curriculum vitae weiwu zhang - ttu · 2020-01-14 · 1 curriculum vitae weiwu zhang june 10, 2018...

1

CURRICULUM VITAE

WEIWU ZHANG

June 10, 2018

PERSONAL DATA

Work Address: Department of Public Relations

College of Media and Communication

3003 15th Street

Box 43082

Texas Tech University

Lubbock, TX 79409

Phone: (806) 834-5967

Fax: (806) 742-1085

Email: [email protected]

Home Address: 6203 77th Street

Lubbock, TX 79424

Phone: (806) 831-4418

Email: [email protected]

EDUCATION

Ph.D., Mass Communications, University of Wisconsin at Madison, 2000

Dissertation: Communication, Citizen Competence, and Democratic Processes

Advisor: Dr. Jack M. McLeod

M.A., Applied Communication Theory and Methodology, Cleveland State

University, 1996

Certificate in American Studies, Johns Hopkins University - Nanjing University Center

for Chinese and American Studies, 1992

B.A., English, Nanjing Normal University, 1989

mailto:[email protected]

mailto:[email protected]

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ACADEMIC POSITIONS

Texas Tech University, September 2013 – present

Associate Professor, College of Media and Communication

Texas Tech University, July 2007 – August 2013

Assistant Professor, College of Media and Communication

Austin Peay State University, August 2005 – July 2007

Associate Professor, Department of Communication

Austin Peay State University, August 2000 – July 2005

Assistant Professor, Department of Communication

University of Wisconsin at Madison, January 2000 – May 2000

Teaching Assistant, J614 Communication and Public Opinion, School of

Journalism and Mass Communication

University of Wisconsin at Madison, January 1999 – December 1999

Teaching Assistant, J325 Public Relations Practices, School of Journalism and

Mass Communication

University of Wisconsin at Madison, January 1998 – December 1998

Teaching Assistant, J614 Communication and Public Opinion, School of

Journalism and Mass Communication

Cleveland State University, Cleveland, Ohio, September 1994 – June 1996

Research Assistant. Department of Communication.

Zhenjiang Teachers College, Zhenjiang, Jiangsu Province, China, September 1992 – July

1994

Assistant Professor, Department of English

Zhenjiang Teachers College, Zhenjiang, Jiangsu Province, China, September 1989 – July

1991

Assistant Professor, Department of English

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PROFESSIONAL AND ADMINISTRATIVE/LEADERSHIP EXPERIENCE

Association for Education in Journalism and Mass Communication, Institute for Diverse

Leadership in Journalism and Communication, August, 2018 – 2019

Fellow, 2018-19 class

Texas Tech University, Lubbock, Texas, April, 2016 - Present

Chairperson, Department of Public Relations, College of Media and

Communication

Texas Tech University, Lubbock, Texas, January – April, 2016

Interim Chairperson, Department of Public Relations, College of Media and

Communication

Routledge, Taylor and Francis Publisher, Philadelphia, Pennsylvania, January 1, 2015 –

December 31, 2016

Editor, Communication Booknotes Quarterly

Texas Tech University, Lubbock, Texas, January 1, 2013 – December 31, 2015

Assistant Director of Graduate Studies, College of Media and Communication

Texas Tech University, Lubbock, Texas, September 1, 2010 – December 31, 2012

Assistant Department Chairperson, Department of Public Relations, College

of Media and Communication

Texas Tech University, Lubbock, Texas, September 1, 2010 – May 31, 2011

Fellow, Institute for Inclusive Excellence, sponsored by the Division of

Diversity, Equity, and Inclusion and the Teaching, Learning, and Professional

Development Center

Austin Peay State University, Clarksville, Tennessee, August 2005 – December 2005

Interim Chairperson, Department of Communication

Austin Peay State University, January 2005 – December 2005

Graduate Coordinator, Department of Communication

Austin Peay State University, Clarksville, Tennessee, August 2000 – May 2007

Director, Communication Research Center, Department of Communication.

Conducted and supervised telephone survey projects at CATI-equipped

Communication Research Center for clients and academic projects for class

and Austin Peay State University.

Client projects:

United Way (Clarksville-Montgomery County Chapter) needs assessment

survey (2003)

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Surveys of APSU seniors and graduates for the Economic Development

Council of the City of Clarksville (2002)

Clarksville-Montgomery County School System (CMCSS) survey (2001)

City of Clarksville life satisfaction survey with Dr. Margaret Duffy and Dr.

Mike Gotcher (2001)

Academic projects:

Post September 11 civil liberties attitudes survey (2003)

Communication and citizen competence survey (2003)

Communication and civic life survey (2002)

COMM 3400 Mass Communication Research Methods class projects:

Trust and media use survey (2005)

Media use and the 2004 US presidential election survey (2004)

Media use and the 2002 US mid-term elections (2002)

Media use and September 11, 2001 terrorist attacks survey (2001)

Media use and the 2000 US presidential election survey (2000)

Department of Communication:

Alumni survey of graduates with BA, BS, and MA in Communication (2004)

Austin Peay State University at Fort Campbell:

Alumni survey of graduates with Associate of Science and General Studies

degrees (2004)

University of Wisconsin – Extension, Madison, Wisconsin, June 1998 – May 2000

Data analyst and survey processor.

University of Wisconsin, Madison, Wisconsin, May 2000 – August 2000

Data analyst, Department of Life Sciences Communication.

Nanjing Normal University, Nanjing, Jiangsu, China, September 1985 – June 1989

Editor and host of the English News Service, University Radio Station.

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RESEARCH

Refereed Journal Articles

Lee, S. Y., Zhang, W., & Abitbol, A. (in press). What makes CSR communication lead to

CSR participation? Testing the mediating effects of CSR association, CSR credibility,

and organization–public relationships. Journal of Business Ethics.

Gearhart, S., & Zhang, W. (2018). Same spiral, different day? Testing the spiral of silence

across issue types. Communication Research, 45(1), 34-54.

Zhang, W., & Abitbol, A. (2016). The role of public relations in social capital. The Online

Journal of Communication and Media Technologies, 6(3), 211-233.

Zhang, W., & Gearhart, S. (2015). The effects of Internet use and Internet efficacy on offline

and online engagement. The Online Journal of Communication and Media Technologies,

5(4), 147-169.

Gearhart, S., & Zhang, W. (2015). “Was it something I said?” “No, it was something you

posted!” Applying the spiral of silence theory in social media contexts. Cyberpsychology,

Behavior, and Social Networking, 18(4), 208-213.

