creativity as a means of quality improvement

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RULES OF THE GARAGERULES OF THE GARAGE

Believe you can change the world.Believe you can change the world.Work quickly, keep the tools unlocked, work Work quickly, keep the tools unlocked, work

whenever.whenever.Know when to work alone and when to work Know when to work alone and when to work

together.together.Share – tools, ideas. Trust your colleagues.Share – tools, ideas. Trust your colleagues.

No politics. No bureaucracy. No politics. No bureaucracy. (These are ridiculous in a garage.)(These are ridiculous in a garage.)

The customer defines a job well-done.The customer defines a job well-done.Radical ideas are not bad ideas.Radical ideas are not bad ideas.

Invent different ways of working.Invent different ways of working.Make a contribution every day.Make a contribution every day.

If it does not contribute, it does not leave the If it does not contribute, it does not leave the garage.garage.

Believe that together we can do anything.Believe that together we can do anything.

Invent.Invent.

REFLECTIONS OF CREATIVITY.REFLECTIONS OF CREATIVITY. CREATIVITY, INNOVATION & INVENTION.CREATIVITY, INNOVATION & INVENTION. BEING CREATIVE.BEING CREATIVE. CERTAIN MYTHS ABOUT CREATIVITY. CERTAIN MYTHS ABOUT CREATIVITY. FEATURES OF CREATIVITY.FEATURES OF CREATIVITY. ATTITUDES THAT KILL CREATIVITY.ATTITUDES THAT KILL CREATIVITY. ESSENCE OF CREATIVITY.ESSENCE OF CREATIVITY. A PRACTICAL EXAMPLE OF CREATIVE THINKING.A PRACTICAL EXAMPLE OF CREATIVE THINKING. APPROACHES TO QUALITY IMPROVEMENTAPPROACHES TO QUALITY IMPROVEMENT CREATIVITY TECHNIQUES.CREATIVITY TECHNIQUES. CREATIVITY AS A MEANS OF QUALITY IMPROVEMENT.CREATIVITY AS A MEANS OF QUALITY IMPROVEMENT. A CREATIVE MODEL FOR QUALITY IMPROVEMENTA CREATIVE MODEL FOR QUALITY IMPROVEMENT

CARNIVOROUS PLANT BIRD WEAVING A NESTCARNIVOROUS PLANT BIRD WEAVING A NEST

SHOALING & SCHOOLING OF FISHSHOALING & SCHOOLING OF FISH

SIZE & COLOUR CHANGING LIZARDSIZE & COLOUR CHANGING LIZARD

CHILD CARE CHILDREN AT PLAYCHILD CARE CHILDREN AT PLAY

DANCEDANCE MUSIC MUSIC

FASHIONFASHION PHOTOGRAPHY PHOTOGRAPHY

CARTOONS ADVERTISEMENTCARTOONS ADVERTISEMENT

SEE HERE…I’M GIVING YOUR PROPOSAL

FOR A PAY-HIKEA ‘THUMBS UP’ SIGNAL.

INDIAN FOLK-TALESINDIAN FOLK-TALES

CARICATURES OF COMIC-STRIPS & ANIMATIONSCARICATURES OF COMIC-STRIPS & ANIMATIONS

PAINTING SCULPTUREPAINTING SCULPTURE BUSTE DE FLORE: ALBERT ERNEST

CARRIER-BELLEUSE (1824-87)

MEGA-STRUCTURES HUMANOID ROBOTMEGA-STRUCTURES HUMANOID ROBOT (AS IN THE TAMIL MOVIE : ENTHIRAN)

George OrwellGeorge Orwell

ANIMAL FARMANIMAL FARM

WORKS OF POETRY & FICTIONWORKS OF POETRY & FICTION

MOVIEMOVIE BOOK BOOK

IDEAS THAT MAKE LIFE EASIERIDEAS THAT MAKE LIFE EASIER

PUBLIC ECO-URINALSPUBLIC ECO-URINALS

PLACENTERO-RELAX-CHAIRPLACENTERO-RELAX-CHAIR ULTIMATE TOILETULTIMATE TOILET

WHAT IS CREATIVITY?WHAT IS CREATIVITY?

CREATIVITYCREATIVITY:: A A non-standard problem solving process or non-standard problem solving process or

generating and developing new opportunities.generating and developing new opportunities.

Generation of ideas, which are simultaneously Generation of ideas, which are simultaneously new and appropriate (potentially useful) for an new and appropriate (potentially useful) for an organisation.organisation.

A process of value addition through cognitive A process of value addition through cognitive exploration and physical application of exploration and physical application of resources i.e. through thought & action.resources i.e. through thought & action.

