business lexington june 2013

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BizLex shifts production, names new editor A PARTNER IN PROGRESS S MILEY P ETE P UBLISHING $2.25 www.bizlex.com JUNE • 2013 VOLUME 9, ISSUE 11 INSIDE POINTS OF INTEREST: KENTUCKY TOURISM PAGE 3 ALCOHOL LAW CHANGES PAGE 4 WHO’S WHO PAGE 6 BUSINESS BOOK REVIEW PAGE 8 LOCAL MARKETING PAGE 9 PROPOSED CHANGES TO IMMIGRATION LAW PAGE 10 BIZLIST: HOTELS PAGE 15 CHERIE SIBLEY: NEW CEO OF CLARK REGIONAL MEDICAL CENTER PAGE 17 LEADS PAGE 22 By Erik A. Carlson BUSINESS LEXINGTON B eing home to one of the richest men in the world and five Fortune 500 companies gives Omaha plenty to hang its hat on and provides quite a carrot for an or ganization like Commerce Lexington to direct its annual Leadership Visit to the eastern Nebraska city. SEE BIZLEX PAGE 7 Crawford Builders breathes new life into Faulkner home PAGE 20 Omaha works to include YPs in corporate culture SEE OMAHA PAGE 12 By Erik A. Carlson BUSINESS LEXINGTON S ince launching in May of 2005, Business Lexington has sought to provide central Kentucky with a consistent and concentrated look at the region’s business news. The mission stays the same with the launch of this June issue, though the strategy behind how we’ll do it shifts. A bi-weekly paper since its inception, Business Lexington will now publish its print edition on a monthly basis. The change in the print publication is both a nod to the desire of our advertisers and how we feel is best to disseminate local business news, given the changing way news is consumed. Frankly, were we at Business Lexington to publish our print edition even on a weekly basis, it still wouldn’t be a suitable venue to break news and report on current events. That’s what bizlex.com is for. While we dial back the frequency of printed publications, we’re ratcheting up our news online. Lineups announced for first-ever Best of Bluegrass Festival PAGE 5 Practice for women urges less invasive surgery PAGE 19 Clark Regional Medical Center lines its halls with local art PAGE 18 Experts say Lexington has enough hotel rooms for now SEE PAGE 14 Medical bookings provide business for Lexington hotels SEE PAGE 16 ROOMS FOR THE NIGHT Plans are being finalized to tur n an iconic downtown building into a 21c Museum Hotel, but what are Lexington’s needs for r ooms? CARLSON Starting with this issue, Business Lexington has named Erik A. Carlson as its new editor-in-chief. Along with this change in leadership, the magazine has also modified its publication schedule, shifting fr om publishing every other week to monthly. Carlson, who started with the magazine as a Frankfort correspondent on its very first issue in 2005, joined the staf f in 2006. Fayette National Bank Building, site of a planned 21c Museum Hotel PHOTO BY ROBBIE CLARK LEADERSHIP VISIT

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Page 1: Business Lexington June 2013

BizLex shiftsproduction,names new

editor

A PA R T N E R I N P R O G R E S S

S M I L E Y P E T E P U B L I S H I N G

$2.25www.bizlex.com

JUNE • 2013VOLUME 9, ISSUE 11

INSIDEPOINTS OF INTEREST: KENTUCKY TOURISM PAGE 3 • ALCOHOL LAW CHANGES PAGE 4 • WHO’S WHO PAGE 6BUSINESS BOOK REVIEW PAGE 8 • LOCAL MARKETING PAGE 9 • PROPOSED CHANGES TO IMMIGRATION LAW PAGE 10BIZLIST: HOTELS PAGE 15 • CHERIE SIBLEY: NEW CEO OF CLARK REGIONAL MEDICAL CENTER PAGE 17 • LEADS PAGE 22

By Erik A. Carlson BUSINESS LEXINGTON

Being home to one of the richest menin the world and five Fortune 500companies gives Omaha plenty to

hang its hat on and provides quite a carrotfor an or ganization like CommerceLexington to direct its annual LeadershipVisit to the eastern Nebraska city.

SEE BIZLEX PAGE 7

CrawfordBuilders

breathes new life into

Faulknerhome

PAGE 20

Omaha worksto include YPs

in corporate culture

SEE OMAHA PAGE 12

By Erik A. CarlsonBUSINESS LEXINGTON

Since launching in May of 2005,Business Lexington has sought toprovide central Kentucky with a

consistent and concentrated look at theregion’s business news.

The mission stays thesame with the launch ofthis June issue, though thestrategy behind how we’lldo it shifts. A bi-weeklypaper since its inception,Business Lexington willnow publish its printedition on a monthly basis.

The change in the print publication isboth a nod to the desire of our advertisersand how we feel is best to disseminatelocal business news, given the changingway news is consumed.

Frankly, were we at BusinessLexington to publish our print edition evenon a weekly basis, it still wouldn’t be asuitable venue to break news and report oncurrent events. That’s what bizlex.com isfor. While we dial back the frequency ofprinted publications, we’re ratcheting upour news online.

Lineups announcedfor first-ever Best of

Bluegrass FestivalPAGE 5

Practice forwomen urgesless invasive

surgeryPAGE 19

ClarkRegionalMedicalCenterlines itshalls withlocal artPAGE 18

Experts say Lexington hasenough hotel rooms for now

SEE PAGE 14

Medical bookings providebusiness for Lexington hotels

SEE PAGE 16

ROOMSFOR THENIGHT

Plans are being finalized to turn an iconicdowntown building into a 21c Museum Hotel,

but what are Lexington’s needs for rooms?

CARLSON

Starting with this issue, Business Lexingtonhas named Erik A. Carlson as its new

editor-in-chief. Along with this change inleadership, the magazine has also modified

its publication schedule, shifting frompublishing every other week to monthly.

Carlson, who started with the magazine asa Frankfort correspondent on its very first

issue in 2005, joined the staf f in 2006.

FayetteNationalBankBuilding,site of aplanned21c MuseumHotel

PHOTO BYROBBIE CLARK

L E A D E R S H I P V I S I T

Page 2: Business Lexington June 2013

We proudly supportCentral Kentucky

s l e e p o u t f i t t e r s . c om

Charitable Partners

- Owner & UK Grad

Page 3: Business Lexington June 2013

Business Lexington • June 2013 3

POINTSOFINTERESTG AT T O N C O L L E G E O F B U S I N E S S & E C O N O M I C S

VISIT: g a t t o n . u k y. e d u / m b a

Still Accepting Applications!

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SOURCE: WWW.KENTUCKYTOURISM.COM

Kentucky TourismThe tourism industry in Kentucky contributed more than $12 billion to the state’s economy in2012, with direct tourist expenditures accounting for almost $7.8 billion of that total, accordingto the latest economic impact report released by the Kentucky Tourism, Art and Heritage Cabinet. That represents an increase of 4.4 percent over the previous year’s direct travel andtourism-related expenditures across the state.

All nine tourism regions in the state showed annual gains in direct expenditures, ranging froman increase of 6.3 percent in the Bourbon, Horses and History region to a bump of 2.2 percentin Daniel Boone Country, according to the report. The Bluegrass, Horses, Bourbon and Booneregion, which includes Fayette County, showed the second lowest annual increase in direct expenditures over 2011, at 2.8 percent.

Here’s a more detailed breakdown of how the tourism industry grew last year in the state andnearby counties.

Total tourism expendituresin Kentucky2011 $11.69 billion2012 $12.21 billion

Total local and state tax revenuesgenerated by Kentucky’s tourism industry2011 $1.22 billion2012 $1.23 billion

Kentucky wages generatedby the tourism industry2011 $2.62 billion2012 $2.74 billion

2012 Direct Travel Expenditures by Region

Western Waterlands $497,897,700 (+5.5%)

Bluegrass, Blues and Barbecue $309,880,899 (+4.4%)

Caves, Lakes and Corvettes $358,083,552 (+5.5%)

Bourbon, Horses and History $2,344,041,514 (+6.3%)

Kentucky’s Southern Shoreline $191,247,951 (+3.2%)

Northern Kentucky River $1,669,788,779 (+2.9%)

Bluegrass, Horses, Bourbon and Boone $1,704,584,148 (+2.8%)

Kentucky Appalachians $384,678,816 (+5.2%)

Daniel Boone Country $304,915,076 (+2.2%)

2012 Total Travel Expenditures by Countyfor the Bluegrass, Horses, Bourbon and Boone RegionAnnual percent change from 2011 is listed in parentheses.

Anderson $12,083,573 (+7.4%)

Bourbon $30,856,925 (+8%)

Boyle $75,740,997 (+5.6%)

Clark $78,331,029 (+3.7%)

Fayette $1,803,556,982 (+1.8%)

Franklin $152,401,245 (+1.8%)

Garrard $4,544,632 (+8%)

Harrison $14,917,491 (+16%)

Jessamine $97,184,303 (+16.2%)

Lincoln $10,710,144 (+10.8%)

Madison $158,158,143 (+2.5%)

Mercer $40,537,392 (+0.6%)

Nicholas $2,683,239 (+14.5%)

Scott $130,260,395 (+1.9%)

Woodford $67,639,790 (+7.9%)

Annual percent change from 2011 is listed in parentheses.

Total employment for Kentucky’stourism and travel industry2011 169,9282012 174,006

Direct expenditures by touristsin Kentucky2011 $7.44 billion2012 $7.77 billion4.4%

0.4%

4.4% 2.4%

4.4%

Page 4: Business Lexington June 2013

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By Steven G. Amato GUEST WRITER

With the growth of the traditionalbourbon industry in Kentucky,the commonwealth has seen a

corresponding increase in the number ofsmall breweries and wineries opening forbusiness.

With Kentucky’s roots firmly in bour-bon and its branches reaching further intothe malt beverage and wine spheres, onemight think that alcoholic beverage lawswould be state of the art. However , thatwould be wrong.

Kentucky has maintained a crazy quiltof sometimes ambiguous and sometimes ar-guably inconsistent laws and regulations,many of which were birthed in the days fol-lowing the repeal of prohibition.

Fixing outdated laws Old is good if you are talking bourbon,

but outdated is not good when it comes toregulating the complex alcoholic beverageindustry and the relationships among its var-ious constituents.

For years, the process of adding newlaws and amending and repealing existinglaws has simply added the crazy to our quiltof laws without necessarily simplifying orclarifying it. However, beginning in the latesummer of 2012, at the behest of Gov. SteveBeshear, a task force overseen by the Boardof the Kentucky Department of AlcoholicBeverage Control (ABC) began work on abroad-scale review of the alcoholic beveragecontrol laws to recommend systemic changesthat would clarify and simplify these laws.

Its primary result was the introductionof House Bill 300 (HB 300), which con-tained a multitude of proposed changes tostreamline, consolidate and change provi-sions that would bring clarity and efficiencyto regulating the alcoholic beverage indus-try. Virtually all of the proposed changes de-scribed in HB 300 were ultimately passedby the General Assembly as Senate Bill 13and later signed into law by Beshear . Thatlegislation, and several other non-task force-related, alcohol-related bills that werebrought to the General Assembly, made forwhat many in the industry view as a banneryear for legislative action.

SB 13Some of the key provisions of SB 13

are aimed at reducing the number of sepa-rate alcohol license types that are issued bythe Kentucky ABC by consolidating multipleseparate licenses into broader umbrella li-censes and simply eliminating certain li-censes. This should result in a moreuser-friendly experience for applicants andlicensees and in a more streamlined processfor the Kentucky ABC itself.

Other provisions of SB 13 include: • A longer license term for certain li-

censees;• A broader definition of qualified his-

toric sites for purposes of seeking retail al-cohol licenses;

• The institution of the so-called MasterFile to assist businesses with multiple li-censes; and

• Elimination of prohibiting the sale ofalcohol on election days.