Saaty, A., Reed, D. B., Zhang, W., & Boylan, M. (2015). Factors related to engaging in physical

activity: A mixed methods study of female university students. Open Journal of

Preventive Medicine, 5(10):416-425. DOI: 10.4236/ojpm.2015.510046

Wigley, S., & Zhang, W. (2014). Does planning and practice make perfect? A study of

communication culture, autonomy and PR practitioners’ confidence in handling crises.

Public Relations Journal.

Gearhart, S., & Zhang, W. (2014). Gay bullying and online opinion expression: Testing spiral of

silence in the social media environment. Social Science Computer Review, 32(1), 18-36.

Seltzer, T., Zhang, W., Gearhart, S., & Conduff, L. (2013). Sources of citizens’ experiential and

reputational relationships with political parties. Public Relations Journal, 7(4).

Zhang, W., Seltzer, T., & Bichard, S. (2013). Two sides of the coin: Assessing the influence of

social network site use during the 2012 U.S. presidential campaign. Social Science

Computer Review, 31, 542-551.

Merle, P., & Zhang, W. (2012). France and the USA: A comparative analysis of social capital

on both sides of the pond. French Politics, 10(3), 269-289.

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Seltzer, T., & Zhang, W. (2011). Debating healthcare reform: How political parties’ issue-

specific communication influences citizens’ perceptions of organization-public

relationships. Journalism & Mass Communication Quarterly, 88(4), 753-770.

Wigley, S., & Zhang, W. (2011). A study of PR practitioners’ use of social media in crisis

planning. Public Relations Journal. 5(3).

Johnson, T.J., Zhang, W., & Bichard, S.L. (2011). Voices of convergence or conflict: A path

analysis investigation of selective exposure to political websites. Social Science

Computer Review, 29(4), 449-469.

Seltzer, T., & Zhang, W. (2011). Toward a model of political organization-public relationships:

Antecedent and cultivation strategy influence on citizens’ relationships with political

parties. Journal of Public Relations Research, 23(1), 24-45.

Zhang, W., Johnson, T., Seltzer, T., & Bichard, S. (2010). The revolution will be networked:

The influence of social network sites on political attitudes and behaviors. Social Science

Computer Review, 28, 75-92.

Zhang, W., & Seltzer, T. (2010). Another piece of the puzzle: Advancing social capital theory

by examining the effect of political party quality on political and civic participation.

International Journal of Strategic Communication, 4, 155-170.

Johnson, T.J., Bichard, S.L., & Zhang, W. (2009). Communication communities or “Cyber

ghettos”: A path analysis model examining factors that explain selective exposure to

blogs. Journal of Computer-Mediated Communication, 15 (1), 60-82.

Wigley, S., & Zhang, W. (2009). PR gets personal: A framing analysis of coverage before and

after a source's criticism of the media. Public Relations Review, 35, 304-306.

Zhang, W., & Chia, S. C. (2006). The effects of media and social capital on civic and political

participation. Communication Studies, 57 (3), 277-297.

Kanervo, E. W., Zhang, W., & Sawyer, C. (2005). Communication and democratic

participation: A critical review and synthesis. Review of Communication, 5(4), 193-236.

McLeod, J. M., Scheufele, D. A., Moy, P., Horowitz, E. M., Holbert, R. L., Zhang, W., Zubric,

S., & Zubric, J. (1999). Understanding deliberation: The effects of discussion networks

on participation in a public forum. Communication Research, 26, 743-774.

Pfau, M., Moy, P., Holbert, R. L., Szabo, E. A., Lin, W-K., & Zhang, W. (1998). The influence

of political talk radio on confidence in democratic institutions. Journalism & Mass

Communication Quarterly, 75, 730-745.

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Peer-Reviewed Book Chapters

Johnson, T.J., Bichard, S.L., & Zhang, W. (2012). Revived and refreshed: Selective exposure to

blogs and political Websites for political information. In F. Comunello (ed.), Networked

sociability and individualism: Technology for personal and professional relationships

(pp. 196-217). Hershey, PA: IGI Global.

Johnson, T.J., Zhang, W., Bichard, S.L., & Seltzer, T. (2010). United we stand? Online social

network sites and civic engagement, in Z. Papacharissi (ed.) Networked self: Identity,

community, and culture on social network sites (pp. 185-207). New York: Routledge.

Peer-Reviewed Encyclopedia Chapters

Zhang, W. & VanDyke, M. (in press). Association vs. causation. In L.A. Schintler and C.L.

McNeely. (Eds.), The SAGE encyclopedia of big data. Los Angeles, CA: Sage.

Zhang, W. (in press). Consistency. In J. Mattlingly. (Ed.), The SAGE encyclopedia of theory.

Los Angeles, CA: Sage.

Zhang, W., & Gearhart, S. (2014). Non-profit Organizations. In K. Harvey (Ed.), Encyclopedia

of social media and politics (pp. 895-897). Los Angeles, CA: Sage.

Zhang, W., & Gearhart, S. (2014). Social capital (political uses). In K. Harvey (Ed.),

Encyclopedia of social media and politics (pp. 1138-1141). Los Angeles, CA: Sage.

Zhang, W., & Gearhart, S. (2014). Social Media Strategies and Tactics (in Political Campaigns).

In K. Harvey (Ed.), Encyclopedia of social media and politics (pp. 1175-1180). Los

Angeles, CA: Sage.

Zhang, W., & Gearhart, S. (2012). Political behavior in social network sites. In Z. Yan (Ed.),

Encyclopedia of cyber behavior (pp. 1050-1062). Hershey, PA: IGI Global.

Peer-Reviewed Book Review

Zhang, W. (2005). Review of the book The Press Effect. Journal of Communication, 55, 878-

880.

Non-Refereed Book Chapter

Johnson, T. J., Bichard, S.L., & Zhang, W. (2010). Shut up and listen: The influence of

selective exposure to blogs on political tolerance. In C.M. Evans (ed.), Internet issues:

Blogging, the digital divide and digital libraries (pp. 147-164). New York: Nova Science

Publishers

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Peer-Reviewed Conference Proceedings

Zhang, W., & Abitbol, A. (2014). The role of public relations in social capital. Official

proceedings of the International Public Relations Research Conference, Miami, FL.

Seltzer, T., Zhang, W., Kiambi, D., & Kim, D. (2011). Building an agenda; Building a

relationship: Defining organization-public relationships through the second-level agenda-

building function of public relations. Official proceedings of the International Public

Relations Research Conference, Miami, FL.

Seltzer, T., & Zhang, W. (2009). Impact of antecedents and relationship maintenance strategies

on perceived relationship with political parties during the 2008 general election. Official

proceedings of the International Public Relations Research Conference, Miami, FL.

