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interactive design studio

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About Jen

JEN GORDONOwner/Creative Director

Web Designer Magazine features Clever Twist interview on design for mobile.

CNN features Clever Twist in “App Craze” see the video

Web Designer Magazine features article by Jen Gordon on mobile app design. read the article

Smashing Magazine features our article

Smashing Magazine features our article

PRESS

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findNano

THE PROBLEM

The Project for Emerging

Nanotechnologies is the largest onlline

database of nanotechnology-related

products in the world. This information

needed to be accessibly to mobile

professionals in the nanotechnology arena,

not only for reference purposes, but to also

submit information back to the database

regarding various products.

THE SOLUTION

In plain english, the app needed to

connect to PEN’s online server, and send

inforamtion back and forth to the mobile

device.

TECH SPECS

Using JSON Restful Web Services we

connected to PEN’s database. This allows

the data in the application to be updated

via web or mobile.

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THE PROBLEM

Mom is in the doctor’s office. Child is bored.

Mom is in line at the grocery store. Child is

bored AND begging for candy.

THE SOLUTION

Enter Farm Friends. An entertaining

app that gives parents a quick reprieve

while the little one has a fun, educational

moment learning various animal sounds,

words and images!

TECH SPECS

Farm Friends has a layered audio player

that allows background music to be played

separately from animal noises and Open GL

animation tools.

Farm Friends

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THE PROBLEM

People love to tell stories around their

favorite songs and music. And remember

the days of gazing at the liner notes of your

favorite album? Until My Audio Bio, there

wasn’t a cool, interactive way to share your

favorite music stories with friends. And

when are we most often listening to music?

When we’re mobile...

THE SOLUTION

My Audio Bio is like Facebook for music.

Right from the mobile app you can attach

pictures, videos, notes and friends to

various stories. Share those stories with

other friends. Read the own artists Audio

Bio. It takes the meaning of music to a

whole new level.

TECH SPECS

My Audio Bio uses JSON Restful Web

Services to connect and sync web-based

functionality on the iPhone handset.

My Audio Bio

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www.BeerGogglesApp.com

beauty is in the eye of the beer holder

www.BeerGogglesApp.com

beauty is in the eye of the beer holder

Beer Goggles

THE PROBLEM

Pabst Blue Ribbon was looking for a way

to enter the mobile space with a fun and

entertaining take on the “beer goggles”

concept. The user (aka beer drinker) takes

a picture of their friend, shakes the phone

and the image warps and pops up a

message of warning “Time to call a cab.”

THE SOLUTION

We’re still pitching the idea, but here are

the assets we’ve created as a way to roll

out an integrated campaign that involves

consumers and drives brand awareness.

TECH SPECS

Beer Goggles uses the camera and built in

image-warping tools. From there users can

upload the image to facebook, save it or

email/MMS the image to a friend.

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THE PROBLEM

The problem? Well let’s be honest there

aren’t enough quality Yo Mama jokes in the

world.. :)

THE SOLUTION

The goal with Yo Mama was to write an

iPhone application/Facebook application

combo that share information in real time.

The Facebook e-card application pulls

jokees from the same database as the

iPhone app and vice versa. The iPhone

app has the capability of allowing users to

submit their own jokes. Those jokes enter

a queue where they are approved by an

admin for placement into the app.

TECH SPECS

Yo Mama is driven by a MySQL database

that includes a Web-based admin system to

manage jokes (add, delete, approve). Jokes

are distributed to both the Facebook and

iPhone apps automatically.

Yo Mama!

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THE PROBLEM

Not enough laughter in the world. Whether

you’re a fan of southern cooking or not,

it’s hard to not laugh at Ms. Deen’s funny

kitchen quips.

THE SOLUTION

Paula Deen.

TECH SPECS

Here we used locally reference audio files

and audio player for optimum playback

speed.

THE PROBLEM

People want to find coffee, like...

immediately. They don’t want to type

“coffee” into the Google app, they

don’t want to say “coffee” into the voice

recognition and have it direct them to

toffee shop. They want a one-touch answer

to:

“Where can I find coffee nearby?”

THE SOLUTION

CoffeeSpot houses the largest database

of coffeeshops in the United States. From

large chains to local Mom and Pop’s, users

can hit one button and find any coffeeshop

within a defined radius of their location.

TECH SPECS

CoffeeSpot uses Yahoo! Search to pull in

coffee house locations. The app queries

Yahoo! Search by GPS coordinates and

the results are displayed within the user-

defined radius of their location.

Paula Deen CoffeeSpot

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Galpin

THE PROBLEM

Galpin Automotive is the auto dealer

to Hollywood stars. The challenge was

bringing this larger than life brand to a

small screen without losing the elegance

and style of their offline presence.

THE SOLUTION

Using textures that mirror the interiors of

the brands they carry is one way I carried

through the lushness of the brand.

THE PROBLEM

How to translate a robus online calculator

to mobile.

THE SOLUTION

This mockup was produced as a fun,

engaging solution that uses visual

metaphors to communicate various

elements incorporated into calculating

BMI.

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Popper!

THE PROBLEM

A lot of games are ugly and just too darn

complicated.

THE SOLUTION

For people who enjoy simple, casual

games Popper! offers fun and annoyingly

addictive gameplay.

TECH SPECS

Popper! was created using OpenGL.

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R.Y.F.

THE PROBLEM

Yearbook Yourself was getting a little old.

THE SOLUTION

We wanted more funny and more options

of pictures. I’m talking celebrities, mug

shots - heck celebrity mugshots! It’s all in

there.

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Boost

THE PROBLEM

Psycologist Dr. Neal Olshan needs a way

to deliver motivational audio clips to his

clients who are work working through

various performace anxieties, phobias and

addictions.

THE SOLUTION

Working through the scope of teh project

we realized non-clients, the average person

would also be interested in benefiting

from Dr. Olshan’s expert advice and audio

meditations.

TECH SPECS

Boost was built using Objective C, with

PHP/mySQL server side CMS for managing

audio files within the app. the app also

includes In-App Purchasing and Push

Notifications for users who want to order

“Custom Boosts”.

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iBrite

THE PROBLEM

Too many peg-impaled feet.

THE SOLUTION

An iPad version of the Lite Brite.

TECH SPECS

iBrite was built using Quartz 2D

technology.