pryor art gallery

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Strategic Plan FY2013 - FY2016

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History, details and goals of the Columbia State Pryor Art Gallery are discussed in the strategic plan.

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Page 1: Pryor Art Gallery

Strategic Plan

FY2013 - FY2016

Page 2: Pryor Art Gallery

1

HistoryThe dream for an art gallery to serve not only the students and faculty of Columbia State Community

College but all of Southern Middle Tennessee began in 1999 when Columbia State Community College’s first

president, Dr. Harold Pryor, pledged

$100,000 to establish a visual arts

endowment, “Accent on Art,” a

cooperative project between the

College and the institutionally

related, yet independently chartered

5 0 1 ( c ) ( 3 ) C o l u m b i a S t a t e

Community College Foundation.

Dr. Pryor’s commitment

included an expectation that within

three years a minimum of $100,000

would be raised through community

support – friends of the arts, alumni,

individuals and various College

constituencies – to match his pledge. The “Accent on Art” project’s goals were to exhibit works of art of

faculty and students at Columbia State, exhibit the works of artists from across the region, bring traveling

exhibits to Columbia State, conduct art talent searches in the region’s public and private schools and publicize

the Gallery’s exhibits.

Funds were raised to match Dr. Pryor’s challenge. Plans were underway to construct an art gallery as

part of a new building on the college’s main campus at Columbia, which would also include a performing

arts venue, the Cherry Theater. When the Waymon L. Hickman Building opened its doors, included was the

spacious and inspiring Pryor Art Gallery. Since that time hundreds of works of art have been viewed by

thousands of visitors of all ages, socio-economic and educational levels and cultural and ethnic backgrounds.

From the opening of the Pryor Art Gallery through March 2012 Lucy Scott Kuykendall served as

Curator. In a resolution presented upon her retirement, Kuykendall was credited as being “personally

responsible for enhancing the student learning environment of the Columbia State Community College

Campus through the cultivation of relationships with local, state and nationally recognized artists and

through the exhibiting of their work in the Pryor Art Gallery.” The resolution also credited Kuykendall with

growing and diversifying the private art collection of Columbia State Community College for the benefit of

students and the community at large.

In July 2012 artist/designer Rusty Summerville assumed responsibilities as Curator of the Pryor Art

Gallery.

Page 3: Pryor Art Gallery

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Mission To design, develop and present stimulating exhibits and programs that inspire, educate, enlighten,

challenge and entertain Columbia State Community College

students, faculty and staff, community members and

residents of Middle Tennessee while creating a first-class

artistic venue where appreciation for all forms of visual art is

enhanced.

VisionThe vision for the Pryor Gallery at Columbia State is to

use stimulating, innovative and memorable exhibits and

educational programs that bring together art, artists and an

appreciation of visual art for the Columbia State community,

our local community and the entire Middle Tennessee region.

Service and Impact AreaPryor Art Gallery is located on the Columbia campus

of Columbia State Community College. Serving nine counties in

southern Middle Tennessee with locations in Columbia, Franklin, Lawrenceburg, Lewisburg and Clifton,

Columbia State Community College offers courses for degrees and certificates, workforce development

training and non-credit continuing

education courses and programs. Through

partnerships with area universities,

Bachelor's and Master's degrees are offered

in selected disciplines.

The Pryor Art Gallery not only serves

students, staff and faculty of Columbia

State, but it strives to engage the entire

Southern Middle Tennessee region through

exposure to quality visual arts exhibits.

Children Enjoying Art Exhibit

Traveling Exhibit

Page 4: Pryor Art Gallery

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CuratorRusty Summerville assumed duties as curator for the Pryor Art Gallery of Columbia

State Community College in July 2012. Summerville has worked in

the creative arts for more than 25 years and is an award-winning

artist and designer, including museum design, retail and

restaurant design, concept development and works of fine art. He

served as director of design at Gaylord Entertainment Company

and was awarded the Institutional Design of the Year from the

Tennessee chapter of the American Society of Interior Designer

(ASID) for his design and conceptual development of the Grand

Ole Opry Museum.

