crmc 2014 press release

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RECORD NUMBER OF RETAIL MARKETING EXECUTIVES GATHER IN CHICAGO FOR 21ST ANNUAL CRMC April 2, 2014 – Chicago, IL - Celebrating its 21 st year, CRMC (Customer Relationship Management Conference) will hold its annual conference at the Hilton Chicago, IL, on June 4 - 6 th . Founded in 1991 by five-time author and "Father of Database Marketing," Fred Newell, the CRMC has gained a reputation as the premier event for Marketing and CRM Executives in the Retail Industry. Over 600 participants representing the top 200 retail brands will be in attendance. This year's conference theme is “Engage + Captivate," and presentations will focus on how retailers can maintain customer relationships in today’s technologically complex and competitive environment. Expert speakers include Alex “Sandy” Pentland, the nation's leading Data Scientist and author of Social Physics; Ted Rubin, leading social marketing strategist and author of Return on Relationships; and Joseph Jaffe, author of Flip the Funnel and Z.E.R.O. Alongside the expert speakers, attendees will have access to a range of highly informative Retail Sessions followed by interactive Q&A sessions that invite engagement and learning. CRMC 2014 retail presenters include the following executives from these leading retail brands: Vice President of Marketing - Do it Best Corp. Division Vice President, CRM & Loyalty - GameStop Vice President of CRM – Godiva Chocolatiers Director of Strategic Marketing & Analysis – Orchard Supply Hardware Marketing Development Director - Hallmark Vice President CRM - New York & Company Director CRM - New York & Company Vice President of Global Marketing - Barnes & Noble/NOOK Vice President CRM - Luxottica Senior Director Analytics & Consumer Insights - Luxottica Vice President of eCommerce & Channel Marketing - Office Depot Manager of Loyalty Marketing - Toys “R” Us Vice President CRM & Customer Loyalty – Toys “R” Us CEO and Co-Founder – Harry’s Co-Founder – Warby Parker CRMC 2014 will once again bring retailers together to openly share their Marketing and CRM strategies, ideas, and challenges in a casual and comfortable 1521 Alton Road, Suite 138 – Miami Beach, FL 33139 – Ph. (305) 744-4855 – Fax (305) 470-7434 – www.thecrmc.com _______________________________________________________________________________________ _______________

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Page 1: CRMC 2014 Press Release

RECORD NUMBER OF RETAIL MARKETING EXECUTIVES GATHER IN CHICAGO FOR 21ST ANNUAL CRMC

April 2, 2014 – Chicago, IL - Celebrating its 21st year, CRMC (Customer Relationship Management Conference) will hold its annual conference at the Hilton Chicago, IL, on June 4 - 6th. Founded in 1991 by five-time author and "Father of Database Marketing," Fred Newell, the CRMC has gained a reputation as the premier event for Marketing and CRM Executives in the Retail Industry. Over 600 participants representing the top 200 retail brands will be in attendance. This year's conference theme is “Engage + Captivate," and presentations will focus on how retailers can maintain customer relationships in today’s technologically complex and competitive environment. Expert speakers include Alex “Sandy” Pentland, the nation's leading Data Scientist and author of Social Physics; Ted Rubin, leading social marketing strategist and author of Return on Relationships; and Joseph Jaffe, author of Flip the Funnel and Z.E.R.O. Alongside the expert speakers, attendees will have access to a range of highly informative Retail Sessions followed by interactive Q&A sessions that invite engagement and learning.

CRMC 2014 retail presenters include the following executives from these leading retail brands:

Vice President of Marketing - Do it Best Corp. Division Vice President, CRM & Loyalty - GameStop Vice President of CRM – Godiva Chocolatiers Director of Strategic Marketing & Analysis – Orchard Supply Hardware Marketing Development Director - Hallmark Vice President CRM - New York & Company Director CRM - New York & Company Vice President of Global Marketing - Barnes & Noble/NOOK Vice President CRM - Luxottica Senior Director Analytics & Consumer Insights - Luxottica Vice President of eCommerce & Channel Marketing - Office Depot Manager of Loyalty Marketing - Toys “R” Us Vice President CRM & Customer Loyalty – Toys “R” Us CEO and Co-Founder – Harry’s Co-Founder – Warby Parker

CRMC 2014 will once again bring retailers together to openly share their Marketing and CRM strategies, ideas, and challenges in a casual and comfortable environment.

"Another great CRMC! As always, I enjoy how willing the presenters are to share their case studies so that we can learn not only from their successes, but also any challenges they ran into along the way. It’s a wonderful learning experience with such open dialog on what we can do to become better marketers.”-Mindy Snider, Dick's Sporting Goods

CRMC 2014, ‘Engage + Captivate’, will be held at the Hilton Chicago, IL, on Wednesday, Thursday, and Friday, June 4-6. Space is limited and the event will sell out. Register at http://register.thecrmc.com.

1521 Alton Road, Suite 138 – Miami Beach, FL 33139 – Ph. (305) 744-4855 – Fax (305) 470-7434 – www.thecrmc.com______________________________________________________________________________________________________

Page 2: CRMC 2014 Press Release

Media contact: Melissa Simpson, CRMCPh: 619.952.3629 Email: [email protected]: @CRMCRetail LinkedIn: www.linkedin.com/groups/CRMC

1521 Alton Road, Suite 138 – Miami Beach, FL 33139 – Ph. (305) 744-4855 – Fax (305) 470-7434 – www.thecrmc.com______________________________________________________________________________________________________