Committed to Give is a subsidiary initiative of two organizations:Sheatufim – The Israel Center for Civil Society

Jewish Funders Network (JFN)

A group of private Israeli donors, who joined together in order to achieve a significant increase in the scope of private philanthropy in

Israel and to enhance its effectiveness

Members

The Need:Facts & Figures

Donations to Israeli NGOs in 2011 included: 47% from overseas funding 53% from companies and households in Israel

Of which only 4%4% gave $25K or more annually

*Israel’s Central Bureau of Statistics report 2011

Israel

Overseas

Donations of $25k ormore

49%47%

4%

The Need:Facts & Figures

•The overall scope of donations to NGOs in Israel is estimated at $4 billion annually, of which roughly:

– $2 billion from overseas– $2 billion from Israel:

• $1 billion from corporate philanthropy

• $0.75 billion from the general public

• $0.25 billion from donors of $25k or more

Target Audience

The estimation is that Israel has about 10,000 millionaire households*.

Yet only 1,000 give $25,000 or more annually.*Merrill lynch wealth report 2011

Our Mission

To change the culture of giving among wealthy Israelis

Our Goals

1. To promote awareness of the importance of private philanthropy

2. To expand the circle of private philanthropists in Israel

3. To encourage effective and ongoing philanthropy

member orientations content

developmentmarketing materials

Road Show meet journalists

and opinion leadersCTG Communityconveying

support, exposure, discourse and invitation

to engage

Meet target audience

conferences,gatherings, collaborations

Roadmapconnecting donors to

private effectivephilanthropy

How are we doing this?creating a new discourse via

What’s New About This?

• Changing Israeli perception: philanthropic giving as a value in itself

• Paradigm shift among wealthy Israelis• Let’s talk about it: philanthropists “coming out of the

closet” • Recognizing barriers preventing Israelis from giving• Cultivating positive climate towards private philanthropy• Creating a new discourse

Who are we approaching?

Peer networking groups: Shared background

Army, business sector, fields of interest, women

Source of Capital

Inherited, sudden, acquired or emerging wealth

Organizations“Friends of” orgs., boards of trustees

Geographical based

Wealth management professionals: Private banking, family offices, Adv.

Why don’t wealthy Israeli give? Cultural Constraints

The classic Zionist “division of labor”: overseas pay the bills–Israelis fight and live in Israel

New Israeli wealth in the making “Survival” mindset Collective identity out – individualism in The “tycoon syndrome” We give our share: army, reserve duty, taxes Philanthropy has never been a defining trait of the elite

Sources: Schmid, interviews

Why don’t wealthy Israelis give?Organizational Constraints

Negative public image of NGOs Overlap and duplication of multiple NGOs Limited professional fundraising Difficulties in evaluating and measuring SROI “It’s the government’s responsibility” – socialist economy Absence of legislation and tax incentives Heavy taxing

Sources: Schmid, interviews

“I started out giving anonymously – but now believe wholeheartedly

in speaking publicly about giving; my giving and giving in general.

If I don’t talk about how and why I give, how can I get anyone else involved?

A society needs models, strong models to display personal vision and leadership.”

Dame Stephanie Shirley, at the JFN Conference, March 2012