Creativity is the ability of individuals & organisations to provide practical solutions to the problems of life & profession.

INDIVIDUAL

SOCIO-ECONOMIC

ORGANISATIONAL

•CreativityCreativity, at the most basic level, is the process , at the most basic level, is the process of generating many ideas. of generating many ideas.

•An An inventioninvention  is a unique or novel device, is a unique or novel device, method, composition or process. It may be an method, composition or process. It may be an improvement upon a machine or product, or a improvement upon a machine or product, or a new process for creating an object or a result. It new process for creating an object or a result. It achieves a completely unique function or result & achieves a completely unique function or result & may be a radical breakthrough. Such works are may be a radical breakthrough. Such works are original, not seen before and not obvious to original, not seen before and not obvious to others skilled in the same field.others skilled in the same field.

•InnovationInnovation is the process of selecting / is the process of selecting / combining, refining and turning the best creative combining, refining and turning the best creative idea(s) into reality.idea(s) into reality.

BEING CREATIVITYBEING CREATIVITY

BEING CREATIVE INVOLVES:BEING CREATIVE INVOLVES:

•Consistently producing Consistently producing a lot of ideasa lot of ideas,,

•Putting existing or new ideas together Putting existing or new ideas together in in different combinationsdifferent combinations,,

•Breaking an idea down to Breaking an idea down to take a fresh take a fresh looklook at its parts, at its parts,

•Making connectionsMaking connections between the topic between the topic at hand and seemingly unrelated facts, at hand and seemingly unrelated facts, events or observations.events or observations.

THE NEW APPROACH TO CREATIVITY:THE NEW APPROACH TO CREATIVITY:

•Breakthroughs are requiredBreakthroughs are required in every corner of a in every corner of a competitive organization,competitive organization,

•Specialists in breakthroughs (eg. engineers, Specialists in breakthroughs (eg. engineers, consultants) are still critical, but consultants) are still critical, but more people must more people must become involvedbecome involved in creatively tackling the increasing in creatively tackling the increasing number of challenges that are emerging,number of challenges that are emerging,

•Everyone’s natural creativity must be harnessedEveryone’s natural creativity must be harnessed in the in the organization, organization,

•A A common process must be createdcommon process must be created for dramatic for dramatic improvement.improvement.

A PUZZLEA PUZZLE

CERTAIN MYTHS ABOUT CREATIVITYCERTAIN MYTHS ABOUT CREATIVITY

MYTH# 1 - A CREATIVE PERSON IS SELF-ABSORBED.MYTH# 1 - A CREATIVE PERSON IS SELF-ABSORBED.

MYTH# 2 - A CREATIVE PERSUIT IS A RAT-RACE.MYTH# 2 - A CREATIVE PERSUIT IS A RAT-RACE.

MYTH# 3 - PEOPLE IN UNIFORM CAN’T BE CREATIVE.MYTH# 3 - PEOPLE IN UNIFORM CAN’T BE CREATIVE.

FEATURES OF CREATIVITYFEATURES OF CREATIVITY

CREATIVITY IS ABOUND IN NATURE.CREATIVITY IS ABOUND IN NATURE.

CREATIVITY IS GOAL ORIENTED.CREATIVITY IS GOAL ORIENTED.

CREATIVE PEOPLE ARE MORE IN DEMAND & LESS IN SUPPLYCREATIVE PEOPLE ARE MORE IN DEMAND & LESS IN SUPPLY

A CREATIVE PERSON ENJOYS HIS WORK.A CREATIVE PERSON ENJOYS HIS WORK.

CREATIVITY PROVIDES SATISFACTION.CREATIVITY PROVIDES SATISFACTION.

CREATIVITY PAYS RICH DIVIDENDS.CREATIVITY PAYS RICH DIVIDENDS.

CREATIVITY SUSTAINS LIFE.CREATIVITY SUSTAINS LIFE.

CREATIVITY MANIFESTS ITSELF IN VARIOUS FORMS.CREATIVITY MANIFESTS ITSELF IN VARIOUS FORMS.

CREATIVITY CAN BE BOTH ABSTRACT & REAL.CREATIVITY CAN BE BOTH ABSTRACT & REAL.

CREATIVITY INSPIRES. CREATIVITY INSPIRES.

CREATIVITY IS INDEPENDENT OF AGE.CREATIVITY IS INDEPENDENT OF AGE.

CREATIVITY IS INDEPENDENT OF PROFESSION.CREATIVITY IS INDEPENDENT OF PROFESSION.