In addition, the bill clarified the author-ity and limitations on micro-breweries inconnection with the sale of their productson their own premises. The bill requires, forthe first time, that out-of-state distillers andwineries actually be licensed by the Ken-tucky ABC — an ef fort to give the ABCsome needed regulatory control over thosebusinesses that are sending their productsinto the state for consumption.

HB 315HB 315, signed into law, permits sam-

pling of malt beverages on premises at abrewery, provided that the brewery is lo-cated in a wet area and does not exceed 16ounces per patron.

The bill was aimed at helping Kentuckybrewers market their products in a fashionsimilar to that per mitted to Kentucky dis-tillers. Kentucky brewers, such as Alltech’sLexington Brewing Co. in downtown Lexing-ton, will now be able to of fer tasting toursthat include samples of its popular KentuckyBourbon Barrel Ale and other brews.

Wine in groceries bill Other legislative efforts in the alcoholic

beverage area did not enjoy the same suc-cess. One of the more interesting unsuc-cessful efforts was the introduction ofHouse Bill 310. It sought to block grocerystores from selling wine and liquor and toban the same sales in new pharmacies.

The bill stipulated that grocery storescould sell alcohol from an adjoined areawith a separate entrance to where the wineand liquor are sold, as they are currently al-lowed to do in Kentucky. As it stands, indi-viduals under 21 cannot enter a place thatsells wine and liquor by the package, effec-tively preventing these items from appear -ing in grocery-store aisles. Beer, however, isallowed to be on the shelves in the state’swet localities.

Quickly dubbed the “grocery store bill,”House Bill 310 sur faced this year in re-sponse to a ruling from U.S. District JudgeJohn G. Heyburn earlier in 2012, declaringunconstitutional Kentucky’s ban againstwine and liquor being sold by the packagein Kentucky’s grocery and conveniencestores. Judge Heybur n’s ruling, however,was suspended so that state lawmakerswould have an opportunity to act on thelaw. Lawmakers took heed, and HB 310was born. The bill was heavily supportedby a group known as Fighting Alcohol Con-sumption by Teens, aka “FACT.”

Those who opposed the bill cited con-cerns about business competition, as retail-ers in most other states have the option tosell wine and liquor; the alluded-to uncon-stitutionality of such a measure; and thepossible tax revenue that would be gener -ated if the ban were lifted. The bill did notpass, but the issue is not dead. Judge Hey-burn’s ruling is currently on appeal to theU.S. Court of Appeals for the Sixth Circuit.

Now that these bills have become law,industry watchers will be keen to see ifthese changes bring about the ef ficiencyand clarity that their sponsors had in mindwhen they were introduced. For those whobelieve that the commonwealth shouldboast the gold standard for alcoholic bever-age statutes and regulations to promoteboth a robust alcoholic beverage industryand a strong set of provisions for those con-cerned with alcohol sales and use, this wasa significant step in the right direction.

Stephen G. Amato, is a member of McBrayer,McGinnis, Leslie & Kirkland, PLLC.

Changes to Kentucky alcohol laws

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OLD IS GOOD IF YOU ARETALKING BOURBON, BUTOUTDATED IS NOT GOODWHEN IT COMES TO REGULATINGTHE COMPLEX ALCOHOLICBEVERAGE INDUSTRY AND THERELATIONSHIPS BETWEEN ITSVARIOUS CONSTITUENTS.

Page 5: Business Lexington June 2013

Business Lexington • June 2013 5

By StaffBUSINESS LEXINGTON

Organizers of Best of Bluegrass (BOB),the inaugural weeklong showcase of blue-grass music taking place in Lexington, an-nounced specific plans for the event’sprogramming.

Running June 3-8, the multi-venue cel-ebration will showcase a wide array ofartists working under the genre’s umbrella,from bluegrass hip-hop to the traditionalmasters. Organized by the Lexington AreaMusic Alliance , BOB will help usher in the

40th anniversary of The Festival of the Blue-grass, which takes place June 6-8 at theKentucky Horse Park Campground.

In addition to a bevy of bluegrass-themed performances scheduled at pre-ex-isting concert series — includingWoodsongs, Southland Jamboree, Red BarnRadio and Thursday Night Live — Best ofBluegrass will host nightclub and street per-formances throughout the week.

For more information on the Best ofBluegrass festival, visit the website athttp://bluegrasslex.com/.

Lineup announced for first-everBest of Bluegrass festival Francisco’s Farm

ARTS FESTIVALPresented by Lexington Art League, Equus Run Vineyards, & Midway Renaissance

ART100 artists in 8 mediums of fine art and craft

MUSICLive performances all day, both daysSpecial Saturday Night Concert featuringNew Grass music

FOOD & DRINKBBQ, brats, chicken burgers, and sweet treatsWine, beer and hand-squeezed lemonade

June 22, 10a-6p, Concert at 7p | June 23, 10a-5p

Do You Make Tureens by Steven Summerville

Equus Run Vineyards in Midway, K | 10/vehicle | www.franciscosfarm.org

All Lexington Art League programs are made possible through the generous support of LexArts. LexArts allocation of $62,000 represents the largest single donation to the operations of the Lexington Art League. The Kentucky Arts Council, a state arts agency, supports the Lexington Art League with state tax dollars and federal funding from the National Endowment for the Arts.

2013 BOB Lineup:

June 3• Woodsongs Old Time Radio Hour, featuring The Cleverlys and The MooreBrothers Band. 6:30 p.m., Lyric Theatre.• BOB Kickoff Party, featuring Gangstagrass. 8 p.m., Natasha’s.

June 4• Southland Jamboree, featuring New-town. 7 p.m., Southland Bowling Lanes.• Alison Brown. 9 p.m., Willie’s LocallyKnown.

June 5• Red Barn Radio, featuring Flint RidgeMillers & Appalatin. 6:30 p.m., ArtsPlace.• Dix River Crossing. 7 p.m., Downtown li-brary, second floor atrium.• Flint Ridge Millers & Appalatin. 9 p.m.,Natasha’s.

June 6• Festival of the Bluegrass. 7 p.m., Kentucky Horse Park.• Central Bank Thursday Night Live,

featuring Bluegrass Collective. 5:30 p.m.,Fifth Third Bank Pavilion, Cheapside Park.

June 7• Festival of the Bluegrass. Noon. Kentucky Horse Park.

June 8• Masters of Bluegrass, featuring DelMcCoury, J.D. Crowe and Bobby Osborne. 9 p.m., Festival of the Bluegrass, Kentucky Horse Park.

THE GRAMMAR GOURMET

From head to toeBY NEIL CHETHIK

When the Los Angeles Lakers’ Kobe Bryanthurt his leg last month, journalists didn’t knowwhat to do. Some wrote that he’d injured hisAchilles; others said it was his Achilles’; stillothers called it his achilles.

I’ll get back to Bryant’s damaged tendon. In themeantime, let’s do a quick body scan — fromparietal bone (top of head) to phalanges (toebones) — to determine the correct spelling ofsome of our most important body parts.

Above the shoulders, we find a trove of diffi-cult-to-spell bones and organs. There’s thecerebellum, the region of the brain that con-trols motor movement. There’s also thecochlea, a spiral-shaped cavity in the ear thatcontains the receptor organ for hearing.In the mandible (jawbone), you’ll find incisors,those eight front teeth that we use to bite intoan apple. And just below that, we have a lar-ynx (voice box) and pharynx, the muscular tubethat moves food from the mouth downwardto another spelling challenge, the esophagus.

The chest and abdomen have their own set ofodd spellings: There’s the pancreas, an organ

in the digestive tract; the diaphragm, a musclethat extends across the bottom of the rib cage;and the coccyx, our tailbone. And don’t laughat the humerus bone (upper arm); it’s notspelled like humorous, even though it’s close tothe funny bone.

Finally, the lower extremities: Try not to con-fuse the tibia and fibula, the two long bones inthe lower leg. (There is no tibula or fibia.)

And what about the Achilles tendon? Unlikemost other body parts, the first letter ofAchilles is capitalized; that’s because the ten-don behind the ankle is named for the Greekhero killed by an arrow in his heel. Since then,the phrase Achilles’ heel (with an apostropheat the end of Achilles) has come to mean aperson’s point of weakness.

When it comes to English, what’s your Achilles’heel?

Neil Chethik, aka the GrammarGourmet, is executive director at the

Carnegie Center for Literacy and Learning(www.carnegieliteracy.org) and author ofFatherLoss and VoiceMale. The Carnegie

Center offers writing classes and seminarsfor businesses and individuals. Contact Neil

at [email protected] (859) 254-4175.

Del McCoury PHOTO FURNISHED

Page 6: Business Lexington June 2013

Hires & PromotionsJohn M. Noel is now working as abusiness development specialist forThermal Equipment Sales, Inc., withlocations in Lexington, Louisville,Paducah and Evansville. He formerlyworked for Fayette County PublicSchools, the Kentucky School PlantManagement Association, theKentucky School Board Associationand the Kentucky Department ofEducation.

Blue & Co., LLC a public accountingfirm, has announced the addition ofAdam Campbell, staff accountant;Lisa Daniel Conway, seniorconsultant; Ryan Graham, senioraccountant, and Heather Sunseri,manager, to its Lexington office.

Sturgill, Turner, Barker & Moloney,PLLC has announced that JasonWoodall has joined the firm as anassociate attorney.

Urton Anderson, the Clark W.Thompson, Jr. Professor inAccounting Education at theMcCombs School of Business at theUniversity of Texas at Austin, hasbeen named the new director ofthe Von Allmen School of

Accountancy, part of the Universityof Kentucky's Gatton College ofBusiness and Economics.

Lyndsey Martin has been namedthe director of sales for Lexingtonfor Residence Inn, Courtyard andFairfield Inn & Suites.

Denny Comer has been named byUnited Country Real Estate to theposition of regional vice president inthe company’s Kentucky and Ohiodivisions. He will be responsible forrecruiting new franchises in thoseterritories.

Micah Campbell has beenappointed as the new agencymanager with Kentucky FarmBureau Insurance at the BourbonCounty Agency.

Donna Angel has been promotedto the position of Richmond marketvice president with CommunityTrust Bank, Inc.

Ryan M. Gray has been promotedto the position of assistant vicepresident with Community Trustand Investment Company. Gray is arelationship development officer inWealth and Trust Management at

the bank’s downtown Lexingtonoffice.

Kentucky Highlands InvestmentCorporation has named BillSchutters as the director for itsbusiness accelerator.

Lexington Women’s Health haswelcomed Reva D. Tackett, MD,to its team of doctors.

Integrity IT, a technology solutionsprovider, has welcomed AudraMeighan to its sales and marketingteam and has named Curtis

Spencer as project director.Elizabeth Hobbs has beenpromoted to senior vice presidentwith United Bank’s JessamineCounty market.

Gov. Steve Beshear has named BobStewart as head of the Tourism,Arts and Heritage Cabinet, effectiveJune 1.

Stewart replaces MarchetaSparrow, who announced herretirement after serving more thanfive years as tourism secretary underGov. Steve Beshear.

WHO’SWHOEMPLOYMENT AND AWARDS IN OUR COMMUNITY

BusinessLexington

For licensing and reprints of content,contact Wright’s Reprints at (877) 652-5295.

CHUCK CREACYPublisher

[email protected]

CHRIS EDDIEPublisher

[email protected]

ERIK A. CARLSONEditor-In-Chief

[email protected]

SUSAN BANIAKFeatures Editor

[email protected]

DREW PURCELLArt Director

[email protected]

ROBBIE CLARKNew Media [email protected]

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434 Old Vine Street or P.O. Box 22731Lexington, KY 40522-2731

(859) 266-6537 • (859) 255-0672 (Fax)www.smileypete.com

Business Lexington • June 20136

For more information on how you can support Lexington as a Hometown Host, please call Dennis at (859) 244-7712.