Peer-Reviewed Conference Papers

Gearhart, S., & Zhang, W. (2018, August). Facilitating role of opinion climate in speaking

out: Testing spiral of silence in social media. Paper to be presented at the annual meeting

of the Association for Education in Journalism and Mass Communication, Norman,

Oklahoma.

Adegbola, O., & Zhang, W. (2018, March). Adherence to peace or war Journalism: How

journalistic roles, empathy & training influence conflict reporting. Paper presented at the

Midwinter meeting of the Association for Education in Journalism and Mass

Communication, Norman, Oklahoma.

Gearhart, S., & Zhang, W. (2018, March). Facilitating role of opinion climate in speaking

out: Testing spiral of silence in social media. Paper presented at the Midwinter meeting

of the Association for Education in Journalism and Mass Communication, Norman,

Oklahoma.

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Zhang, W. (2018, March). Toward an emotional intelligence approach to public relations. Paper

presented at the Midwinter meeting of the Association for Education in Journalism and

Mass Communication, Norman, Oklahoma.

Zhang, W., & Holland, D. (2017, August). “Big brother is watching you!”: The spiral of

silence effect in the social media environment during the Snowden-NSA saga. Paper

presented at the annual meeting of the Association for Education in Journalism and Mass

Communication, Chicago, IL.

Luo, Y., & Zhang, W. (2016, May). Social media use and online civic and political participation

in China. Paper presented at the annual meeting of the American Association for Public

Opinion Research. Austin, TX.

Graybeal, G., Zhang, W., & Nadkarni, A. (2016, May). A case study of crowdfunding success:

Best practices from ‘Star Citizen.’ Paper presented at the World Media Economics and

Management Conference. New York, NY.

Gearhart, S., & Zhang, W. (2015, November). Selective exposure on social network sites. Paper

presented at the annual meeting of the Midwest Association for public opinion research.

Chicago, IL.

Gearhart, S., & Zhang, W. (2015, August). Social media, selective exposure & the spiral of

silence, oh my! Paper presented at the annual meeting of the Association for Education in

Journalism and Mass Communication, San Francisco, CA.

VanDyke, M. S., & Zhang, W. (2015, August). How to promote green social capital?:

Investigating communication influences on environmental issue participation. Paper


Communication, San Francisco, CA.

VanDyke, M. S., & Zhang, W. (2015, May). The influence of environmental organizations’

public relations efforts on public perceptions of issues management. Paper presented at

the annual conference of the International Communication Association, San Juan, Puerto

Rico.

Lee, S., Zhang, W., & Abitbol, A. (2015, March). What is the value of corporate social

responsibility to the community? Exploring the mediation effects of organization-public

relationships and CSR engagement in generating community social capital through CSR

efforts. Paper presented at the annual International Public Relations Research

Conference, Miami, FL.

Gearhart, S., & Zhang, W. (2014, November). Tending to see similarities: Isolation, self-

censorship, and perceptions of opinion congruency. Paper presented at the annual

meeting of the Midwest Association for Public Opinion Research, Chicago, IL.

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Zhang, W., & Abitbol, A. (2014, August). A review of the scholarly literature on the role of

social media in social capital. Paper presented at the annual meeting of the Association

for Education in Journalism and Mass Communication, Montreal, Canada.

Zhang, W., & Abitbol, A. (2014, March). The role of public relations in social capital and civic

engagement. Paper presented at the annual International Public Relations Research

Conference, Miami, FL.

Gearhart, S., & Zhang, W. (2013, November). Same spiral, different day? Testing the spiral of

silence across issue types. Paper presented at the annual meeting of the Midwest

Association for Public Opinion Research, Chicago, IL.

Zhang, W., & Seltzer, T. (2013, November). The dark side of political public relations. Paper

presented at the annual meeting of the Midwest Association for Public Opinion Research,

Chicago, IL.

Gearhart, S., & Zhang, W. (2013, June). “Was it something I said?” “No, it was something you

tweeted!” Applying the spiral of silence to social media. Paper presented at the annual

meeting of the International Communication Association, London, UK.

Zhang, W., & Gearhart, S. (2012, August). The effects of Internet use and Internet efficacy on

offline and online engagement. Paper presented at the annual meeting of the Association

for Education in Journalism and Mass Communication, Chicago, IL.

Zhang, W., & Gearhart, S. (2012, March). Social network sites and public relations: A critical

conceptual and empirical review. Paper presented at the International Public Relations

Research Conference, Miami, FL.

Merle, P., & Zhang, W. (2011, November). France and the USA: A comparative analysis of

social capital on both sides of the pond. Paper presented at the annual meeting of the

Midwest Association for Public Opinion Research, Chicago, IL.

Johnson, T.J., Zhang, W., & Meader, A. (2011, September). Tinkering selectively: Testing

competing models of selective exposure and avoidance to political websites and blogs.

Paper presented at the annual meeting of the World Association for Public Opinion

Research, Amsterdam, The Netherlands.

Gearhart, S., & Zhang, W. (2011, August). Expressing opinions on GLBT tolerance using

Facebook: A modern application of the spiral of silence. Paper presented at the annual

meeting of the Association for Education in Journalism and Mass Communication, St.

Louis, MO.

Johnson, T.J., & Zhang, W. (2011, August). Having a blog in this fight: Testing competing

models of selective exposure to political blogs. Paper presented at the annual meeting of

the Association for Education in Journalism and Mass Communication, St. Louis, MO.

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Tirumala, L.N., Zhang, W., & Galvez, A. (2011, August). An exploration of motives in mobile

gaming: A uses and gratifications Approach. Paper presented at the annual meeting of the

Association for Education in Journalism and Mass Communication, St. Louis, MO.

Johnson, T.J., Zhang, W., & Bichard, S.L. (2011, May). Pit bulls and pantsuits vs. the hostile

media: The relationship between selective exposure and hostile media effect perceptions

of Sarah Palin and Hillary Clinton. Paper presented at the Communication in the

Millennium International Symposium, San Diego, CA.

Seltzer, T., Zhang, W., Kiambi, D., & Kim, D. (2011, March). Building an agenda building a

relationship: Defining organization-public relationships through the second-level agenda-

building function of public relations. Paper presented at the International Public

Relations Research Conference, Miami, FL.

Foster, J., & Zhang, W. (2010, November). The effects of media use, interpersonal discussion,

social networks characteristics, and trust on policy tolerance and democratic citizenship

values. Paper presented at the annual meeting of the Midwest Association for Public

Opinion Research, Chicago, IL.

Seltzer, T., & Zhang, W. (2010, August). Talking health care reform: The influence of issue-

specific communication on political organization-public relationships and attitudes. Paper


Communication, Denver, CO.

