Contextual mobile advertising in real time

spotad is led by a team of passionate mobile marketing and data experts. Together, we have developed a unique platform that solves the problems marketers face when trying to reach new customers and grow conversions on mobile.

spotad is led by a team of passionate mobile marketing and data experts. Together, we have developed a unique platform that solves the problems marketers face when trying to reach new customers and grow conversions on mobile.

Confidential and Proprietary to spotad ltd.

Confidential and Proprietary to spotad ltd.

Creative

Rich mediaad templates

Inventory

Extend your reach through

global networks

Smart Buying

Exercise the power of real time bidding algorithms

Tracking

Track & Aanalyze through

dashboards and analytics

Performance

Improve campaigns

with ongoing continuous automated

optimization

What we dofull end-to-end solution for mobile marketing

Confidential and Proprietary to spotad ltd.

E-Commerce Today

► 2015 has been the year of Mobile for e-commerce

► Mobile represents 40-50% Sub-$100 purchases on e-commerce

► Mobile Average purchase size growing

► Mobile % both sub and over-$100 purchases growing

► Many transactions perused on mobile, purchased in person

► 2015 has been the year of Mobile for e-commerce

► Mobile represents 40-50% Sub-$100 purchases on e-commerce

► Mobile Average purchase size growing

► Mobile % both sub and over-$100 purchases growing

► Many transactions perused on mobile, purchased in person

Confidential and Proprietary to spotad ltd.

Why the Move to Mobile

► Bigger Screens

► Faster Phone Speeds

► Faster Data Speeds

► More Overall Mobile Dependency

► Easy payment Methods

► Bigger Screens

► Faster Phone Speeds

► Faster Data Speeds

► More Overall Mobile Dependency

► Easy payment Methods

Confidential and Proprietary to spotad ltd.

Mobile Advertising, challenges

► Not as much data as available on desktop (no cookies)

► Lower CTR’s than desktop

► Using Data available is key

► There are certain advantages: Geo

► Not as much data as available on desktop (no cookies)

► Lower CTR’s than desktop

► Using Data available is key

► There are certain advantages: Geo

Confidential and Proprietary to spotad ltd.

Our solution - Unique platform

► Delivers 6X CTR from pop-up banners (2.6% vs 0.4%)*► Encourages high user engagement via interaction► Enhances multi-channel campaign efforts & encourages sharing of branded content

* addexchange.com

► Delivers 6X CTR from pop-up banners (2.6% vs 0.4%)*► Encourages high user engagement via interaction► Enhances multi-channel campaign efforts & encourages sharing of branded content

* addexchange.com

Confidential and Proprietary to spotad ltd.

Our adsBoost sales, conversions and customer acquisitions

Standard Interstitial Native Video Rich Media

X

Banner Creatives

Confidential and Proprietary to spotad ltd.

Confidential and Proprietary to spotad ltd.

DEVICE OS CATEGORYISPTARGETING

ON WiFivs CARRIER

LOCATION DEVICEEXCHANGE APPS &MOBILE WEB

Targeting - Don't Spray and Pray

Confidential and Proprietary to spotad ltd.

SuperiorPerformance

Real time contextual analysis

ProfileProfile

Customer facing offer

DynamicDynamicPrediction

buying algorithm

ROI

Unique data gathering through smart rich media ads

Automatic identification of better performing segments

Real time profiling

Maximizing ROI through programmatic buying and predictive algorithms

Unique data gathering through smart rich media ads

Automatic identification of better performing segments

Real time profiling

Maximizing ROI through programmatic buying and predictive algorithms

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HowBig Data and predictive algorithms at your Service

Confidential and Proprietary to spotad ltd.

BY RUNNING ANALYTICS ON YOUR COLLECTED

CUSTOMER DATA, YOU CAN PREDICT CUSTOMERS’

BEHAVIOR, IN TERMS OF WHAT, WHEN, HOW, WHERE,

AND WHY THEY BUY.

BY RUNNING ANALYTICS ON YOUR COLLECTED

CUSTOMER DATA, YOU CAN PREDICT CUSTOMERS’

BEHAVIOR, IN TERMS OF WHAT, WHEN, HOW, WHERE,

AND WHY THEY BUY.

The advertising of mobile &The explosion of data

Confidential and Proprietary to spotad ltd.

Clients & Partners

oplytic

Contextual mobile advertising in real time

Confidential and Proprietary to spotad ltd.