content strategy for b2b

11

Upload: differo-oy

Post on 24-Jan-2015

401 views

Category:

Documents


2 download

DESCRIPTION

This is how a CONTENT STRATEGY changes the role of the marketing professional and the methods of content production. Sales and a marketer has traditionally had a different mindset as what comes to marketing and enticing customers. Marketing management is based on the movements of the masses and Sales management is based on the buyer’s values. See how these mindsets become closer to each other by using content strategy.

TRANSCRIPT

Page 1: Content strategy for B2B
Page 2: Content strategy for B2B
Page 3: Content strategy for B2B
Page 4: Content strategy for B2B
Page 5: Content strategy for B2B
Page 6: Content strategy for B2B
Page 7: Content strategy for B2B
Page 8: Content strategy for B2B
Page 9: Content strategy for B2B
Page 10: Content strategy for B2B
Page 11: Content strategy for B2B