SOCIAL MEDIA TEAM CASE STUDYMESITI - AM/PM ENTERPRISE

MESITI CASE STUDY

• The goal of the Mesiti campaign was to increase event registrations (which translates to event sales), build Facebook page and increase community engagement.

• The Mesiti team looked to Crush Social to create responsive ad design for the purpose of increasing event registration. Additionally, Crush Social built a social media strategy with the goal of raising engagement levels (brand loyalty).

MESITI DETAILS

• Create Facebook custom audiences for hyper targeted ad design as well as website custom audiences for re-marketing.

• Social media strategy and content design to speak to the engaged audience. Developed user and buyer profiles.

• Community development to engage and build a stronger community/brand equity. (see example #3 comment)

MESITI RESULTS

• Increased event registrations by 45% and responsible for 44% of total event sales.

• 212% increase in Facebook testimonials to be used in future marketing campaigns.

• Ad spend CTR increase of 321%.