquisition Enterprise 2.0

Defense Acquisition Enterprise 2.0

Peter ModiglianiAsst Vice President for Program Mgmt

Alion Science & TechnologySAF/AQIM – Policy & Integration

[email protected]: @PeteModi

ESC Workforce Development Week 12 Aug 10

http://www.defenseacquisitionenterprise.com

Page 2: Defense Acquisition Enterprise 2.0

How to Transform The

World’s Biggest Bureaucracy

With Collaborative Web-Based Tools

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Defense Acquisition Enterprise 2.0

Page 3: Defense Acquisition Enterprise 2.0

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The DoD Acquisition Enterprise Today

Acquire Advanced TechnologyHundreds of Programs

Massive Resources$350B+ Budget, 360,000 Person Workforce

Complex ProcessesBureaucratic and/or Ill-Defined

Outdated ToolsStatic Websites, 60s Apps, and Emails

Page 4: Defense Acquisition Enterprise 2.0

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DoD and the Internet

ARPANET

40 years ago, the DoD (DARPA) invented the Internet (precursor) to

share information on defense research

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What is Web 2.0?

Using Web-based Tools To Foster Collaboration

Wikis Blogs Microblogs SocialNetworks

RSS SocialBookmarking

Multimedia Crowdsourcing

Page 6: Defense Acquisition Enterprise 2.0

“If I share information, particularly program issues,

people will use it against me.”6

Culture of Distrust

Page 7: Defense Acquisition Enterprise 2.0

Time’s Person of the Year 2006

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Time’s Person of the Year 2006

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Defense.gov

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Acquisition Reform

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Congressional Reforms

• More Bureaucrats

• More Reviews

• More Reporting

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Page 11: Defense Acquisition Enterprise 2.0

• Policy Memos

• Emails

• Staff Meetings

• Commander’s Calls

• Conferences

• Website

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How Do You Communicate Your Message?

How Well Is Your Message Received?

Page 12: Defense Acquisition Enterprise 2.0

Wikis

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Hawaiian for fast

Page 14: Defense Acquisition Enterprise 2.0

• Huge online encyclopedia

– 13 million articles

• 5th most visited website in US

– 65 million visitors/month

• Collaboratively written and edited by volunteers around the world

Wikipedia

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Single best example of how the Internet expands knowledge

Page 15: Defense Acquisition Enterprise 2.0

• The Intelligence Community (IC) onlinesystem for collaborative data sharing

• Three wikis on JWICS, SIPRNet, and Intelink-U.

• Used by the 16 IC agencies and DoD since 2005

Intellipedia

ODNI say Intellipedia will change the IC

culture, widely blamed for failing to "connect the

dots" before 9/11.

15https://www.intelink.gov/wiki

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DoD Wikis

Technical collaboration among DoD

scientists, engineers, program managers and

warfighters

https://acquipedia.dau.mil

https://www.dodtechipedia.mil

DoD acquisition encyclopedia

• Program Management

• Financial Management

• Engineering

• Logistics

• Contracting

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Create A DoD Program Wikipedia

Program OverviewSpecificationsQuantitiesDeveloperOperational UnitsOperations

Major Events/ScheduleMajor BriefingsDocumentsPOCs at each organizationImages/VideosLinks

FACT SHEETTYPE INFO

CURRENTPROGRAMMATICS

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DoD Wiki Applications

Simple Documents Complex Documents

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Point Paper- Background- Issue- Recommendation

TEMP- Resources- Test Schedule

Sys Eng Plan- Tech Reviews- Requirements

Acq Strategy- Sys Eng- Contracting- Test

ADM- MS B approval to enter

EMD phase- EMD Exit Criteria

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Use Wikis Instead of Email

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If anyone can edit a wiki, how can you trust it is accurate?

• Crowd validation

• Links to authoritative sources20

Trustworthiness of Wikis

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BLOG

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• Provides an online diary of posts

• 200+ million blogs, 1 million daily posts

– Individuals, companies, news, politics, sports, etc

– Integrate text, photos, videos, links to other sites

– Comment section for readers – Two way discussion

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Blogs

Corporations embraced blogs to streamline product development and collaborate with customers

http://fastlane.gmblogs.com

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Federal Government Blogs

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http://www.whitehouse.gov/blog http://blogs.state.gov

http://innovation.gsa.gov http://www.dhs.gov/journal/theblog

Wh

ite

Ho

use

GSA

’s C

IO

Stat

e D

ep

t.D

HS

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DoD Blogs

http://airforcelive.dodlive.milhttp://www.dodlive.mil

http://www.doncio.navy.mil/blog.aspx

Do

D

Each

Se

rvic

e

Nav

y’s

CIO

http://peosoldier.armylive.dodlive.mil

PEO

So

ldie

r

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News Blogs

http://www.dodbuzz.com http://www.wired.com/dangerroom

http://www.lexingtoninstitute.org/defense http://www.nationaldefensemagazine.org

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Related BlogsAir Force SAE

Army SAENavy SAEDoD Live

Hot TopicsKC-X Tanker

IMPROVE Act 2010JSF

QDRAfghanistan

WSARASystems Engineering

Congress

How About A Defense Acquisition Blog?

