chemistry portfolio 2016
TRANSCRIPT
thisisexperiencethisiscreative
thisismanagement
Thisischemistry are a down to earth team of experienced marketing professionals that understand the clients brief.
We deliver beautiful, commercial creative across all mediums without delay and to budget.
If you’re wanting to build a long standing & enjoyable relationship to pull all your marketing plans together; you’ve come to exactly the right place.
Time is more precious than ever in business.
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Public Relations Research
Brand Development
Advertising
Website and Digital
Media Planning and Buying
Your BrandDesign
for Print
Direct Marketing
Strategic Planning and Consultancy Brand
Development
Advertising
Website and Digital
MediaPlanning
and Buying
Your Brand
Design for Print
Direct Marketing
Brand Development
Advertising
Website and Digital
MediaPlanning
and Buying
Your Brand
Design for Print
Direct Marketing
thisismanagement
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WWW.HARDISTYANDCO.COM
HORSFORTH0113 239 0012
GUISELEY01943 870 970
OTLEY01943 468 999
Search www.hardistyandco.com for 100’s of properties looking for loving new owners and occupants
SELL
ING
•
LETTING • MANA
GIN
GSELL
ING
•
LETTING • MANA
GIN
G
PROPERTY
PRESTIGESALES MANAGEMENTLETTINGS
This February why not put the romance back in your life and arrange a few special dates with us.
If you’re looking for a property that makes your heart beat a little faster, one you’re completely compatible with then we can help.
Fed up with your existing property relationship? Just request a free valuation of your home from our experienced team and simply move on...
3 bed detatched in... Search
WWW.HARDISTYANDCO.COM
HORSFORTH0113 239 0012
GUISELEY01943 870 970
OTLEY01943 468 999
A number of our most motivated clients have chosen to make significant reductions in their property price to achieve a speedy sale!
We’re combining our January Sale with a massive ‘Open House Event’ giving you the very best chance to see some of our fabulous properties and bag a property bargain!
DON’T MISS THE HARDISTY JANUARY SALE & OPEN HOUSE EVENT
SELL
ING
•
LETTING • MANA
GIN
GSELL
ING
•
LETTING • MANA
GIN
G
PROPERTY
PRESTIGESALES MANAGEMENTLETTINGS
THIS WEEKEND!
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At Harrison & Clough we make sure that every fixing, throughbolt and heavy duty anchor in the MASONMATE® range consistently maintains the highest possible quality standard.
We achieve this by working in partnership with leading manufacturers who we source globally and insist on high levels of quality control at every stage of the manufacturing and packing process.
The MASONMATE® range offers professional users:
No nonsense products that get the job doneConsistently high quality and performance standardsClearly labelled, site-resistant packagingFixing solutions for a wide range of applications Quick, efficient and reliable delivery
MASONMATEWe are fixed on delivering quality, consistently
At H&C we don’t just deliver quality fixings and anchors
To find out more about our products, scan the QR code above, visit harclo.com or call us on 0844 571 22 22 to see how H&C can be of service to you today.
At Harrison & Clough, we make sure every HT bolt/set, every socket screw and every fastener in the METALMATE® range reaches and maintains the same high quality standard every time.
We ensure consistent quality by tracking the materials used at each stage of the manufacturing and packing process, from start to finish - from Steel billets in the Far East, to our stocked product in the UK.
Available from stock next day, with no MOQSourced from audited qualified suppliersFull batch traceability to sourceExtensive competitive ranges3.1b certification
METALMATEIt’s about delivering quality, consistently
At H&C it’s not just about delivering quality fasteners
To find out more about our products, scan the QR code above, visit harclo.com or call us on 0844 571 22 22 to see how H&C can be of service today.
At Harrison & Clough we know exactly what professionals need when fastening fixtures into timber. We deliver no nonsense, high quality products that do the job quickly and efficiently.
We make sure that every steel, brass or stainless steel wood screw in the TIMBERMATE® range achieves and maintains a consistent, high quality standard, every time.
The TIMBERMATE® range offers professional users:
Multi-purpose screws for use with ever-changing materials Innovative products that won’t let you downA wide range of screw type, size and coatingQuality products at highly competitive pricesReliable, on time delivery from our hugestock in the UK
TIMBERMATEIt’s all about delivering quality, consistently
At H&C it’s not just about delivering quality screws
To find out more about our products, scan the QR code above, visit harclo.com or call us on 0844 571 22 22 to see how H&C can be of service to you today.
