cross cultural web design
DESCRIPTION
CCWDTRANSCRIPT
What is Cross Cultural Web Design
Some Examples
The 4 Things to Avoid
Outside Studies
How It Relates
More Info
Breakdown
Cross Cultural Web Design…What is it?
North American Search Results:
Chinese Search Results:
4 Keys to Avoiding Clowns
• Know your product
• Know your audience
• Conduct user testing
• Know your clowns
Other Studies Studies have been done regarding American
colleges and universities homepagesStudies found the schools lacked effective
cross cultural web design (Boyer, 2006)
In Relation to Social Media
Businesses should avoid social media clowns
Treat social media like a website
Be aware of cultural assumptions
Further Research on Cross Cultural Web design:
Still a very new subject of study
For more info on the subjectUfv.ca – In the Web Library search ‘Is Ethnic
Diversity a Self-Presentation Strategy for colleges and universities?’
THE END
BibliographyBoyer, L. B. (2006). Managing Impressions in a Virtual Enviroment: Is Ethnic Diversity a Self Presentation Strategy? Journal of Computer-Mediated Communication, 136-154.Robinson, L. (n.d.). Cross- Cultural Web Design and the Impact on Domestic and International Marketing Efforts.