--PAINTER, PAINTER,

-SCULPTOR,-SCULPTOR,

-MUSICIAN, -MUSICIAN,

-SCIENTIST,-SCIENTIST,

-ARCHITECT, -ARCHITECT,

--MATHEMATICIAMATHEMATICIAN,N,

-ENGINEER, -ENGINEER,

-INVENTOR,-INVENTOR,

-ANATOMIST, -ANATOMIST,

-GEOLOGIST,-GEOLOGIST,

-CARTOGRAPHER, -CARTOGRAPHER,

-BOTANIST -BOTANIST

-WRITER-WRITER

LEONARDO DA VINCI (1452 – 1516): ITALYLEONARDO DA VINCI (1452 – 1516): ITALY

A CREATIVE PERSON COLLABORATES.A CREATIVE PERSON COLLABORATES.

A CREATIVE PERSON STRIVES FOR EXCELLENCE.A CREATIVE PERSON STRIVES FOR EXCELLENCE.

A CREATIVE PERSON ALWAYS REMAINS PROGRESSIVE.A CREATIVE PERSON ALWAYS REMAINS PROGRESSIVE.

THE APPEAL OF CREATIVE WORK TRANSCENDS ALL BOUNDARIES.THE APPEAL OF CREATIVE WORK TRANSCENDS ALL BOUNDARIES.

CREATIVITY CAN BE FOSTERED.CREATIVITY CAN BE FOSTERED.

START THINKINGOUT OF THE BOX

ESSENCE OF CREATIVITYESSENCE OF CREATIVITY

ESSENCEESSENCEOFOF

CREATIVITYCREATIVITYCRITICALCRITICALTHINKINGTHINKING

&&READINESSREADINESS

TOTOCHANGECHANGE

APPLICATIONAPPLICATIONOF LEARNINGOF LEARNING

FOR FOR PROBLEMPROBLEMSOLVINGSOLVING

PUTTINGPUTTINGIMAGINATIONIMAGINATION

TO WORKTO WORK

COLLABORATIONCOLLABORATIONFORFOR

EXCELLENCEEXCELLENCEVALUEVALUEADDITION ADDITION

&&USERUSER

SATISFACTIONSATISFACTION

COURAGECOURAGEOFOF

CONVICTIONCONVICTION

HAPPINESSHAPPINESS

GROWTHGROWTH RECOGNITIONRECOGNITION

HONOURHONOUR

PROBLEMPROBLEMSOLVINGSOLVING

IMPLEMENTIMPLEMENTTHETHE

SOLUTIONSOLUTION

ANALYSEANALYSETHETHE

PROBLEMPROBLEM

EVALUATEEVALUATETHETHE

SOLUTIONSOLUTION

IDENTIFYIDENTIFYPOSSIBLEPOSSIBLE

SOLUTIONSSOLUTIONSSELECTSELECT

&&PLANPLANTHETHE

SOLUTIONSOLUTION

IDENTIFYIDENTIFY&&

DEFINEDEFINETHETHE

PROBLEMPROBLEM

PROBLEMPROBLEMSOLVINGSOLVING

IMPLEMENTIMPLEMENTTHETHE

SOLUTIONSOLUTION

ANALYSEANALYSETHETHE

PROBLEMPROBLEM

EVALUATEEVALUATETHETHE

SOLUTIONSOLUTION

IDENTIFYIDENTIFYPOSSIBLEPOSSIBLE

SOLUTIONSSOLUTIONSSELECTSELECT

&&PLANPLANTHETHE

SOLUTIONSOLUTION

IDENTIFYIDENTIFY&&

DEFINEDEFINETHETHE

PROBLEMPROBLEM

ATTITUDES THAT KILL CREATIVITYATTITUDES THAT KILL CREATIVITY

A PRACTICAL EXAMPLE OF CREATIVE THINKINGA PRACTICAL EXAMPLE OF CREATIVE THINKING

THRUST MEASUREMENT PROBE CLOGGEDTHRUST MEASUREMENT PROBE CLOGGED HURDLES TO PROBLEM SOLVINGHURDLES TO PROBLEM SOLVING

## ONLY 01 SUCH PROBE AVAILABLE ELSEWHERE IN INDIA.ONLY 01 SUCH PROBE AVAILABLE ELSEWHERE IN INDIA.

## NO TEST RUN POSSIBLE IN ABSENCE OF SUCH A PROBE.NO TEST RUN POSSIBLE IN ABSENCE OF SUCH A PROBE.

## CLEANING OF PROBE APPERENTLY NOT FEASIBLE AS THE CLEANING OF PROBE APPERENTLY NOT FEASIBLE AS THE PROBE CAN NOT BE PUT INTO THE CLEANING SOLUTION BECAUSE PROBE CAN NOT BE PUT INTO THE CLEANING SOLUTION BECAUSE IT HAD A SOFT RUBBERISED HEAD.IT HAD A SOFT RUBBERISED HEAD.