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The Handy Guide
The Romec bran
d
This checklist
will h
elp you find your way – th
ese are a few
questions th
at should help anytim
e you need guidance.
1. Professional
Does it sh
owcase Romec’s leading ro
le in th
e field? Does it
say we are dedicated, committe
d and driven by in
tegrity?
2. Easy
Does it m
ake things s
eem simple and accessi
ble, does it
de-mystif
y and de-code?
3. Straight-t
alking
Is it d
irect, h
onest, clear a
nd concise, d
oes it clarify
,
explain, inform
?
4. Keen
Does it convey and encourage our e
nthusiasm
, our in
sight
and our energy?
5. Happy to
help
Does it empower c
ustomers,
make them m
ore able to
achieve their g
oals?
6. Generous with
knowledge
Does it provide custo
mers and sta
keholders with
all they
need, is it
open and accurate?
7. Personal
Does it tre
at people as in
dividuals, will i
t make th
em feel w
e
have taken tim
e to get to
understand th
em?
8. Insightfu
l
Does it fe
el orig
inal and innovativ
e?
The communication
checklist
Contact Details
Romec Ltd
Marketing
Second Floor
Applicon House
Exchange Street
Stockport
SK3 0EE
Tel: 0161 475 3824
Essential tips for
survival and exploration
Romec is going places. We have all agreed on
our destination and we are all aware of the many
challenges ahead.
This Handy Guide has been designed to help you
find your way around and use the new look Romec
with confidence.
There’ll be lots to do and we’ll meet plenty of
new people – and that is why we need to make
the best first impression we can.
Romec will make re
al progress i
f we are all h
eading in the
same direction. W
e have recently se
t out a
few pointers for
the company – a set o
f objectives a
nd some sta
tements of
how we intend to get th
ere.
The most i
mportant o
f these is
our aim:
To become an essential in
gredient in our
customers’ success
And we hope to do th
is...
By creating positiv
e and lasting im
pressions on our
customers’ business
Directions
Packing for y
our
journey - what a
re
we taking w
ith us?
Our new brand equips u
s for
the way ahead perfe
ctly, and
if used in
the rig
ht spirit
will
serve us well. O
ur brand is
much
more than ju
st a lo
go, or a
set o
f
colours, or ru
les and re
gulations.
The Romec brand is our
reputation – and w
e must d
o all
we can to m
ake sure it
is accurate
and truly re
presentative.
Learning th
e lingo
First
impressio
ns
count
Language is a vita
l tool in
our
toolbox. The way w
e write
and talk
should send a clear m
essage – th
at
we are straightfo
rward, h
onest, easy
and accessible, h
elpful and happy to
share what w
e know. It is
importa
nt
that our la
nguage reflects t
hese
things with
out just t
elling people.
Considerate tra
vellers should never
just shout, h
owever clearly
. It helps
to take tim
e to lis
ten, figure out the
best way to
get our m
essage across,
and use what is
most a
ppropriate.
Our verbal id
entity is
the part of
the brand that u
ses words –
mostly
written – in
cluding headlines,
statements,
copy, text e
tc.
Our verbal id
entity can be
summed up as: stra
ightforw
ard,
professional and personal.
So, what d
oes this m
ean in practic
al
terms:
Straightfo
rward m
eans sim
ply
writing in
a natural, easy sty
le,
without th
e use of technical o
r
management jargon or o
verly fo
rmal
words and phrases.
Professional means a
ppropriate and
businessl
ike, serio
us but d
own-to-
earth.
Personal means ta
king
responsib
ility, a
nd allowing your
personality
to sh
ine.
It is im
portant th
at we m
ake sure w
e
write clearly
and directly
at all t
imes,
avoiding jargon or unnecessa
ry
punctuation.
Just ONE more th
ing
Remember that,
for the purposes o
f
good grammar,
a company is
a singular
entity. So when yo
u are writin
g about
Romec, stat
e that R
omec is a f
acilitie
s
management company, o
r that R
omec
offers
a wide ran
ge of servic
es. If yo
u
are in an
y doubt, si
mply think h
ow the
sentence would sound if y
ou replaced
the word ‘Romec’ with yo
ur own nam
e.
After al
l, you wouldn’t sa
y “John Smith
are an
expert in fac
ilities m
anagement.”
