DOWNTOWNC R O W N

DOWNTOWN CROWNDOWNTOWN CROWN

Crown is a new kind of mixed-use community. It is smart and vibrant, with distinct neighborhoods offering a variety of home styles interconnected by a village green, parks,

trails and woodlands. A key difference is Downtown Crown, the community’s incomparable city center environment. Here, welcoming, walkable streets will feature a collection of

restaurants and retail attractions that will draw consumers from near and far, and offer them more of a truly city-inspired experience than anywhere else in Montgomery County.

DOWNTOWNC R O W N

270

370

270

28

28

119

355

124

Inte

rcou

nty

Conne

ctor

Orchard Rd

Great Seneca Hwy

Mud

dy Bra

nch Rd

Darnestown Rd

Sha

dy G

rove

Rd

Key West Ave

W Gud

e Dr

Frederick Rd

Sam

Eig

Hw

y 7

9,062 VPD

19,672 VPD

I

12M

LES

WASHINGTON, D.C.

95

66

66

495

495

495

495

495

95

270

267

267

295

395

295

295

395

Arlington

Alexandria

Springfield

Tysons Corner

FairfaxCentreville

Oxon Hill

Bethesda

Silver Spring

Herndon

Rockville

Gaithersburg

Greenbelt

Laurel

Woodbridge

66

370

Columbia

29

29

70

270

Germantown

Potomac

Leesburg

15

29

234

50

50

28

28

Manassas

Haymarket

4

4

50

301

301

70

97

Olney

97

Hybla Valley

7

7

301

95

95

95495

32

32

1

1

SykesvilleMount Airy15

340

15

40

40

Lisbon

100

695

295

100

695

Sterling

Ashburn

Ellicott City

Pikesville

quince

THE PROJECTSTORY

Crown is an urban development on 180 acres in Gaithersburg, Maryland. The community is adjacent to the I-270 corridor and is one of the most significant new projects in the DC metro area. The project stands alone as the last major development and leasing opportunity in the submarket. The commercial core of the community – Downtown Crown – will have 250,000sf of shopping and dining anchored by Harris Teeter, as well as 540 multi-family units lofted above the main street retail environment. This will be mixed-use development at its best, with a collection of restaurants and retail drawing consumers from near and far.

C R O W N

DOWNTOWNC R O W N

4

PROJECT, LOCATION POPULATION AVERAGE HH INCOME DAYTIME POPULATION

THE PROJECTLOCATION

Downtown Crown is centrally located in the City of Gaithersburg, one of the fastest growing cities in Maryland and within one of the most bustling areas of Montgomery County. It lies near the intersection of I-270 – the area’s most significant north-south corridor – and I-370 / Intercounty Connector, which is poised to become the dominant east-west connector in the region. With its ease of access and proximity to transit, Downtown Crown’s demographics are, not surprisingly, extremely strong.

PSYCHODEMOGRAPHIC SNAPSHOT

The psychodemographic profile of the area indicates a sophisticated, affluent, well-educated consumer base. People that live in the area are well-to-do, technologically-savvy, and highly educated, with lots of disposable income. They enjoy eating out, driving luxury cars, and traveling. Families reign supreme here, but more and more singles are moving into the area thanks to its abundant job opportunities and transit accessibility.

