cove webinar february 26, 2009. what is cove? “comprehensive online video ecosystem”...
TRANSCRIPT
COVE WebinarFebruary 26, 2009
What is COVE?
• “Comprehensive Online Video Ecosystem”
• Architecture + Infrastructure + Workflow to enable rich online video experiences
• Supports “Powered By COVE” applications
Video Hosting
CDN & Streaming
Video Hosting
CDN & Streaming
Video Asset Mgmt
Metadata
Business Rules
Video Asset Mgmt
Metadata
Business Rules
Content Workflow
Video Encoding
Quality Control
Services + Support
Content Workflow
Video Encoding
Quality Control
Services + Support
Other PBS Video Applications
COVE
Powered By COVE
COVE Project Status
• First “Powered by COVE” projects launched!• PBS Kids Go!• WorldFocus (WNET/Thirteen)• Oregon Experience (OPB)
• Finalizing Video Portal for GA • > 100 hrs. of iconic PBS series (NPS) ready for launch!
Video Portal for General Audiences • Showcase breadth & depth of full-length PBS video
content• Increase video activity & audience engagement• Provide flexible options for Stations & Producers
Rave Reviews from Users
• “When I think of PBS, I’ll think of this!”
• “I can’t wait to find the shows I missed on TV!”
• “This looks so modern. I didn’t expect this from PBS.”
• “I love the clean design. I can find everything without feeling overwhelmed. I’m in control of the experience!”
Video Portal Products
Coliseum • Video Portal for General Audiences• Stations can customize & co-brand• Local Station + National (NPS) content
Apollo • Customizable & embeddable portal for station sites• Embeddable iFrame version of Video Portal• Local Station + programmable National (NPS) content
Palladium • Embeddable portal for station sites• AKA “Plug n’ Play” – delivered as is, no customization• National (NPS) content
Savoy • Embeddable single-clip video player• Similar to YouTube embed
Next Steps• Preparing to launch Video Portal!
• Roll out Station Pilot implementations
• Collaborate with Ventures on monetization
• Gather input from Stations & Producers to influence next development phases
• Optimize architecture to support more “Powered By COVE” applications
Local/National PBS Video PlayerLocal/National PBS Video Playerpowered by COVEpowered by COVE
Local/National Video Player:Local/National Video Player:Local Station FeaturesLocal Station Features
• “Shoulder-Level” presentation of local and national content on home page and throughout the portal
• Programmable feature containers called ‘Collections’ serve up themed content of local interest
• Related content area available populated with links to off-site content, maintained by stations
• Customizable homepage program ‘Carousel’• Unique video playlists for each episode• Ability to share content with other stations
Local/National Video Player:Local/National Video Player:Local Station OpportunitiesLocal Station Opportunities
• Ability to respond quicker and more appropriately to content needs of the community
• Extend station brand through customizable ‘look-and-feel’ templates and features
• Execute your station’s video strategy with the portals content exclusion/inclusion options
• Support local content through shared content form all COVE stations
• Support on-air programming and initiatives through promotional and complementary content
Local/National Video Player:Local/National Video Player:The Pilot Program The Pilot Program
• An extensive beta program consisting of 14 representative stations and 5 alternates
• Pilot stations represent various market sizes, license-types and capabilities of the system
• Testing key features and product capabilities, such as implementation, workflow and metadata structure
• Chosen based on online survey and ‘semi-blind’ selection process
Local/National Video Player:Local/National Video Player:Next StepsNext Steps
• Complete testing of station portal instances and release admin tool to Pilot stations
• Begin staggered-support schedule for Pilot station rollout• Gather feedback regarding implementation and workflow
needs• Test and refine on-boarding procedures with Pilot alternate
stations• Begin Local/National Player rollout for the system
Station Products & Services Team:[email protected]
Station Remote Control:http://remotecontrol.pbs.org
Station Products & Services Blog:http://www.pbs.org/cove/blog
Questions?
