chilean pisco with capel

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CAPEL CAPEL PRESENTATION PRESENTATION

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Meeting with Javier Marcos from Capel. An introduction to Chilean Pisco.

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Page 1: Chilean Pisco with Capel

CAPEL CAPEL PRESENTATIONPRESENTATION

Page 2: Chilean Pisco with Capel

WHAT IS PISCO ?WHAT IS PISCO ?

Pisco is a young aromatic spirit distilled Pisco is a young aromatic spirit distilled from Muscat grapesfrom Muscat grapes

Translucent or lightly amber in color due Translucent or lightly amber in color due to aging in wooden casksto aging in wooden casks

Graduation : 40Graduation : 40ºº Gl.Gl.

Page 3: Chilean Pisco with Capel
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TYPES OF GRAPES USED IN TYPES OF GRAPES USED IN PISCO ELABORATIONPISCO ELABORATION

�� MUSCATMUSCAT

–– PINK MUSCATPINK MUSCAT

–– MUSCAT OF ALEXANDRIAMUSCAT OF ALEXANDRIA

–– MUSCAT OF AUSTRIAMUSCAT OF AUSTRIA

–– TORONTELTORONTEL

–– PEDRO JIMENEZPEDRO JIMENEZ

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WHERE IS PISCO WHERE IS PISCO PRODUCEDPRODUCED ??

Page 8: Chilean Pisco with Capel
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PISCO PRODUCING ZONEPISCO PRODUCING ZONE

The Pisco Region is located in the northern The Pisco Region is located in the northern part of Chile in the semipart of Chile in the semi--arid III and IV arid III and IV Regions. This is 500 kms north of SantiagoRegions. This is 500 kms north of Santiago--the Capitalthe Capital-- and south of the Atacama desert, and south of the Atacama desert, the driest in the world.the driest in the world.

Page 10: Chilean Pisco with Capel

PISCO PRODUCING VALLEYSPISCO PRODUCING VALLEYS

�� COPIAPOCOPIAPO

�� HUASCOHUASCO

�� LIMARLIMARÍÍ

�� ELQUELQUÍÍ

�� CHOAPACHOAPA

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LAND OF ORIGIN OF PISCOLAND OF ORIGIN OF PISCO

�� Unique physical and geographic Unique physical and geographic characteristicscharacteristics

–– Luminous, sunny and cloudless skiesLuminous, sunny and cloudless skies

–– Crystal clear waters that flow from the Crystal clear waters that flow from the

Andes MountainsAndes Mountains

–– Extreme temperatures Extreme temperatures �� High during the dayHigh during the day�� Low at night Low at night

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DENOMINATION OF ORIGINDENOMINATION OF ORIGIN

Due to the singular physical surroundings this Due to the singular physical surroundings this zone was officially named the Land of Origin zone was officially named the Land of Origin of Pisco in 1931: Law 18.455 Art. 28. Pisco is of Pisco in 1931: Law 18.455 Art. 28. Pisco is an alcohol produced and bottled in units of an alcohol produced and bottled in units of consumption in the III and IV Regions, consumption in the III and IV Regions, through the distillation of genuine wine, from through the distillation of genuine wine, from the vitis vinifera varieties determined by the the vitis vinifera varieties determined by the law that are planted in those regionslaw that are planted in those regions..

Page 15: Chilean Pisco with Capel

PISCO PRODUCTION PROCESSPISCO PRODUCTION PROCESS

�� HARVESTHARVEST

�� FERMENTATIONFERMENTATION

�� DESTILLATIONDESTILLATION

�� AGINGAGING

�� BOTTLINGBOTTLING

Page 16: Chilean Pisco with Capel

HARVESTHARVEST

�� Grape recollectionGrape recollection�� Transport by trucks to processing plantsTransport by trucks to processing plants�� Determine probable alcohol contentDetermine probable alcohol content�� Sanitary controlsSanitary controls�� Vending machine Vending machine -- separates the juice from the separates the juice from the

stemsstems

GRAPESGRAPES

MUSTMUST

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FERMENTATIONFERMENTATION

�� Maceration TanksMaceration Tanks

�� FilteringFiltering–– Separates the must from the skinSeparates the must from the skin