DEMOGRAPHIC COMPARISON

Downtown Crown, Gaithersburg, MD

Crocker Park, Westlake, OH

South Lake Towne Center, Fort Worth, TX

Legacy Place, Dedham, MA

Easton Town Center, Columbus, OH

Birkdale Village, Huntersville, NC

18,664 124,175 265,202 $104,294 $121,954 $123,950 20,665 104,860 156,020

6,335 49,565 137,308 $111,097 $107,366 $91,328 8,396 32,659 70,428

4,263 58,383 115,597 $210,688 $145,492 $141,331 5,956 34,127 78,634

6,620 64,469 214,525 $122,818 $93,601 $101,261 12,727 41,079 107,098

6,017 88,381 236,914 $84,385 $65,968 $64,225 12,624 38,283 129,027

7,878 51,764 92,363 $93,155 $106,127 $107,781 5,392 22,821 37,204

1 Mile 3 Miles 5 Miles 1 Mile 3 Miles 5 Miles 1 Mile 3 Miles 5 Miles

DOWNTOWNC R O W N 5

495495

495495

495495

270270

370370

N

E

W

S

WASHINGTON, DCWASHINGTON, DC

VIRGINIAVIRGINIAMARYLANDMARYLAND

GERMANTOWNGERMANTOWN

GAITHERSBURGGAITHERSBURG

POTOMACPOTOMAC

ROCKVILLEROCKVILLE

BETHESDABETHESDA

CHEVY CHASECHEVY CHASE

OLNEYOLNEYCONNECTICUT AVENUECONNECTICUT AVENUE

WISCONSIN AVENUE

WISCONSIN AVENUE

ROCKVILLE PIKE

ROCKVILLE PIKE

RIVER

ROAD

GEORGIA AVENUE

GEORGIA AVENUE

MUNCAST

ER MIL

L ROAD

MUNCAST

ER MIL

L ROAD

RIVER

ROAD

PINEY MEETING HOUSE ROAD

PINEY MEETING HOUSE ROAD

FALLS ROAD

FALLS ROAD

QUINCE ORCHARD ROAD

QUINCE ORCHARD ROAD

FREDERIC

K ROAD

FREDERIC

K ROAD

DWIGHT D EISENHOWER HIGHWAY

DWIGHT D EISENHOWER HIGHWAY

WASHINGTONIAN• Power center with some

lifestyle retail

ROCkVILLE PIkE

ROCkVILLE TOWN CENTER

• Mix of local and regional restaurants and theater

BETHESDA• Good mix of restaurants

and small shopsCHEVY CHASE

• Luxury retail

MONTGOMERY MALL

TYSONS CORNER

FREDERICk

LAkEFOREST MALL

CORRIDOR CITY TRANSIT

CCT Master Plan alignment

Under review

Proposed stations in study

REGIONAL MAP

6

270

N

E

W

S

370

PHASE IIRESIDENTIAL

DAR

NES

TOW

N R

OAD

24,6

41 V

PD

MUDDY BRANCH ROAD

DAR

NES

TOW

N R

OAD

SAM EIG HIGHWAY

79,062 VPD

FREDERICK ROAD – 46,892 VPD

SHADY GROVE ROAD

48,8

31 V

PD

KEY W

EST A

VEN

UE

FREDERIC

K ROAD –

31,2

52 V

PD

223,731 VPD

QUINCE ORCHARD ROAD – 28,512 VPD

CLO

PPER

ROAD

– 4

3,32

1 VP

D

DWIG

HT D. E

ISENHOW

ER HIG

HWAY

168,

443

VPD

QUINCE ORCHARD ROAD – 51,012 VPD

34,612 VPD

DWIGHT D. EISENHOWER HIGHWAY

GREA

T SE

NEC

A H

IGHW

AY

DAR

NES

TOW

N R

OAD

24,6

41 V

PD

MUDDY BRANCH ROAD

DAR

NES

TOW

N R

OAD

SAM EIG HIGHWAY

79,062 VPD

FREDERICK ROAD – 46,892 VPD

SHADY GROVE ROAD

48,8

31 V

PD

KEY W

EST A

VEN

UE

FREDERIC

K ROAD –

31,2

52 V

PD

223,731 VPD

QUINCE ORCHARD ROAD – 28,512 VPD

CLO

PPER

ROAD

– 4

3,32

1 VP

D

DWIG

HT D. E

ISENHOW

ER HIG

HWAY

168,

443

VPD

QUINCE ORCHARD ROAD – 51,012 VPD

34,612 VPD

DWIGHT D. EISENHOWER HIGHWAY

GREA

T SE

NEC

A H

IGHW

AY

LAkEFOREST MALL

WASHINGTONIAN

FALLSGROVE S.C.

