creating a web startup –ws 2019/20...creating a web startup –ws 2019/20 dr. yossi maaravi...
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Creating a Web Startup – WS 2019/20Dr. Yossi MaaraviInterdisciplinary Center (IDC) Herzliya, IsraelProf. Dr. Peter Buxmann, Felix PetersChair of Software Business & Information Management
People
Who are the people involved?
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Supervisor
Felix Peters, M.Sc.
• B.Sc. and M.Sc. in Information Systems (Wirtschaftsinformatik) at the TU Darmstadt
• Research areas “Artificial Intelligence” and “Machine Learning”
• Joined chair of Information Systems in 2018
• 2nd time “Creating a Web Startup”
• International Experience (Erasmus)
• Entrepreneurial Experience• Founder of a web agency, freelancing data scientist• Worked in a VC-backed E-Commerce startup• Advisor at IT-security incubator StartUpSecure
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Lecturer
Dr. Yossi Maaravi
• Deputy Dean at the Adelson School of Entrepreneurship, IDC
• B.A. (magna cum laude) in psychology from the Hebrew University in Jerusalem, part of the “Amirim” interdisciplinary honors program
• PhD. in Business Administration at Tel Aviv University (direct program for excellent PhD)
• Yossi’s research focuses on behavioral decision making, negotiation and creativity
• Vast field experience both as an entrepreneur and as a management consultant working with leading Israeli companies
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Course
How is the course structured?
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Content
Exploring the entrepreneurial process using learning by doing methodology
Structure of the week
Day 1 Ideation The more the merrier
Day 2 Business Model Model your model
Day 3 Prototyping MVP
Day 4 Finance Money, Money, Money
Day 5 Final Presentations You on stage
→ „Extended Hackathon“
Creating a Web Startup
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Structure of a day during the week
09:00 – 10:30 Intro, your presentations, or lecture
10:45 – 12:00 Lecture / Workshop / Case Study
12:15 – 13:15 Lecture / Workshop / Case Study
13:15 – 14:15 Lunch
14:15 – 15:45 Lecture / Workshop / Case Study
16:00 – 17:30 Lecture / Workshop / Case Study
17:30 – … Preparation for the next day
Expect to work on your presentations for the next day in the evening.
Creating a Web Startup
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Deliverables & Grades
During the Workshop
• Participation in Discussion
• Participation in Team Work
• Daily Status Presentations
• Final Presentation
After the Workshop
• Final Team Assignment
(~ 10 Pages per Group
with the most important
aspects regarding your
venture)
• Personal Statement
Your Grade
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Important dates
Apply for the Course Oct 21, 2019
Notification about placement Oct 25, 2019
Workshop Mar 2 – Mar 6, 2020
→ Final Presentation Mar 6, 2020
Submit Final Assignment Mar 20, 2020
Creating a Web Startup – Deadlines
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Application
How can you register for the course?
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Application (I)
Important notice:Registration in TuCaN is required
for participation in this course!After registration, participation is still pending and not guaranteed.
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Application (II)
Registration Due Date:October 21, 2019 at 12:00
You should have already registered for the module “Creating A Web Startup” in TuCaN. We will determine the final list of participants using TuCaN registration lists and participant list from this kickoff.You will be notified in TuCaN after the registration process is completed.
Target group:• Wirtschaftsinformatik, M.Sc.• Wirtschaftsingenieurwesen, M.Sc.• Informatik, M.Sc.• Sportmanagement, M.Sc.
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FAQ
If you have a problem, please refer to these FAQs first ;)
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Frequently Asked Questions
§ Exams during the week?- No problem as long as you inform us in the week prior.
§ How much time is needed to successfully participate in the course?- Be aware that you need to prepare your presentations every evening.
§ Is it possible to reuse ideas from other courses?- Yes, but we generally encourage you to participate with a new idea. Existing ideas will be
evaluated more critically.§ Should we apply as a team?
- No, teams will be formed on the first day of the course.§ Do we already need to have an idea?
- No, we will do an ideation workshop on the first day of the course.§ Do we need to register in TuCan?
- Once again, yes. You should have already registered!§ Do we need to have a particular foreknowledge to participate?
- No, not necessarily.§ Is participation in the kickoff mandatory for this course?
- Yes, you need to participate in order to be considered for the course.§ Will these slides be published?
- Yes, the most important information will be uploaded to our website (is.tu-darmstadt.de).October 21, 2019 | Chair of Information Systems | 14
Creating a Web Startup
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Creating a Web Startup
Credit Points 6 CP
Language English
Semester Winter semester
Workshop Date March 2 – March 6, 2018
Website http://www.is.tu-darmstadt.de/
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References§ Blank, S. (2013). Why the lean start-up changes everything. Harvard Business
Review, 91(5), 63-72.§ Blank, S., & Dorf, B. (2012). The startup owner's manual. K&S; Ranch.§ Croll, A., & Yoskovitz, B. (2013). Lean analytics: Use data to build a better startup
faster. O'Reilly Media, Inc.§ Cropley, D. H. (2015). Creativity in Engineering: Novel solutions to complex
problems. Academic Press.§ Osterwalder, A., & Pigneur, Y. (2010). Business model generation: a handbook
for visionaries, game changers, and challengers. John Wiley & Sons.§ Ries, E. (2011). The lean startup: How today's entrepreneurs use continuous
innovation to create radically successful businesses. Random House LLC. § Runco, M. A. (2014). Creativity: Theories and themes: Research, development,
and practice. Elsevier.
Creating a Web Startup
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