�� Clean must Clean must -- add yeastadd yeast�� FermentationFermentation

MUSTMUST

WINEWINE

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DISTILLATIONDISTILLATION

�� Wine mixtureWine mixture�� Taken to StillTaken to Still�� Distillation occursDistillation occurs

WINEWINE

ALCOHOLALCOHOL

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AGINGAGING

�� Wooden Casks Wooden Casks -- French/American Oak , RaulFrench/American Oak , Raulíí�� From 6 months up to 2 yearsFrom 6 months up to 2 years�� Soften the character of the new spirit without Soften the character of the new spirit without

altering the aromatic condition of its originaltering the aromatic condition of its origin�� Quality certificationQuality certification�� Mix Mix -- FilteringFiltering

ACOHOLACOHOL

PISCOPISCO

Page 20: Chilean Pisco with Capel

BOTTLEINGBOTTLEING

�� BottlesBottles�� CapsCaps�� LabelsLabels�� BoxingBoxing�� PalletsPallets

PISCOPISCO

PISCO DISTRIBUITIONPISCO DISTRIBUITION

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ENJOYING PISCOENJOYING PISCOPisco may be enjoyed in many different Pisco may be enjoyed in many different combinations: as an apperitif, a long combinations: as an apperitif, a long drink, after dinner drink, fruit cocktail drink, after dinner drink, fruit cocktail or in any way your imagination may or in any way your imagination may advise you.advise you.

As a fruit based spirit, Pisco is very As a fruit based spirit, Pisco is very versatile and a great mixer : with soft versatile and a great mixer : with soft drinks, lemon, fruit juices, other drinks drinks, lemon, fruit juices, other drinks or you may enjoy it alone on the rocksor you may enjoy it alone on the rocks..

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Holding CapelHolding Capel

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Our CompanyOur Company

�� Capel Ltda. Is an Agricultural Cooperative created Capel Ltda. Is an Agricultural Cooperative created in 1934 (Cooperativa Agrin 1934 (Cooperativa Agríícola Pisquera Elqui Ltda) cola Pisquera Elqui Ltda) that has more than 1.500 partners contributing that has more than 1.500 partners contributing with their grape production to Capel, who treats with their grape production to Capel, who treats and elaborates them. Thus, more than 80% of the and elaborates them. Thus, more than 80% of the Elqui Valley grapes are processed by Capel Elqui Valley grapes are processed by Capel industry. Capelindustry. Capel´́s 9 recepction and destilling plants s 9 recepction and destilling plants are scattered all over the Pisco producing valleys are scattered all over the Pisco producing valleys of Copiapof Copiapóó, Huasco, Elqui, Limar, Huasco, Elqui, Limaríí and Choapa, and Choapa, Elaborating more than 200 million kilograms of Elaborating more than 200 million kilograms of grapes and over 3,5 million 9 liter boxes.grapes and over 3,5 million 9 liter boxes.

Page 24: Chilean Pisco with Capel

Capel in Chile Capel in Chile andand ExportExport MarketMarket

�� Capel is a cooperative that unites 1300 Capel is a cooperative that unites 1300 viticulturist, which specialize in the production viticulturist, which specialize in the production of Pisco and coktails.of Pisco and coktails.�� Capel is the biggest company in Chile with Capel is the biggest company in Chile with the 58% of the market sharethe 58% of the market share�� Capel is the biggest exports company of pisco Capel is the biggest exports company of pisco with 70% of market share.with 70% of market share.�� Capel exports to 36 countriesCapel exports to 36 countries

Page 25: Chilean Pisco with Capel

Our ProductsOur Products

Page 26: Chilean Pisco with Capel

What is Capel ?What is Capel ?

�� Capel is Pisco. It is a pure destillate from muscatel, Capel is Pisco. It is a pure destillate from muscatel, young and aromatic, produced in one of the driest young and aromatic, produced in one of the driest zones in the world, south of the Atacama desert. zones in the world, south of the Atacama desert. Capel is produced in a unique zone of the world with Capel is produced in a unique zone of the world with its incomparable transparent and luminous skies, its incomparable transparent and luminous skies, crystaline and pure rivers flowing from the Andes crystaline and pure rivers flowing from the Andes along narrow valleys with a hot dry climate, all of along narrow valleys with a hot dry climate, all of wich are ideal feature for growing aromatic muscatel wich are ideal feature for growing aromatic muscatel grapes. These natural characteristics of the region grapes. These natural characteristics of the region made it possible in 1931 to establish made it possible in 1931 to establish ““ Denomination Denomination Of OriginOf Origin”” for the Chilean Piscofor the Chilean Pisco

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Pisco Capel Double DestilationPisco Capel Double Destilation

• A transparent and bright product with a soft and elegant aroma, reminiscent of azahar flowers, lime, muscatel grapes and with a hint of lychee. •In mouth it is smooth with a lime tone and medium body..

