core hospitality profile final

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A Complete Hospitality Management Consulting Solutions Company www.corehospitalityi ndia.com

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Page 1: core hospitality profile final

A Complete Hospitality Management

Consulting SolutionsCompany

www.corehospitalityindia.com

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Vision / Mission

To explore and live the dream of clients by

excelling in the specific scope of work.

Suggesting the way ahead.

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ApproachWith a very clear & keen focus onEthicalValue BasedCommittedExecution

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1. Knowledge Management and Training 2. Brand Consulting / Brand Identity Creation3. Pre–Opening Support / Consultancy (Management Institute / Hotels /

Restaurant/ Bars/Food Courts)4. Consultation & Concept Development of Specialized Food & Beverage

Services and Training Institutes5. Curriculum planning / affiliation / Resource Planning / Designing /

Implementation of Processes6. Market Study /Analysis of all projects7. Feasibility / Project Report8. Facility Planning of all hospitality projects9. Kitchen Planning & Designing10. Brand Quality / Operational / Mystery Audits11. Interiors & Architectural Support12. Hotel / Restaurant Brand Identification & Tie-ups13. Internet Booking Engine / Online Distribution & Marketing14. MIS (Management Information System) Restructuring

Solutions

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Team

A K SrivastavaA top-notch hospitality educationist in India and has been the father of Hospitality education in Rajasthan. Been the Principal for more than 2 decades with IHMCTAN- Jaipur A well traveled, seasoned and a pioneer in hotel industry of 1967 batch from Pusa -the apex institute in hospitality training. He also holds varied degrees like post graduation in hotel management. He has 30 years of experience in hotel and catering industry

Pankaj Saxena – PGDPR, DHM, Advisory Mentor - RajasthanA seasoned professional from IHM Pusa (class of 95) and Advertising Graduate having honed his hands on skills in Taj and IHG Group and further consolidated his ambit into advertising and franchise management. Have done more than 11 green field projects and created brands for hotels and resort chain.

Mr. R K Srivastava - DHMHas planned and commissioned several hotel projects and worked for top line brands. Team includes people with substantial experience in research and analysis and are domain experts

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Associates Companies

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Brand Consulting / Brand Identity Creation

Hotel brand names can be a big part of the marketing of any type of hospitality ventures. One must either be purchased through a franchise license agreement or membership or created independently. A brand helps provide an identity and a sense of consistency. Creation of a brand is something which can be achieved, based on the brief of expectation and market environment study, all deliverables including brand identity manual.

Review of competitive brand environment both current and future in target markets Proposed brand positioning in relation to the competitive scenario Brand Vision statement which will be the call to action Brand Mission statement which is the road map to vision execution Brand pillars / profiling which form the foundation of the brand Brand name and logo Brand promise and mantra Development road map location recommendations which will enable both pure hotel

management contracts and investment positions Brand Manual preparation

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Brand Consulting / Brand Identity Creation (Contd.)

Brand SOP’s creation F&B Service / HK / Front Office / SecurityBrand Standardization (look / feel / positioning / recall / services / product)Brand Job profilesBrand training programs , by conducting soft skills and departmental trainings and there by implementing train the trainer programBrand Positioning – (Travel Trade Media-within Delhi, India)Positioning Brand Hotels Network (GSA’s / Sales Offices)Conducting Quarterly Brand Quality Operational Audits (streamline the efforts) as a part of an efficient Balance Score Card systemDeveloping / standardizing effective MIS reporting system, for the whole groupSuggestions viz. marketing & sales strategies

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Brief Feasibility study (revenue verses expense) Hotel /Resort/Restaurant and facilities brief Consulting / inputs during design and build stages of the project Development of pre-opening and manning budgets and working capital

guidelines Developing of food and beverage operating concepts Supervision of kitchen layout designs Identification, hiring, training of unit / department heads / supervisory level team Recommendations on sourcing of all necessary operating equipment FOH / BOH Development and implementation of marketing, advertising, public relations and

sales plan

Pre- Opening Support / Consultancy

The first year of a hotel / resort / restaurant is fundamental for its positioning. An organized opening of the hotel assures a greater efficiency of service and guest satisfaction and as consequence they assure better cost effectiveness, revenue opportunities and operating projects.

