career planning - social media breakfast minneapolis st paul
DESCRIPTION
Paul DeBettignies presentation at SMBMP #46TRANSCRIPT
Career Planning
Social Media BreakfastMinneapolis St Paul
06/28/2012
• 14 years as an IT Recruiter• Author of Minnesota Headhunter blog• Frequent local and national speaker on Recruiting/HR, Career
and Social Media topics• Co-Founder and Advisory Board of Minnesota Recruiters• Active in the Minneapolis & St Paul technology, marketing and
social media community as a sponsor, volunteer & mentor
If you leave here today and upon arrival to the office you were downsized, right sized, reorg’d, acquired, funding cut, project
stopped... would you be ready for a job search or have new clients ready to go?
You Don’t Need More Contacts...
You need deeper relationships!
Job Search And Dating...Do they like me
Unreasonable expectations
Baggage
Playing hard to get
When to call back
Set expectations
Blind date and being set up
Making a commitment
STOP waiting for people to find you
“You can't stay in your corner of the Forest waiting for others to come to you. You have to
go to them sometimes.”
Networking Is A Contact Sport
Source of Hire
CareerXroads 2012 Sources of Hire: Channels that Influence
Source Of External Hire
55% of all hires: Internal employees, employee referrals and company career sites
SilkRoad 2012 External Source of Hire
Getting Started: Do An Online Audit Of Yourself
What can you (others) find about you?
Use Google | Pipl | 123People
In Google, if you have a common name you may need to do limit your search:
Paul DeBettignies“Paul DeBettignies”“Paul DeBettignies” AND (MN OR Minneapolis)
Big job boards
Niche and local job boards
Facebook, Twitter, Social Networking sites
Newspapers
Trade, Professional, Association web sites
Job search engines
Recruiters, Search Firms, Employment Agencies
Job clubs, state & county resources
Where Should I Look?
IT’S NOT THE SIZE OF YOUR NETWORK…
IT’S HOW YOU USE IT
WHO ARE YOUR CONNECTIONS?
- Peers, Gurus, and Thought Leaders in your industry- Current/Former coworkers, bosses, vendors, clients*- Acquaintances you want to keep in touch with- College/High School friends- Friends, family and neighbors- Groups involved in- Who you have an email address for
Most companies SUCK at recruiting
HR and Recruiter folks are nice people(most of the time)
You have to take control of this
Until you know otherwise, assume the company has a position for you
For most of us it will look like this:
Hub LinkedIn
Spokes Facebook Twitter Blog Google Profile (profile) about.me (profile) Emurse (resume) Visual CV (resume) eFolioMinnesota (portfolio)
Online Identity: Hub And Spokes (ADDED)
• Headline– Include keywords that will help people find you
• Websites– Rename and link to company site, career page
• Summary– Add skill sets and job titles you are recruiting for– Add your email address
Default is “Personal Website” “Company Website”
Edit to name your “Resume”, “Portfolio”, “Web site”, etc
More click through’s when sites are named
Include this in your: resume, online profiles, when leaving comments on web sites, business card
Tell A Story
Include: Keywords – Buzzwords - Acronyms
Experience - Resume
Skills & Expertise
Be sure to fill this out
Advanced Search
HR OR “Human Resources” OR Recruiter OR “Hiring Manager”
VP Marketing
SEO OR “Search Engine Optimization”
Refine by categories
Search Companies
- Click “Companies”- Enter a company name- Results will include statistics, related companies, job posted on LinkedIn and people in your network who work there- “Follow”
Applications
Import: Resume, PowerPoint presentations, Feeds,etc.
- Box.net- Slideshare- Wordpress- Twitter- Amazon Reading List
• Include resume• Follow company pages• Join/participate in groups• Connect with your
network• Consider making
“Education and Work” public
• Include “real name”, nearest large city, keywords, buzzwords • “Follow” local “cool kids”, industry leaders, groups, those in the know• Search/follow Skill Sets, Titles, HR & Recruiters• Add yourself to directories• Find others lists• Groups: #smbmsp - #mnrec - #minnebar• Twitter Search
Minnesota Recruiter & HR List 1
Minnesota Recruiter & HR List 2
Linkedin, Facebook & Twitter Updates
Share links to:
Events/conferencesSeminars/webinars
Industry articles/news/statistics/blog postsLocal business articles/news/statistics/blog posts
Ask/give adviceAsk/answer questions
Reply to othersForward others updates
How To Add Social Networking Buttons To Your Outlook Email Signature
Icon Archive (one of many, many sites)
Would you hire you?
Would you call you back?
Who do you know who…?
How to make a career shift
Job vs Contract/Project
Network Gravity
Negotiate a salary
Create your “portfolio” as you go
Future of workplace
Should I go to Grad School?
Great Recession
When do I try to connect with someone?
Help your friends
Paul DeBettigniesPaul DeBettigniesVP RecruitingVP Recruiting
HireCast ConsultingHireCast [email protected]