december 2014: the best tips to remember when launching your site
TRANSCRIPT
10 tips for redesigning your site in 2015
Next month on January 15
We’ll be in the smaller room for January
• Things that should be done earlier.– Keyword research
– Making a site mobile responsive
– Adding content/images
– Creating a child theme
– Customizing colors
– Setting up social media
• Moving the site to the new host.– Too many variables to cover in a single Meetup
What we won’t cover today
Some of our task templates
● SEO Audit
● Planning Phase
● Design Phase
● Development Phase
● Adding sites to InfiniteWP
● Updating WordPress
Some of our task templates
● SEO audit checklisto Get data from Raven, Canonicalization,
mobile responsiveness, number of indexed
pages, check out parent landing pages,
google analytics installed?, extra footer links,
Hx hierarchy, title and other meta tags,
copyright date, accurate social URLs
o Blog: Category setup, WP version, sharing
plugins
Some of our task templates
● Planning Phase of a websiteo Collect initial payment
o Create sitemap
o Import SlickPlan / Set up content collector
o Wireframe
o Planning complete, set up design phase
Some of our task templates
● Design Phase of a websiteo Set up dates for this phase
o Take a screenshot of current site
o 25% payment due
o Design home page
o Design internal page
o Prep files for development
o Design complete, set up development phase
Some of our task templates
● Development Phase of a websiteo Set up dates for this phase
o Final copy due
o Set up test site
o Import content collector and set client cc
access to “subscriber”
o Develop site
o Send test site and final invoice
Some of our task templates
● Add sites to InfiniteWPo Full site backup, update plugins on site,
activate in IWP, hide themes/plugins as
needed, add to GWT, add to backup
schedule, add to Port-Monitor, add to “WP
Blogs” template, send invoice and add
recurring to Freshbooks and Teamwork
Verify Google Analytics
● Make sure it’s using Universal, including
demographics
● Set up any goals, if applicable
● Set up site search tracking, if applicable