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Consultation & Concept Development of Specialized Food & Beverage Services

Supervision & inputs viz. conceptualization the Brand Name, Theme, Cuisine,Design.

Help in recruitment, training, setting up SOP’s . Menu Designing, implementation, including food trails, costing , recipe

standardization. Help to finalize equipment, designs and specifications. Kitchen design, layout & coordination. Suggestion viz the POS and BOH inventory & payroll systems & implementation. Finalization of bill of quantities for FOH & BOH requirements. Help sourcing raw materials, imported ingredients. Help in sourcing crockery, cutlery, glassware ,linen ,uniform , as per the theme of

the Project. Planning of marketing & sales strategies. Culinary experience enhancement.

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Menu Planning / Designing / ImplementationStrategically analyzing the market fare share ,conceptualizing the eliverables.

Market Study / AnalysisAt the backdrop of such a conducive business atmosphere 'Pre-feasibility Report on Hotel Industry' attempts to examine such critical factors which will provide vital inputs in general to the potential investors and estimation of commercial viability of such an investment. It presents the market analysis of hospitality industry in terms of structure & segmentation, market size, major fare share etc.It analyses the steps involved in setting up a hotel describing the technical aspects in terms of locational details and land requirement.- It assess the manpower planning and financial estimate involved in setting up a hotel. Brings an insight into the procedure for setting up a hospitality venture, type of machinery& floors space required, requirement of regulatory permissions & clearances. Analysis viz. SWOT of the industry.

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Feasibility / Project Report

Companies before taking over / entering a new venture want to understand the future prospects and fair valuation of a property Feasibility study is equally important for those who are buying or selling a hotel or resort and also too hospitality companies looking for an a green field project.

Geographic Analysis Market Fare share Analysis Competition Analysis Conceptualization Revenue & Rates Analysis Cost Parameters Brand Positioning

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Facility Planning

Concept Planning of the hotel/restaurant in coordination with the Interiors Architect.Kitchen planning related to outlet.Staff Facility area Planning. (Changing rooms, Cafeteria, Lockers)Back of the House area facility planning. (Including the staff entry, material receiving, stores, garbage sorting / storage and the office subject to the space available.)Layout Plan For Kitchen Equipments.B.O.Q. of Kitchen equipments requiredFinal drawings for the kitchen, stores. Layout including civil works.Detailed electrical / plumbing / gas pipeline plan for concerned areas.Requirement for Exhaust & fresh Air Systems.Tender of Kitchen equipments with detailed specifications. Assistance in identifying vendors & sourcing of Equipments.Conceptualizing and detailing of service ware , crockery, cutlery , glassware, cook-ware and other accessories and assistance in identifying appropriate vendors / suppliers.Assistance in sourcing of afore mentioned items.

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Kitchen Planning & Designing

Kitchen planning related to outlet.Back of the House area facility planning.(Including the staff entry, material receiving, stores, garbage sorting / storage and the office subject to the space available.)Layout Plan For Kitchen Equipments.B.O.Q. of Kitchen equipments required.Final drawings for the kitchen, stores. Layout including civil works.Detailed electrical / plumbing / gas pipeline plan for concerned areas.Requirement for Exhaust & fresh Air Systems.Tender of Kitchen equipments with detailed specifications. Assistance in identifying vendors & sourcing of EquipmentsAssistance in sourcing of afore mentioned items

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Brand Quality / Operational / Mystery AuditsThe primary area of focus for the Brand Quality Audits / Review is the adherence to the Brand Standards with special attention to details and finesse. The Hotel’s / Resort’s / Restaurant's standards in addition to the individual divisional standards are observed and evaluated.The endeavor is to position the facility within desired business segment. Trends in problematic areas appear & are highlighted with various color coding ,on a scoring chart. Areas where immediate attention / improvements is required are identified and an action plan is put in place as per the findings.Needs to be followed up with another audit , to determine the compliance to the Brand standards. It acts as a great training tool for the organization.

