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Case 1 Lacta FaceboApp

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Leading Chocolate Brand in Gre Agency : OgilvyOne Athens

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Results

1!"### pengguna ##"### chocolate virtual dibag

$%!"### likes &sekarang '!'"#

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1!"##penggu

##"##

chocolavirtualdibagik

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)otal *an *anpage +eningk

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,ospop*ace*anbragre

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-oluntary e.posure

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Case $ /0 Linked2

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Challenge

Change 3,Bs4 perception o* co+ Raise a5areness o* /04s service

3,Bs

Create co++unity o* advocates ncrease 3,B reco++endations

products

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6hy /0 Choose Linked /ighly engaged" pro*

audience Fle.ible tools *or pro+

interactivity and disc

Groups create co++in8uencers

0recise targeting by 9and industry

3upport *ro+ +arketsolutions tea+ helps gro5

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3olution Launch /0 Bu

Ans5ers Linke )alk directly to

custo+ers and*eedback

gnite discussi

guest e.perts valueadded c

;rive tra

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ResultsResults

Group +e+bers tlikely to rate /0 a

at listening to custo

,e+bers are $#=

to reco++end /0

/igh levels o* eng

discussions 5ith >+e+bers repeatedl

group

Greater tra