clean up the mess with mvp
TRANSCRIPT
MVP Clean up the mess
with
Test your knowledge and understanding
Gena Drahun
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Steven Cohn Founder, CEO at Validately
https://www.linkedin.com/pulse/death-minimum-viable-product-steven-cohn?articleId=77273329547267549671/
The MVP is the most misunderstood term I have ever experienced in business.
Test 1 MVP Knowledge & Understanding
Who is familiar with this diagram?
What is wrong with this diagram?
This is how original image looks like
See the difference?
See the difference?
Test 2 MVP Knowledge & Understanding
Do you know what is MVP?
A Minimum Viable Product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.
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Eric Ries Author of “Lean Startup” book, 2011
http://www.syncdev.com/minimum-viable-product/
http://leanstack.com/minimum-viable-product//
MVP is an experiment. So easy…
But are also another quite a different definition.
MVP is not an learning experiment, it should create customer value.
The minimum viable product is that product which has just those features and no more that allows you to ship a product that early adopters see and, at least some of whom resonate with, pay you money for, and start to gave you feedback on.
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Eric Ries 2009
http://venturehacks.com/articles/minimum-viable-product
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Ash Maurya Author of “Running Lean” and creator of “Lean Canvas”
http://leanstack.com/minimum-viable-product//
Minimum Viable Product is the smallest thing you can build that delivers customer value (and as a bonus captures some of that value
back).
http://leanstack.com/minimum-viable-product//
Original definition of MVP.
We define MVP as… unique product that maximizes return on risk for both the vendor and the customer.
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Frank Robinson Coined the term “Minimum Viable Product” in 2001
http://www.syncdev.com/minimum-viable-product/
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Frank Robinson, Coined the term “Minimum Viable Product” in 2001
http://www.syncdev.com/minimum-viable-product/
* Hurdle rate is the minimum acceptable rate of return. Most companies use 12% hurdle rate.
*
https://en.wikipedia.org/wiki/Minimum_acceptable_rate_of_return
And… There is also...
http://www.slideshare.net/BriandeHaaff/slideshare-mvp-72814v2
http://www.slideshare.net/spookstudio/the-minimum-loveable-product-31984451
Can we define, design and measure “Maximum amount of Love”????
This simply means that being just “usable” is not enough
http://www.slideshare.net/spookstudio/the-minimum-loveable-product-31984451
h$p://www.mindtheproduct.com/2014/10/lean-‐product-‐management-‐the-‐mvp-‐culture-‐within-‐every-‐featureenhacement-‐development/
One solution that joins them all...
h$p://blog.crisp.se/2016/01/25/henrikkniberg/making-‐sense-‐of-‐mvp
Test 3 MVP Knowledge & Understanding
What is wrong with this diagram?
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You can not bake just a slice of cake. You need to bake the whole cake first.
ED
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Gena Drahun, September 2015 | With compliments to Jussi Pasanen and Aaron Walter
Build the product small but complete, not by a part, by a slice or by a layer.
One step further?
MVF Minimum Viable Feature
h$p://www.mindtheproduct.com/2013/05/the-‐minimally-‐viable-‐feature-‐approach/
You can set the level of “perfection” per individual feature
Choose the quality of your product ingredients
* Stephen Anderson’s Experiences Pyramid
Meaningful
Pleasurable
Usable
FuncTonal
Do not…
with your MVP
Gena Drahun
@HDrahun
hienadzdrahun
http://www.slideshare.net/Hienadz.Drahun
Thank you!