Dr. Tom RoblAssociate Director for Environmental

and Coal Technologies University of Kentucky Center

for Applied Energy ResearchWOCA Conference Chair

Hometown Host Dr. Tom Robl shares his passion for both his profession and Lexington by partnering with the Lexington Convention and Visitors Bureau to help bring visitors from around the world to our wonderful city.

Dr. Robl, we thank you and Lexington thanks you!

Every two years, the American Coal Ash Association (ACAA) and the University of Kentucky Center for Applied Energy Research (CAER) hold the World of Coal Ash (WOCA) international conference. WOCA focuses on the science, applications and sustainability of coal ash worldwide and presentations cover topics such as emerging technologies, recent research, specific case studies, international activities and regulatory topics from the local, state and federal perspectives.

The fifth WOCA conference was held in Lexington for the third time this past April 22-25. Dr. Tom Robl, WOCA conference chair, describes how Lexington continues to be a great venue for this successful and acclaimed conference.

WOCA has many international attendees. How many countries were represented at the 2013 WOCA Conference?We had approximately 600 attendees at the 2013 World of Coal Ash Conference from 16 other countries besides the US. This is the largest attendance we’ve had so far at any of our WOCA events. We sold out of exhibitor space at 64 exhibit booths. We were very pleased with the participation and quality of both the technical sessions and exhibit hall.

WOCA incorporates Bluegrass Region attractions into its agenda. Which attractions are the biggest crowd pleasers?WOCA attendees really enjoy downtown Lexington. They like that it is easy to navigate, walkable, safe and has so much going on, from Thursday Night Live to great restaurants, bars and shopping. Over the years we have also taken groups out to the Kentucky Horse Park, the Headley-Whitley Museum and Woodford Reserve, all of which have been well-received outings.

Hometown Host energizes Lexington for third time

The 2013 World of Coal Ash Conference had a direct economic

impact of

$504,000

to the city of Lexington.

ANGELCAMPBELLMARTINANDERSONWOODALL

HOBBSSPENCERMEIGHANSCHUTTERGRAY

STEWART

WHO’S WHO FOR YOU?TO SUBMIT YOUR WHO’S WHO NEWS EMAIL

A PRESS RELEASE AND PHOTO TO [email protected]

Page 7: Business Lexington June 2013

Our print edition will take on a moreopen feel. It’ll be a place for in-depth,enterprising articles, and an increase ingraphical elements is our aim.

We’ll continue producing the W eeklyWire, an email news update sent eachTuesday morning for the past four or soyears. If you don’t already subscribe to it,you can sign up for free in the top rightcorner of our homepage. You’ll also see ourLatest News tab on the site updated moreoften, covering the business news thatmatters to our readers.

The indexes you’re used to seeing inour print edition will still be there. All of theinformation that would appear in the Leadssection and Who’s Who will still be there;now, there will just be more. You won’t missa single new business license or buildingpermit because of the new schedule.

We’re fans of Lexington and want thecity to succeed economically through a bevyof crucial elements. We feel for an area to bebusiness friendly goes beyond tax code andcity orndinance. While those are veryimportant for the business climate, so arequality of life through strong urbanplanning, multi-use streets, arts and culture,innovation, horses, bourbon, health care,technology, ingenuity, entrepreneurism,collaboration, regionalism and more. Y ou’llsee those parts of central Kentucky in ourpages and online.

But we’re not a cheerleader . We can’tbe. To do that would cheapen the ef fortsunderway in our city. From time to time,we might publish articles perceived ascritical, but I believe strongly that“criticism” is not a bad word. Dissension isnecessary for proper growth. It must berespectful, but being polite and keepingeveryone happy all the time cannot trumpLexington’s desire to advance as a city.

We may do the equivalent of tappingour horn to let you know the light hasturned green. It doesn’t mean we don’t likeyou; it means it’s time to get moving, andwe want to help you do that.

That said, when great things happen,they’ll be reported on by BusinessLexington. That will never change.

Business Lexington and our parentcompany, Smiley Pete Publishing, are rareif not unique in the world of jour nalism,because we’re not only allowed but alsoencouraged to be part of our community.

In fact, it is that connection to thecommunity that has personally kept me inLexington. I moved here in 2006, thinkingof Lexington as another rung on thejournalism ladder I saw myself climbing.But I found Lexington to be home.

As a college intern reporting in D.C., Ihad advice from a veteran reporter: “Don’tbuy a couch; they’re terrible to move. Ididn’t own one until I was 35.”

It was a good suggestion, but one I didnot heed as Lexington got a hold of me. I’veowned a home on the North Limestonecorridor for more than five years, served onthe Downtown Entertainment DevelopmentTask Force that assisted in many of thepositive changes we’ve seen downtown,gone on five Commerce LexingtonLeadership Visits, was named DistinguishedLeader of my Leadership Lexington classand currently serve as vice president of theLexington Art League’s board.

I’ve set my roots, so has BizLex. I already know many of you in the

community, and look forward to meetingmore of you. Please email me,[email protected] any time you want toshare goings-on that you think makeLexington great or that need to be fixed inorder to keep us on track.

Business Lexington • June 2013 7

BizLexCONTINUED FROM PAGE 1

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By StaffBUSINESS LEXINGTON

While large-scale wayfinding signshave been in place for driversaround Lexington for a few

years, a pilot program to be launched thissummer will put smaller ones ondowntown sidewalks for those on foot.

Eight four-sided signs will be placedin strategic locations to make downtownand its attractions more accessible.

“There needs to be clear signage at eyelevel to point people to businesses,restaurants and attractions,” said Di Boyer, amember of a group in this year’s LeadershipLexington class that initiated the project.“We believe that pedestrian signage willbring more people downtown, which willbreathe new life into the many unique

treasures we have here.”Over the past six months, the group,

known as Vision Lex, has worked with cityofficials, Commerce Lexington, DowntownLexington Corp. (DLC), the Lexington andFayette County Parking Authority, LexingtonConvention & V isitors Bureau, KentuckyUtilities, and the Downtown DevelopmentAuthority on the project.

The DLC will assist V ision Lex inimplementing a test run of the wayfindingsigns this summer. Similar in style to signsgracing the streets of downtown Louisville,Lexington’s will include aspects alreadyseen on the wayfinding signs for drivers.

Exact locations for the signs are stillbeing confirmed, according to a releasefrom the group, but the first sign is likelyto be seen at Main and V ine.

Wayfinding signs to debut downtown for pedestrians

Lexington’s signswill be the same

shape and size asthese in Louisville.

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Page 8: Business Lexington June 2013

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Business Lexington • June 20138

BUSINESS BOOK REVIEWS

Asimple truism of life, managementconsultant Verne Harnish reminds us,is that success equals the sum total of

all the decisions wemake. While all thesedecisions together candetermine our overallsuccess or failure,there are often singu-lar choices that makemonumental change.

Such decisionsmade by great busi-ness leaders are thesubject of Har nish’sinsightful and reveal-ing new book, TheGreatest Business De-cisions of All Time:How Apple, Ford, IBM,Zappos, and OthersMade Radical Choices

that Changed the Course of Business. Determining the most significant busi-

ness decisions is not an easy task. Har nishsagely turned to his colleagues at Fortunemagazine, where he is a contributor , forhelp. The result is a fascinating compilationof the best business decisions made by suc-cessful companies.

Harnish and his team of contributorssingle out 18 significant management deci-sions that are distinctive and often counter-

intuitive. In their success, these decisionscreated a wave of imitation. Ultimately, thedecisions selected here are those that havestood the test of time, with undisputed valuethat could be applied to any business.

Each chapter can be read independ-ently, giving the reader the option to choosecompanies, decision makers or subjects inselecting where to begin. It can prove to bea difficult and enticing choice; each authoris an expert in the industry or subject he orshe presents, and the writing is superb.

Don’t skip over the foreword by JimCollins, who from the first paragraph sets atone for the rest of the book. Decisions,Collins suggests, are usually thought of asvery much about “what?” In his research andinterviews, however, Collins has found thatthe greatest decisions were not “what?” but“who?” They were always people decisions,he argues.

“Great decisions begin,” Collins says,“with really great people and a simple state-ment: I don’t know.” The leaders who pro-duced extraordinary results were thosecomfortable with saying “I don’t know” untilthey knew, he concludes.

My favorites in the list of 18 manage-ment decisions include:

• Apple: When the decision was made torehire Steve Jobs as CEO of the company hefounded after more than 10 years, the resultwas the most valued company in the world.

• Zappos: The founders of this onlineshoe retailer made the decision to offer freeshipping and free retur ns and to focus onfantastic customer service, helping to propelthe company ahead of its competition.

• Samsung: Suffering from an inward-looking culture, this South Korean electron-ics company decided to institute a sabbaticalprogram, investing in its talent by sendingworkers to other countries. Their networkingproved a vital investment in the future.

• 3M: One of the world’s most innova-tive companies for nearly 100 years, 3M de-cided to give employees time to daydream,spending 15 percent of their time on theirown projects. The result has been phenom-enal innovation even during economicdownturn.

• Nordstrum: The decision to let cus-tomers make returns even if they didn’t buythe item at one of its stores made this com-pany the world’s best retailer . The Seattle-based company changed service standardswith its liberal return policy.

• Johnson & Johnson: At a cost of $100million, this company pulled every bottle ofTylenol off the shelves when it was discov-ered that some bottles had been laced withcyanide. The CEO’s deter mination that thecompany’s first responsibility was to con-sumers became a textbook case.

The writers excel at detailing the dif fi-culty behind many of the decisions. This

makes the reading interesting and the storiesoften dramatic. For example, Johnson &Johnson CEO James Burke had been cau-tioned against a T ylenol recall by no lessthan the FBI, who feared a panic. T oyota,when it made the decision to pursue zerodefects, went against Japanese culture andadopted an American’s quality standards.

This concise book is long on insight. Itis a fascinating look at business decisions aswell as the leaders who often struggled tomake them. Put this book at the top of yourbusiness reading list.

Collection analyzes the deciding moments that transform companies

PAUL SANDERS

BUSINESS BOOKREVIEWS

The Greatest BusinessDecisions of All Time

How Apple, Ford, IBM, Zappos,and others made Radical Choices that

Changed the Course of Business

VERNE HARNISH & THE EDITORS OF FORTUNE

TIME HOME ENTERTAINMENT; OCTOBER, 2012

GREAT DECISIONS BEGIN WITH REALLY GREAT PEOPLE AND A SIMPLE STATEMENT: I DON’T KNOW. THE LEADERS WHO PRODUCED EXTRAORDINARY RESULTS WERETHOSE COMFORTABLE WITH SAYING “I DON’T KNOW.”

– JIM COLLINS

Page 9: Business Lexington June 2013

Business Lexington • June 2013 9

By Mary Hemlepp, APRCOLUMNIST: LOCAL MARKETING

When did you last visit your com-pany’s website? Have you re-viewed every word, phone

number, email address and link on everypage lately? Do you know how many peo-ple visit your site each month, which pagesare most popular and how long visitors stayon those pages? If, like many organizations,you’ve neglected your website, it’s time totake action.

A website should make a good first im-pression when people visit. If your site isneglected for long periods of time, potentialcustomers will know that and the perceptionof your business will go down in their eyes.The importance of a vibrant website cannotbe overstated.

Some managers think just because thewebsite is there, that’s enough. But savvybusinesses know websites must be updatedcontinually. This helps ensure that informa-tion is current and that your site is easilyfound through search engines, like Google.Most of us are not proficient at search engineoptimization (SEO), but there are companiesthat can help.

Search Engine Optimization“If you want a top ranking for a spe-

cific set of keywords, then site optimizationis the important first step in making sureyour site is appealing to the search en-gines,” according to Karl Hauser of RightPlace Media. “Other important factors in-clude the number of inbound links fromrelevant, authoritative websites and social

signals, like how many tweets about thesite/business? How many shares on Face-book include links to the site?

“Quality, relevant and unique contentis the most important factor for top rank-ings. Other websites want to link to qualitycontent. People will want to share qualitycontent. The phrase content is king ringstrue now, more than ever.”

Content OwnershipSince content is so important, it’s im -

perative that yours is in good shape. Thefirst step is to determine who is responsiblefor the copy on each page of the site. In asmall business, that’s probably easy to do.In a larger one, especially with an older site,it might be a challenge.

The trend in lar ger organizations is forsubject specialists to “own” the content on thepages about their departments or areas theyoversee. After the owner of each page is de -termined, then those employees should re-view their pages. So what are they looking for?

The No. 1 issue is making sure the con-tent is accurate, but it’s also important to lookat relevancy. At this point, it’s imperative totake a step back and think about the audi-ence. Who are they? What do they want toknow? Are you answering their questions?

Many times, businesses tell peoplewhat the business wants customers toknow. Instead, a business must put itself inthe shoes of the customer and write in acustomer-focused way. Tell them the bene-fits of your products or services and what itmeans to them. What’s in it for the cus-tomer? That’s what they want to know.

Avoid Jargon It’s easy to get caught up in the lan-

guage of the particular business that you’rein and use internal jargon and acronyms. Butif your audience is external, they won’t un-derstand your internal speak.

Be sure to put yourself in the shoes of theaudience and clearly define what you mean.

Another thing to keep in mind is thelength of the copy on each page. Statisticsshow that people read only about 20 percentof what’s on the page. They scan, so makeit easy for them to find information by usingsubheads, bullet points and numbered lists.

Today many people are not searchingon desktops or laptops. They are accessingyour site on smaller screens, such as tabletsand smartphones, so take that into consid -eration as well.

Here are a few other elements to in-clude in your audit.

• Look for inconsistencies and redun-dancies.

• Look for places to add video andother media to engage visitors.

• Make sure each page meets brandingstandards.

• Determine if all links are working.

SEM and AnalyticsLast, if you aren’t using Search Engine

Marketing (SEM) and Google analytics, orsome other type of system to analyze yoursite visits, it’s time to start. SEM most com-monly refers to paid advertisements, such asGoogle Adwords, on search engine resultspages for specific keyword searches. SEMusually is purchased on a cost-per-click basis.

“SEM can be as important as SEO andmany times is a cost-ef fective form of paidadvertising,” Hauser said. “Even the most ef-fective SEO effort will fall short of number -one rankings on some keywords, and SEMcan capture some of that lost traffic.”

As for analytics, that helps businessestrack which pages are drawing the most vis-itors, how users are engaging with the siteand number of visits based on an ad’s call toaction. This research will help the companydeliver a better website experience andshould help increase return on investment.

If you’re not a tech person, all of thismay sound intimidating. A website contentaudit can be a long and sometimes over -whelming exercise. But like many other as-pects of business, it’s an important processthat must be done.

Mary Hemlepp, APR, is a marketingcommunications consultant. Reach her

at [email protected].

A content audit will tell you what exactly is on your websiteLOCAL MARKETING

OTHER WEBSITES WANT TOLINK TO QUALITY CONTENT.PEOPLE WILL WANT TOSHARE QUALITY CONTENT.THE PHRASE CONTENT ISKING RINGS TRUE NOW,MORE THAN EVER.”– KARL HAUSER, RIGHT PLACE MEDIA

Page 10: Business Lexington June 2013

For decades, they’ve led by example in architecture and design. And now, energy efficiency.Hubbuch & Co. used to replace 10 light bulbs a week at their store. That was before they made upgrades to their lighting, saving them energy and earning more than $2,000 from KU’s Commercial Rebate Program. For five generations, the Hubbuchs have led their industry with creative solutions. And that trend continues today. To see how your small business can apply for up to $50,000 in rebates per facility, visit lge-ku.com/rebate.

John Hubbbuchh — —— KU CustomerPresident/CEO Hubbuch & Co.

Business Lexington • June 201310

This is the second of a three-part seriesoutlining and discussing proposedbipartisan legislation surrounding

immigration reform. The first article in theseries focused on allowing undocumented

immigrants to change their status.

By Glen M. KrebsGUEST WRITER

Proposed changes to the UnitedStates’ immigration law are part o fthe “Border Security, Economic

Opportunity, and Immigration Moder n-ization Act.” As of press-time, the SenateJudiciary Committee is consideringamendments on the act.

The act would authorize more visasand change the laws surrounding issuanceof visas. Aliens desiring to work in theUnited States for a temporary period of timemust obtain non-immigrant visas. If the ydesire to live here per manently, they mustobtain immigrant visas. Letters are used todescribe the various categories of visa.

Non-immigrant visa categoriesW visas: The W visa category will

allow certified aliens to work for aregistered employer in a registered positionfor up to three years, renewable for anadditional three years. There will besignificant restrictions on employers andaliens in this new visa category.

The number of registered positions islimited. The annual cap in the first year willbe 20,000, then 35,000, 55,000 and 75,000in the fourth year . After the fourth year , astatistical formula will be used to determinethe number of registered positions for Wvisa holders. The secretary of labor canmake additional registered positionsavailable in certain circumstances.

Proposed changesin immigration law

mean changesfor employers

Page 11: Business Lexington June 2013

The Toyota plant tour. Reserve your seat today.www.toyotageorgetown.com

Tours are given Monday thru Friday. Reservations are suggested.

Call (502) 868-3027 or (800) TMM-4485, or visit toyotageorgetown.com.

Travel by electric tram through a portion of the Toyota Motor Manufacturing, Kentucky plant and see how everything from seats to sheet metal are used in the assembly of the Avalon, Venza and Camry. Nearly 2,000 new Toyotas are made there each day–that’s about two new vehicles every 55 seconds.

Business Lexington • June 2013 11

f

y

W

Agricultural workers will be eligiblefor W-2 visas if they are contract workersor W-3 visas if they are “at-will” workerswho have an offer of full-time employmentwith a designated agricultural employer .Each year, 112,333 of these agriculturalvisas will be available.

Spouses and children of W visaholders will be eligible to obtainemployment authorization, allowing themto work in the United States.

H-1B visas: H-1B visas are for skilledworkers who possess at least a bachelor’sdegree or the equivalent and who areworking in a job that requires such adegree. This year , the gover nment wasforced to conduct a lottery because itreceived 120,000 applications for the65,000 H-1B visas available for the year .The Act would increase the number of H-1B visas to 110,000 or more.

The maximum number of visas can goas high as 180,000 if the High SkilledDemand Index increases. In addition, upto 25,000 H-1B visas will be issued toapplicants who have a master’s degree orhigher in a STEM occupation.

Employers will be subject to newrequirements when hiring H-1B workers:The H-1B position must be posted for 30 days on a Department of Labor websiteand will be required to pay a higher wage than what is required under thecurrent law.

An employer whose workforce consistsof more than 15 percent H-1B workers is a“dependent employer” and will beprohibited from outplacement, outsourcing,leasing or “otherwise contracting forservices or placement of” H-1Bs.

Nonprofit institutions and organizationswill continue to be exempt from thenumerical cap and from the dependent

employer definitions. Health-care providerswill also be exempt when they are applyingfor doctors, nurses, physical therapists or a“substantially equivalent health-careoccupation.”

Spouses of H-1B workers can obtainemployment authorization while they areon the H-4 visa if their home countryallows reciprocal employment in similarsituations.

Other non-immigrant visacategories

H-2B visas: for non-skilled/non-agricultural workers. Changes will bemade to require employers to pay costs oftransportation from and to the homecountry.

L visas: for intra-company transferees.Under the act, employers cannot outplace,outsource, lease or “otherwise contract forservices or placement of” L visa holders.Other provisions of the act deal with newoffice situations for L visa petitioners, limitson the percentage of L-1B and H-1Bemployees allowed each employer andinvestigation of complaints against L non-immigrant employers.

F visas: for students. The act allowsthem to have dual intent so they can applyfor permanent residence at the same timethey are students.

E visas: for investors and traders fromcountries with proper treaties. The act willreduce the requirements for education forIrish applicants and may provide otherspecific benefits to South Koreanpetitioners.

The JOLT Act: part of the new lawthat will provide specific benefits toCanadians — mainly allowing them toremain in the United States for up to 240

days per year if they meet certainconditions. It also allows retiree visas forpersons who purchase homes in theUnited States valued at more than$500,000 and who meet certain otherrequirements.

Blue Cards: issued to agriculturalworkers who are in the United States andnot ineligible because of a criminalbackground, etc. They must have worked575 hours or 100 days during the two-yearperiod ending December 31, 2012. Bluecardholders may not remain in that statusfor more than eight years. They will beauthorized to work and travel, and theywill be considered lawfully presentexcept for certain tax credits and theAffordable Care Act. They are not eligiblefor any means-tested public benefits.They are eligible to apply for per manentresident status five years after receivingthe Blue Card.

Immigrant categoriesIn the future, immigrant visas, or

permanent residence, may be granted onthe basis of a points system. The act callsfor points to be awarded for such factorsas education, length of employment, typeof employment, family members in theUnited States and length of residence inthe United States.

Initially, 120,000 merit-basedimmigrant visas will be authorized. Thatnumber may increase to a maximum of250,000 based on a formula that takes intoaccount the number of applicants in eachprevious year. During the first four yearsafter enactment, the merit-based visas willbe given to skilled workers, professionalsand other workers who provide non-seasonal unskilled labor.

In the fifth year and beyond, half o fthe visas will be from Tier 1 (educationand employment) and half will be fromTier 2 (employment and family).

The numbers for other immigrantvisas will be adjusted so that 140,000 pe ryear will be for employment-based greencards and 480,000 for family-based greencards.

Some reclassifications will allo wmore aliens to become per manentresidents quickly. Spouses and childrenof lawful per manent residents will betreated as immediate relatives and willnot count in the maximum numbersnoted above. Per-country levels will alsochange so that “family” per-country levelswill rise from 7 percent to 15 percent,and there will no longer be per -countrylevels for employment-based per manentresidents.

Aliens who receive an advanceddegree (master’s or higher) in a STEMcategory from a U.S. university will beeligible for a green card, but thei rnumbers will not be counted against themaximum. Provisions relating to foreignphysicians will also be revised to make iteasier for them to become per manentresidents.

This summary of the changes proposedto immigration laws is contingent on futurecongressional action. The Senate Judiciar yCommittee has already voted onamendments to the original bill, SB 744, andchanges are likely as the bill moves beforethe full Senate.

Glen M. Krebs is an attorney in Wyatt,Tarrant & Combs, LLP’s Lexington of fice.

The firm has the largest immigrationpractice in the region.

Page 12: Business Lexington June 2013

But that power structure has proven ahurdle for the city’s young professionals, 190Lexington business leaders were told whilevisiting the city in early May.

“We’re one voice,” said Craig Moody, aformer board president of Greater OmahaYoung Professionals (GOYP) and managingprincipal of V erdis Group, a company hefounded focused on sustainability.

“Young professionals are very importantin this community. Because the young-profes-sional community here is so strong, I thinkthey, the older folks, are listening more fre-quently,” Moody said during a panel with threefellow young professionals, or YPs, in front ofthe Lexington contingent. “But I still think wehave a lot of work to do to make sure we area part of that conversation on a regular basis… we need to be a part of these conversationswhen they begin, not when it’s time to make adecision after you’ve been working on the

issue for several years.”Moody has worked closely with staf f

members from the Greater Omaha Chamber ,which charges two of its workforce and talentemployees to organize the YP effort in the city.