Summerville’s experience includes numerous and diverse works with design and

conceptual development of the Roy Acuff and Minnie Pearl Museum in Nashville and The

Hank Snow Museum in Liverpool, Nova Scotia, the Texas Country Music Hall of Fame and

Tex Ritter Museum in Carthage, Texas. He has also worked with architects and interior

designers as concept developer on a multi-million dollar addition to Churchill Downs in

Louisville, Ky.

Types of Exhibitions1. Regular exhibits of the work of individual artists and craftsmen

2. Exhibits corresponding to an event of the Performance Series in the Cherry Theater

3. Exhibits corresponding to and augmenting courses offered by the college

4. Exhibits resulting from secondary school competitions

5. Exhibits resulting from Gallery-sponsored shows, competitions and classes

6. Exhibits from local, state and national sources such as the Tennessee State Museum,

Smithsonian, National Archives and others

Page 5: Pryor Art Gallery

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Pryor Gallery Plan Components

The three-year Strategic Plan is a roadmap for the work of the Columbia State Community

College Pryor Art Gallery. The Office of Advancement, including the Executive for Advancement,

development officers, Pryor curator and all support staff, will work in meaningful ways to identify

those who embrace the gallery’s mission and vision, to identify their interests, to invite their

substantial support and to steward their gifting.

I. Objectives

II. Development

a. Relationships

b. Outreach

III. Measurement and Evaluation

IV. Sustainability

a. Funding

b. Security

c. Maintenance

Artist Receptions Draw a Diverse Crowd

Page 6: Pryor Art Gallery

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Objectives

1. To provide access to works of art through displays, exhibitions, programs and activities

that stimulates engaging and meaningful art-centered experiences for diverse audiences.

2. To attract new audiences by developing and promoting relationships at the college

between academic and other educational programming and in the community through

collaboration, partnerships, enhanced facilities, promotion and technology.

3. To expand visual exhibits to incorporate music and other art forms and complimentary

programming that increases public interest and involvement.

4. To confirm each exhibit in the gallery one year in advance.

5. To develop art workshops for students, community members and residents of Middle

Tennessee.

6. To host annual exhibits of art created by public school children, kindergarten through

high school, from Columbia State’s service area.

7. To develop and sustain relationships with local and regional artists, arts organization,

museums, gallery owners, community organizations, schools, youth groups and

businesses.

8. To develop relationships with local and regional arts publications, newspapers and web

sites that strengthens communication of Gallery events and exhibitions to the college

family and geographic region.

9. To maintain a web page featuring past, present and future exhibits, while visually

highlighting the works (and other information) of all exhibiting artists.

10. To acquire art for the Columbia State Collection through purchase of exhibited art and

through the purchase of artwork from Pryor-sponsored art competition(s).

11. To maintain the college’s art collection through inventory cataloguing and creation of

online exhibits using software already acquired by the Pryor.

12. To position the Gallery to be eligible for increased self-generated, private and public

funding, including grants.

13. To develop, compile and maintain a database that includes artists, resources, patrons and

visitors.

14. To develop a patron base for the support and enjoyment of the gallery.

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Page 7: Pryor Art Gallery

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Development: Relationships

Integration with Strategic Priorities of Columbia State CollegeWhen Columbia State Community College was chartered as the first community college in Tennessee

in 1965, its stated purpose included, “the promotion of educational, literary, recreational, artistic and

scientific activities.” The College’s Strategic Plan 2010-2020 includes a provision to “identify and sponsor

activities that enhance the quality of life throughout the region.”

Additionally, the College’s Strategic Plan includes objectives for recruitment and retention of the best

faculty and students with emphasis on diversity in both groups. The Pryor Gallery’s programs are woven into

the academic fabric of Columbia State Community College in order to enhance student learning and quality

of life for faculty, students and staff. The Pryor makes art accessible to diverse audiences by using a variety of

innovative approaches to the exhibition and interpretation of art.

