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Page 1: CREATIVE TEAM PDF
Page 2: CREATIVE TEAM PDF

Er......not if you don’t have the right words and the right pictures.

That’s where we come in. A two-man creative team (well, one man and onewoman) who produce spot-on copy and top notch visuals. We’ve even beenknown to come up with the odd concept or two.

We’re available individually or as a team, working in house or remotely.

We’re fast, flexible and reliable - whatever you need, we’ll create somethingunique that will make your pitch the one they remember.

Not that we’re blowing our own trumpet.....oh wait, yes we are.

Take a look at our portfolio, and get in touch if we can be of any help.

M: 07584 492314 E: [email protected]

Crash bangwallop whata pitcher...

Page 3: CREATIVE TEAM PDF

Words make things happen.

The ‘Go’ that starts the race.The ‘Stop!’ that prevents the accident.The signature on the peace treaty.

The small print.

Words....they make things happen.

Words are your organisation’s mostpowerful tool for attracting publicity,raising brand awareness, and helpinggenerate income.

Getting YOUR message across.

You’ve only got a few words to gettheir attention.

Don’t make them the wrong ones

CopywritingIt’s more than just words

MULTIPLEWINNER

TEAMSKILLS

Page 4: CREATIVE TEAM PDF

Visualiser/Art DirectorSlick scamps or full colour digital presentations

ConceptualThe idea behind the whole thing - the concept thatnails the brief.

TraditionalFrom rough marker scampsto finished illustrationsand visuals.

DigitalHigh finish Photoshoppresentation should thepitch demand

TEAMSKILLS

Page 5: CREATIVE TEAM PDF

The Brief

Social media campaign forRoofmooch, a new propertywebsite where people canadvertise and market theirproperty free, without needingto use an estate agent

Predator

The images portrayed estateagents as predatory - wolfin sheeps clothing. The seriesincluded sharks, allgatorsand snakes

Rio 2016

These images were timed tocoincide with the World Cup,aimed to show estate agentsas useless - time to blow thewhistle on your estate agent?.

TEAMPITCH

roofmooch.comThe UK’s newest property portal 1

Page 6: CREATIVE TEAM PDF

The Brief

USN produce a range of highprotein nutritional supplements,and wanted a campaign toexpand the appeal of theirproducts outside their corecustomer base of athletesand bodybuilders.

Fuel for Life

The Fuel for Life conceptaimed to show that USNproducts could offer ahealthy nutritious optionfor all the family.

Whey Hey

The Whey Hey conceptwas showing the use ofUSN products as a healthyand guilt-free aid to dietingand weight loss - chocolatefor breakfast, for example.

TEAMPITCH2

Life Lived Better

Page 7: CREATIVE TEAM PDF

The Brief

Social media campaign to publiciseLaunchpad, a new initiative aimedat recruiting new talent into theadvertising industry.

The project aims to address the lackof new visualising talent, by workingwith art students who may neverhave considered that their skillscould be used to start a career inadvertising.

The campaign was intended to raiseawareness of and interest in theproject, and ‘borrowed’ the iconicMad Men design style, which says‘advertising’ to anyone in or out ofthe industry.

‘Talent borrows - genius steals’-Oscar Wilde

TEAMPITCH

HUNTING FUTURE CREATIVE VISUALISERS

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Page 8: CREATIVE TEAM PDF

Aboveline specialise in the concept,creation and construction of marketingand display stands for events, tradefairs and exhibitions.

They wanted a concept and designideas for their own stand at the 2015Marketing Week event.

The brief was to create an eyecatchingstand which would illustrate howAboveline works creatively both withand for their clients, their awareness ofthe clients’ individual needs and howthey meet them.

As well as the creative side, they alsowanted to highlight their awareness ofthe more mundane considerations liketime and budgeting constraints.

The Brief

TEAMPITCH4

Page 9: CREATIVE TEAM PDF

Stand area contains various2D and 3D elements, all ofwhich illustrate the waysAboveline works for clients.

Stand concept ‘See the BiggerPicture’ - uses an actual framewhich visitors walk through tostep into the stand area.

‘See the bigger picture’

TEAMPITCH4

Page 10: CREATIVE TEAM PDF

Model ‘senses’3D/2D model eye, ear, mouth,hand - perception; listeningcommunication, watching

StopwatchAlways hitting the deadline,delivering on time; timingthings right for the client

Target with arrowAudience - hitting the targetaudience with the right message,meeting targets; achieving aims

LightbulbsHighlighting creativity,inspiration, creative thinking,coming up with bright ideas

Large coin/pile of coinsBudget - finishing the job withinthe agreed budget. Value formoney for the client

FingerprintBrand - awareness of everyclient’s unique identity,‘blueprint’ for success

Pile of bricksPerception - ‘one man’s art isanother mans pile of bricks’.building, construction of stands

3D glassesVision - seeing things differently;creative thinking; strategy‘see the bigger picture’

3D/2D picture elementsAnd what they are intended to illustrate

TEAMPITCH4

Page 11: CREATIVE TEAM PDF

Storyboarding for TV adverts, corporate or marketing videos,events, footage for educational or training films.

TEAMSKILLS

StoryboardingConcepts, scripting and visuals

Page 12: CREATIVE TEAM PDF

TEAMSKILLS

Inhouse presentation style