#crowdfunding cultural heritage at dish 2015
TRANSCRIPT
![Page 1: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/1.jpg)
#CROWDFUNDINGmade easy
#DISH2015, Rotterdam 08/12/2015@goteofunding
![Page 2: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/2.jpg)
![Page 3: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/3.jpg)
How crowdfunding can help bring our cultural heritage out of the closed, controlled spaces of state protection and private patronage.
![Page 4: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/4.jpg)
Art is the soul of society. It helps us understand our world, connect cultures and generations, and relate
better to ourselves and our communities. VanGoYourself encourages galleries and museums to
be open, playful and innovative with their collections and resources.
VanGoYourself @goteofunding
Tired of just looking at Paintings?
Rem
bran
dt's
Nig
ht W
atch
recr
eate
d by
Ken
nisl
and
/ CC
BY
2.0
Support engagement with art and open licenses, get great rewards
Support the crowdfunding campaign
At the heart of Europeana Beacon is a mobile app that uses iBeacon technology to let users to
discover local culture in new and immersive ways, and gives local landmarks the chance to
speak for themselves!
Europeana Beacon@goteofunding
Europeana Beacon Visit new places and discover
all the hidden treasures, maybe even ones that locals don't know about.
Support the crowdfunding campaign
![Page 5: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/5.jpg)
The heritage of tomorrow,
financed and curated by the
Crowd?
![Page 6: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/6.jpg)
Collective cooperation, attention and trust by people who network and pool their money, via the Internet, to support efforts initiated by other people or organizations
CROWDFUNDING
![Page 7: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/7.jpg)
FINANCING
COMMUNITY COMUNICATIONTEAM
Goals Rewards
Diagrama from “Crowdfunding Sherpas”, Francesc Balaguer
![Page 8: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/8.jpg)
FINANCING
COMMUNITY COMUNICATIONTEAM
Goals Rewards+Impact +Collective
returns
Diagrama from “Crowdfunding Sherpas”, Francesc Balaguer
![Page 9: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/9.jpg)
Projects that in the 1st week manage to get the 30% have 90% chances of obtaining the 100%
![Page 10: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/10.jpg)
![Page 11: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/11.jpg)
![Page 12: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/12.jpg)
PROJECT NEEDS
REWARDS
LICENSES
TASKSMONEY INFRASTRUCTURE MATERIALS GOODS
Digital Code Manuals
Products
Designarchives
MoneyServices
XOLN RED ABIERTA, LIBRE Y NEUTRAL
Infrastructure
![Page 13: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/13.jpg)
BRINGING EFFICIENCY TO PUBLIC AND CORPORATE SOCIAL RESPONSIBILITY FUNDING
![Page 14: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/14.jpg)
Individuals or teams that are hopeful and capable to transmit trust as to succeed
in the project
Have a good presentation for the
project. Charming by transparency
and closeness of their message
Maintaining fluid information and
advances. Care about the co-financers (they “participate” as much
as they “invest”)
Has set concrete goals, ones that are tangible
(with timings, results…)
Rewards, collective returns and incentives:
teasers, testers, merchandising, access to products or services,
privileged information or technical assistance
If it’s a long term project, it must establish
intermediate phases achieving results that prove the quality of
the project
Successful projects in 6 steps:
![Page 15: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/15.jpg)
ABRIR SUS PROYECTOS PARA EL BENEFICIO DE TODOS
Heritage is not a gadget
![Page 16: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/16.jpg)
ABRIR SUS PROYECTOS PARA EL BENEFICIO DE TODOS
Heritage is not a product
![Page 17: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/17.jpg)
ABRIR SUS PROYECTOS PARA EL BENEFICIO DE TODOS
Heritage is a commons
![Page 18: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/18.jpg)
transforming it into a community!
Main objectives of a project &
crowdfunding?
Working with your audience by…
![Page 19: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/19.jpg)
transforming it into a community!
Main objectives of a project &
crowdfunding?
![Page 20: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/20.jpg)
ALERT!!!Identify
the risks!
$€??
Team
Goals
Rewards
![Page 21: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/21.jpg)
What happened in VanGoYourself…
![Page 22: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/22.jpg)
What happened in VanGoYourself…
![Page 23: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/23.jpg)
What happened in VanGoYourself…
![Page 24: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/24.jpg)
- For a neighborhood: https://goteo.org/project/hormiga-mutantea - Evento / festival: https://goteo.org/project/keroxen12
- Collective Research: https://goteo.org/project/copylove - Promoting “Archive” culture: https://goteo.org/project/archivo-contra-la-pared
[cultural]Projects
![Page 25: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/25.jpg)
How many of you have done a crowdfunding
campaign?
![Page 26: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/26.jpg)
Do you have plans on doing
one?
or what do you fear upon a campaign?
![Page 27: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/27.jpg)
Which would be the key points to
take into account to be successful?
![Page 28: #Crowdfunding cultural heritage at DISH 2015](https://reader033.vdocuments.site/reader033/viewer/2022052606/58ee6b121a28abcd708b45e1/html5/thumbnails/28.jpg)
There’s chances to engage with the institution users by make them participate in Workshops