Wherever we go, w
e need to
make a good impressi
on. We
cannot expect o
ther people
to see us in
the rig
ht light, if
we do not present o
urselves
with confidence, clarity
and
consistency.
Consistency is
importa
nt for u
s –
we promise and deliver p
recision
services, we are re
liable and take
care over the sm
allest detail. S
o,
when it comes to
the w
ay we
communicate we m
ust make
consistency our g
uide.
COmmITmENTCuTTING EdGE
uSEful
lEadING
advaNTaGEOuS
PrOfESSIONal
real environmental contributionWorld class s
ervice
ass
ured
safe
ty a
nd se
curit
y
Technology enabled performance
Gre
at p
eopl
e
Positive
lasting
impressio
ns
Our Aim
An essentia
l
ingredient
in our
customers’
success
Expression
Inspiring
working
environments
The Handy Guide
The Romec brand
This checklist will help you find your way – these are a few
questions that should help anytime you need guidance.
1. Professional
Does it showcase Romec’s leading role in the field? Does it
say we are dedicated, committed and driven by integrity?
2. Easy
Does it make things seem simple and accessible, does it
de-mystify and de-code?
3. Straight-talking
Is it direct, honest, clear and concise, does it c
larify,
explain, inform?
4. Keen
Does it convey and encourage our enthusiasm, our insight
and our energy?
5. Happy to help
Does it empower customers, make them more able to
achieve their goals?
6. Generous with knowledge
Does it provide customers and stakeholders with all th
ey
need, is it open and accurate?
7. Personal
Does it treat people as individuals, will it
make them feel we
have taken time to get to understand them?
8. Insightful
Does it feel original and innovative?
The communication
checklist
Contact Details
Romec Ltd
Marketing
Second Floor
Applicon House
Exchange Street
Stockport
SK3 0EE
Tel: 0161 475 3824
Essential tips for
survival and exploration
Romec is going places. We have all agreed on
our destination and we are all aware of the many
challenges ahead.
This Handy Guide has been designed to help you
find your way around and use the new look Romec
with confidence.
There’ll be lots to do and we’ll meet plenty of
new people – and that is why we need to make
the best first impression we can.
Romec will make real progress if
we are all heading in the
same direction. We have recently set out a few pointers for
the company – a set of objectives and some statements of
how we intend to get there.
The most important of these is o
ur aim:
To become an essential ingredient in our
customers’ success
And we hope to do this...
By creating positive and lasting impressions on our
customers’ business
Directions
Packing for your
journey - what are
we taking with us?
Our new brand equips us for
the way ahead perfectly, and
if used in the right spirit will
serve us well. Our brand is much
more than just a logo, or a set of
colours, or rules and regulations.
The Romec brand is our
reputation – and we must do all
we can to make sure it is accurate
and truly representative.
Learning the lingo
First
impressions
count
Language is a vital tool in our
toolbox. The way we write and talk
should send a clear message – that
we are straightforward, honest, easy
and accessible, helpful and happy to
share what we know. It is important
that our language reflects these
things without just telling people.
Considerate travellers should never
just shout, however clearly. It helps
to take time to listen, figure out the
best way to get our message across,
and use what is most appropriate.
Our verbal identity is the part of
the brand that uses words – mostly
written – including headlines,
statements, copy, text etc.
Our verbal identity can be
summed up as: straightforward,
professional and personal.
So, what does this mean in practical
terms:
Straightforward means simply
writing in a natural, easy style,
without the use of technical or
management jargon or overly formal
words and phrases.
Professional means appropriate and
businesslike, serious but down-to-
earth.
Personal means taking
responsibility, and allowing your
personality to shine.
It is important that we make sure we
write clearly and directly at all times,
avoiding jargon or unnecessary
punctuation.
Just ONE more thing
Remember that, for the purposes of
good grammar, a company is a singular
entity. So when you are writing about
Romec, state that Romec is a facilities
management company, or that Romec
offers a wide range of services. If y
ou
are in any doubt, simply think how the
sentence would sound if you replaced
the word ‘Romec’ with your own name.
After all, you wouldn’t say “John Smith
are an expert in facilitie
s management.”
Wherever we go, we need to
make a good impression. We
cannot expect other people
to see us in the right light, if
we do not present ourselves
with confidence, clarity and
consistency.