Operational Process ReviewFront Office / Food and Beverage ServiceFood Production / HousekeepingSales and Marketing / Human ResourcesFinance / Purchase and MaterialsEngineering and Maintenance / Information Systems

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Interiors & Architectural SupportConcept Drawings / 3 D’ Images / Working Drawings

Hotel Restaurant Brand Identification & Tie upsMarket SurveyFeasibility Studies and ROI AnalysisAssessment of International / Domestic Brand MixOperator Selection and Management Contract NegotiationsMarket Fare Share StudiesTransaction AdvisoryFood and Beverage Strategies

Internet Booking Engine / Online Distribution & MarketingDirect Online DistributionRevenue MaximizationInternet MarketingMulti-Channel Distribution

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MIS Restructuring

Management Information System Restructuring.Is a vital tool to monitor , control and maximize the operational efficiencies, hence increasing the ROI’s .We support to restructure your business.

Manpower Resource Management

Human Resource being the key to an organizations success. We look at them as companies assets. We recommend to invest in your assets.We approach the HR function holistically and offer services that span a wide range.

Scope of HR Functions:::Set up of HR systems and proceduresEmployee Appraisal systemsOrganizational structuresOperating ManualsSuccession PlansPowerful Monitoring & Reporting ToolsInternal Customer Satisfaction surveysManpower Rationalization

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Other Associate Projects HandledSparsh Hospitality Pvt. Ltd, Jaipur (Project Cost: Rs.580 crores)A detailed project report, including market survey, for luxury hotel (Hyatt), upscale residencies and retail development at Jaipur.The project included stud of the market, pragmatic estimations of the revenue and project cost. It included competitors study and identification of

Aerens Gold Souk, Gurgaon (Project cost 50 crores)A detailed project report, Concept development including market survey and feasibility report for an upscale retirement home at Gurgaon HaryanaA detailed project report and feasibility study for a Time Share project at Gurgaon Haryana

Rockland Hotels and Hospitals, New Delhi - ( Project cost 150 crores)A Business plans and project report and facility mix for their hotels and hospital at New Delhi. They arerunning two hotels and two hospitals in the city of New Delhi.

Shri Ram Motels and Resorts , Delhi(Project cost 50 crores).Development of a facility having three banquet halls, two marriage gardens(total 5000 people) andseventeen rooms based on Egyptian theme.Working on internal layout of the entire facility with focus on kitchen layout, development of operatingprocedures, manpower development.

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Other Associate Projects HandledK.G. Recreational Pvt Ltd, Jaipur - (Project cost 30 crores)A leading Business House of Jaipur, is developing a 5 star resort property at Jaipur, prepared a project report for their resort property at Sitapura Jaipur.It has been shaped as one of the finest ethnic restaurant in the city in the name of AMBER VATIKA. Besides preparing project report also designed and planned their Menu, Kitchen and staffing.

Seedling Academy for Design Technology and Management, Jaipur ( Project Cost 50 Crores)A pioneer business house in the field of education in Rajasthan. Prepared a detailed project report and feasibility study for their hospitality education venture. Currently the venture which has been upgraded to the status of National UniversityCurrently working on their assignment for opening up a institution in SRI LANKA

Neesa Group, Delhi (Project Cost: Rs. 450 crores)Business plans and market research for its hotel projects under the brand name CAMBAY in 10 Indian cities including JaipurWorking on planning and development of their Hospitality and Spa Training Institute at Kukas, Jaipur, Udaipur and Neemrana

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ContactA.K. Srivastav, Chief MentorAdvisory Mentor – JaipurE: [email protected] : 91 – 7665022555

Pankaj Saxena, CEOAdvisory Mentor - JaipurE: [email protected] : 91 - 9828233344

Office- C-45, Near Parnami Mandir, Gurunanakpura, JAIPUR, RajasthanPhone- 91-1412621672, skype- hospitality.onus, Email- [email protected]

www.corehospitalityindia.comDelhi / Jaipur - India