270 CENTER

kENTLANDS

QUINCE ORCHARD PLAzA

DIAMOND SQUARE S.C.

MUDDY BRANCH SQUARE

GAITHERSBURG SQUARE

LOCAL MAP

7

DOWNTOWN CROWNDOWNTOWN CROWN8

THE CONTEXTAFFLUENT, EXPANDING MARKET

Downtown Crown is located at the nexus of growth and development in the region, one of the nation’s strongest from a demographic standpoint. While the market is home to other quality retail shopping environments, this project will be the newest and most exciting of them all. Downtown Crown will be a place for people to connect with one another and to gather as a community. A place where people will want to eat, shop, and play for years to come. To be a part of this type of community is a unique opportunity, even more so in a market as dense and affluent as this.

BUILT ENVIRONMENT

Downtown Crown will be a walkable, vibrant hub of activity. Home to a large village green (which will host concerts, a farmers market, and myriad other cultural events), elegant multi-family homes, colorful storefronts, and wide, active sidewalks with café seating, the streets will be as alive as the community itself.

9

C-800

ANCHOR RETAIL35,076 GSF

ABOVE GROUNDPARKING STRUCTURE

ABOVE GROUNDPARKING STRUCTURE

RETAIL11,250 G

SFRETAIL

5,775 GSF

RETAIL18,480 GSF

A-500

C-700

A-1200

RETAIL16,120 GSF

B-600

A-100

RESIDEN

TIALLO

BBY

FIELDS ROAD

COPLEY STREET

CRO

WN

PARK

AV

E

ELLINGTON BLVDELLINGTON BLVD

ALCOTT PLACE

STOW

E PLAC

E

INSLEY LA

NE

SAM EIG HIGHWAY

KEY

Anchor

Restaurant

Service

Lifestyle - Apparel/Accessories

Lifestyle - Home/Other

ABOVE GROUNDPARKING STRUCTURE

LEI F

D S

DA

OR

C-100

C-200

C-300

C-400C-500

C-600

A-600A-700

A-800

A-900

A-1000

A-1100

A-300

A-200

A-400

RESIDEN

TIALLO

BBY

B-500

B-400

B-300

B-200 B-200

B-700

B-800

B-900

B-1000

B-1100

G-100G-200

C-600M

MEZZANINE

DOWNTOWNC R O W N

10

DWIGHT D EISENHOWER - 223,731 VPD

SAM EIG HIGHWAY - 79,062 VPD

FIELDS ROAD

SAM EIG HIGHWAY - 79,062 VPD

DWIGHT D EISENHOWER - 223,731 VPD

FIELDS ROAD

Downtown Crown is the centerpiece of the Crown development. The entire community, which will be completed in phases, will ultimately be home to 2,250 residential units, including single family homes, townhouses, and multi-family units. The downtown portion will be a thriving mixed-use environment that anchors the Crown development, but, thanks to its ease of access and high visibility, has broad appeal to the regional market as well.

CROwN PLAN

Phase II ResIdentIal

11

DOWNTOWN CROWNDOWNTOWN CROWNDOWNTOWN CROWN12

Information contained in this book is conceptual. Actual features are subject to change.

The proposed Crown community plan, amenity mix and advertising message create an urban-styled community with the attractions and

character that the target audience seeks. Walkability, city-inspired design with a mix of residential and commercial applications, a diverse new home product line and upscale, more independent retailers and restaurants set Crown apart from the typical suburban community.

DOWNTOWNC R O W N

13

JBG ROSENFELD RETAIL4445 Willard Ave., Suite 700 | Chevy Chase, MD 20815 | 301-657-0700

DOWNTOWN CROWN