Wigley, S., & Zhang, W. (2010, August). A study of PR practitioners’ use of social media in

crisis planning. Paper presented at the annual meeting of the Association for Education in

Journalism and Mass Communication, Denver, CO.

Zhang, W., & Foster, J.W. (2010, August). Multivariate testing of the dark side of social capital.

Paper presented at the annual meeting of the Association for Education in Journalism and

Mass Communication, Denver, CO.

Zhang, W. (2010, March). Massaging the media: A critical conceptual and empirical review of

the media relations research literature (1989-2009). Paper presented at the International

Public Relations Research Conference, Miami, FL.

Zhang, W., & Johnson, T. (2009, November). All together now or all alone together?: Testing

the dual effects of the Internet on political processes. Paper presented at the annual


Zhang, W., Seltzer, T., Chambers, B., & Wise, W. (2009, November). A framing analysis of

“change” and “experience” during the 2008 presidential campaign. Paper presented at

the annual meeting of the Midwest Association for Public Opinion Research, Chicago,

IL.

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Seltzer, T., & Zhang, W. (2009, August). Political information source influence on perceptions

of organization-public relationships with political parties. Paper presented at the annual

meeting of the Association for Education in Journalism and Mass Communication,

Boston, MA.

Zhang, W., Johnson, T., Bichard, S., & Gangadharbatla, H. (2009, July). The seclusion illusion:

The influence of selective exposure to political web sites and blogs on political attitudes

and behavior. Paper presented at the annual conference of Asian Information &

Communication Center, New Delhi, India.

Johnson, T.J., Zhang, W., Bichard, S.L., & Seltzer, T. (2009, May). United we stand? Online

social network sites and civic engagement. Paper presented to the Networked Self

Conference, Chicago, IL.

Seltzer, T., & Zhang, W. (2009, March). Impact of antecedents and relationship maintenance

strategies on perceived relationship with political parties during the 2008 general

election. Paper presented at the International Public Relations Research Conference,

Miami, FL.

Johnson, T.J., Bichard, S.L., & Zhang, W. (2008, November). Shut up and listen: The influence

of selective exposure to blogs and political websites on political tolerance. Paper

presented at the annual meeting of the Midwest Association for Public Opinion Research,

Chicago, IL.

Muhlberger, P., & Zhang, W. (2008, November). Automated extraction of mental models from

Obama’s and McCain’s campaign speeches: A natural language processing and statistical

approach. Paper presented at the annual meeting of the Midwest Association for Public

Opinion Research, Chicago, IL.

Zhang, W., Johnson, T.J., Seltzer, T., & Bichard, S.L. (2008, November). The revolution will be

networked: The influence of social network sites on political attitudes and behavior.

Paper presented at the annual meeting of the Midwest Association for Public Opinion

Research, Chicago, IL.

Johnson, T.J., Bichard, S.L., & Zhang, W. (2008, October). Communication communities or

“Cyber ghettos”: A path analysis model examining factors that explain selective exposure

to blogs. Paper presented at the annual meeting of the Association of Internet

Researchers, Copenhagen, Denmark.

Johnson, T.J., Zhang, W., & Bichard, S.L. (2008, August). Voices of convergence or conflict: A

path analysis investigation of selective exposure to political exposure. Paper presented at

the annual meeting of the Association for Education in Journalism and Mass


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Wigley, S., & Zhang, W. (2008, August). When PR gets personal: A framing analysis of one

man’s verbal attack on the media. Paper presented at the annual meeting of the

Association for Education in Journalism and Mass Communication, Chicago, IL.

Zhang, W., & Seltzer, T. (2008, August). The effects of media use, trust, and political party

relationship quality on civic and political participation. Paper presented at the annual

meeting of the Association for Education in Journalism and Mass Communication,

Chicago, IL.

Johnson, T.J., Bichard, S.L., & Zhang, W. (2008, May). Revived and refreshed: Selective

exposure to blogs and political Websites. Paper presented at the annual meeting of the

International Communication Association, Montreal, Canada, May 2008.

Zhang, W. (2007, November). Public relations and framing. Paper presented at the annual


Kanervo E. W., & Zhang, W. (2006, November). Who do you trust? An investigation of the role

of trust in civic life. Paper presented at the annual meeting of the Midwest Association

for Public Opinion Research, Chicago, IL.

Kanervo, E. W., & Zhang, W. (2005, November). Mass media, interpersonal and institutional

trust and citizen participation. Paper presented at the annual meeting of the Midwest


Zhang, W., & Kanervo, E. W. (2005, November). Theorizing social capital and civic

engagement. Paper presented at the annual meeting of the Midwest Association for

Public Opinion Research, Chicago, IL.

Kanervo, E. W., & Zhang, W. (2005, August). Communication and democratic participation: A

critical review and synthesis. Paper presented at the annual meeting of the Association for

Education in Journalism and Mass Communication, San Antonio, TX.

Zhang, W., & Kanervo, E. W. (2004, November). Post-9/11 civil liberties attitudes and their

effects on civic and political participation. Paper presented at the annual meeting of


Kanervo, E. W., & Zhang, W. (2004, November). Communication and citizen participation: A

conceptual and empirical review and suggestions for future research. Paper presented at

the annual meeting of Midwest Association for Public Opinion Research, Chicago, IL.

Zhang, W., Gotcher, J. M., & Kanervo, E. W. (2004, March). How Southern states dailies

covered the September 11, 2001, terrorist attacks. Paper presented for the Newspaper

Division, 2004 Southeast Colloquium of the Association for Education in Journalism and

Mass Communication, Tampa, FL.

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Zhang, W., & Kanervo, E. W. (2003, November). What makes good citizens – Joining with

others or acting alone to solve problems? Paper presented at the annual meeting of


Zhang, W., Althoff, R., & Galbraith, K. (2003, November). Agenda-building and framing

processes during the Trent Lott saga. Paper presented at the annual meeting of Midwest


Zhang, W., & Chia, S. C. (2003, August). The effects of trust, social connectedness, and mass

media use on civic and political participation. Paper presented at the annual meeting of

Association for Education in Journalism and Mass Communication, Kansas City, MO.

Zhang, W., Gotcher, J. M., & Kanervo, E. W. (2003, May). A content analysis of the September

11, 2001 terrorist attacks headlines in the front pages of Southern states newspapers in

the United States. Paper presented at the annual meeting of American Association for

Public Opinion Research, Nashville, TN.