Started in the late ‘90s when the chambersought to address the brain drain, GOYP hasevolved from what Sarah Johnson, a chamberworkforce staffer, said is the third stage of a YPgroup.

The first stage, she said, is networking, in-cluding organizing happy hours and othermeet ups. The second is when an organizationtakes on charity work, and the third is whenthe group takes a role in advocacy, be it forquality-of-life issues or to provide a dif ferentvoice in citywide debates.

GOYP’s board decided to narrow its focusto five areas: arts and culture, community de-velopment, inclusivity, public engagement andpublic transportation. That’s when, accordingto Johnson, the group started getting tractionand making strong advancements.

“A group can only be successful whenthey have a focus like that. Many, many times,we’ve had an organization come to us and say,‘Let’s form a mentoring program between the

group of young professionals and a school.’ Intheory, that’s wonderful and I would encour -age any young professional to get involved,but … [as an or ganization] you have to havefocus,” she said.

When Moody ascended to president ofGOYP, it came with a seat on the board of theOmaha Chamber reserved for that role.

“It was a huge step [when we got thechamber to give our president a seat on theboard], but we also saw it as a very tiny first

step. We felt like it was a little bit of a token,”he said.

Since then, he said, the work accom-plished by his demographic has led to otherYPs getting on the chamber board on theirown merits.

“If you look at our chamber boardmakeup today, looking at that as sort of a casestudy, there are so many more young profes-sionals on the board than there were previ-ously. I think that’s a really strong indicationthat … the executive board of the chambersees it’s important [to have] a diverse makeupto that board,” he said.

But there have been bumps in the road.“I don’t think you can always expect it to

be a har monious relationship. That’s whatwe’ve found, “ Moody said. “Any relationshipis tough work, and particularly when you dis-agree on a number of issues, you have to workreally hard at it.”

One of the ways buy-in has occurred isthrough the Council of Companies withinGOYP. The council was formed five years agoas a support group for companies aroundOmaha to create and sustain internal young pro-fessional groups inside their own organizations.

Greater Omaha Chamber staf fer SarahWernimont said the council meets monthly toshare best practices about their emer gentleader groups. As a result, GOYP can sharpenits focus to help make the city more desirableto live in.

“GOYP is a retention tool, but how can wealso be an attraction tool?” W ernimont asked.“How can we use these young people to makethese improvements so people want to movehere and say, ‘That’s a really cool city?’”

The organization also holds an annual YPSummit. This year’s event saw nearly 1,300full-day attendants to focus on issues facingOmaha from the young professionals’ perspec-tive. Previous keynote speakers have includedmusician and activist John Legend andNewark, N.J., mayor and social media starCory Booker.

By educating the YPs and getting themmore involved with Omaha’s established busi-ness leaders, Moody hopes some of the per -ceived walls in the city can dissipate.

With more involvement and inclusion,Moody said, maybe “we can arrive at these de-cisions together, rather than standing on oppo-site sides when it’s done.”

PHOTO COURTESY OF COMMERCE LEXINGTON

The Bob Kerrey Pedestrian Bridge spans the Missouri River between Omaha, Nebraska and Council Bluffs, Iowa.

YOUNG PROFESSIONALS AREVERY IMPORTANT IN THISCOMMUNITY. BECAUSE THEYOUNG-PROFESSIONALCOMMUNITY HERE IS SOSTRONG, I THINK THEY, THEOLDER FOLKS, ARE LISTENINGMORE FREQUENTLY.”– CRAIG MOODY, FORMER BOARD PRESIDENTOF GREATER OMAHA YOUNG PROFESSIONALS

OmahaCONTINUED FROM PAGE 1

12 13Business Lexington • June 2013

Downtown Omahaincludes the Old MarketDistrict (right) and theCenturyLink CenterOmaha, a conventioncenter and arena.

PHOTOS BYERIK A. CARLSON

Page 13: Business Lexington June 2013

Business Lexington • June 201314

Experts say Lexington has enoughhotel rooms for now

By Dan DicksonCONTRIBUTING WRITER

Does the city need more hotels, or arewe where we should be for a city ofour size and with the number of vis-

itors and conventions we draw each year?A Conventions, Sports & Leisure feasi-

bility study in 2011 on convention and eventfacilities in Lexington concluded that “theconvention, conference and tradeshow mar-ket in any community cannot grow beyondthe ability of its hotel base to accommodateout-of-town visitors.”

The Lexington Convention and VisitorsBureau estimates there are currently 66 ho-tels in Lexington that combine to offer a totalof approximately 7,400 guestrooms.

“Overall, hotels are running an occu-pancy that is starting to grow,” said JimBrowder, president of the Lexington Con-vention and Visitors Bureau, in a recent in-terview. “Over the last several years, with theeconomy down, we’ve run about 60 percentoccupancy annually. That’s not as good aswe’d like to see. I’d much rather it be in the65 percent-plus range.”

Browder added that, in the hotel busi-ness, when a market hits an annual occu-pancy rate of about 65 percent, the areatypically will begin to see hotel develop-ment. “Developers will be watching thatmore than anything,” he said.

Convention roomsThe 2011 study went on to say the avail-

ability of guest rooms to serve local conven-tions is critical in the success of such facilities.

“Inventory of guest rooms in a city ismeasured in dif ferent ways, including thenumber of headquarters hotel rooms andtotal rooms within a half mile of the conven-tion center,” the study stated.

Lexington was included in a review of17 other “competitive and comparable” mar-kets in the region, including Louisville, Ky.;Cincinnati; and Nashville, Tenn. Lexingtonlanded in the middle of the pack when itcame to primary, secondary or tertiary hotelsadjacent to its convention center.

But when rated on the number of hotelrooms located within a half-mile of its con-vention center, Lexington was ranked sec-ond to last. The three downtown hotels nearthe Lexington Convention Center, the HyattRegency Lexington (366 rooms), the HiltonLexington/Downtown (367 rooms) and theGratz Park Inn (44 rooms), have a total of777 rooms within a short walk of the con-vention center, said the report.

Other large hotels within a few miles ofthe convention center include the Grif finGate Marriot Resort and Spa (409 rooms),the Clarion Hotel (302 rooms), the CrownePlaza Lexington – the Campbell House (287rooms) and the Embassy Suites (230 rooms).

21c Museum Hotels plans to build an80-room boutique hotel with a contempo-rary art museum and restaurant in down-town Lexington in the historic FayetteNational Bank Building. Another hotel isplanned for the yet-to-materialize Centre-Pointe development. Both the J.W. Marriottand Westin brands have been mentioned aspossibilities for the site.

Market competition“When you look at 21c, I don’t think it’s

going to devastate local hotel inventory,” saidBrowder. “Look way back [early 1980s] beforemy time here, when the Hyatt was built with350-plus rooms, and then a big Radisson [nowHilton] was announced across the street. Itcertainly didn’t wipe everybody else out. Peo-ple learned to do business and all caught upand now run nice, quality properties.”

Browder said Lexington and the nationmight be ready for another growth spurt inthe hotel business. One thing holding devel-opers back might be availability of loanmoney.

“If you build 200 or 300 rooms, it onlyadds about 5 percent to the total local inven-tory,” he added.

But Ray Gillespie, executive director ofthe Kentucky Hotel and Lodging Associa-tion, is more cautious.

“Look at occupancy levels for existing

properties in Kentucky for the past severalyears; they haven’t been too great,” Gillespiesaid. “We’ve had 59-61 percent occupancy.”

Gillespie added that he has been told asuccessful full-service hotel with a restaurantand all amenities needs a 70 percent occu-pancy rate.

Joe Fields, director of convention salesfor the Lexington Convention Center , saidLexington’s ratio of hotel rooms to meetingspace is appropriate.

“If we get more meeting space, thenmore sleeping rooms might be something todiscuss,” he said.

Fields said meeting and conventionplanners want to know about a city’s triad— that is, “space, dates and rates.”

“They want the space they need, overthe dates they need, at a rate that fits theirbudget lines. It’s tough sometimes to put allthree together,” he said.

Browder said a little competition amongdowntown hotels is healthy.

“I was in the hotel business 32 years,”he said. “If I knew a new hotel was openingup across or down the street, I’d certainlyput my game plan together to be sure theydidn’t steal my customers. It’s just a compet-itive environment. Temporarily, there wouldbe adjustments needed for the hotel open-ing, but also for other hotels trying to main-tain share — but that’s just the cost of doingbusiness.”

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Page 14: Business Lexington June 2013

Business Lexington • June 2013 15

BizListFor questions please contact:Sharon Lee [email protected]

Current Rank

Hotel NameAddressPhoneWebsite

409

366

366

292

287

230

174

155

151

145

127

125

122

108

104

100

96

91

80

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

NA

83%

Numberof GuestRooms

Number ofSingles, Doubles,Kings, Suites

Owner/ManagementCompany

Mark Ravenscraft

Marty Rothchild

Larry Bell

Melissa McGuire

Todd Frush

Ron van Haaren

Hilly Adler

Jason Naper

Kim Thompson

Katy Stephenson

David Miller

Herbert Castiglia

Tasha Ecklar

Abbye Crowe

Mike Tinker

Ron Falk

Chad Whisnant

Anne Garlick,Director of Sales& Marketing

Michael O'Mallery

GeneralManager

NA

NA

NA

70

63

110

60

40

25

NA

NA

NA

16

30

NA

NA

5

NA

22

Number ofFull-TimeEmployees

1981

1982 as RadissonPlaza Hotel / 2010as Hilton LexingtonDowntown

1977

2010

1951

1999

1987

1989

1973

1968 as Ramada/2000 ConferenceCenter

2008

1988

1992

2004

2010

1999

2004

2006

1986

YearOpened

Rooms: 395,Suites: 14

Singles: 36, Double: 154,King: 166, Suites: 10

Kings, Double/Doubles, Suites

Kings: 123, Queens: 17,Doubles: 148, Suites: 4

Kings, Doubles, Suites

Suites: 230

All Suites: 174

Suites: 155

King: 53, Suite: 3, Doubles: 95

Doubles, Kings,Handicapped Accessible

Offers: Kings & Queens

Doubles: 48, Kings: 77

Queens, Double/Double,Kings, Queen/Queen

Kings: 61, Queens: 47

All Suites: 104

Doubles and Kings

Singles: 23, Doubles: 49, Suites: 24

All Suites: 91

Singles: 40, Kings: 10, Doubles: 30, All suites

AverageOccupancyfor 2012

Marriott International*

MPVF Lexington; Partners Interstate Hotels & Resorts

The Procaccianti Group

Lex Hi Partners, LLC

GF Management

Winegardner & Hammons, Inc.

Magna Hospitality Group

Hospitality VenturesManagement Group

Dogwood Hotels, LLC

JSM Management

Commonwealth Hotels, LLC

NA

Deep, Inc

Musselman Hotels, LLC

TMI Hospitality

Florida Capital, LLC; Lane Hospitality

American Hospitality Management, Inc.