Consistency is important for us –
we promise and deliver precision
services, we are reliable and take
care over the smallest detail. So,
when it comes to the way we
communicate we must make
consistency our guide.
COmmITmENTCuTTING EdGE
uSEful
lEadING
advaNTaGEOuS
PrOfESSIONal real environm
ental contribution World class service
assu
red
safe
ty a
nd se
curit
y
Technology enabled performance
Grea
t peo
ple
Positive
lasting
impressions
Our Aim
An essential
ingredient
in our
customers’
success
Expression
Inspiring
working
environments
The Handy Guide The Romec brand
This checklist will help you find your way – these are a few questions that should help anytime you need guidance.
1. Professional Does it showcase Romec’s leading role in the field? Does it say we are dedicated, committed and driven by integrity?
2. EasyDoes it make things seem simple and accessible, does it de-mystify and de-code?
3. Straight-talkingIs it direct, honest, clear and concise, does it clarify, explain, inform?
4. KeenDoes it convey and encourage our enthusiasm, our insight and our energy?
5. Happy to helpDoes it empower customers, make them more able to achieve their goals?
6. Generous with knowledgeDoes it provide customers and stakeholders with all they need, is it open and accurate?
7. PersonalDoes it treat people as individuals, will it make them feel we have taken time to get to understand them?
8. InsightfulDoes it feel original and innovative?
The communication checklist
Contact Details
Romec LtdMarketingSecond Floor Applicon HouseExchange StreetStockportSK3 0EE
Tel: 0161 475 3824
Essential tips for survival and exploration
Romec is going places. We have all agreed on our destination and we are all aware of the many challenges ahead.
This Handy Guide has been designed to help you find your way around and use the new look Romec with confidence.
There’ll be lots to do and we’ll meet plenty of new people – and that is why we need to make the best first impression we can.
Romec will make real progress if we are all heading in the same direction. We have recently set out a few pointers for the company – a set of objectives and some statements of how we intend to get there.
The most important of these is our aim:
To become an essential ingredient in our customers’ success
And we hope to do this...
By creating positive and lasting impressions on our customers’ business
Directions Packing for your journey - what arewe taking with us? Our new brand equips us for the way ahead perfectly, and if used in the right spirit will serve us well. Our brand is much more than just a logo, or a set of colours, or rules and regulations. The Romec brand is our reputation – and we must do all we can to make sure it is accurate and truly representative.
Learning the lingo Firstimpressionscount
Language is a vital tool in our toolbox. The way we write and talk should send a clear message – that we are straightforward, honest, easy and accessible, helpful and happy to share what we know. It is important that our language reflects these things without just telling people.
Considerate travellers should never just shout, however clearly. It helps to take time to listen, figure out the best way to get our message across, and use what is most appropriate.
Our verbal identity is the part of the brand that uses words – mostly written – including headlines, statements, copy, text etc.
Our verbal identity can be summed up as: straightforward, professional and personal.
So, what does this mean in practical terms:
Straightforward means simply writing in a natural, easy style, without the use of technical or
management jargon or overly formal words and phrases.
Professional means appropriate and businesslike, serious but down-to-earth.
Personal means taking responsibility, and allowing your personality to shine.
It is important that we make sure we write clearly and directly at all times, avoiding jargon or unnecessary punctuation.
Just ONE more thing
Remember that, for the purposes of good grammar, a company is a singular entity. So when you are writing about Romec, state that Romec is a facilities management company, or that Romec offers a wide range of services. If you are in any doubt, simply think how the sentence would sound if you replaced the word ‘Romec’ with your own name. After all, you wouldn’t say “John Smith are an expert in facilities management.”
Wherever we go, we need to make a good impression. We cannot expect other people to see us in the right light, if we do not present ourselves with confidence, clarity and consistency.
Consistency is important for us – we promise and deliver precision services, we are reliable and take care over the smallest detail. So, when it comes to the way we communicate we must make consistency our guide.
COmmITmENTCuTTING EdGE
uSEful
lEadINGadvaNTaGEOuS
PrOfESSIONal
real environmental contribution
World class service
assure
d sa
fety
and
secu
rity
Technology enabled performance
Great people
Positivelasting
impressions
Our AimAn essentialingredient in ourcustomers’success
Expression
Inspiring working environments
Be recognisable
Group palette Support palette
Our new logo and visual identity helps our customers and potential customers (as well as employees, partners and other people we will meet along the way) understand us. It acts as a simple signal of who and what we are, and what we stand for. It is important to make sure we use it in the right way as any degree of inconsistency or confusion will make communication difficult and could create the wrong impression.