Kanervo, E. W., & Zhang, W. (2002, November). Dimensions of civic behavior: The role of

mass media and interpersonal communication. Paper presented at the annual meeting of


Sparks, J., Zhang, W., & Kanervo, E. W. (2002, November). News media use, civic

engagement, and social capital after September 11, 2001. Paper presented at the annual

meeting of Midwest Association for Public Opinion Research, Chicago, IL.

Zhang, W. (2001, November). Communication influences on citizen competence. Paper

presented at the annual meeting of Midwest Association for Public Opinion Research,

Chicago, IL.

Zhang, W. (2001, October). Communication, citizen competence, and democratic processes.

Paper presented at the annual meeting of the Southern Association for Public Opinion

Research, Raleigh, NC.

Zhang, W. (2000, August). An Interdisciplinary synthesis of framing. Paper presented at the

annual meeting of the Association for Education in Journalism and Mass

Communication, Phoenix, AZ.

McLeod, J. M., Zubric, J., Kwak, N., Powell, M., Zhang, W., Deshpande, S. (2000, August).

Cognitive structure as a mediator of the influence of communication. Paper presented at

the annual meeting of the Association for Education in Journalism and Mass

Communication, Phoenix, AZ.

Zhang, W. (1999, November). A synthesis of framing. Paper presented at the annual meeting of


15

Zhang, W. (1999, November). Political reasoning in a social context. Paper presented at the

annual meeting of Midwest Association for Public Opinion Research, Chicago, IL.

Althoff, R., & Zhang, W. (1999, November). Framing “framing” in public opinion research via

the public school improvement issue. Paper presented at the annual meeting of Midwest


McLeod, J. M., Scheufele, D. A., Hicks, J., Kwak, N., Zhang, W., & Holbert, R. L. (1999,

August). Understanding community: A closer look at the categorization and complexity

of citizens' understanding of community. Paper presented to the Communication Theory

& Methodology Division at the annual meeting of the Association for Education in

Journalism and Mass Communication, New Orleans, LA.

Zhang, W., & Wan, H-H. (1999, May). Contextualizing framing analysis. Paper presented at

the annual meeting of American Association for Public Opinion Research, St. Pete

Beach, FL.

Zhang, W. (1998, November). Formation of local political behavior: The role of mass media,

social networks, and political motivation. Paper presented at the annual meeting of


Zhang, W. (1998, November). Media framing and audience reasoning: Toward an integration.

Paper presented at the annual meeting of Midwest Association for Public Opinion


Zhang, W., & Wan, H-H. (1998, November). Takeover? handover? reversion? return? A

comparative framing analysis of media coverage of the transfer of Hong Kong to China.

Paper presented at the annual meeting of Midwest Association for Public Opinion


McLeod, J. M., Scheufele, D. A., Moy, P., Horowitz, E. M., Holbert, R. L., Zhang, W., Zubric,

S., & Hicks, J. (1998, August). Understanding deliberation: The effects of discussion

networks on participation in a public forum. Top three faculty paper presented at the

annual meeting of Association for Education in Journalism and Mass Communication,

Baltimore, MD.

Zhang, W. (1998, April). Toward a conceptual model of news production and audience

comprehension: The issue of drugs in the 1996 presidential election. Paper presented at

the annual meeting of Midwest Political Science Association, Chicago, IL.

Pfau, M., Moy, P., Szabo, E. A., Lin, W-K., Zhang, W., & Holbert, L. (1997, August). The

influence of communication media on confidence in democratic institutions. Paper

presented at the annual meeting of Association for Education in Journalism and Mass


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RESEARCH GRANTS

Co-Principal Investigator, September 2017

“American Society of News Editors Newsroom Employment Diversity Survey”

Application for this survey grant was submitted to the American Society of News Editors

Foundation with Sherice Gearhart (PI) and Glenn Cummins (Co-PI), September 29, 2017

in the amount of $114,480 (Unfunded).

Principal Investigator, April 2015

“The Impact of Traditional Media Use, New Media Engagement, and Strategic

Communication about Water Scarcity on Ethical Perceptions and Attitudes”

Application for the 2015 Arthur W. Page Center Legacy Scholar Competition

for Sustainability Communication, Pennsylvania State University with Matthew

VanDyke and Coy Callison

Grant application in the amount of $14,050 (Unfunded).

Co-Principal Investigator, August 2011

“An Interdisciplinary Examination of the Dynamics of Political Epistemic Communities”

National Science Foundation Political Science Program

Division of Social and Economic Sciences

Grant application in the amount of $1,183,825 (Unfunded).

Co-Principal Investigator, October 2010

“Guidance for Communicating the Value of Highway System Maintenance and

Preservation”

Transportation Research Board of the National Academies, NCHRP Project 14-24


Co-Investigator, October 2009 – February 2010

"OPR Health Care Policy Study"

Reputation Enhancement Fund, Texas Tech University, $2,500.

Principal Investigator, May 2009

Marshall and Sharleen Formby Regents Professor Fund, Texas Tech University,

$600

Co-Principal Investigator, October 2008 – November 2008

"OPR General Election Study"

Reputation Enhancement Fund, Texas Tech University, $2,500.

17

Principal Investigator, October 2008 – November 2008

“The Anatomy of Social Capital and Civic Engagement: The Role of Trust,

Efficacy, and Media Use”

FRIF/FRAF Grant, Texas Tech University, $1,500.

Co-Investigator, October 2008

"FRIF/FRAF Grant”

Texas Tech University College of Mass Communications, $1,500.

Co-Principal Investigator, June, 2008

“Development of an Evidence-Based and Multi-Timescale Approach to Assess the

Hurricane Resilience of Communities”

National Science Foundation


Principal Investigator, September, 2003

“Global News Prism: A Comparative Content Analysis of the September 11, 2001

Terrorist Attacks in the United States and Arab Newspapers”

Tower Research Grant, Austin Peay State University, $1,270.

RESEARCH REPORTS

Zhang, W. (2002). Report on the Demographic and Workforce survey of Austin Peay

State University seniors and graduates. Research report submitted to the Economic

Development Council, Clarksville-Montgomery County. Clarksville, TN:

Communication Research Center, Department of Communication & Theatre,

Austin Peay State University.

Zhang, W. (2001). Report on a survey of the Clarksville-Montgomery County School

System. Research report submitted to the Clarksville-Montgomery County School

System. Clarksville, TN: Communication Research Center, Department of

Communication & Theatre, Austin Peay State University.

Zhang, W., Duffy, M., & Gotcher, J.M. (2001). Report on the City of Clarksville survey.

Research report submitted to the City of Clarksville. Clarksville, TN:

Communication Research Center, Department of Communication & Theatre,

Austin Peay State University.