SECDEF Testified to Congress today on President’s Afghanistan strategy - We need to rapidly field capabilities to support the

new surge – Sec Gates stressed to me the troops are at war, the building is not. We must change that mindset in AT&L!

I told Lockheed Martin’s CEO Robert Stevens they will be responsible for the F-35 cost overruns

XYZ program developed a great contract strategy for their multiple award ID/IQ development contract –competition, agile, and metrics – A model for other programs.

I testified to SAC-D today on the FY11 Appropriations Bill See the video and transcript. Focus on costs and speed.

5 Comments

273 Comments

Page 28: Defense Acquisition Enterprise 2.0

• Share strategy, vision, and priorities

• Reach a wider audience

• Foster collaboration

• Keep your community informed and engaged

• Recognize successful people and programs

• Share great briefings, news, videos, docs, etc

Why DoD Leaders Should Blog

Finally shed the bureaucrat label!

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Page 29: Defense Acquisition Enterprise 2.0

Program Blog – Online Community

Test Lead: Flight Test issues have been resolved –New patch installed and test flights resume Monday

PEM: I briefed SAC-D Staffer on Wednesday on status of Block 40 and Flight Tests – Successful meeting.

PEM: HASC Cut $100M in FY11 – Submitting appeal

PM: Briefed OSD Staffs on initial acquisition strategyfor Block 50 – Well received with some great feedback. Tracking for MS B in October.

Global Hawk

Related Blogs

Predator

Reaper

UAS Task Force

Hot Topics

Block 40

Test

WAAS

RTIP

This is NOT actual program data

PM: We welcome the new Deputy Program Manager, Lt Col Jim Stone joining us from the Reaper PMO.

3 Comments

4 Comments

5 Comments

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Page 30: Defense Acquisition Enterprise 2.0

“Content owners are beginning to understand that the value of their data is much greater if its

distributed outside of their environment than if it’s locked up inside a single environment”

- Keith TeareSilicon Valley CEO

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Microblogging

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• 140-character messages• Distribute time-sensitive info and links• Follow people, organizations, or subjects• Over 100 Million users

Twitter

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Over 2 BillionTweets Per Month

http://twitter.com

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Twitter – A Single User’s Posts

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http

://twitter.co

m/th

ejoin

tstaff

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Twitter – A Reader’s View

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PublicListsh

ttp://tw

itter.com

/PeteMo

di

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Who To Follow?

@NationalDefense

@dodbuzz

@cnnbrk(3 million followers)

@aviationweek

@ABAviationWeek

@DeptofDefense6,500 followers

@US_Air_Force(8,900 followers)

@USArmy(27,000 followers)

@NavyNews(9,800 followers)

@MarineCorpsNews(5,500 followers)

@defense_news

@dangerroom

@thehill

@usfora

@PacificCommand

@PEOSoldier

@ArmyConnect(PEO C3T)

@DoDLiveMil

@thejointstaff(19,000 followers)

@pentagonchannel

@PeteModi

@CENTCOMNEWS

@HASCRepublicans@HASCDemocrats

@PeteModi/DoD@PeteModi/Defense News@PeteModi/Defense Industry@PeteModi/US Air Force@PeteModi/Enterprise 2.0P

ub

lic L

ists

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Program managers post regular updates for external communication across the community

Portfolio managers “follow” all their programs and news outlets to get a current, tailored digest

A DoD Microblog Would Enable Portfolio Management

Congress passed a 2nd CR -Cont Resolution thru 18 Dec

Air Force FM: Seeking to find sources for $2B OSD Bill

XYZ Program: Test issues driving 3 month delay and $10M bill

JSF: Developing plan to add flight test assets and s/w engineers

Brig Gen Tom Smith Announced as new PEO C2 see his bio here

Liberty: Fielded aircraft this week after only 8 month development!

ABC Program: AT&L approved MS B – Contract Award in Jul

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• Email days /weeks

• Monthly/Quarterly Reports

take weeks to compile and

have stale info when

leadership finally read

• PM posts on a microblog

• Unfiltered summaries

• Immediate dissemination

• Diverse array of inputs

• Rapid feedback

Sharing Program Status/Issues

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MDA

SAE

PEO

Dir

PM

MDA

SAE

PEOPM

Today Tomorrow?

Page 38: Defense Acquisition Enterprise 2.0

“When I post a question on my blog, I expect the person with the answer to post back. I do not

expect the person with the answer to run it through you, your OIC, the branch chief, the

exec, the Division Chief and then get the garbled answer back before he or she posts it for me.”

