CIVITAS – Changing Mindsets and Behaviours European Forum on EcoInnovation

Jerome Simpson, Senior Expert, Green Transport

Prague, 23rd May, 2013.

JSimpson@rec.org

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• CIVITAS stands for…

• CIVITAS as a network

• CIVITAS and citizens

• CIVITAS and clean air

• CIVITAS - get your cities involved!

• CIVITAS as a resource

• Conclusions (incl. policy context)

Topics for Discussion!

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• CIVITAS is an EU initiative researching, demonstrating and facilitating practical and policy-related measures that contribute to sustainable urban transport

• Since 2002, many European cities have benefitted from EU co-funding that helped improve their accessibility and citizens’ quality of life e.g.;

– In Stockholm, Sweden, congestion charging reduced city traffic between 2005-6 by 22%, while clean vehicle strategies increased their share of the car-fleet to 8%

– In Bremen, Germany success was demonstrated in car-sharing where between 2002-2010, the customer base rose 56% to 5,500 users. The target is 20,000 users by 2020.

– In Bristol, UK, freight deliveries to 70 retailers were trialled, then consolidated into a single scheme that saved them time and money, while improving citizen safety and reducing disturbance

– In 2009, Krakow launched Poland’s first ever bike rental system. It resulted in 5000 monthly journeys among 4000 users. A significant impact on its 1-2% modal share of 2003 is foreseen.

CIVITAS stands for City-VITAlity-Sustainability

…or cleaner and better transport in cities

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CIVITAS as a Network

• To date CIVITAS has demonstrated good (and bad)

practice through 658+ measures within 58… 62

cities and through 13 …15 projects

• It has mobilised EUR 250 ..275 million to improve urban mobility and quality of life (72% EC co-funded)

• The Initiative is online at: www.civitas-initiative.eu; through which it promotes the dissemination of good urban transport experiences

• Its 62 cities are accompanied by a further 150 (e.g.: Tirana, Brussels, Antalya, Athens, Madrid, Warsaw..) who benefit from the accumulated know-how, experience, lessons-learned..

• Together they constitute the CIVITAS Forum Network, while every year the cities’ technical experts and politicians meet to exchange experiences and lessons learned in measure implementation

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CIVITAS and Citizens...I

• Two Toolkits: Communications and Marketing:

Reaching the Citizen and Involving

Stakeholders: Organising Successful

Consultations

• Lots of examples, tips and tricks on different

aspects of those processes

• Stakeholder Engagement:

– Example 1: Mobility Forum in Krakow to review the cycle path network, public bike terminals etc pg. 12

– Example 2: Citizens Pact in Vitoria-Gasteiz for defining new Sustainable Mobility priorities, pg. 57

– Example 3: National Bike Day in Bologna to promote cycling among parents and kids, pg. 54

– Example 4: Electric vehicles in Brighton & Hove regarding recharging points pg. 36

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Online at CIVITAS under Mobility Solutions

> Resource Centre > CIVITAS Plus

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CIVITAS and Citizens…II

Pg. 19-20, Comms Handbook

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CIVITAS and Citizens…III

Measure Database

http://www.

civitas-initiative.org/

index.php?id=16

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CIVITAS and Citizens…IV

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• Making cycling more attractive

• Interactive traffic training for children

• Marketing personal transport choices

• Sustainable mobility marketing and ecopoints

• Promoting public and private clean vehicles

• Marketing new bus routes

• Providing individual travel advice

• Raising awareness to change mobility

behaviour

• Mobility management: Making public transport

more popular

For ‘best-in-class’

why not check the

CIVITAS Awards

and the category

on ‘public

participation’?

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CIVITAS and ‘Clean Air’…I

Measure Database

http://www.

civitas-initiative.org/

index.php?id=16

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CIVITAS and ‘Clean Air’…II

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• Creating a clean urban transport area

• Encouraging fleet efficiency and home delivery

• Dial-a-Ride service expansion

• Cleaner vehicles for waste collection

• Restricting car access to Cork city centre

• Subsidised parking for clean vehicles

• Introducing bus priority and other improvements

• Car sharing for individuals and businesses

• Priority access for clean goods vehicles

• Light-weight bus shuttle

• Green procurement for cleaner public fleets

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CIVITAS – Get Involved!

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CIVITAS as a Resource

• Study tours (Ljubljana-Zagreb, Late Sept w a

focus on citizen outreach and public transport

• Ten CIVITAS Thematic groups (Linked-In)

• CIVITAS National and Regional Networks

• Awards and the Forum Conference

• Measure database and upcoming directory where all 658+ measures are described, ‘before and after.’

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• Funding Opportunities from 1st Jan, 2014 -?

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Conclusions

An innovative research and demonstration

initiative in the field of sustainable urban mobility

An opportunity to exchange with peers from 200+

cities on a technical and political level

Resources to experiment with policy and practical

measures, increasingly integrated within a

sustainable urban mobility plan or ‘SUMP’

A means to influence policy through the CIVITAS

‘Political Advisory Committee’

The means to work towards implementing the

goals of the white paper: ‘Transport 2050,’ ie.

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• Freeing cities of conventionally fuelled cars by 2050

• Achieving CO2-free city logistics by 2030;

• Increasing the use of intelligent transport systems;

• Halving road casualties by 2020, and;

• Supporting a 50 percent shift of intercity passenger

and freight journeys from road to rail and waterborne

transport

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Further Information?

www.rec.org

The Regional Environmental Center

…for Central and Eastern Europe (CEE)

• International organisation est.1990 to assist in solving environmental problems

• A dozen ‘Topic Areas’ incl. Climate Change, Environmental Financing, Education

• Green Transport implements projects with: • European Mobility Week;

• Smart Cities & Communities;

• European Institute of Innovation & Technology;

• ELTIS (European Local Transport Information Service)

• Intelligent Energy Europe on elderly mobility, car-sharing, walking and cycling in CEE, electric vehicles (Czech MoE)…