18

LIST OF GRADUATE STUDENTS ADVISED AT TEXAS TECH UNIVERSITY

Dissertation Committee Chair

Alan Abitbol, completed 2016

Oluseyi Adegbola, 2018 - present

Sherice Gearhart, completed 2013

Sha Li, completed 2014

Garrett McKinnon, 2017 - present

Simon Sinaga, completed 2011

Dissertation Committee Member

Brandon Bouchillon, completed 2014

Barbie Chambers, completed 2012

Sadia Cheema, completed August 2017

Jerod Foster, completed 2013

Navya Gurajada, Department of Nutrition, Hospitality, and Retailing, College of Human

Sciences, completed 2013

Huemmer, Jennifer, completed August 2017

Latoya Johnson (2013 - present)

Dane Kiambi, completed 2013

Daewook Kim, completed 2015

Jobi Martinez, 2016-present

Garrett McKinnon, 2018

Prisca Ngondo (2012)

Philip Poe, completed 2013

Afnan Saaty, Department of Nutrition, Hospitality, and Retailing, College of Human Sciences,

completed 2013

Austin Sims, completed 2012

Thesis Committee Chair

Yiwen Qiu, completed 2015

Ashik Shafi, completed 2011

Thesis Committee Member

Lexie Conduff (2011-2015)

Dustin Hahn, completed 2012

Doctoral Qualifying Examination Committee Chair

Sherice Gearhart (2012)

Sha Li (2013)

Garrett McKinnon (2017)

Alan Abitbol (2015)

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Doctoral Qualifying Examination Committee Member

Brandon Bouchillon (2013)

Sadia Cheema (2016)

Barbara Chambers (2010)

Jerod Foster (2011)

Navya Gurajada (2012) (Department of Nutrition, Hospitality, and Retailing, College of Human

Sciences)

Dane Kiambi (2012)

Daewook Kim (2012)

Jobi Martinez (2016)

Philip Poe (2010)

Afnan Saaty (2012) (Department of Nutrition, Hospitality, and Retailing, College of Human

Sciences)

Austin Sims (2011)

Independent Study Supervisor

Arijit Basu (2010)

Brandon Bouchillon (2013)

Rebecca Densley (2017)

Sherice Gearhart (2011, 2012)

Dane Kiambi (2012)

Sha Li (2012, 2013)

Jobi Martinez (Spring 2016)

Philip Poe (2010)

Casey Nicole Richards (2008)

Nathian Rodriguez (2014-)

Ashik Shafi (2010)

Stephanie Stokes (2010)

LIST OF GRADUATE STUDENTS ADVISED AT AUSTIN PEAY STATE UNIVERSITY

Thesis Advisor

Crissy Laubach, completed 2007

Lori Goodgine, completed 2006

Meredith Dunn Stedman, completed 2003

Thesis Committee Member

Kathryn Dawn Breedlove, completed 2007

Mandy Rogers, completed 2007

Amy Everett, completed 2006

Holli Binkley, completed 2004

Calvin Moore, completed 2004

Jennifer Chello, completed 2002

Sarah Reed, completed 2002

20

Johnny Sparks, completed 2002

Peiwen Li, completed 2001

TEACHING

Texas Tech University, July 2007 - Present

Undergraduate courses taught:

PR 3312 Public Relations Writing (summer 2007, fall 2007, spring 2008, fall

2008, spring 2009, fall 2009, spring 2010, fall 2010, spring 2011, fall 2011, spring

2012)

PR 3380 Applied Public Relations Research (fall 2013, fall 2014, spring 2018)

PR 4301 Persuasion and Strategic Communication (spring 2013)

PR 3353 Political Public Relations (spring 2011, fall 2012, spring 2016, spring

2017)

MCOM 3380 Mass Communications Research Methods (spring 2008, summer

2008)

Graduate courses taught:

MCOM 5344 Public Opinion and Propaganda (fall 2008, summer 2012, summer

2014)

MCOM 5366 Seminar in Mass Communication Theory (fall 2009, fall 2010, fall

2011, spring 2013, fall 2013, fall 2015)

MCOM 6364 Survey Methods (summer 2010, summer 2011, fall 2012, spring

2014, summer 2016, fall 2017)

MCOM 6364 Publishing Academic Research, Summer, 2015, Summer, 2017

online)

MCOM 6366 Advanced Mass Communication Theory (summer 2013, spring

2015, fall 2016)

PR 6315 Seminar in Political Communication (spring 2012)

PR 6315 The Professorate (Summer I 2018)

Austin Peay State University, August 2000 – May 2007

Undergraduate courses taught:

COMM 1200 Introduction to Mass Communication (online and on campus)

COMM 1400 Introduction to Public Relations (online and on campus)

COMM 3910 Media Relations

COMM 4010 Communication Theory (online and on campus)

COMM 4444 International Communication

COMM 4510 Communication and Public Opinion (online and on campus)

COMM 4600 Media Ethics

21

Graduate courses taught:

COMM 5001 Proseminar in Communication

COMM 5010 Advanced Communication Research Methods

COMM 5030 Applied Communication Theory

COMM 5060 Communication and Public Opinion (online and on campus)

COMM 5900 International Communication

University of Wisconsin at Madison, Teaching Assistant, January 1998 – May 2000

Courses included:

J614 Communication and Public Opinion

J325 Public Relations Practice

Zhenjiang Teachers College, Assistant Professor, September 1989 – June 1991; September 1992

– May 1994

Courses taught:

English Extensive Reading

English Intensive Reading

English Listening Comprehension

How to Read British and American Newspapers and Magazines

Survey of American Culture

SERVICE

Department Service

Department of Public Relations, College of Media and Communication, Texas Tech University

Department Chairperson (January 2016 – present)

Search Committee Co-Chair, PR Assistant Professor Search (2017-2018)

Search Committee Member, PR Associate Professor Search (2015)

Committee member, Summer Public Relations Bootcamp (2015)

Mentor of Sun Young Lee, Department of Public Relations, College of Media and

Communication, Texas Tech University (August 2014 – present)

Provided feedback on the diversity issue of the applicant pool of Media Management

Assistant Professor position (fall 2013)

Assistant Department Chairperson (September 2010 – December 2012)

Public Relations Curriculum Learning Outcomes and Assessments Coordinator

(September 2010 – December 2012)

PR Research Brownbag Coordinator (September 2010 – May 2011)

Travel Committee, Committee Member (2008 - 2010)

Research Enhancement Fund (REF) Scholarship Committee, Committee Member (2008 -

2010)

Public Relations Faculty Search Committee, Committee Member (2008 – 2012; spring

2015)