## COST OF SENDING ENGINES & PROFESSIONALS FOR COST OF SENDING ENGINES & PROFESSIONALS FOR CONDUCTING TEST RUNS TO ANOTHER BASE IN AIRCRAFT / BY CONDUCTING TEST RUNS TO ANOTHER BASE IN AIRCRAFT / BY ROAD. ROAD.

## TIME REQUIRED FOR PROCURING A NEW PROBE FROM THE TIME REQUIRED FOR PROCURING A NEW PROBE FROM THE ORIGINAL EQUIPMENT MANUFACTURER IS MINIMUM 01 MONTH.ORIGINAL EQUIPMENT MANUFACTURER IS MINIMUM 01 MONTH.

THRUST MEASUREMENT PROBE CLEANINGTHRUST MEASUREMENT PROBE CLEANINGSOLUTIONSOLUTION

APPROACHES TO QUALITY IMPROVEMENTAPPROACHES TO QUALITY IMPROVEMENT

TQM (A PROCESS CENTRED APPROACH)TQM (A PROCESS CENTRED APPROACH)

(A (A management philosophy or practices that aim to management philosophy or practices that aim to harness the human & material resources of an harness the human & material resources of an organization in the most effective way to achieve the organization in the most effective way to achieve the organisational objectives.)organisational objectives.)

ZDA (A PEOPLE CENTRED APPROACH)ZDA (A PEOPLE CENTRED APPROACH)

(A(A management tool aimed at the reduction of defects management tool aimed at the reduction of defects through prevention. It is directed at motivating people to through prevention. It is directed at motivating people to prevent mistakes by developing a constant, conscious prevent mistakes by developing a constant, conscious desire to do their job right the first time.)desire to do their job right the first time.)

KAIZEN (A SUSTAINABLE APPROACH)KAIZEN (A SUSTAINABLE APPROACH)

(A set of (A set of measures for implementing continuous measures for implementing continuous improvement through Teamwork, Morale, Quality circle, improvement through Teamwork, Morale, Quality circle, Suggestion for improvement.)Suggestion for improvement.)

INNOVATION (AN INVESTMENT INTENSIVE INNOVATION (AN INVESTMENT INTENSIVE APPROACH)APPROACH)

(A (A management philosophy and company practices which aim atmanagement philosophy and company practices which aim at

harnessing the human and material resources of an organization inharnessing the human and material resources of an organization in

the most effective way to achieve the objectives of the organisation.)the most effective way to achieve the objectives of the organisation.)

6 SIGMA (A STATISTICAL APPROACH)6 SIGMA (A STATISTICAL APPROACH)(A (A powerfulpowerful scientific quality management scientific quality management approach to eliminate approach to eliminate

defectsdefects

and improve performance by not allowing more than 3.4 defects perand improve performance by not allowing more than 3.4 defects per

million opportunities.)million opportunities.)

POKA YOKE (PROCESS FOOL-PROOFING POKA YOKE (PROCESS FOOL-PROOFING BY DESIGN)BY DESIGN)

(A behaviour shaping constraint(A behaviour shaping constraint designed into a process to prevent designed into a process to prevent

incorrect operation by the user.)incorrect operation by the user.)

CREATIVITY TECHNIQUESCREATIVITY TECHNIQUES

To enhance our creativity, we can explore a To enhance our creativity, we can explore a variety of creativity techniques & tools.variety of creativity techniques & tools.

The techniques for creative thinking are:The techniques for creative thinking are:

•Parallel ThinkingParallel Thinking•Vertical ThinkingVertical Thinking•Lateral ThinkingLateral Thinking•Convergent ThinkingConvergent Thinking•Divergent ThinkingDivergent Thinking•BrainstormingBrainstorming•Thinking Out of the BoxThinking Out of the Box•5W & 1H Thinking5W & 1H Thinking

The Creativity Tools provide a structured way for The Creativity Tools provide a structured way for an individual, group, or team to combine intuition, an individual, group, or team to combine intuition, imagination, and personal experience to create imagination, and personal experience to create interesting, and eventually, breakthrough ideas.interesting, and eventually, breakthrough ideas.

Parallel Thinking Parallel Thinking

(A means for (A means for groups to plan groups to plan thinking thinking processes in a processes in a detailed and detailed and cohesive way, and cohesive way, and in doing so to in doing so to think together think together more effectively.)more effectively.)