Integration with Mission and Vision of Columbia State FoundationThe Columbia State Community College Foundation’s mission is to support and partner with Columbia

State to positively impact the community and student success through the maintenance and enhancement of

resources.

Governance and ManagementThe Pryor Art Gallery’s Curator is an employee of Columbia State Community College, with position

support provided by the Columbia State Foundation. The Curator reports directly to the College’s Executive

for Advancement, who is also Executive Director of the Foundation. Funding for the Gallery’s activities is

provided through earnings from the Visual Arts Endowment, managed by the non-profit Foundation. The

Pryor achieves excellence through diligent stewardship of resources and collections, maintaining the utmost

integrity and accountability in all areas of its operations.

PartnersThe Gallery is building relationships with potential partners, including but not limited to Humanities

Tennessee, Tennessee Arts Commission, Tennessee Department of Tourist Development, Tennesseans for the

Arts, Tennessee Association of Museums, Tennessee State Museum, Tennessee State Library and Archives,

Maury County Arts Guild, Maury County Art in the Parks program and Columbia State’s service area K-12

local education associations, art gallery owners and artists.

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Page 8: Pryor Art Gallery

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Development: OutreachPromotion

1. Both traditional and contemporary marketing and public relations tools, including press releases to

radio, online publications, newspapers, magazines and tourist publications; inclusion of events in

targeted calendars, both print and online; brochures, rack cards and posters distributed to strategic

locations; social media, i.e. Facebook, YouTube, Twitter, Blogger, Issuu.com; and Columbia State’s

website and social media sites.

2. Artist receptions advertised to the public and through individual invitations.

3. On-line gallery featuring past, present and future exhibits and exhibitors with links to individual

artists’ web sites, videos of exhibits and artist interviews.

4. On-line gallery of the Columbia State’s art collection via cataloguing software.

5. Computer-based sign-in registry to assist with database development.

6. Video welcome and audio tour capability in Gallery.

7

Artists at Reception

Exhibit Posters

Artist with Foundation Director and Curator

Page 9: Pryor Art Gallery

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Measurement and EvaluationMeasurement Tools

The measurement of success is based upon both the quality and quantity of objectives achieved. Guest

registers collect names, email addresses and comments from every Gallery visitor. Comments are compiled

and used to evaluate the visitor experience. Financial support by patrons serves as an indicator of success.

Gallery success is supported and appraised by the Pryor’s advisory board based upon the gallery’s goals and

objectives.

Program Evaluation Pryor Advisory Board of faculty, community member(s) and student(s) evaluates the gallery for

continuous improvement based on the following:

1. Quality of exhibits

2. Variety of exhibits

3. Gallery attendance

4. Success of gallery programs, i.e. workshops and juried competitions

8

Beth A!olter

Texture and color are fun and

apparent in Beth A!olter’s art while

city night-life and neon colors are

often her inspiration. Beth paints

on large hollow wood panels,

allowing the texture of the raised

gesso and paint to be an intragal

part of each painting. All of her art

is completely original, either taken

from life or from photographs she has snapped. Beth graduated from the University

of Georgia with a degree in graphic design and has worked as an art director in both

Europe and the United States.

Teaching art is also an important part of Beth’s life as she inspires children and adults

alike.

For more information and to

view more of Beth’s artwork, visit

the Ron York and Friends Fine

Art Gallery in Nashville or;

betha!olter.com

Exhibit Interpretive Material

Workshop Announcement

Page 10: Pryor Art Gallery

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SustainabilityFunding

1. Current operating budget derived from the Pryor endowment

2. Support from Columbia State Community College

3. Support from Columbia State Community College Foundation

4. Gifts, donations and patronage

5. Grants for exhibitions and educational programs

6. Income from art competition fees

7. Income produced from the sale of selected pieces from the Columbia State art collection

Patronage ProgramBy engaging donors in understanding the importance of their investments and by always being

accountable to those who make the Gallery’s programs a reality, the Pryor will become more attractive to

individuals as well as corporations and foundations and worthy of their continuing support.