22

Department of Communication, Austin Peay State University

Graduate Assistant Task Force Committee (2005 – 2007)

Geier Standing Committee on Diversity (2005 – 2007)

Institutional Review Board (2002 – 2007)

College of Arts and Letters Curriculum Committee (2001 – 2002)

Faculty Search Committee (2003 – 2005)

College Service

College of Media and Communication, Texas Tech University

Dean’s Management Council (2016 – present)

College China Initiative Coordinator (2015 – present). Together with Dr. Coy Callison,

we visited Nanjing Normal University, Nanjing University, Fujian Normal University,

Minjiang University, and Guangdong University of Foreign Studies from October 11 to

October 20, 2015 to explore collaborative opportunities with Chinese universities

Mentor of Lea Hellmueller, Department of Journalism and Electronic Media, College of

Media and Communication, Texas Tech University (August 2014 – present)

Assistant Director of Graduate Studies (January 2013 – December 2015)

Committee Chair, College Graduate Scholarship Committee (January 2013 – present)

PhD Tools Exam Committee Chair (2015)

PhD Student Annual Review Committee Chair (2014)

PhD Tools Exam Committee Member (2013 – 2015)

PhD Curriculum Committee Chair (2014 – 2015)

Graduate Student Research Funding Chair (2013 – 2015)

RA, TA, GPTI Evaluation Chair (2013 – 2015)

Committee Member, PhD Admission Committee (2013-present)

Search Committee Member, Online Master’s Program Director (2014)

Faculty Tenure and Promotion Committee (2013 – present)

Hispanic Media Search Committee (September 2013- present)

Affiliated faculty member, Harris Institute of Hispanic and International Communication

(fall 2011 – present)

Dean’s Search Committee (August 2012 – May 2013)

Presenter, New Faculty Orientation (November, 2012)

Lead organizer of the College of Media and Communication Research Brownbag Series

(January 2012 – April 2014)

Regent’s Professor Search Committee (August 2011 – May 2012)

Academic Programs Committee (2010 – 2013)

Faculty Awards Committee, Committee Member (2010-2011)

Research and Awards Committee (2008 – 2010)

Graduate Committee (2007 – present)

Graduate Admissions Committee, Member (2008 – 2009; 2011)

MA Comprehensive Exams Committee, Committee Chair (2010)

23

MA Comprehensive Exams Committee, Committee Member (Fall 2007; Spring 2008,

2009)

PhD Research Competence Exam Committee, Committee Member (Tony Aguilar and

Anthony Galvez, Spring 2008; Ikram Toumi, Summer 2008)

University Service

Provost’s Chair Council (2018-)

Outside member, Agricultural Communication Assistant Professor Search Committee,

January – May 2016

Member, Texas Tech University Faculty Senate Faculty Grievance Panel, representing

the College of Media and Communication (September 1, 2015 – present)

Member, Texas Tech University Ethics Advisory Committee representing the College of

Media and Communication (August 2014 - Present)

Member, Cluster hire committee for Human Dimensions of Climate Change and

Sustainability (September 2013-October 2013)

Member, Academic/Student Affairs Committee, Graduate Council, Texas Tech

University (August 2013-present)

Member, Graduate Council, Texas Tech University (August 2013-present)

Member, Division of Institutional Diversity, Equity, and Community Engagement

Website Subcommittee, President’s Diversity and Equity Advisory Council (September

2013-president)

Member, President’s Diversity and Equity Advisory Council (January 2012-present)

Member, President’s Excellence in Diversity Award Review Committee (2011)

Reviewer, Creative Arts, Humanities and Social Sciences grant competition (2011)

Professional Service

Editor, Communication Booknotes Quarterly (January 1, 2015 – December 2016)

Mentor of Kyung-Hyan Angie Yoo, William Paterson University of New Jersey (July

2014 – 2015)

External reviewer of the tenure and promotion package for Dr. Aaron Veenstra, assistant

professor at Southern Illinois University (August 2014)

Research Chair, Public Relations Division, The Association for Education in Journalism

and Mass Communication (AEJMC) (2015 - 2016)

Research Co-Chair, Public Relations Division, The Association for Education in

Journalism and Mass Communication (AEJMC) (2014 - 2015)

Co-Chair, Roschwalb Award Committee, Public Relations Division, The Association for

Education in Journalism and Mass Communication (AEJMC) (2010 - 2013)

Faculty Graduate Student Liaison, Public Relations Division, The Association for

Education in Journalism and Mass Communication (AEJMC) (2008 - 2010)

Past president, Midwest Association for Public Opinion Research (2011)

President, Midwest Association for Public Opinion Research (2010)

Vice President/President-Elect, Midwest Association for Public Opinion Research

(MAPOR) (2009)

Conference Chair, MAPOR (2008)

24

Conference Co-Chair, MAPOR (2007)

Executive board member, (MAPOR) (2005-2006)

Reviews of Book Proposals

Reviewer of book proposal “Media Effects: Advances in Theory and Methods-

4th ed” edited by Jennings Bryant and Mary Beth Oliver for Routledge, Taylor

and Francis Publisher (2014)

Reviewer of book proposal “Online Political Communication,” by Gianluca

Giansante for Rowman & Littlefield Publisher (2014)

Reviewer of book proposal “The Practical Guide to Public Relations Writing:

A Step-by-Step Approach” by Michael Long for Pearson Publishers (2011)

Reviewer of book proposal Communication and Public Opinion by Jack

McLeod, Gerald Kosicki, and Mira Sotirovic for Sage Publisher (2010).

Reviewer of book manuscript The Art and Practice of Statistics (first 5

chapters) (2006)

Reviewer of book proposal The Mass Communication Toolbox: An Integrative

Approach by Debra Merskin for Blackwell Publishing (2005).

Reviewer of book manuscript Theories of Human Communication (8th edition)

by Stephen W. Littlejohn and Karen A. Foss for Wadsworth (2004).

Reviewer of book manuscript Today’s Public Relations by Robert Heath and

W. Timothy Coombs for Sage Publications (2004).

Panel Service

Served on a Public Relations and Social Capital panel at the annual meeting of the

National Communication Association, November 2014, Chicago, IL. Other

panelists included Melissa Dodd, Vincent Hazelton, and Maureen Taylor.

Organized a panel on the 30th anniversary of MAPOR for the annual meeting of

the Midwest Association for Public Opinion Research, November 2006, Chicago,

IL. Panelists included Drs. Lee Becker, Leo Jeffres, Allan McCutheon, K.

Viswanath, and David Weaver.

