cross media mandii twist slideshow

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Text books = $140 Media Hard-drive = $150 Accommodation = $150 P/W Food = $80 Party supplies = $50 Mandii Twist = Priceless

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Page 1: CROSS MEDIA MANDII TWIST SLIDESHOW

Text books = $140Media Hard-drive = $150

Accommodation = $150 P/WFood = $80

Party supplies = $50

Mandii Twist = Priceless

Page 2: CROSS MEDIA MANDII TWIST SLIDESHOW

WANT FREE STUFF?

Mandii Twist- episode one

Page 3: CROSS MEDIA MANDII TWIST SLIDESHOW

How did we find Mandii ?

We are financially struggling University students looking for a way to cut down on costs.

On further research we foundthat many other students weresuffering just like us.

We then came up with the conceptof providing a way of finding informationabout free stuff around the university

Thought

process

We came up with the idea to create multiple media platformsshowing the different ways to obtain free things

Page 4: CROSS MEDIA MANDII TWIST SLIDESHOW

We received feedback from our proposal and it was suggested that we develop a character to tell the story.

Introducing Mandii Twist

Page 5: CROSS MEDIA MANDII TWIST SLIDESHOW

Strategy and Character Development

Facebook

Blogspot

Facebook: a facebook page was created to give the impression that “Mandii Twist” existed, this included daily updates of her where-abouts and plans to find “free stuff”, the idea for the Facebook page to add an

EXTENSION to our project, to further the concept.

Blog: This was also another EXTENSION to our story, we started the blog to run alongside the facebook page but it was to give more information and it is also a way for students who don’t have facebook can follow our characters story.

Page 6: CROSS MEDIA MANDII TWIST SLIDESHOW

Media PlatformsPosters

1st round and the PRIMER to our cross media project, these posters were a way of drawing students attention and raising awareness to our concept but not giving too much away.

Page 7: CROSS MEDIA MANDII TWIST SLIDESHOW

Media Platforms

Posters 2nd round posters were put up as a

REFERRAL to our web page and information about our project. It gives students a chance to use their own skill to find our webpage and follow the journey of “Mandii Twist” and her adventure of finding “free stuff”.

Page 8: CROSS MEDIA MANDII TWIST SLIDESHOW

Media Platforms• Videos– Each week, we are making videos of Mandii’s adventures

and posting them on the various platforms we have created for this project.

Page 9: CROSS MEDIA MANDII TWIST SLIDESHOW

REPLICATIONReplication – The use of all these platforms allows for us to replicate the same information in different areas of

the media, therefore reaching a greater number of people

Newspaper

YOUTUBE

Radio

Web-isodes/television

Page 10: CROSS MEDIA MANDII TWIST SLIDESHOW

The overall reward for viewers is watching and following the journey from start to finish, with an added bonus of helping Mandii and other viewers by posting on any of the platforms of anything “free” that a viewer has found. The reward is the adventure of Mandii Twist. The audience can also go and obtain the freebies for themselves, being an even better reward.

REWARD

Page 11: CROSS MEDIA MANDII TWIST SLIDESHOW

Ideas for the Future…Transformation- The concept of transforming one idea into another form of media

Transformation- The concept of transforming one idea into another form of media

Video Game: If Mandii’s adventures become so popular, the idea was to join forces with a new video gaming company and propose the idea of a “free” video game to start their company running.

Text messaging: Only for the mad keen followers, text messages would be send to Mandii updating her and in turn she would update her other followers through text messages and other media platforms.

The Major goal with appropriate funding and research would be to have a Mandii Twist at every University and tertiary campus

in Australia.

The aim of our whole project was to encourage students to help Mandii and tell her about the Free items and events they

come across and in turn posting online so other supporters can follow.

Page 12: CROSS MEDIA MANDII TWIST SLIDESHOW

If we Could do it again…

• We would make a free day! Which entails free stuff for everyone up at the university campus. Redbull said they would come and hand out free redbull. We would also get the red frogs to come, with other freebies such as a sausage sizzle, condoms, pocket pals, and much more!