capo: kt and social media
TRANSCRIPT
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KT Therapy for the Social Media Phobic:
Why you want to be a tweep
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Colleen Young Tricia YerexFounder, Health Care Social Media Canada Communications Lead,Community Moderator, SharingStrength Canadian Virtual
Hospice
Your presenters
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What is Social Media?
Social media is the use of technology combined with social interaction to collaborate, create and share.
• Connect• Learn• Inform
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Before you start• Who do you want to talk with?• Why?
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The speed, reach and power of Social Media via Twitter
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#hcsmca chat
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• Peers and public• Learn and inform • Fast, effective way to crowd-source
information
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Blogging
• You• Articulate what you do and think• Understand yourself differently
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• Public • Create a community of support• Reaching your audience where they are
Over 600 million users on facebook
Fastest growing segment: 55-65 year old females
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YouTube
• General Public• Information sharing• Broad audience
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Our social media journey
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• Professional networking• Connecting with peers• Join groups and participate in discussions
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Social media is
• here to stay• social
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Are you ready?
Set reasonable goals that are right for you and then…
• Listen and learn.• Ask and learn.• Share and learn.• Inform and learn.
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Questions?
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Thank you
Tricia Yerex Colleen [email protected]@colleenyoung.com @VirtualHospice @Colleen_YoungCanadian Virtual Hospice #hcsmcawww.virtualhospice.cawww.colleenyoung.com