connecting lifestyle through fashion, comedy and music proudly presents the powered by
TRANSCRIPT
Connecting Lifestyle through Fashion, Comedy and Music
Proudly presents
the
Powered by
The Opportunity:
Enhance brand integration through intimate, exclusive, lifestyle-driven
events Timing:
MonthlyLaunch:New York City, Visiting Metro Areas:Atlantic City-Philadelphia-Los Angeles Atlanta-Miami, Ft lauderdale-Chicago-Houston-Baltimore,DC- Las Vegas-St. Louis-New Orleans, Houston, Dallas
Stay fashionably connected with The Fashion Lounge
The Concept
URBAN MIX is a full frontal fashion show with a pinch of HBO’s Def Comedy Jam, blended with BET’s Rip the Runway, a dash of MTV’s Cribs and some hot beats by
Emmy nominated (Ali Raps)
music producer and DJ Johnny Juice, thrown in for good measure . The atmosphere is an up-beat club vibe with a vocal and animated, participating audience. Serve it all up in a cabaret-style venue with candle-lit tables in front of the stage and runway and you’ve got the…
Targeted demographic:Urban professional Men and
Women24-44 Comedian/Event Host, Drew
Fraser
Drew with actress Vivica A. Fox
WHY?•Outreach to local retailers via a private showroom styled line presentation.•Distribution of line sheets and other data to local retailers.•Runway showcase to your specifications: including general ambience, styling consultation, models and music.•Gathering of interested retailer information or direct sales.•National exposure in the major markets•Signage throughout the event venue and on all correspondence.•Radio mentions•Opportunity to style hosts and staff•DVD Inclusion
AdvertisingRadio:Advertising for the event via Radio spots Utilizng local personalities as Co Hosts. Local stations as promotional partners.On site: Survey identifying specific demographic information gathered during the event by Roaming Fashion Lounge models. Exhibition tables and or product placement in vestibule or receiving area.Post Event: Email campaign to solicit new customers/clients and to advertise upcoming events and promotions.
Connecting Lifestyle through Fashion, Comedy and Music
Show ComponentsRunway fashion show by a major design house and
Local aspiring designerSponsor commercials on screens during breaks
Celebrity guest modelsGuest hosts
Musical performances by top artistsStand up comedy
“Open” Model searchAfter party
Games and give-a-ways
Venue: Capacity 1500 – 5000
existing and potential customers
• a
1,500 -5000 existing and potential new customers
Award winning Music and celebrity personalities
are featured in each showcaseSuch as:
Multi-platinum singer/actress/author
Ashanti
Grammy winning rapper/actor/author LL
Cool J
Cedric “The Entertainer” is best known for his crowd-pleasing roles as Co star of the Steve Harvey Show andin the recent hit films BARBERSHOP with Ice Cube, BE COOL with John Travolta, MADAGASCAR (animated feature), INTOLERABLE CRUELTY with George Clooney, and THE ORIGINAL KINGS OF COMEDY, MTV’S documentary feature directed by Spike Lee. Additionally, in April 2004, Cedric was star and producer of the box office hit JOHNSON FAMILY VACATION (ranked the #1 comedy in America for two consecutive weeks).
On the big screen, Cedric has also been seen in THE HONEYMOONERS (in which he starred as Jackie Gleason’s famed character “Ralph Cramden”…with thumbs up from Roger Ebert), LEMONY SNICKET with Jim Carrey, MAN OF THE HOUSE with Tommy Lee Jones, BARBERSHOP 2, BIG MOMMA’S HOUSE with Martin Lawrence, KINGDOM COME with Whoopi Goldberg, SERVING SARA with Matthew Perry, as well as displaying tremendous vocal talent in DR. DOLITTLE 2 and ICE AGE.will next star in THE CLEANER opposite Lucy Liu, MR. LUCKY co-starring Bruce Willis, JOHNSON FAMILY VACATION 2, FLASH co-starring Nelly, PREACHIN’ AIN’T EASY and the animated feature CHARLOTTE’S WEB.
Special guest Cedric the Entertainer
Featuring Designers such as
Connecting Lifestyle through Fashion, Comedy and Music
Drew Fraser began his career in Boston, Massachusetts at the world’s famous “Nick’s Comedy Stop”. He later moved to New York City where his career took off. His first television Appearance was on “Showtime at the Apollo”. Since then, Drew Fraser has been seen on Russell Simmons “Def Comedy Jam”, “BET Comic View” and in 2005, Drew Fraser had his own comedy half-hour special on “Comedy Central Presents”. Drew Fraser has made performances all over the world, including London, Holland, Bermuda and Australia. Drew Fraser also has several music videos to add to his list of performances credits.
Drew Fraser has received numerous awards for his stand-up acts, including the “New York City’s Funniest Male Comedian” award in 1996. In 1999, Drew Fraser won honors in third place at the Urban Comedy Awards as well as performing at the Melbourne Comedy Festival in Australia.
Drew Fraser has also hosted “Amateur Night” at the world’s famous Apollo Theater in New York City. In addition, Drew Fraser has done warm-ups for top talks shows, “The Queen Latifah Show” and in 2007, co-hosted “P.Diddy’s Bad Boys of Comedy”. On February 16, 2007, Drew Fraser made it to the finals of the “Bay Area Black Comedy Competition” and will compete on March 31, 2007 for the grand prize.
• Drew Fraser is currently the host of “The Wendy Williams Comedy Experience” in New York City at Club “Comix”, every Wednesday night.
Drew Fraser has the talent and ability to perform for any group, regardless of race or age. This makes him one of the most sought after comedians in the country.
Host Drew Fraser
CEO, Xposure Image GroupShawn Mason - [email protected]
CEO, One Accord EntertainmentMaurice Woodson – [email protected]
Connecting Lifestyle through Fashion, Comedy and Music