Commonwealth Hotels

Island Hospitality

Griffin Gate Marriott Resort & Spa1800 Newtown PikeLexington, KY 40511(859) 231-5100www.griffingatemarriott.com

Hilton Lexington Downtown369 W. Vine St.Lexington, KY 40507(859) 231-9000www.lexingtondowntown.hilton.com

Hyatt Regency Lexington401 E. High St.Lexington, KY 40507(859) 253-1234www.lexington.hyatt.com

Clarion Hotel Lexington1950 Newtown PikeLexington, KY 40511(859) 233-0512www.clarionhotellex.com

Crowne Plaza Lexington – The Campbell House1375 South BroadwayLexington, KY 40504(859) 255-4281www.crowneplaza.com/campbellhouse

Embassy Suites Lexington1802 Newtown PikeLexington, KY 40511(859) 455-500www.lexington.embassysuites.com

Hilton Lexington Suites245 Lexington Green CircleLexington, KY 40503(859) 271-4000www.lexingtongreen.hilton.com

Doubletree Suites by Hilton Lexington2601 Richmond Rd.Lexington, KY 40509(859) 268-0060www.lexingtonsuites.doubletree.com

Best Western Lexington Conference Center5532 Athens-Boonesboro Rd.Lexington, KY 40509(859) 263-5241www.lexingtonkyhotel.net

Ramada Conference Center2143 N. BroadwayLexington, KY 40505(859) 299-1261www.ramandainnlexky.com

Hyatt Place Lexington2001 Bryant Rd.Lexington, KY 40509(859) 296-0091www.hyattplacelexington.com

Hampton Inn at I-752251 Elkhorn Rd.Lexington, KY 40505(859) 299-2613www.hamptoninn.com

Comfort Inn2381 Buena Vista Dr.Lexington, KY 40505(859) 299-0302www.comforthotels.com/ky078

Springhill Suites by Marriott863 S. BroadwayLexington, KY 40504(859) 225-1500

Residence Inn by Marriott LexingtonKeeneland/Airport3110 Wall St.Lexington, KY 40513(859) 296-0460www.marriott.com/lexky

Hilton Garden Inn1973 Plaudit Pl.Lexington, KY 40509(859) 543-8300www.hilton.com

Holiday Inn Express Hotel & Suites Downtown1000 Export St.Lexington, KY 40504(859) 389-6800www.hiexpress.com/lexington

Homewood Suites by Hilton Lexington – Hamburg2033 Bryant Rd.Lexington, KY 40509(859) 543-0464www.lexingtonhamburg.homewoodsuites.com

Residence Inn by Marriott North1080 Newtown PikeLexington, KY 40511859-231-6191www.marriott.com/lexnn

1

2

2

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

HotelsLexington-Area Hotels Ranked by Number of Guest Rooms

TIE

TIE

Notes: * Management CompanySource: Lexington’s new Hotel Bizlist survey, company websites, and representatives. To appear on the list, facilities had to be located in Fayette county and contiguous counties. Other Lexington-area hotels were eligible but due to space limitations , we could not list their information on the above list. Other facilities may havebeen eligible but did not respond to requests for information by stated deadlines . Please see the following link https://secure.datajoe.com/url/?r1XCw1A4G to add your company’s information to our Bizlist that will appear on our website in the near future . Key: WND - Would Not Disclose. NA - Not Available

Page 15: Business Lexington June 2013

Business Lexington • June 201316

Medical bookings providebusiness for Lexington hotels

By Dan DicksonCONTRIBUTING WRITER

Rather than have a patient and relatedfamily members search for the closesthotel and best prices when traveling

to Lexington for an early morning operationor extended stay, area hospitals work closelywith hotels to secure nearby rooms.

“There are 18 hotels here that give us aspecial rate. We couldn’t do what we do forpatients without that kind of help,” saidElaine Greer, director of pastoral care andpatient relations at Baptist Health. “We havea way of making reservations for those pa-tients so they’re close by for appointmentsthe next day. The hospital actually pays forthat. It’s part of our customer service. Forfamilies, we simply have the discountarrangement and they pay that rate.”

The hospital also provides maps show-ing its location relative to all of the partici-pating hotels so people can choose theirown.

“I usually communicate with generalmanagers. They let me know what accom-modations they have available and the ne-gotiated rates. I keep that list updated. W e

provide it to families looking for a place to stay close to the hospital,” said NickWiley, Baptist Health’s patient advocate.“We let families decide but if they havequestions, like which ones are closest, wehelp them out.”

Hotel bookings for University of Ken-tucky ballgame days and nights and duringconventions, shows and other special eventsin Lexington sometimes cut into hotel-roominventory, which makes things a little tightat times, but everyone manages.

One hotel that claims 60 percent of itsbusiness comes from medical bookings isUniversity Inn on Limestone Street at WallerAvenue, located near the UK’s Albert B.Chandler Hospital, the Lexington VA MedicalCenter and Baptist Health triangle.

“Most people who come here are fromeastern Kentucky. They’re in Lexington tosee their doctor for a regular appointment orto have some work done,” said Janie Adams,general manager of University Inn.

Baptist Health is a good source of busi-ness for University Inn. On one recent day,Adams said 24 people affiliated with BaptistHealth were scheduled to spend the night

there. Each day, the hospital sends her a listof patients who will be sleeping there thatnight.

“They literally pay us to host people thenight before their procedure, if they meetcertain criteria, like how far away they livefrom here,” Adams said. “Sometimes theyneed to be at the hospital before dawn forsurgery.”

Aside from lists provided by the hospi-tals, Adams has her staff ask guests at check-in why they’re in town. If it’s for medicalreasons, that, too, goes into a daily report.

Adams meets a lot of families at a lowpoint in their lives. Some stay extended pe-riods because a relative is receivingchemotherapy or radiation treatments or get-ting a heart transplant or was in a car wreckand must undergo a long rehabilitation.

“We become their home away fromhome,” she said.

Todd Frush, general manager at theCrowne Plaza Hotel – The Campbell House,also sees many patients and their families athis hotel, located right across the street fromSaint Joseph Hospital. It adds up to 10 per -cent to 15 percent of his annual business.

“Patients, patients’ families and hospitaladministrators are guests. We also get somemeeting room and catering businessthrough the hospitals. We get the gambit,”Frush said. “Not only do we work with [St.Joseph], but also UK and Baptist HealthLexington.”

Frush also sees business from the med-ical park next door, which houses many pri-vate practices and physician groups.Surgeries and other outpatient work aredone there, too.

“We do a lot of family business, be-cause it’s a matter of convenience for them,and we provide a shuttle service to any ofthe area hospitals, based on availability,”Frush said.

The Crowne Plaza gets a lot of feedbackfrom people who have stayed there for med-ical reasons, Frush said.

“We get a lot of compliments,” Frushsaid. “They’re very grateful. Many peopleknow there are hotels out there but don’tknow how to find them. It’s our job to makethose connections. They’re under a lot ofstress, so we try to make it as comfortableand easy as possible while they’re here.”

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Page 16: Business Lexington June 2013

By Rachel GilliamCONTRIBUTING WRITER

As CEO of Clark Regional MedicalCenter (CRMC) in W inchester, Ky.,Cherie Sibley has one primary goal:

to make community members feel confidentseeking treatment at their local hospital.

“We have a great community here. Wehave great competition in Lexington. Whilethere are bigger hospitals in Lexington, big-ger doesn’t always mean better,” Sibley said.

The new administrator replaces in-terim CEO Ron T yrer. Former CEO KathyLove left CRMC in September 2012. Thehospital, formerly community owned, waspurchased by LifePoint Hospitals in2010. The LifePoint group constructed anew facility, which opened March 31, 2012,with 100 beds.

For the communityWhile the past three years have brought

several changes to CRMC, Sibley said peoplecan still expect the same commitment to thecommunity and patient care.

“As far as daily operations, my goal andplan is to just get better and better,” Sibley said.

As a former nurse, Sibley said she takesa patient-first approach to health care admin-istration and wants to focus on building re-lationships.

“It is always the patient first. The patientand the family members who are trusting uswith their care have to be our first priority,”

Sibley said.With the focus on patient services, Sib-

ley said she believes CRMC can become thepreferred provider in the service area.

“We’ve already made great strides,” Sib-ley said.

The LifePoint corporationSibley has been with LifePoint Hospitals

for 13 years and said she is impressed withthe company’s resources, and confidence instaff members.

Because of the large network of hospi-tals owned by LifePoint, Sibley said expertsin most medical fields are easily accessible.

“I almost see it as a large group of con-sultants at our fingertips,” she said.

Since the LifePoint purchase, severalnew physicians have come on staff, includ-ing primary care physicians, pediatriciansand a new OB/gyn. Sibley said she is ex-cited to get to know the new staff membersand help them serve their patients as wellas possible.

“Our hospital is a place physicians wantto practice,” Sibley said.

The new hospital features fully inte-grated surgical rooms, and Sibley said mostmajor surgeries, with the exception of open-heart surgery, can be performed at CRMC.

“Seventy-five to 80 percent of the sur-gical procedures that people have everyday could be done here in Winchester,” Sib-ley said.

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Business Lexington • June 2013 17

New CEO of Clark Regionalhopes to keep patients close to home

Cherie SibleyTitle: CEO, Clark RegionalMedical Center, Winchester, Ky.

Started: May 2013

Before CRMC: Danville Regional Medical Center, Danville,Va., 2010-2013; Vaughan MedicalCenter, Selma, Ala., 2005-2010

Education: bachelor of science innursing, University of North Alabama,Selma, Ala.; master of business administration with an emphasis inhealthcare administration, South University, Montgomery, Ala.; andfellow of the American College ofHealthcare Executives.

Age: 54

Hometown: Bear Creek, Ala.

Clark RegionalMedical CenterPHOTO FURNISHED

Page 17: Business Lexington June 2013

Business Lexington • June 201318

By Rachel Gilliam CONTRIBUTING WRITER

For Dr. Nick Kouns, combining art andmedicine is like a per fect marriage.Kouns describes his medical career and

his interest in the arts, including a previoustenure as president of the Lexington ArtLeague, as “the two great loves of my life.”

Now he hopes to use those two lovesto improve the lives of dementia andAlzheimers patients permanently residing atWinchesters Clark Regional Medical Center(CRMC).

“What people think is just pretty art-work is actually not just pretty artwork. It’sa pretty cost-efficient way to help patients,”he said.

The program at CRMC will be modeledafter an already-established program called“Meet Me at MoMA,” the Museum of ModernArt in New Y ork City. According tomoma.org, “Meet Me at MoMA” allows de-mentia and Alzheimer’s patients to view art-work in a museum setting, then discuss thepieces with volunteers or caregivers.

The discussions, according to Kouns,stimulate brain activity and help improvecognitive function.

“Artistic programming, when donesmartly and expeditiously, can not onlymake everyone happy, it can improve cog-nitive therapy and it’s much, much morecost effective,” Kouns said.

In 2004, Kouns helped head an arts inhealth-care program at Cardinal Hill Reha-bilitation Center that allowed disabled chil-dren to participate in a six-week art campat the hospital. The Side by Side programpairs each participating child with an artistto create a collaborative piece of art. Thechildren and artists also create their own in-dividual pieces, and physical and occupa-tional therapists are available to help thepatients.

“It was one of the most rewardingthings I’ve done in my life,” Kouns said.“The response we got from family memberswas astonishing.”

When LifePoint Hospitals, the parentcompany of CRMC, opened a new hospitalin April 2012, Kouns immediately beganworking on acquiring a per manent art col-lection for the facility. Funding was providedby hospital staff and LifePoint.

“We had 100 percent participation inour fundraising,” Kouns said of the hospitalphysicians.

Programs like Meet Me at MoMA andSide by Side have been established all overthe country, and Kouns said research hasmade it clear there is a definite positive im-pact from art.

“Color and form and composition actu-ally slows cerebral damage,” Kouns said.

Currently, 13 permanent pieces havebeen acquired, 11 of which were created byKentucky artists. One was purchased at auc-tion and has previously been part of aSmithsonian Institute exhibit. Fourteenpieces are on display as part of a rotatingcollection, but Kouns said he will have ac-quired 27 permanent pieces by the end ofthe year and will phase out the rotating por-tion of the collection.

“These are all very high-quality piecesof artwork,” Kouns said.

The program is slated to begin April2014.

Although the Meet Me At MoMA pro-gram was “the most easily emulated” art andhealthcare program Kouns found, he said itis only the beginning of such ef forts atCRMC.

