corporate university model

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Page 1: Corporate university model

Corporate University Model: A corporate university is any educational entity that is a

strategic tool designed to assist its parent organization in achieving its goals by conducting

activities that foster individual and organizational learning and knowledge. [1]

Corporate

universities (CU) are a growing trend in corporations. In most cases, corporate universities are

not universities in the strict sense of the word. The traditional university is an educational

institution which grants both undergraduate and postgraduate degrees in a variety of subjects, as

well as conducting original scientific research. In contrast, a corporate university typically limits

scope to providing job-specific, indeed company-specific, training for the managerial personnel

of the parent corporation. Corporate universities are most commonly found in the United States,

a nation which has no official legal definition of the term "university".

Apple University Hamburger University

Established: 2008 Established 1961

Chairman: Joel Podolny, Dean Founder: Fred L. Turner, Ray Kroc

Location: Cupertino, California, United States Location: Oak Brook, Illinois, United States

Campus: Suburban Campus: Suburban, 80 acres (32 ha)

Affiliation: Apple Inc. Affiliation: McDonald's

Sberbank Corporate University Disney University

Established: 2012 Established 1955

Chairman: Herman Gref Chairman: Walt Disney

Location: Moscow, Russian Federation Location: Oak Brook, Illinois, United States

Campus: Anosino, Istra District Campus: Suburban, 80 acres (32 ha)

Affiliation: Sberbank of Russia. Affiliation: Disney World.

Page 2: Corporate university model

General Electric’s Crotonville

Corporate University

Established: 1956

Chairman: Jeffrey Immelt

Location: New York, USA

Campus: New York State’s Hudson Valley

Affiliation: General Electric

Reference:

1. Allen, Mark (2002). The Corporate University Handbook. AMACOM Div American

Mgmt Assn. p. 9. ISBN 978-0-8144-0711-0.

2. "Hamburger University". McDonald's. 2011. Retrieved 23 July 2011.

3. Lipp, Doug (2013). Disney U: How Disney University develops the world's most

engaged, loyal, and customer-centric employees. New York: McGraw-Hill. ISBN

0071808078.

4. Yearout, Steve; Weil, Gerry Miles, with Richard Koonce ; foreword by Audrey (2001).

Growing leaders: a leader-builder handbook for HRD and training professionals, business

executives and managers, executive coaches. Alexandria, VA: ASTD. p. 193. ISBN

1562862898.

5. https://en.wikipedia.org/wiki/Corporate_university, 10:20 PM, 10 October 2016.