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Gen James Cartwright, VCJCS, Blogger

Page 39: Defense Acquisition Enterprise 2.0

Social Networking

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Page 40: Defense Acquisition Enterprise 2.0

• Professional network

– 55 Million Users, 200 countries

– Execs in all Fortune 500 companies

• Build your network

– 140 connections leads to

– 24,000 two degrees away

– 2 million three degrees away

• Build Profile

• Add Connections

• Reconnect with alumni

• Join Groups

• People you may know

• Professional discussions

• Collaborate on projects

• Find SMEs and Events

• Job Opportunities

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LinkedIn

http://www.linkedin.com

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• Collaborative workspace for all Intel Community analysts

• Provides unprecedented access to interagency databases

• DIA went live on JWICS Sept 08, now >15,000 users

One of Time Magazine’s 50 Best Inventions of 2008

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A-Space

http://en.wikipedia.org/wiki/A-Space

Somali Pirates Iranian Elections Afghanistan

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Allow users to create groups

• Facilitate professional discussions online• Foster Joint collaboration• Share briefings, documents, and training• Job identification and matching• Find experts and pose questions to the community

Establish an Acquisition Social Network

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Program X

C4ISR

MDAP PMs

Pentagon Staff

Cost Estimators

IT Acquisition

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SME SME

Culture Change

Transition from a rigid command and control hierarchy to a more collaborative structure

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Effectively Use the 360,000 Person Workforce

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Groups of people can form networks of trust online without a central system controlling their behavior or directly enforcing their

compliance.

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- James SurowieckiAuthor, The Wisdom of Crowds

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RSS

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• A family of web feed formats used to publish frequently updated works in a standardized format

– News headlines

– Blog posts

– Audio and video

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Really Simple Syndication (RSS)

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RSS Compiles Your Personalized News

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Setup an Alert for Your Program

http://www.google.com/alerts

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RSS Reader

Add

All

Recommend

ReadFeeds

NewsAlerts

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Crowdsourcing

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Don’t Phone a Friend, Ask The Audience!

Phone a Friend = 65% accurateAsk the Audience = 91% accurate

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• Outsourcing a job to an open call online to an undefined, generally large group of people

• The crowd also helps to vet the solutions

Crowdsourcing

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• Problems can be explored cheaper and quicker

• Tap a broader talent pool than your organization

• Gain first-hand insight on customers' desires

Crowdsourcing Benefits

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The community feels an earned sense of ownership through contribution and

collaboration

Page 54: Defense Acquisition Enterprise 2.0

TRADOC’s BGen H.R. McMaster published the 2009 Army Capstone Concept online for public preview and feedback

Outlines the Army plans for future armed conflict

Army Capstone Concept

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Video: http://www.vimeo.com/7066453Bulletin Board: http://council.smallwarsjournal.com/showthread.php?t=8486

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Defense Solutions.gov

DoD Portal for innovative companies, entrepreneurs, and research organizations to offer potential solutions

Current Theme: Non-Lethal Weapons to Stop A Vehicle

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Crowdsourcing AoAs

1. Users Identify Capability Gap

3. Crowd submits materiel and non-materiel solutions

2. Capability Gap Posted Online

5. Winning Solution Selectedand Contributors Rewarded

4. Crowd Vets Alternatives 6. Users Have A BetterSolution Sooner

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Defense Acquisition Enterprise 2.0

57Photo Credit: Andre Kutscherauer

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Existing DoD Capabilities

Intelinkhttps://www.intelink.gov

Microsoft SharePointhttp://sharepoint.microsoft.com

milSuitehttps://blog.kc.us.army.mil/

Defense Connect Onlinehttps://www.dco.dod.mil

Army Knowledge OnlineDefense Knowledge Online

https://www.dko.mil

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• Reduced bureaucracy

• Unlock innovation quickly

• Capture and share knowledge effectively

• Find and access experts

• Harness talent of your workforce

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Enterprise 2.0 Benefits

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Across Teams and OrganizationsAcquisition and User Communities

Inter-Service and AgencyGovernment and Industry 60

It’s All About Collaboration

Photo Credit: US Army

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Challenges

Resistance toChange

Security

Funding

Senior Management

Support

Integrating with Existing Technologies

Training

DoD Culture

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Get Familiar With Web 2.0 Tools

Imagine Doing Business DifferentlyUsing These Collaborative Tools

*** Don’t use for FOUO business!

http://www.google.com/reader

http://www.google.com/alerts

https://www.google.com/accounts

http://twitter.com

http://www.linkedin.com

http://docs.google.com

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Externally

• Review your website

• Start a blog

Internally

• Empower your staffs with Web 2.0 tools

• Change the culture too – Not just an IT issue

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Explore New Means to Collaborate

Demand Enterprise 2.0 Tools From Your CIOs

Page 64: Defense Acquisition Enterprise 2.0

Questions?

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Page 65: Defense Acquisition Enterprise 2.0

Summary

Collaboration

Innovation

Challenge the Bureaucracy

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http://www.defenseacquisitionenterprise.com