Thanks to the donations from the localphysicians and LifePoint, Kouns said therewill be funds left over after the per manentcollection is established.

“I’m overwhelmed and humbled by thephysicians at Clark Regional,” Kouns said.

Although definite plans have not beenmade for future projects, Kouns said he isconfident he will be able to continue hiswork with arts in healthcare.

“This is just the first of many projectsthat I would like to at least initiate and getgoing at Clark Regional,” Kouns said.

Above: The art ofLennon Michalski hangsin a waitingarea.Left: Originalartwork byChristine Kuhn.Both artists arefrom Lexington.

PHOTOS BYEMILY MOSELEY

Dr. Nick Kounsis introducinga program atClark Regionalto use arttherapeuticallywith patients.

PHOTO BYEMILY MOSELEY

HEALING ARTSClark Regional Medical Center

invests in art as cost-efficiency therapy

PHOTO BY EMILY MOSELEY

Original blown glass by Lousville artist, Brook Forrest White, Jr., hangs from the ceiling.

Page 18: Business Lexington June 2013

By Dan Dickson BUSINESS LEXINGTON

An all-female medical practice thatspecializes in treating women is get-ting the word out that minimally in-

vasive robotic surgery has great advantagesover procedures that use traditional surgicalincisions.

Lexington Women’s Health, on AlyshebaWay in Hambur g, has a staf f comprisingboard-certified obstetrician/gynecologists,certified midwives, physician’s assistants andadvanced practice registered nurses.

Founded in 2007, the practice providesobstetrics care, midwifery care and of fice-based and surgical gynecology. The threephysicians perform hysterectomies, my-omectomies (surgical removal of fibroidsfrom the uterus), excision of endometriosis,bladder repairs for incontinence and pelvic-organ prolapsed surgeries. All hospital workis performed at Baptist Health Lexington.

Recently, the Lexington Women’s Healthstaff showed off a demonstration model ofthe da Vinci Surgical System at its of fice. Itwas developed by Intuitive Surgical, a com-pany based in Sunnyvale, Calif.

The da Vinci, as it’s known, enables sur-geons to perform delicate, complex opera-tions through a few tiny incisions withincreased three-dimensional vision, preci-sion, dexterity and control. The da Vinci’s ro-botic technology allows the surgeon’s handmovements at a console to be duplicatedwith precise movements of the instrumentsworking inside a patient’s body.

“We’ve done robotic surgery since 2007and have been very involved in teachingother surgeons the procedures,” said JenniferFuson, M.D., co-founder of the practice.“When we thought about how to get theword out, that they can have minimally in-vasive robotic surgery as opposed to opensurgery, we wanted to get as many peopleto see and touch the technology as possible.”

The practice staf f contacted IntuitiveSurgical, which regularly takes the robotdemonstrator “on the road,” and convincedthe company to bring it to its offices.

“You can accomplish surgeries in mini-mally invasive ways that were never beforepossible,” Fuson continued. “Women facingan abdominal incision for endometriosis or

for a hysterectomy now have three or fourincisions, each just eight millimeters (one-third of an inch) long. The patient often goeshome within a few hours of sur gery and isback to work in a couple of weeks insteadof six weeks.”

Elizabeth Case, M.D., and Emily Cun-ningham, M.D., are the other two physiciansin the practice. Case further explained thedifference between traditional surgical meth-ods and minimally invasive techniques.

“Before, some procedures were doneby cutting you open, which led to twoweeks of discomfort and huge recovery time.Now you do this as an outpatient and canbe back to work in two weeks,” Case said.

In traditional abdominal incisions, sur -geons don’t actually cut the muscles. Instead,muscles are pulled apart and doctors cut fas-cia, or connective tissue, over the muscles.It takes six weeks for them to heal properly.Without enough healing time, a hernia maydevelop. After having the abdominal musclesseparated, the patient can’t easily get out ofbed or stand up because of the pain fromusing those abdominals.

“But now, with minimally invasive sur -gery, some don’t even need to fill the pre-scription for pain pills, versus people whoneed the pills for two weeks,” Case said.

Lisa Crockett of Lexington had a hys-terectomy back in January.

“Dr. Fuson and I looked at different op-tions, and I was at my last resort. She firmlysuggested this, and it was because of herpassion and commitment that I said, ‘Let’smove forward,’” Crockett said.

Her message to other women in similarcircumstances is to consider the robot.

“If you have any hesitation, don’t worryabout that,” Crockett said. “I thought I’d bedown and out for many weeks and not ableto get back to work. But I had this procedureat 10 in the morning and was home at 3:30that afternoon and back to work part-timewithin a week.”

Case had another example of why shebelieves the new system is better than theold one.

“When I did typical laparoscopic surger-ies, it would take me, on average, an hourand 45 minutes. The patient spent 24 hoursin the hospital with the loss of one pint ofblood. The other day, I did a robotic surgeryin 40 minutes, start to finish. The patientwent home in two hours with no blood lossat all.”

Case said that, with traditional laparo-scopic surgery for endometriosis, she typi-cally used a two-dimensional camera andmight spot a couple of lesions in the patient.But with the da V inci system, with 3-D vi-sion, she might locate a hundred lesions.

“We can remove them more ade-quately,” she said.

Case has practiced medicine for 12years. When she began, she never envi-sioned using this type of technology, shesaid.

“I first heard about the da Vinci in 2005but didn’t realize I’d be doing this kind ofsurgery,” she said.

And Case expects that the convenienceand flexibility of such procedures will onlyincrease in the future.

“In 12 years, I think I’ll be doing surgeryfrom my house,” she said, laughing. “Y oucan do it. As long as you have a full attend-ing staff with the patient, the sur geon canbe at a console operating from any remotelocation.”

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Business Lexington • June 2013 19

Lexington Women’sHealth co-founderJennifer Fuson M.D.in front of theda Vinci robot

PHOTO FURNISHED

Page 19: Business Lexington June 2013

CREATIVE PRESERVATION

Business Lexington • June 201320

By Celeste LewisCONTRIBUTING WRITER

The former home of iconic Lexingtonartist Henry Faulkner was a grand oldhouse that had seen better days. It has

recently been transformed into a restoredand updated hybrid of old and new, readyto face its next century.

Faulkner lived in the house from thelate ’60s until he died in 1981. He was a pro-lific painter who left a rich legacy of work.His artwork was and still is widely collected,and he remains a beloved part of the fabricof Kentucky’s rich artistic history.

Faulkner was also famously eccentric.

Neighbors going back decades have storiesof the unusual but wildly talented artist whowas a bit of a legend in Lexington, knownfor the animal menagerie he kept and hisflamboyant coterie of friends and fellow bo-hemians, ranging from famous poets, artistsand musicians to locals who were loyal andlifelong friends.

After the artist’s death, the home wasbought at auction by Patty McCor mack, aneighbor, friend and the aunt of the currentowner, Jay Farmer. During his life, Faulknerhad made the house into three apartments,adding walls and doors for the new spaces.

Farmer feels fortunate to have inherited

the home from his aunt, as he had a closeconnection to the house and to Faulkner .Growing up, he spent a great deal of timeat both his grandparents’ and his aunt’shomes on Third Street. Faulkner was aclose family friend and remains a memo-rable figure for Far mer, who remembershim joining the family to watch TV, share ameal and occasionally take a shower, whenFaulkner’s water was shut of f for lack ofpayment.

“We all knew that was Henry,” Far mersaid. “He and my grandfather were greatfriends even though they were complete op-posites. They had eastern Kentucky upbring-

ings and a love for natural foods, whatwould now be called organic food, in com-mon and always found things to talk about.Henry was an extremely caring and compas-sionate person.”

Farmer remembers once as a young boyfinding a painting the artist had thrown inthe garbage. He retrieved it and took ithome. Faulkner saw it on the mantle andasked that it be retur ned to him. Soon hebrought it back to Far mer, completed,framed and signed.

The Farmer family includes Jay and hiswife, Kaoru, along with their twin boys.They currently live in Japan but plan to

Restoration breathes new life and historic character into former home of local artist Henry Faulkner

Above: Chip Crawford stands bythe Faulkner Housethat his company,Crawford Builders,restored with thehelp of ArchitectKatie CassidySullivan forJay Farmer.

PHOTOS BYEMILY MOSELEY

Page 20: Business Lexington June 2013

move back to the United States to live in thehouse full-time.

To do that, Farmer credits technologyfor assisting him to assemble a team to ren-ovate the house. The architect was in NewHampshire and the contractor was locatedin Lexington. Despite the distance, theywere able to meet online every Friday anddiscuss details.

“Thanks to technology, I feel I was ableto be involved in everything, even from sofar away,” explained Farmer, adding that heand the architect were also able to visit Ken-tucky to see the project a few times duringthe renovation.

The architect, Katie Cassidy Sullivan,grew up in Lexington across the street fromthe Faulkner house and is a family friend ofFarmer’s.

“I have always loved the house and itshistory and was very glad to have the op -portunity to be involved with the renova-tion,” Sullivan said. Sutherland remembered

being intrigued by her unusual neighbor ,Faulkner, when she was a child.

“He often had his many animals dressedup out on the front porch,” she recalled.

She wanted to let “the house be what itwanted to be” when working on the designfor the renovation.

“We basically had to undo a lot of thingsthat had been done to the house over time,”she said.

Separations that were created for theapartments had to be removed to create theflow that made more sense for a single-fam-ily home. Other improvements include anew eat-in kitchen with a pantry createdfrom the small studio apartment on the backof the home and a master bedroom suitewith an office, created from a one-bedroomapartment on the second floor. A deteriorat-ing back porch was recreated into a sun-room looking out onto the backyard.

After the design was complete, it wascontractor Chip Crawford’s tur n to go to

work. Crawford, also a resident of the neigh-borhood, had a good deal of knowledge ofthe house.

“This was a great project. W e reallybrought the house back from the brink,”Crawford said. “We did a lot of dif ferentkinds of work, part restoration and part ren-ovation. Some parts of the house we weretrying to return to their former glory, withcustom moldings, plaster work and interiordetails. Other parts we were moder nizingand improving. For instance, the new up-graded mechanical systems in the house arevery energy efficient. We added squarefootage but cut the energy needs by 60 per-cent while maintaining the integrity of thehome.”

Crawford’s crew also added a com-pletely new roof system and had to excavatethe dirt-floor cellar and create a new base-ment, including pouring a new floor. In ad-dition, a masonry crew rebuilt the fourchimneys of the house.

“It’s a real blend of art and architecture,”Crawford said.

That’s a combination Farmer likes. “Seeing the work nearing the end has

been extremely satisfying, and we arehappy we were able to restore this beautifulold house with such a rich history to its original glory, and glad to be able to add to the collective glory of the Northsideneighborhood.”

Business Lexington • June 2013 21

The Faulkner House: 462 W. Third St.See the house: during Gallery Hop,June 21, from 5 p.m. to 8 p.m. Faulkner’s art: Selected Faulknerworks will be shown along with otherart. Photos of the renovation will alsobe on display.

More views of theredone Faulkner

House owned byJay Farmer and

his family.

PHOTOS BYEMILY MOSELEY

Page 21: Business Lexington June 2013

BIDSLFUCG is seeking Bids for Pump Sta-tion Emergency Generators and Ac-cessories. Contact 859-258-3320.Request No. 67-2013, deadline6/3/13.LFUCG is seeking Meadows NorthlandArlington Neighborhood ImprovementProject Phase 5B. Contact 859-258-3320. Request No. 61-2013, deadline6/3/13.LFUCG is seeking Emergency PumpConnections. Contact 859-258-3320.Request No. 59-2013, deadline6/6/13.LFUCG is seeking Bids for LandscapeManagement. Contact 859-258-3320. Request No. 66-2013, deadline6/9/13.LFUCG is seeking Bids for EmergencyGenerator Connection. Contact 859-258-3320. Request No. 68-2013,deadline 6/10/13.LFUCG has issued a Request For Pro-posals for a Lease of Office and Indus-trial Space. Contact 859-258-3320.Request No. RFP16-2013, deadline6/4/13LFUCG has issued a Request For Pro-posals for Collection Services. Contact859-258-3320. Request No. RFP17-2013, deadline 6/19/13.

