creating recommendation system
TRANSCRIPT
Creating recommendation system
Imagine the situation..
A lot of different movies in different categories...
It's really hard to make a choice...
But there is usually a consultant, who can give you recommendations
This is our «big store»...
Here is the home page of the siteArticles (editor choice)
News wire
UGC (editor choice)
Still, we can't be sure that users will be interested in content the page offers...
Let's make a consultant for users!
Here is our key persona
Artem (ARTemiy) Samoylov16 years old, student
His goals: entertainment, self-expression
On the site he:
watches video,
posts photos,
communicates on Q&A
The home page for Artem
Gather info Transparency Let control Many points to entry Provide detailed info Long tail
Gather info about content user likes:* what he rated with low and high rate
* what he saved to favorites
* what he searched
info from people user co-operate with:* whom he saved to favorites authors
and apply filters:* what he watched
* what recommendation he clicked or ignored on
Make the system's algorithm transparent
Gather info Transparency Let control Many points to entry Provide detailed info Long tail
Let users control recommendation
Gather info Transparency Let control Many points to entry Provide detailed info Long tail
Give user many points of entry
Gather info Transparency Let control Many points to entry Provide detailed info Long tail
Provide detailed info about recommendation
Gather info Transparency Let control Many points to entry Provide detailed info Long tail
“Long tail” - provide user with ability to watch more recommendation
Gather info Transparency Let control Many points to entry Provide detailed info Long tail
The home page for Artem
The difficulties we've faced with
- expensive development- lower speed of pages download- server overload- still big amount of irrelevant recommendation- privacy question is still open
Questions to discuss:
How can we overcome difficulties?
Is the project worth of any efforts?