Logos, templates and brand information are available on the data library by searching under ‘Romec brand’.
For further information on the brand guidelines please contact the marketing department
40%
40%
40%
40%
40%
40%
40%
40%
60%
60%
60%
60%
60%
60%
60%
60%
80%
80%
80%
80%
80%
80%
80%
80%
Romec Red
Manufacturing
Special Projects
National Service Centre
Building Services
Cleaning and Office Management
Fire and Security
Corporate
Pantone5115
Pantone 2593
Pantone 7413
Process Blue
Pantone 320
Pantone 349
Pantone 184
Pantone 187
Pantone 5145
Pantone 7440
Pantone 308
Pantone 324
Pantone 376
Pantone190
Pantone 5225
Pantone 2563
Pantone 7414
Pantone 2915
Pantone 325
Pantone 576
Pantone1645
Pantone 5245
Pantone 159
Pantone 302
Pantone 3145
Pantone 361
Pantone 2955
Pantone 485
Pantone 5135
Pantone 2612
Pantone 144
Pantone3015
Pantone 3125
Pantone 355
Pantone 254
Pantone 124
Our brand guidelines are clear about how to use the visual identity in almost every situation – but here are a few simple dos and don’ts to help you on your way.
do not stretch or distortdo not mix colourways
do not scale or re-size elements
Poor contrast against a complicated image
The end resultWe see the ultimate end product for Romec to be ‘inspiring working environments’. By this we mean achieving a good working relationship with our customers and partners, providing a great environment for people to work in, ensuring a low impact on the natural environment and making Romec a good place to work for our own employees.
Great peopleEmpowered people with a high work ethic
Technology enabled performanceEmbrace technology for the benefit of our customers
assured safety and securityConsistent attention to the safety of those around us
World class serviceWith a pro-active can-do attitude we are easy to do business with
real environmental contributionMinimise our impact on the environment as well as our customers
The key guiding principles Our guiding principles are the things we hold above all else, without which our company would simply not be the same.
The Romec logo
Exclusion zone
So that the Romec logo is always clearly recognised and visible, please use the exclusion zone as demonstrated opposite.
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t: 01274 296 126client: Romecproject: Exhibitions displays and furniture
client: Romecproject: Exhibitions displays and furniture
thisisexhibition
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FOR JOINTING PVC & POLYTHENE SHEETS & MEMBRANES FLAME RETARDANT SIZE: 50mm x 33metres COLOUR: BLACK
2BUILDBK50
BUILDERS PVC TAPECLEAR WEATHERPROOF TAPEJOINTING & REPAIRING PVC SHEETS, GLASS & PLASTICS
WATERPROOF SIZE: 50mm x 33metres COLOUR: CLEAR
2CLEAR
2ALUM50
5 0 2 9 3 4 7 6 1 0 4 7 0 2MEGMINIBK50
BLACK
10metres
MINI
MEGA TAPE
thisispackaging
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ALL TOGETHERSAFERBETTERLEANERFASTER
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thisisinternational
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A registered trademark of SNA Europe Group
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A registered trademark of SNA Europe Group
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Gana premios en BahcoFit.com
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TU NUEVO FICHAJE
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Vertical grooves for comfortable grip and maximum friction; anti-slip
Can be hung Black tip: provides precise tip
2 component handle with more than 75% of rubber material
High performance alloy steel
Soft, high-friction material with ridged surface for comfortable grip and maximum friction even when the hand is oily
Code laser marked on the blade
Indelible symbol tip. Easy to choose the right tip
in both sides of the neck for precision application
Size tampo marking
7
2
8 9
3
10
4
5
11
6
Rounded end allows you to apply force without hurting the palm of
your hand
1
7
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TO VIEW OUR FULL PRODUCT RANGE VISIT
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SNA Europe [UK] Moorhead Way, Bramley Rotherham, South Yorkshire, S66 1YY
FOR SALES ENQUIRIES T: 01709 731 731
TO VIEW OUR FULL PRODUCT RANGE VISIT
BAHCO.COM
AVOID COSTLY DOWNTIME BY NEVER LOSING TOOLS AGAIN WITH THE BESPOKE TOTAL TOOL MANAGEMENT SYSTEM FROM BAHCO.
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