Lateral ThinkingLateral Thinking

(An indirect and (An indirect and creative approach creative approach which is deliberately which is deliberately distanced from the distanced from the standard perceptions standard perceptions of creativity & not of creativity & not immediately obvious immediately obvious and which involves and which involves ideas that may not be ideas that may not be obtainable by using obtainable by using only traditional step-only traditional step-by-step logic.)by-step logic.)

Vertical ThinkingVertical Thinking

(A type of approach (A type of approach to problems that to problems that usually involves one usually involves one being selective, being selective, analytical, and analytical, and sequential. It could be sequential. It could be said that it is the said that it is the opposite of lateral opposite of lateral thinking.)thinking.)

Convergent Convergent ThinkingThinking

(The ability to give find (The ability to give find "correct” answer to "correct” answer to standard questions by standard questions by following a particular set following a particular set of logical steps to arrive of logical steps to arrive at one solution). at one solution).

Divergent ThinkingDivergent Thinking

(A thought process or method (A thought process or method used to generate creative used to generate creative ideas by exploring many ideas by exploring many possible solutions. It typically possible solutions. It typically occurs in a spontaneous, free occurs in a spontaneous, free flowing manner, such that flowing manner, such that many ideas are generated in many ideas are generated in an emergent cognitive an emergent cognitive fashion. fashion.

Many possible solutions are Many possible solutions are explored in a short amount of explored in a short amount of time, and unexpected time, and unexpected connections are drawn. After connections are drawn. After the process of divergent the process of divergent thinking has been completed, thinking has been completed, ideas and information are ideas and information are organized and structured organized and structured using convergent thinking.)using convergent thinking.)

BrainstormingBrainstorming

(A group or individual (A group or individual creative technique by creative technique by which efforts are made to which efforts are made to find a conclusion for a find a conclusion for a specific problem by specific problem by gathering a list of ideas gathering a list of ideas spontaneously spontaneously contributed by its contributed by its member(s) & which is member(s) & which is claimed to be more claimed to be more effective than individuals effective than individuals working alone in working alone in generating ideas. The generating ideas. The term is used for all group term is used for all group ideation sessions.)ideation sessions.)

Thinking Out of the BoxThinking Out of the Box

(A metaphor that means (A metaphor that means to think differently or to think differently or unconventionally or unconventionally or from a new perspective, from a new perspective, to look farther and to try to look farther and to try not thinking of the not thinking of the obvious things, but to obvious things, but to thinking beyond them.)thinking beyond them.)

5W & 1H Thinking5W & 1H Thinking

(When one seeks to (When one seeks to find answers to the find answers to the 6 Questions viz who, 6 Questions viz who, when, where, why, when, where, why, how and what; ones’ how and what; ones’ reasoning gets reasoning gets activated, activated, subsequently upon subsequently upon drawing appropriate drawing appropriate connections connections between the between the information information collected, collected, solution(s) to the solution(s) to the problems can be problems can be processed.)processed.)

ANOTHER PUZZLEANOTHER PUZZLE

Creativity techniques & tools help us maximise Creativity techniques & tools help us maximise ourindividual / group creativity potential by:ourindividual / group creativity potential by:

breaking people’s routine patterns of thinkingbreaking people’s routine patterns of thinking

consistently inspiring breakthrough ideasconsistently inspiring breakthrough ideas

enhancing traditional brainstorming methodsenhancing traditional brainstorming methods

surfacing the creative potential of all surfacing the creative potential of all employeesemployees

turbo-charging continual improvement turbo-charging continual improvement activitiesactivities

CREATIVITY AS A MEANS OF QUALITY IMPROVEMENTCREATIVITY AS A MEANS OF QUALITY IMPROVEMENT

Through our creativity, we can generate Through our creativity, we can generate revolutionaryrevolutionary

processes, which can improve quality by:processes, which can improve quality by:

reducing re-work, waste & effective cost of reducing re-work, waste & effective cost of designing, manufacturing & maintenancedesigning, manufacturing & maintenance

developing new / advanced products and developing new / advanced products and servicesservices

resolving long-standing customer complaintsresolving long-standing customer complaints

drastically cutting down cycle-timedrastically cutting down cycle-time

developing new processes or dramatic process developing new processes or dramatic process improvements.improvements.

ONE LAST PUZZLEONE LAST PUZZLE

CUT A HOLE LARGE ENOUGH IN A 3” X 4”CUT A HOLE LARGE ENOUGH IN A 3” X 4”

BUSINESS CARDBUSINESS CARD WITHOUT PASTING WITHOUT PASTING

FOR A 3’ X 3’ TABLE-TOP TO PASS THROUGH IT. FOR A 3’ X 3’ TABLE-TOP TO PASS THROUGH IT.

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