RedefineIn-Store Shopping Experience InstaKart

SUPERVISOR : MR. DILSHAN DE SILVACO-SUPERVISOR : MR.UDARA SAMARATUNGA

The Team

Thufail M.R.M.Rangana K.S.M. Pranavaghanan (Leader) Amzer M.A.N.M.

1.Background.

Let’s start with background of

In-store shopping

Retail shopping has suffered dramatic change over the last decares.

▸ Customers are more demanding, discerning and sophisticated while traditional selling models are not good.

▸ Customer visits for more than transactions,they want more informed and customized experience.

Background

Grocery shopping has been part of daily routine for almost any family.

▸ Customer visits physical store, with or without intention of purchasing the grocery items.

▸ It can be for entertainment, socialize, spend time with family or even to get the touch and feel the product.

Retailer are struggling to adapt to this pace change, but those challenges are not dealing with some of the major challenges, retailers are facing.

Background

2.PROBLEM.

You never change things by fighting the

existing reality.

“▸ Boring physical store experience.▸ Customer buy-and forget things.▸ Struggling to find item details.

Problems

“▸ Long line checkouts.▸ Alone shopping.▸ Can’t find sales associate.▸ Lack of customer Interaction

from the company.▸ Retailer doesn't have a idea of

the customer.

Problems

Solution??To change

something, build a new model that makes the

existing model

obsolete.

INSTAKART

OUR PROCESS IS EASY

Planning

Pre-store

In-store

Solution

SYSTEM OVERVIEW

There has to be some existing similar

products

3. ALTERNATIVE COMPARISON.

Arpico

Application Alternatives.

WalMartKeells

Amazon

eBay

Insta-Mart

Features Amazon eBay Walmart Keells Arpico InstaCart

Online-to-offline in-store shopping

Personalized advertisements Data mining for

customer/vendor predictions

? ? ?

Voice based guidance during

shopping

Augmented in-store shopping

Indoor navigation to products in shopping list

Synchronized list between

family/specific group

3.Methodology.

Setting a goal is not the

main thing. It is deciding

how you will go about

achieving it and staying

with that plan.

SYSTEM ARCHITECTURE

THE FLOW OF THE SYSTEM

System or Flow Diagram needed???

Sub Diagrams

TOOLS AND TECHNIQUES

4.OBJECTIVES.

“Because of people's busy and tired lifestyle, people expect the processes to become more efficient , convenient, easy and Interactive.

Objectives

“▸ Provide personalized information.

▸ Analytics of several data gained which can make the company to drive the business to a more efficient and portable path.

Objectives

WORK BREAKDOWN STRUCTURE.

InstaCart

Indoor Localization & Navigation

Locating of User Indoor

Navigation to a certain product or all products

in the shopping list

Proximity Promotions

Augmented Reality

Augmented display of promotions in floor

Alert promotions floor wise

Coupons & Loyalty Program

Data Mining & Analysis

Dashboard of analysis of big data

Predictions based on past transaction history

Synchronizing of shopping list

Voice Commands & Content Extraction

Process voice input queries

Guidance during shopping

Suggestions based on health level of

customer

To achieve one main goal, you

shouldn’tworry about doing 9 sub-

goals.

5.BENEFITS.

The true measure of your worth includes all

the benefits others have gained from

your success.

APPLICATION BENEFITS.

Indoor location assistance.

Customer▸ can easily

find what customer looking for .

▸ locate friend or staff.

Retailer▸ Improved

customer service level.

▸ Can create promotion areas according to navigations..

Benefits

APPLICATION BENEFITS cont.

Personalized offer based on loyalty.

Customer▸ good deal.▸ Reword for

loyalty

Retailer▸ Increase

success ratio and turnover.

▸ Draw customer in for return visits.

Benefits

APPLICATION BENEFITS cont.

Extended product information on mobile.

Customer▸ Product

alternative when it out of stock.

▸ Get hole idea of the product.

Retailer▸ Higher

customer service.

▸ Can reduce the staff,less questions.

▸ Dynamically updated product details.

Benefits

APPLICATION BENEFITS cont.

Product comparison on the mobile.

Customer▸ Personalized

comparison.▸ Get relatives

advice.▸ easiness to

compare products.

▸ Get more information that does not fit on self labeled.

Retailer▸ cross-sell and

up-selling opportunities.

▸ Data collection on comparison.

Benefits

5.BUSINESS PLAN.

Let’s start with Problem

Specification

Place your screenshot here

ANDROID MARKET

PHASE 12016 - 2017

Place your screenshot hereIPHONE MARKET

PHASE 022017 - 2018

CAPTURING THE SMALL BUSINESSES

our office

COMMON PLATFORM• Upload Product Information• Upload Shop Details

PHASE 032020 -

THANK YOU FOR YOUR

ATTENTION

Fire away the Questions!!