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Capel Reservado 40Capel Reservado 40ºº AgedAged

•Made with selected grapes of the most noble

lands of the Elqui valley utilizing an harmonic

process of double distillation that allows us to

obtain a refined and pure pisco,

•Balanced in flavor and aroma combined with

American and French oak barrel aging and

resulting in a balanced, woody and elegant

pisco.

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Pisco Capel MoaiPisco Capel Moai

•Made with fine muscatel grapes and aged in American oak, superior in aroma and flavor.

•Of deep bright amber color with a fruity aroma.

•In mouth, an excellent balance between fruit and wood, well-rounded and with an excellent body

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• A cocktail made with mango and lemon

blending the delicate aroma and flavor of

mango together with the fresh and acidic zest

of lemon.

• Its color is an opaque orangish yellow and

consists of medium thickness in texture.

• It is 24 alcohol proof.

• Its aroma is intensely tropical with a distinct

bouquet of mango and its flavor, a pleasant

balance between the sweetness of tropical

fruit, the acidity of citric lemon, and the subtle

elegance of fine pisco.

•Forms of use: Product ready to consume, refrigerated or with ice.Apt for consumption at home or in restaurants,

bars, pubs, and discos.

Mango CocktailMango Cocktail

Page 31: Chilean Pisco with Capel

Daiquiri CocktailDaiquiri Cocktail

• A cocktail beverage consisting of pisco, rum and tropical fruit, opaque red-orange in color and of medium thickness.

• Its aroma is intensely tropical, strong character of pineapple, guayaba and citric fruits.

•Its taste incorporates the fresh flavours of citric fruit with the complexity of tropical fruit and is subtle in alcoholic content, a product of mixing pisco with rum.

• A defined and persistent tropical fruit finish.

Page 32: Chilean Pisco with Capel

PiPiñña Coladaa Colada• A cocktail beverage of pisco and rum mixed with cream, pineapple and coconut.

• Its color is a milky white and has the distinct aroma of pineapple and coconut with a touch of cream.

• It is smooth in alcohol but intensely flavored of ¨Piña Colada¨ , strong and persistant in flavor.

•It is 24 alcohol proof.

•Forms of use: Product ready to consume, refrigerated or with ice.Apt for consumption at home or in

restaurants, bars, pubs, and discos.

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Toffee CocktailToffee Cocktail• A cocktail beverage consisting of pisco and rum blended with cream, caramel and toffee.

• Its color is that of milk and coffee and smells of sweetness, caramel butter, sugar, and cream.

• Its smooth flavor has a hint of roasted hazelnuts covered in toffee.

• It is persistent yet delicate to the taste

•Forms of use: Product ready to consume, refrigerated or with ice.Apt for consumption at home or in restaurants, bars, pubs, and discos. It

may be used in making pastry

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Pisco Sour CocktailPisco Sour Cocktail

•It is prepared with pisco and natural lemon juice, has only 24 alcohol proof.

•A quality product, opaque green in color of medium consistency.

•It´s aroma maintains the strong citrus character of real lemon juice, with hints of lemon lime citrus flowers. These citrus notes are balanced with the elegant characteristics of pisco and it´s flavor is of perfect balance between citric zest, sweetness, and pure grade alcohol.

•It is fresh and intense in lemon lime flavor and is smooth yet persistent to the finish•Forms of use: Product ready to consume, refrigerated or with ice.•Apt for consumption at home or in restaurants, bars, pubs,

and discos. It may be used in making pastry

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Capel Gift Pack 40% Alc/Vol.

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Thank you for your time and interest in our productsIf you need more information please Contact me at

Javier MarcosExports [email protected]+56 9 9194374