cisco systems, netflix, and office depot presentation

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Cisco Systems, NetFlix, and Office Depot: The Business Value of   Real-Time Web Decision Support Submitt ed To: Deepjyoti Chowhury Asst. Professor(DBA) Assam University Submitted By: Somhita Chakraborty (66) E. Chanu Apan thoi (72) Jefrina Ahmed (85) Jhuma Rani Dey(52) Amitava Paul(77)

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Page 1: Cisco Systems, NetFlix, and Office Depot Presentation

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Cisco Systems, NetFlix, andOffice Depot: The Business

Value of 

 Real-Time Web DecisionSupport

Submitted To:Deepjyoti ChowhuryAsst. Professor(DBA)Assam University

Submitted By:Somhita Chakraborty (66)E. Chanu Apanthoi (72)Jefrina Ahmed (85)Jhuma Rani Dey(52)Amitava Paul(77)

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Cisco Systems

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Cisco Systems - CEO John Chambers is president and CEO of Cisco

Systems, the worldwide leader in networkingfor the Internet. Since January 1995, when heassumed this position, Chambers has grownthe company from $1.2 billion in annual

revenues to its current run-rate of approximately $18.9 billion. Chambers joined Cisco in 1991 as senior vice

president, Worldwide Sales and Operations.Prior to joining Cisco, Chambers spent eightyears at Wang Laboratories and six years withIBM. Chambers holds a law degree and abachelor degree in business from West Virginia

University. He later received a masters of business administration degree in finance andmanagement from Indiana University. He ismarried and has two adult children.

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 John T. Chambers - Awards

Number 2 CEO in America, WorthMagazine

The Most Powerful Person inNetworking, Network World

The Most Influential CEO, InstitutionalInvestor Magazine

Vice Chairman, President George W.Bush National InfrastructureAdvisory Council (NIAC)

Member, President George W. BushTransition Team, EducationCommittee

Best Boss in America, 20/20 CEO of the Year, Chief Executive

Magazine Internet Industry Leader Award, U.S.

Internet Council Mr. Internet, Top 25 Executives

Worldwide, Business Week Member, President Bill Clinton Trade

Policy Committee

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About Cisco Systems

Cisco was founded in 1984 by a small group of computer scientists from Stanford University

Since inception, Cisco engineers have been

prominent in the development of InternetProtocol (IP)-based technologies This traditition continues with industry leading

products in the core areas of routing andswitching, along with advanced technologies

in areas such as optical, network security, IPtelephony, wireless LAN, storage and homenetworking.

Broad range of service offerings, includingtechnical support services and advancedservices.

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About Cisco Systems

Cisco sells its products and services:Directly: through its own sales forceIndirectly: through channel partners to large

enterprises, commercial businesses, serviceproviders, and consumers.Cisco is the worldwide leader in networking for

the Internet. Cisco hardware, software, andservice offerings are used to create internet

solutions so that individuals, companies, andcountries have easy access to information –regardless of differences in time and place.

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Alliances - Enable customer success by driving

business and technology change through strategic alliances withindustry leaders.

Accenture

Bearingpoint

Callisma

Cap Gemini Ernst & Young

EDSHP

Microsoft

Motorola

SonySun

 Thru Point

IBMItattel

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Competitors

Cisco's market cap is now five times thatof its competitors.

Cisco's goal is to grow 10 percent faster

than its competitors, and revenueincreased 9 percent year over year forthe most recently reported quarter,while competitors' revenue shrunk.

goal of growing 10 percent faster thanthe competitors

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NETFLIX

The company was established in 1997 and isheadquartered in Los Gatos, California.

Reed Hastings, co-founder and CEO. 

Barry McCarthy, CFO, Secretary.Leslie J. Kilgore, CMO.

It started its subscription service in 1999. In 2009 it was offering a collection of 1,00,000 titles on DVDand surpassing 10 million subscribers. On February 25, 2007, Netflix announced the billion DVDdelivery.

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Internet video streaming

Video is streamed to the user usingstandard PC hardware, and requiresMicrosoft's Silverlight software to be

installed. Viewing is initiated by pressing a"Play Instantly" button, and played back onthe PC monitor. Films can be paused or restarted at will.

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Revenue: US$ 1.67 BillionOperating income: US$ 192 MillionNet income: US$ 115.80 MillionTotal assets: US$ 680 MillionTotal equity: US$ 199 MillionEmployees: 2000+

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OFFICE DEPOT

Office Depot was founded by three partners: Stephen Dougherty,Pat Sher, and Jack Kopkin in 1986. .It is headquartered in Boca Raton,

Florida.They envisioned a warehouse-

style store for office products wherecustomers could purchase items in

bulk for discounted prices.This concept lead to starting

Office Depot, and the company opened its first store in Lauderdale

Lakes, Florida in 1986

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Cisco system wants everyone inthe company to have access toreal-time information.

They use a graphical user interface-based view from onechannel inc.that gives themreal-time views of their account 

and other activities.Cisco receives point-of-sale data

via the internet or throughelectronic data interchange

from their partners.Cisco couples it with real-time

web-based inventory information and processes it using analytical software from

Hyperion solutions corp.

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LIMITATIONS- 1)Most of the data is

batched. They always suffer a time lack in analysing the data they receive.

RESULT-Insufficient problem solving process and no optical solution for their distribution.

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 Yes, Netflix’s real-time personalizationsystem is critical to their business

success.Explanation:

With today's busy lifestyles, and

consumers demanding more value andcontrol, it's no wonder that Netflix hasbecome the preferred online provider of the home entertainment experience.

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-he Real time helps marketing anager in designing web page to

 ork best for given promotion and llow them to make changes

 mmediately based on dynamic.eedback

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3. Browse:

4.Suggestions

5.Recommendations

6.Customer Satisfaction

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Question 3: Do you think salesperson will appreciate & benefit from the real - time alert system envisioned for 

Office Depot? Why or why not?

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No query of the customer will be leftpending.

Helps to give instant information to theirsales force about the customers in their

territory.Helps to understand the current status of 

the different outlets such as sales,inventory.

Helps the retail outlets at remote locationsto gain easy access to the main branch.

Helps in customization of product.

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Questions?