december 2020 fieramilano rho-pero (milan, italy) · (milan, italy) handicraft the fair promotes...
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EVERY DAY FROM10.00AM TO 10.30PM
FREE ENTRY
International Expo of Crafts, People
and Countries
5TH-13TH DECEMBER 2020FIERAMILANO RHO-PERO
(MILAN, ITALY)
Artigiano in Fiera is the largest and most important international exhibition, which for 25 years has been promoting the history and precious work of worldwide artisans.
Here, companies can promote and sell their products to the greater public and create or consolidate their reference market.
Artigiano in Fiera is the exhibition where the world’s countries can tell their story and promote their culture and territory.
5th-13th December Fieramilano Rho-Pero(Milan, Italy)
HANDICRAFTThe fair promotes handicraft from all over the world, identifying the most au-thentic, original and quality products that are a direct expression of people, stories, values, territories and cultures.
CULTURE A display of crafts, traditions, events, music and dance that promotes the culture and identity of each popula-tion, and, within the territorial system, makes the visitor’s experience unique and original.
FOOD & WINEArtigiano in Fiera is the ideal place to promote typical local products, quality food, culinary traditions and recipes from all corners of the globe.
TOURISMArtigiano in Fiera represents a great opportunity for country marketing, with the possibility to promote tourism offers, services, infrastructures and even travel deals directly to the market.
An attentive, selective market, with a strong spending capacity.
A direct marketing action used to consolidate an increasingly structured customer network.
Test your market at the sole cost of
exhibiting at the fair.
Introduce and promote yourself to a broad market. The opportunity
to create a customer network and word of mouth that
leads to increased sales.
9EXHIBITION HALLS
340.000SQUARE METRES
1 millionVISITORS
3.000EXHIBITION STANDS
more than
100COUNTRIES
more than
A CULTURAL, SOCIAL AND
ECONOMIC PHENOMENON
MEET YOUR MARKET
TEST YOUR MARKET
COMMUNICATION AND SELF-PROMOTION
ORIGINVisitors of the fair are predominantly from north-west Italy and about 45% are from Milan
AGE Visitors representing all ages.
TIME SPENT AT THE FAIROn average: 6 hours and 30 minutesVisitors that return multiple times during the exhibition.
11,1%
15%
14%
23,4%
36,5%
16-24years
55 years and over
25-34 years
45-54years
35-44years
THE MARKET: MORE THAN ONE MILLION VISITORS
21,9%
30,8%
16,6%
7,3%
1,8%
21,6%SPENDING CAPACITYThe average spend of visitors is more than 100 Euros.
Up to 40 €
40-100 €
150-250 €
250-500 €
More than 500 €
100-150 €
Cost per square metre including shell scheme stand (dividing walls, carpet flooring, sign with company name, lighting and power socket)
Surcharge per square metre for corner stands
Registration fee for each exhibiting enterprise (including those in collective stands), inclusive of all services (inclusion in APP and internal parking);
VAT on total**
All-risks insurance for each exhibiting enterprise*
* All-risks coverage up to € 25,000 on the total value of your goods. The premium (€ 100) will be invoiced by Fiera Milano Spa** VAT not to be applied to exhibiting companies resident outside Italy (DPR 633/72 Art. 7 quinquies).
TERMS OF PARTICIPATIONOnly enterprises able to guarantee originality, quality and authenticity of their products, are allowed to exhibit at the fair. Ge.Fi. Spa or its representatives will directly assess such conditions.Enterprises that apply to exhibit must submit a com-pany profile, which also includes a recent copy of their Company Registration Report, a selection of photos of their workshop and artisan products.
WOULD YOU LIKE TO REGISTER? Visit artigianoinfiera.it
SERVING AREAS Serving areas are allowed, further to a specific request and approval by Ge.Fi. Spa, and entail a surcharge (fixed) of € 100 per square metre (inclusive of waste disposal and cleaning of common areas).
INVESTMENTBy 30th
SeptemberFrom 1st October
260 €
45 €
550 €
22%
100 €
270 €
55 €
550 €
22%
100 €
Entering Artimondo means staying in contact with the customers you meet at Artigiano in Fiera, all year round.
An opportunity to create continuity from your sales at the fair.
The online shop aims to be the e-commerce platform of excellence for crafts enterprises: the opportunity to take on new challenges and reach new objectives, often unattainable by personal company websites.
Artimondo is the Artigiano in Fiera online shop active in five languages: Italian, English, German, Spanish and French; an offer reser-ved to selected enterprises that guarantee quality, originality and authenticity of their production.
ARTIMONDO: THE ONLINE SHOP OF ARTIGIANO IN FIERA
INTERESTED?For information and costs, contact Artimondo: Tel. +39.02.319.119.11 • [email protected]
artimondo.it artimondo.co.uk artimondo.fr
artimondo.deartimondo.es
is the value of online sales in Europe (+ 11.5% in 2019). Italy is ranked fourth (after UK, Germany and France) with a value close to 31.6 billion Euros and a 15% increase with respect to 2018.
670BILLION EUROS
To stay in contact with your customers all year round
OFFER• A platform with well-defined online
shops for each product category.
• Tailored, punctual and efficient logistics services.
Viale Achille Papa, 3020149 Milan (Italy)
Tel. +39.02.319.119.11Fax +39.02.700.58.903
artimondo.it
In collaboration with: