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Copyright Online British Art GalleryAll rights reserved
Online British Art Gallery
Gallery Presentation
Copyright Online British Art GalleryAll rights reserved
Contents
• OBAG• How It works• What Makes OBAG
different?• Site Features
• Prime Benefits• Marketing & Promotion• Pricing• Summary
Copyright Online British Art GalleryAll rights reserved
OBAG
• Online British Art Gallery (OBAG) is a new solution that will substantially increase the awareness of your gallery’s art to a significantly enhanced volume and quality of customer
Copyright Online British Art GalleryAll rights reserved
OBAG
• OBAG is an art “dating” service– OBAG makes the introduction– galleries develop the buyer relationship– galleries conclude all sales
• OBAG takes no commissions on sales
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How It Works
• OBAG displays your art
• Buyers shortlist items
• They contact you directly
• And then conclude a deal
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What Makes OBAG Different?
Retail presence
– All galleries on OBAG MUST have a retail outlet
Quality Assured
– All art must exceed a minimum price
– All galleries of reputable standard
Content Control
– Galleries upload and control the content
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What Makes OBAG Different?
Quality of Users – Site designed around extensive research of
serious art buyers’ needs
– Innovative user method• Buyers browse art• Register for free to discover gallery details
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Site Features
• Art Centric Art Searching– Buyers pre-select UK regions of interest
– Select art they like
– Contact / Visit the gallery
– Conclude a deal
• Exhibition Information– OBAG stores details of all previous and future
exhibitions
– Artist biographies available
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Site Features
• Art Information– 12 selection criteria– Micro gallery location search field– Exact or closest matching art search tool
• Ancillary information– Art History– Art Glossary– Features e.g. What to look for when buying art, Art
tours, Art books, Newsletter. – New features under development
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Prime Benefits
Galleries
• Access to new customers
• Assured profile of customers
• Content is gallery controlled
• Complementary to existing marketing
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Prime Benefits
Members• Single site for finding gallery art fast• 24 UK regions for focused art searches• Designed for efficient repeat usage• Comprehensive art categorisation• Emphasis on education and development• Research tool for past exhibitions / artists / art• Additional features under development
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Marketing & Promotion
• Public Relations
• E-mailshots
• Art Fairs
• Recommendations
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Gallery - Pricing
• Minimum 6 month deal.
• First 3 months usage totally free
• Following 3 months at very competitive rates
• Improved rates for 12 month commitment
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Pricing Structure – Subscription Based
– Core Price based on No of “live” artworks on display
– Unlimited artwork changes allowed– Unlimited storage of thumbnails (research
facility)– Unlimited storage of exhibition, artist and
artwork info
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Online British Art Gallery - Summary
• OBAG maximises galleries’ customer exposure
• OBAG combines best of online and traditional art markets
• OBAG will help you exploit our website – and all in a friendly and efficient way
Copyright Online British Art GalleryAll rights reserved
Online British Art Gallery
The Fast Way to Find Art