Proposed fund development for Patronage of the Pryor Art Gallery includes the following giving levels:

1. 2,000+ Michelangelo

2. $1,000-$1,099 DaVinci

3. $500-$999 Monet

4. $100-$499 Picasso

5. $10 - $99 Starving Artist

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Artist Reception Invitation

Art Explores a Variety of Themes

Page 11: Pryor Art Gallery

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Major Funding Needs1. Funding for exhibit and gallery publicity

2. Funding to procure traveling exhibits

3. Funding to purchase artwork from exhibiting artists as additions to the existing Columbia State Collection

4. Funding to refurbish the gallery interior, i.e. wall covering, paint and purchase picture-hanging hardware

5. Membership dues to professional arts organizations for Curator and the Pryor Gallery

6. Travel funds for Curator to attend professional development opportunities

7. Funding for design, production and installation of exterior identification signage (on building) and/or a

commissioned sculpted identification piece with placement in the turn-around directly in front of the gallery

clearing identifying the portion of the Hickman Building that is the Pryor Art Gallery from outside.

8. Funding to support visiting artists who present workshops for students, faculty and community members in

order to lower participation costs for workshop attendees.

9. Funding to promote the Pryor Gallery via traditional advertising (newspaper, arts magazines, brochures, etc.)

and through promotion online, i.e. the Pryor Online Gallery, other websites and through use of various social

media sites

10. Stipends and/or expense reimbursement for major artists exhibiting at the Pryor Gallery

11. Stipends for student interns to help compile and catalogue the Columbia State Art Collection

10

William Brison

William Brison began painting in high school, but

really didn’t pursue his art until later in life. In

fact, 25 years passed before he picked up his

brushes again and began painting in both oil and

watercolor.

When he began to paint again, he studied

privately with several well known and pro-

fessional artists, including Charles Brindley,

Lisa Towers, Jason Saunders, Anne Blair

Brown, Jill Carver, Roger Dale Brown, Doug

Braithwaite, Bill Davidson and Lori Putnam.

William also studied, for two years, with

premier watercolorist and oil painter Dean

Shelton.

Much of William’s work is inspired by trav-

els with his wife.

Bill is a member of the Chestnut Group,

plein air painters who raise funds as they

create art from historic as well as vanishing

landscapes across Tennessee.

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Ruthie CherryAt Home With Fine Art

Using her natural abilities, Ruthie Cherry has

been an art consultant, a gallery owner and

jewelry designer since 2002.

In 2010 Ruthie closed her !ne art gallery,

which was located next to the well known

Lovelace Cafe, to focus on jewelry design. As

an art consultant, she also currently repre-

sents nationally recognized artist Bob Ransley

and additionally imports high-quality work

from artists of the former Soviet Union.

For more information, Ruthie can be reached at:

[email protected] (615) 373-3266

Page 12: Pryor Art Gallery

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Pryor Art Gallery FacilityAccessibility

The Pryor Art Gallery is located in the Waymon L. Hickman building on Columbia State’s Columbia

Campus. The ADA accessible gallery is open to all staff, students and community Monday through Thursday

from 8 a.m. until 8 p.m. and on Friday from 8 a.m. until 4 p.m. The gallery is also open on weekends during

special events only.

11

Waymon L. Hickman BuildingColumbia State Community College

1665 Hampshire PikeColumbia, Tennessee 38401

[email protected]

931-540-2883

Page 13: Pryor Art Gallery

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SecurityThe Gallery has three security cameras through which all areas of the gallery are

monitored 24 hours per day by college security. All doors are locked and secured between

closing time each night and opening each morning.

Page 14: Pryor Art Gallery

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Maintenance The gallery is maintained daily by the college custodial staff.

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Rusty Summerville, Curator, Pryor Art Gallery

Columbia State Community College and Columbia State Foundation

1665 Hampshire Pike

Columbia, Tennessee 38401

(931) 540-2883