CANDLE WONDERS

Group 5

CANDLE BUSINESS

Candles have been used for light and to illuminate

man's celebrations for more than 5,000 years, yet

little is known about their origin

It is often written that the first candles were

developed by the Ancient Egyptians, who used

rush lights or torches made by soaking the pithy

core of reeds in melted animal fat. However, the

rush lights had no wick like a true candle.

The Egyptians were using wicked candles

in 3,000 B.C., but the ancient Romans are

generally credited with developing the

wicked candle before that time by dipping

rolled papyrus repeatedly in melted tallow

or beeswax

Historians have found evidence that many other early

civilizations developed wicked candles using waxes made from

available plants and insects.

Chinese candles are said to have been moulded in paper tubes,

using rolled rice paper for the wick, and wax from an

indigenous insect that was combined with seeds.

In Japan, candles were made of wax extracted from tree nuts

In India, candle wax was made by boiling the fruit of the

cinnamon tree.

Candles have come a long way since their initial

use.

Although no longer man's major source of light,

they continue to grow in popularity and use.

Today, candles symbolize celebration, mark

romance, soothe the senses, define ceremony, and

accent home decors — casting a warm and lovely

glow for all to enjoy.

LOCATION

Name:- Candle Wonders

Industry:- Candle Business

Business Type :- Partnership

Capital Investment:- 48,00,000

Location :-Belgaum Udhyambag sector

PARTNERSHIP DEED

Name of Entrepreneur:- Mr Rahul David

Date of Birth:- 05/07/1987

Age:- 25

Project:- Candle Making

Location:- Salem Salvador, Do-Mundo Bardez Goa Porvorim,

Goa

Type of organization Proprietary/ Partnership:- Partnership

Name of firm:- "Candle Wonders"

Address:- Udhyambag, Belgaum

  Qualification Institute MajorSubject

Year ofpassing

HSSC or BELOW HSSC

Vidya Prabodhini, Porvorim Goa

Arts 2004-2005

Degree/Diploma

BBA CBALC, Belgaum

HR 2005-2008

MBA

S.P. Jain Institute of Management and Research , Puna

MBA 2008-2010

Training in Institute Duration Achievement

Candle Making Course

Bizzyland 4 TH Floor,

Vishrambag Vada Next To

Chitale Sweets,

Sadashiv Peth, Pune – 411030

 

2010-2011 Passing Certificate

Organization Position Nature of work Duration

ZAF Enterprise HR Assistant Office 2011-2012

Name of Entrepreneur: Ms Naithali D’costa

Date of Birth: 03-07-1987

Age: 25

Project: Candle Business

Location: Abu Dhabi, U.A.E

Type of organization: Proprietary/Partnership:

Partnership

Name of firm: "Candle Wonders"

Address: Udhyambag, Belgaum

  Qualification Institute MajorSubject

Year ofpassing

S.S.C or below

HSSC St Joseph’s School AUH

Commerce 2004

Degree/Diploma

BBA University of Wollongong DXB

Marketing 2007

MBA Hariot Watt DXB

Marketing 2009

Training in Institute Duration Achievement

Candle & flower making

Anant Apartment Opp Mordern High School, JM Road,

Sivaji Nagar, Pune

1 year course2009-2010

Awards & Completed certificate

Interior & fashion Designing

Inter National Institute of Fashion

Design

2010-2011 Awards & Completed certificate

Organization Position Nature of work Duration

Home Center Auh

Asst. Manager Interior Decorator 2011-2012

PRODUCTS

Scented Candle

Long thin candles

Long Thick candles

Spiral candles

Glass candles

Color candles

Design Candles

MARKET SURVEY End product :- Colored scented candles

End users :- Middle & upper class, Decorators

Suitability and strength of selecting particular

product :- Innovative, not many players

Brand :- Candle Wonder

Tagline: Light your life

Selling price :- 20/-

Class & type of consumers: Middle and upper class,

decorators

Product life cycle and present status : Introduction

Stage

Past demand pattern: High

Anticipated future demand projections: Higher

Buying criteria and influencing factors: Value for

money pricing will influence customers

Current availability and production capacity versus

utilization: 90% in total

Marketing Practices

Distribution: Dealers

Credit Policy: No credit facility

Strengths and special services to be offered, if any:

Coloured scented, decorated candles

Possible clientele and their likelihood of buying: Decorators

7 P’S OF MARKETING Product :- Candle

Price :- 20/- or depends on the type

Place :- Udhyambag Belgaum

Promotion:- Catalog & pamphlets to

dealers

COMPETITORS

Wax Works

General Bewoor, CAMP, (Ganeshpur

Rd), Belgaum, India

Jawan Candles - India hubli

Shridevi Candles - India Hubli

MANUFACTURING PROCESSKeep Molds ready

Melt

Pure

Keep for cooling

Melt

Pour

Adjust Machine

Keep for cooling

PLANT & MACHINARYS.

