creating recommendation system

18
Creating recommendation system

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Post on 21-Jan-2017

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Page 1: Creating recommendation system

Creating recommendation system

Page 2: Creating recommendation system

Imagine the situation..

A lot of different movies in different categories...

It's really hard to make a choice...

But there is usually a consultant, who can give you recommendations

Page 3: Creating recommendation system

This is our «big store»...

Page 4: Creating recommendation system

Here is the home page of the siteArticles (editor choice)

News wire

UGC (editor choice)

Page 5: Creating recommendation system

Still, we can't be sure that users will be interested in content the page offers...

Let's make a consultant for users!

Page 6: Creating recommendation system

Here is our key persona

Artem (ARTemiy) Samoylov16 years old, student

His goals: entertainment, self-expression

On the site he:

watches video,

posts photos,

communicates on Q&A

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The home page for Artem

Page 8: Creating recommendation system
Page 9: Creating recommendation system
Page 10: Creating recommendation system

Gather info Transparency Let control Many points to entry Provide detailed info Long tail

Gather info about content user likes:* what he rated with low and high rate

* what he saved to favorites

* what he searched

info from people user co-operate with:* whom he saved to favorites authors

and apply filters:* what he watched

* what recommendation he clicked or ignored on

Page 11: Creating recommendation system

Make the system's algorithm transparent

Gather info Transparency Let control Many points to entry Provide detailed info Long tail

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Let users control recommendation

Gather info Transparency Let control Many points to entry Provide detailed info Long tail

Page 13: Creating recommendation system

Give user many points of entry

Gather info Transparency Let control Many points to entry Provide detailed info Long tail

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Provide detailed info about recommendation

Gather info Transparency Let control Many points to entry Provide detailed info Long tail

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“Long tail” - provide user with ability to watch more recommendation

Gather info Transparency Let control Many points to entry Provide detailed info Long tail

Page 16: Creating recommendation system

The home page for Artem

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The difficulties we've faced with

- expensive development- lower speed of pages download- server overload- still big amount of irrelevant recommendation- privacy question is still open

Page 18: Creating recommendation system

Questions to discuss:

How can we overcome difficulties?

Is the project worth of any efforts?