Economics. Business and Tourism

One section of the overall presentation for the PhD thesis titled “Airport Mobile Internet”

Conclusions

Luis Martín-Domingo | www.aeriport.com

Ch1 Ch2 Ch3 Ch4 Ch5 Ch6 Ch7

the airport in your hands

1

Thesis Structure

2

Ch3 Ch4 Ch5 Ch6

20

15

20

11

20

12

20

13

20

14

20

16

20

10

Ch2 Ch1 Ch2

ES

|- Introduction -| |- Conclusions --- Separated Research Papers ----

Limitations Contribution Future Research

Conclusions 1/2

3

Airports with Internet Mobile Services

26%

2011 2013

49%

2014

69%

Air pax travelling with smartphone

First

Later

Mobile Websites | Mobile Websites & Apps

Conclusions 2/2

4

Size

Geographical Location

€ Commercial Revenue

EARLY ADOPTION

STN

LHR

CPH

AMS

Smart?

€

P

Ch5

=

Info & Services

Conclusions +

5

Long-term

PBL

Internship

PhD

Flip the Classroom | Conference

• Research Understanding

• Decision Making

Academia-Industry collaboration

Blog

Hub

Ch3 Ch4

Ch5 Ch6

Blog

Aeriport.com

Limitations

6

Similar business but differences

Single Mobile iOS

Q

Contribution

7

Primary Data

Innovation Model

P

New approach to old problems

Future Research

8

Size

Geographical Location

€ Commercial

Revenue

Other Var.

% LCC

% IT

Social Media

ASQ

20

15

20

10

Again

Example of Social Conversations

9

Q&A Positive Feedback

Negative Feedback

Source: https://twitter.com/HeathrowAirport

Conclusions

Universidad de Las Palmas de Gran Canaria

Luis Martín-Domingo | www.aeriport.com

Text and presentation available at www.aeriport.com

Thank you!

10