data portability privacy and the emergence of the social web by joseph smarr’s (plaxo)
DESCRIPTION
Data Portability, Privacy, and the Emergence of the Social Web [from Web2.0 Expo 2008 (SF)]TRANSCRIPT
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Lots of sites care about “who you know”…
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Lots of talk about “opening up the social web”…
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…so where are we at?
…and where are we going?
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The social web today is broken…
On each site, we still have to:-Re-create an account-Re-enter our profile info-Re-find our friends-Re-establish our relationships
New social apps have limited options:-Create yet-another-silo (and start from scratch)
-or--Make a widget inside an existing walled garden
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…but help is on the way!
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Create a portable, durable online identity
OpenID- Sign up / sign in with an existing
account- Link / share your profile data between
sites
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Example: Sign up for Plaxo with OpenID
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Create a portable, durable online identity
OpenID- Sign up / sign in with an existing account- Link / share your profile data between sites
rel=me (XFN)- Consolidate your online identity with me-links
Social Graph API- See what your users said about themselves
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Public profiles enrich online identity
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Build and maintain real relationships
Contact APIs- Find people from your current address book- Leverage previously established relationships
OAuth- Share private data between trusted sites
Friends-list portability- Continuous discovery across multiple sites
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“A periodic check of new people from your networks on other sites”
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Stay up-to-date with the people you know
OpenSocial- Build social apps that can run anywhere
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OpenSocial
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Stay up-to-date with the people you know
OpenSocial- Build social apps that can run anywhere
RSS / Atom- Syndicate your activity to share with others
Jabber (XMPP)- Real-time update stream between sites
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In conclusion:
The social web is opening up…and fast!
(we’ve seen this movie before)
Time to get involved!
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