No.Description Qty.

requiredPrice Total

ValueNames and

addresses of suppliers

1 Auto Shot 3000-D 1 4,00,000

4,00,000 Candlewic, Mumbia.

2 Candle-machine-125x125

1 5,00,000

5,00,000 Candlewic, Mumbia.

3 Fluted base former 20 1,000 20,000 Candlewic, Mumbia.

4 Tray mould 100 220 22,000 Candlewic, Mumbia.

5 Polyurethane tea light mould

20 1,300 26,000 Candlewic, Mumbia.

6 Wick holder bar 500 4 2,000 Candlewic, Mumbia. 

  Total     9,70,000  

TYPES OF MACHINERY

Auto Shot 3000-D

Candle-machine-125x125

Fluted base former

EQUIPMENT

Polyurethane tea light mould

Tray mould

Wick holder bar

Wick holder barSustainer base

Mould

LAYOUT

WORKING SPACE

REST ROOM

MACHINE 1 MACHINE 2

LOBBY

STORAGE

RAW MATERIALSS. No. Item Total

annualRequirements

Total Sources

Quantity Value (Rs)

1 Wax 15,600 90 14,04,000 Candlewic,

Mumbia.2 Colour block 1,872 40 74,880 Candlewi

c, Mumbia.

3 Wick 1,560 20 31,200 Candlewic,

Mumbia.4 Scents and

fragrance1,872 125 2,34,000 Candlewi

c, Mumbia.

5 Sustainer base 93,600 0.45 42,120 Candlewic,

Mumbia.  Total     17,86,200  

UTILITIESS.

No.Particulars Annual

Requirements

Rs/Unit Total Annual

Expenses (Rs)

Remarks

1 Electricity 1,200 4.40 5,280 KEB

2 Water 100 35 3,500 KWB

  Total     8,780  

MANPOWERS.

No.Particulars No. Total Wages &

Salaries (Rs per year)

Remarks

1 Skilled employees 1 1,20,000  

2 Semi-skilled employees

5 4,20,000  

3 Unskilled employees 4 1,92,000  

  Total   7,32,000  

PRODUCTION PROGRAMMES.

No.Item/Product Total Qty.

Per YearPrice

per Qty. Sales

Revenue Per Year

Capacity Utilization

1 Fluted base candle

25,000 50 12,50,000 20%

2 Polyurethane tea-light candle

25,000 50 12,50,000 20%

3 Tray candle 44,000 20 8,80,000 50%

  Total     33,80,000 90%

FIXED CAPITAL

S. No.

Item Value (Rs)

1 Machinery/Equipment 9,70,000

2 Building 25,00,000

  Total 34,70,000

WORKING CAPITALS.

No.Item Duration Quantity Value

1 Raw materials stock 1 month   1,50,000

2 Finished goods stock 1 month   2,80,800

3 One month Production expenses(Utilities + Wages +

Salaries)

1 month   8,780+7,32,000= 7,40,780

  Total     11,71,580

TOTAL COST OF PROJECTS.

No.Particulars Value (Rs)

1 Fixed capital(Total of item No. 4.1)

34,70,000

2 Working Capital(Total of item No. 4.2)

11,71,580

3 Preliminary and pre-operative expenses

50,000

  Total 46,91,580

PROJECT PROFITABILITY ANALYSISS.

No.Description Value (Rs)

1 Sales Revenue 33,80,000

2 Manufacturing expenses(2.3+2.4+2.5)

25,26,980

3 Selling & Distribution expenses 50,000

4 Administrative expenses 10,000

5 Interest -

6 Depreciation 40,000

7 Gross profit [1-(2+3+4+5+6)] 7,53,020

8 Income tax (30%) 2,25,906

9 Net profit (7-8) 5,27,114

PRODUCT LIFE CYCLE

Introduction stage:- Start manufacturing

candles from 1st April 2012 with a gross

profit of 7,53,020 & net profit of 5,27,114.

Growth stage :- Potential buyers get

attracted with increased profits.

Maturity stage :- Have own outlets

Decline stage :- Start a joint venture/ tie up

with event companies or decorators.

ENCLOSURES

Partnership deed

Educational certification

Certificates of experience

Permission letters

Expected cost of the building or rent receipt.

Quotation for machinery and equipment

Letters from raw material suppliers

THANK YOU