Organized a panel on Public Relations and Framing for the annual meeting of the

Association for Education in Journalism and Mass Communication, August 2006,

San Francisco, CA. Panelists included Drs. Patricia Curtin, Sharon Dunwoody,

and Kirk Hallahan.

Organized a panel on ‘Private’ vs. ‘Personal’, ‘Crisis’ vs. ‘Problems’:

Elite, Media, and Public Framing of the Social Security Debate for the annual

meeting of Midwest Association for Public Opinion Research, November 2005,

Chicago, IL. Panelists included Drs. Doris Graber, Zhongdang Pan and Dietram

Scheufele.

Organized a panel on Polarized Publics or Polarized Elites: Elites, Media, and

Public Opinion during the 2004 Election for the annual meeting of Midwest

Association for Public Opinion Research, November 2004, Chicago, IL. Panelists

included Drs. Jack McLeod, Doris Graber, and Gerald Kosicki.

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Discussant

Discussant for the Top Open Competition Paper session, annual meeting of the

Association for Education in Journalism and Mass Communication, Minneapolis,

MN., August, 2016.

Moderator for the Top Open Competition Paper session, annual meeting of the

Association for Education in Journalism and Mass Communication, San

Francisco, CA., August, 2015.

Discussant for the Social Media and Politics session, Midwest Association for

Public Opinion Research Conference, Chicago, IL. November, 2011.

Discussant for 2008 US Presidential Election Campaign session, Midwest

Association for Public Opinion Research Conference, Chicago, IL. November,

2009.

Discussant for Public Opinion toward Immigration session, Midwest Association

for Public Opinion Research Conference, Chicago, IL. November, 2008.

Discussant for Media Framing session, Midwest Association for Public Opinion

Research Conference, Chicago, IL. November, 2007.

Discussant for Opinion Formation session, Midwest Association for Public

Opinion Research Conference, Chicago, IL. November, 2006.

Discussant for Spiral of Silence session, Midwest Association for Public Opinion


Discussant for Public Opinion in International Context session, Midwest

Association for Public Opinion Research Conference, Chicago, IL. November,

2003.

Discussant for Media Framing Session, Midwest Association for Public Opinion


Journal Manuscript Reviewer

Asian Journal of Communication (2011)

Communications: The European Journal of Communication Research (2014)

Communication Research (2015)

International Journal of Public Opinion Research (2012)

International Journal of Strategic Communication (2012, 2015)

Journalism and Mass Communication Quarterly (2007, 2011, 2012, 2013, 2014,

2015)

Journal of Political Marketing (2015)

Journal of Public Relations Research (2010, 2011)

Mass Communication and Society (2008, 2010, 2011, 2012)

New Media and Society (2011, 2012, 2013)

Public Opinion Quarterly (2011)

Social Science Computer Review (2011, 2012, 2013)

Southwest Mass Communication Journal (2008)

26

Conference Paper Reviewer

Public Relations Division, AEJMC annual meetings (2008, 2009, 2010, 2011,

2012, 2013, 2014, 2015, 2017, 2018).

Communication Technology Division, ICA annual meetings (2011, 2012, 2013,

2014, 2016, 2017, 2018)

Mass Communication Division, ICA annual meetings (2011, 2012, 2013, 2014,

2016)

Political Communication Division, ICA annual meetings (2005, 2013, 2014,

2016)

Annual meeting of the Midwest Association for Public Opinion Research held in

Chicago, IL, November, (2005, 2006, 2007, 2008, 2009, 2010, 2011).

Communication Theory and Methodology Division, AEJMC annual meetings

(2003, 2004, 2005, 2006, 2008, 2013, 2016)

Political Communication Interest Group paper competition, Southern States

Communication Association annual meeting, Winston-Salem, NC., April, 2002.

Newspaper Division of the Southeast Regional Colloquium Conference of the

Association for Education in Journalism and Mass Communication annual

meeting, Gulfport, MS., March, 2002.

Newspaper Articles

Zhang, W. (2004, October 24). Which poll should be believed? The Leaf Chronicle,

p. A13.

Zhang, W. (2002, December 15). Media bias? Conservative vs. liberal debate misses the

point. The Leaf Chronicle, p. A15.

Zhang, W. (2001, September 19). Demystify question. The Leaf Chronicle, p. A6.

Zhang, W. (2000, November 22). A 21st century ‘Dewey Wins.’ The Leaf Chronicle,

p. A4.

Zhang, W. (2000, November 6). Poll of voter mood shows Bush DUI making little

difference. The Leaf Chronicle, p. A3.

Zhang, W. (2000, October 31). Voters need to understand hows and whys of polling. The

Leaf Chronicle, p. A4.

27

MEMBERSHIP IN PROFESSIONAL AND ACADEMIC ASSOCIATIONS

Association for Education in Journalism & Mass Communication (1994-present)

International Communication Association (1994-present)

American Association for Public Opinion Research (1998-2006; 2008-2011)

Midwest Association for Public Opinion Research (1998-present)

Southern Association for Public Opinion Research (2001-2002)

National Communication Association (1999-2000)

Chinese Communication Association (1994-2000)

Midwest Political Science Association (1997-1998)

AWARDS AND HONORS

Texas Tech University Graduate School Commencement Faculty Mace Bearer,

December 11, 2015

Nominee, Chancellor’s Council Distinguished Teaching Award, 2015

Outstanding Researcher from the College of Media and Communication for the Barnie E.

Rushing Jr. Faculty Distinguished Research Award, 2015

Nominee, Barnie E. Rushing, Jr. Faculty Distinguished Research Award, 2015

Nominee, Chancellor’s Council Distinguished Research Award, 2014

Nominee, President’s Academic Achievement Award, 2013

Nominee, Chancellor’s Council Distinguished Research Award, 2012

The Bill and Avis Ross Mass Communication Faculty Achievement Award, College of

Media and Communication, Texas Tech University, 2012

Texas Tech University Commencement Faculty Banner Bearer, May 19, 2012

Texas Tech University Transdisciplinary Research Academy, 2012

Alumni Association New Faculty Award, Texas Tech University, 2011

Texas Tech University Teaching Academy Recognition for Meritorious Achievement in

Teaching (2011)

Fellow at the Institute for Inclusive Excellence, Division of Institutional Diversity,

Equity, and Community Engagement, Texas Tech University, 2011

The Michael G. and Marie Parkinson Award for Public Relations Scholarship, Texas

Tech University, fall 2009; fall 2010; fall 2011; fall 2012

University of Wisconsin at Madison, January 1999 – May 1999

Louise Elizabeth George Fellowship, School of Journalism and Mass Communication

University of Wisconsin at Madison, September 1996 – December 1997

Fellowship, School of Journalism and Mass Communication

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