cooperative relationship between adec, its member institutions and apollidon
DESCRIPTION
Expanding Opportunities for Distance Education Programs. Cooperative Relationship between ADEC, its Member Institutions and Apollidon. UF Forensic Science & PharmChem Programs. Forensic Science Program started in 2000 Largest Forensic Science MS Program in the world - PowerPoint PPT PresentationTRANSCRIPT
Cooperative Relationship between
ADEC, its Member Institutions and Apollidon
Expanding Opportunities for Distance Education
Programs
UF Forensic Science & PharmChem Programs
Forensic Science Program started in 2000 Largest Forensic Science MS Program in the world Students from 33 different countries taking UF courses Close cooperation with the University of Canberra and the
University of Edinburgh Over 500 graduates Won ADEC award in 2006
Pharmaceutical Chemistry MS started in 2009 Very few other online Pharmaceutical Chemistry programs Enrollment of 50 students in the second semester First graduate completed this spring
UF Forensic Science Results
40%
Enrollments per Term UF Forensic Science
Program Profitable since 2002 UF grossed $2 million
in 2009/2010
UF Web Traffic Increases
2009/2010
2008/2009
2009/2010
ADEC Collaboration Intensification and Marketing Program
ADEC members working together could offer an increased number of quality distance education programs.
ADEC Collaboration Intensification and Marketing Program
Audiences Focus primarily on working professionals
Types of Programs Use continuum of engagement Preliminary emphasis on non-credit modules, workshops and
certificate programs, online specialty courses for credit Professional development including Professional Masters
Degrees
Focus on High Interest Areas “green”/environment Science and Health Technology Job Oriented
International Markets
Benefits of ADEC & Apollidon Cooperation
Broaden Institution Market Reach New Target Groups Nationally Internationally
Scale Member Institution Programs Provide Broader Access to Exceptional Education Provide Affordable Distance Education for Distance Learners
Professionals
Opportunity for Member Institutions to Cooperate to Optimize Program Offerings
Build Programs that Utilize the Best Expertise and Courses from Multiple Institutions
Key Offerings from Apollidon
Key elements of cooperation Market Research
Develop new target groups to expand existing programs Identify new markets to offer the program
Business Planning Use a business case model with financial projects to evaluate program
expansion
National Marketing Plan and implement an effective national marketing campaign This includes all the digital marketing and personal marketing required to build
program loyalty
International Marketing Identify opportunities to take a program international, accounting for cultural
and educational differences
Quality Assessment (ability to assist in other areas)
How this will work
Memorandum of Understanding between ADEC and Apollidon ADEC is the broker, managing the collaboration process Individual Business Agreement with each participating member
institution regarding each program Financial Arrangement: 60% of program revenues for the
participating member institution and 40% for ADEC and Apollidon
Team Identify programs that are scalable, can be profitable and may take advantage of multiple institution expertise and courses