CONVENTIONSJune 2 – 9Kentucky High School Athletic Associ-ation, State Baseball Tournament withrooms at various locations around Lex-ington. 2,000 people expected.

June 8 – 13Kentucky Association of Future Farm-ers of America, 84th Annual Conven-tion at the Lexington Center. 2,500people expected.

June 12 – 17Amvets, 2013 Annual Convention atthe Clarion Hotel. 600 people ex-pected.

June 15 – 20Kentucky School Nutrition Associa-tion, 2013 Annual Conference at theLexington Center. 1,100 people ex-pected.

June 21 – 23Phi Gamma Delta, 100th Anniversary

Field Secretary Program at the GriffinGate Marriot Resort and Spa. 120people expected.

June 22 – 27Midwest Association of Fish andWildlife Agencies, 2013 Annual Direc-tors Conference at the Hilton Lexing-ton/Downtown. 190 people expected.

June 22 – 28Motorcycle Sport Touring Association,STAR 2013 Rally at the Crowne PlazaLexington – The Campbell House. 900people expected.

June 23 – 30Model A Restorers Club, 2013 MARCNational Meet at the Lexington Cen-ter. 1,600 people expected.

June 24 – 28Riviera Owners Association, 2013 In-ternational Meet at the Clarion Hotel.500 people expected.

June 25 – 30Kentucky Osteopathic Medical Associ-ation, 2013 Annual Conference at theHilton Lexington/Downtown. 190people expected.

COMMERCIALBUILDINGPERMITSC Ross Builder/Remodeler, remodelgeneral business office, 625 Blue SkyParkway (Davis Elliot), $300,000.Casey Creek Construction, remodelgeneral business office, 2343 Alexan-dria Drive, Suite 140, (ColemanGroup), $72,000.Stegal Inc, bank remodel, 2051 Pleas-ant Ridge Drive (Fifth Third Bank),$65,000.Fields Builder, addition to a restaurant,1230 East New Circle Road (Parkette),1,684 sq.ft., $175,000.Tom Cheek AIA, remodel general busi-ness office, 2716 Old Rosebud Road,Suite 280 (Labtox), $30,000.Kebco, retail sales remodeling, 2200War Admiral Way, Suite 140 (Sports-man Warehouse), $80,000.Prajna Design and Construction Inc,church addition, 649 Price Avenue(Friends Meeting Place), 485 sq.ft.,$650,000.Marrillia Design and Construction, re-modeling commercial, 641 Euclid Av-

enue (Columbia Heights Neighbor-hood Assn), $30,203.WS Construction, remodel generalbusiness office, 135 East MaxwellStreet (CCM Management), $68,865.The Larkin Group LLC, remodel gen-eral business office, 268 SouthlandDrive, Suite 100 (Zounds Hearing),$35,000.Kurt Rose Construction Inc, retail salesremodeling, 139 East New CircleRoad, Suite 110 (King’s Beauty Sup-ply), $70,000.Jimmy Ship Homes LLC, school educa-tional, 3436 Versailles Road (Com-monwealth Baptist College), 10,873sq.ft., $900,000.James N Gray Company, commercialcanopy, 1700 Fitzgerald Court(Costco), 2,816 sq.ft., $1,000,000.James N Gray Company, retail salesgeneral, 1500 Fitzgerald Court(Costco), 159,149 sq.ft.,$18,157,798.Heartland Retail Construction, retailsales remodeling, 3401 NicholasvilleRoad, 311 (Apple), $75,000.Congelton-Hacker Company, remodelbank, 300 West Vine Street (CentralBank), $1,681,968.

NEW BUSINESSLICENSESAgriculture | Livaland LLC, owned byIraklis Levas, 1019 Majestic Dr., Ste.210 Lexington, Ky., 859-277-3114.Architect | Filson And Rohrbacher,owned by Anne Elizabeth Filson, 25Hampton Court 3, 859-227-2147.Art Sales & Framing | New EditionsGallery Inc, 807 Euclid Avenue.Attorney | Owned by Jason L Haar-gadon, 1100 Cooper Drive.Auto Detail | Owned by Oscar Smith,411 Whispering Hills.Auto Detailing | Owned by AndrewKimbrough, 1333 Saddle Club Way,386-785-3031.Auto Paint & Dent Repair | Chip Magi-cian LLC, owned by Chris Curtis, 1051Floss Drive, Ste. 180, 859-225-3368.Bookkeeping | Owned by Amie KSteeves, 5012 Bobwhite Drive.Box Sales | Kentucky Corrugated LLC,owned by Mark Lelonde, 200 EReynolds Rd., Lexington, Ky., 859-983-1778.

Carpet Cleaning | Soliscrepet Clean-ing, owned by Ravl Solis, 2709 Trial-wood Lane, 859-489-4250.Cellular | Cc Tm Pa LLC, 724-416-2000.Child Care | Haney, Barbara J, ownedby Barbara J Haney, 3733 TempleDrive.Child Care Services | Owned by Cyn-thia Connor, 2177 Haddon Drive,859-368-0474.Cleaning | Cleaning Lexington, Ky.,owned by Michael Morton, 3004Merideth Circle, 859-396-2382.Coaching/Music | Owned by ChrisCampbell, 75 Hampton Court, 859-619-8841.Commercial Construction | CincinnatiInteriors Ltd, owned by Lisa C Banks,1139 Fehl Lane, 513-232-9812.Concrete | Owned by Thomas Miracle,886 Millcreek Road, 859-582-3697.Construction/Carpentry | Travis Con-struction LLC, owned by G LandonTravis, 859-806-2001.Construction | Owned by Oleg YChereshnya, 405 Amberley Drive,859-940-5277.Construction | Owned by Garrett,Crystal, 859-433-7446.Construction | Outer Spaces Inc, POBox 74, 859-389-8686.Construction | Robinson Barn, 1227Copper Creek Road, 859-925-4775.Consultant | Owned by Dana B Cox,768 Cottage Grove Lane, 859-335-9939.Consulting | Owned by Linda Elswick,213 Sycamore Road.Container Garden | Owned by Kim-berly J Ellington, 288 Zandale Drive.Contract Work | Owned by Roger Pen-nington, 2023 Deauville Dr., Lexing-ton, Ky., 859-254-0043.Contractor | Owned by Luke Benson,3550 Kenesaw Drive 5, 502-876-5853.Corp Wellness | Livehealthier Inc,owned by Mary Moslander, 880 Edge-wood Dr., Lexington, Ky., 240-483-4556.Counseling Services | Owned by SonyaF Price, 2417 Olde Bridge Lane.Courier | Owned by Melba J Payne,922 Celia Lane.Delivery Service | Owned by FrederickRingo, 1894 Colchester Drive.Distributor | Owned by AbrahamDelshad, 110 Hiltonia Park A.

Electrical Contractor | Collins Electric,owned by Steve Collins, 859-699-9412.Electrical Contractor | Glenn MillerElectric, 3611 Kings Highway, 502-479-9009.Electrical Contractor | R & C ElectricalInc, owned by Kevin W Mullins, 2220State Route 3, 606-929-1733.Electrical Contractor | Trico TwoTwenty LP, owned by Gary Menzies,1355 NW Parkway, 817-444-5371.Electrical Contractor | Zachs Superior,owned by Zachary Burton, 1334 Lake-way Drive, 270-566-1040.Electrical Contractor | Fibercom Electri-cal, owned by Keith Hinderloter, 7720River Ridge Lane, 812-483-7200.Environmental Consultant | NaturalResource Group, owned by Mark BLarson, 746 Westland Drive, 110-120,612-347-6789.Farm Rental | Bris Stable LLC, 3744Russell Cave Road.Fence Contractor | Cartinhour FencingInc, 1557 Clifton Road, 502-680-0468.Field Construction | Vasco AsphalyCompany, owned by Mike Vinton,4270 Sterlite Street, 330-832-5151.Food Market | Progress Mini MarketInc, owned by Zuhair Yabuthiab, 600N Limestone Street, 859-254-2281.General Contractor | Jonah Develop-ment Corp, owned by Gary Schwein,513-383-9752.General Contractor | Madison Glass,owned by Micahel Cope, 3600 BereaRoad.Hair Salon | Carmalicia LLC, 216 Wal-ton Avenue, Ste. 101.Haircuts | His Hair LLC, owned by FredH Shearer, 3090 Helmsdale Place,502-640-2511.Health Consultant | Club De PesoSaludable, owned by Ofelia Ramirez,340 E New Circle Road, 859-420-6705.Home Health Care | Optum Clinical,owned by John W Kelly, 2152 VioletRoad, 877-620-6192.Homegoods/Furniture | Bluegrass Auc-tion, owned by Filson C Graham,1387 E New Circle, 859-389-8650.Horse Racing | Miss Carrera 2011,owned by The Beckett Team, 39Grandview Avenue.HVAC Construction | Owned byWilliam T Clift, 833 Carneal Road.Indian Grocery | Apna Bazaar LLC,owned by Pinki Singh, 3130 Maple-leaf Drive, 859-433-5282.Infusion Therapy | Amerimed Inc,owned by Daniel Dietz, 2464 FortuneDrive Ste. 165, 513-576-0262.Ins | Equitrust Life, owned by RandyGrawcock, 401 Pennsylvania Pkwy.,317-574-2441.Insurance | HM Life Insurance Com-pany, owned by Ruth A Connolly, 120Fifth Avenue Place, 412-544-1065.Insurance | Lincoln Life & Annuity,owned by Kristine Levine, 100 NorthGreene Street, 336-691-3979.Insurance | New Era Life, owned bySilvana Lai, 11720 Katy Freeway, 281-368-7200.Insurance | Privilege Underwriters,owned by Feliciano M Figueiredo, 800Corporate Drive, 914-328-7388.Insurance | State Capital Insurance,owned by Darlene Mackay, 1605Main Street, 941-373-1118.Insurance | Swett & Crawford, ownedby Doug Falls, 1090 S Seventh Street,612-333-0361.Insurance Adjuster | Aa Solutions Inc,880 Pinkney Drive.IT Consultant | Owned by KendallParmley, 2332 Harrodsburg Road,859-379-2077.Janitorial | American MaintenanceAnd, owned by Rhonda Stephens,1102 Brandy Lane, 859-338-8204.Janitorial | Residential Waste Service,owned by Patrick Cook, 888-644-4797.Labor | Owned by Brandon S Bowker,336 Duke Road, Apt. 1.

Landscaping | Peacock LandscapingLLC, owned by Michael C Powell, 866Aster Road, 859-420-4782.Law Practice | Dougherty, Amy E,owned by Amy E Doughtery, 1972Blairmore Road, 859-351-6249.Lawn Care | Varners Lawn Service,owned by Eric Varner, 859-519-7734.Lawn Work | Owned by Jeffrey B Gat-tings, 639 Barbaro Lane, 270-427-1475.Leasing | GLM Real Estate, PO Box282, 606-639-6239.Leather Work | Firewall Holsters LLC,owned by Steve Millero, 4264Forsythe Drive, 859-333-9885.Legal Service | Owned by Klein-schmidt, John R Esq, 859-866-3097.Liquor/Tobacco | Up In SmokeLiquor/Tobacco, owned by ElasiAbrakin, 859-270-0597.Management | Andover Golf & Coun-try, owned by John Clark, 847-480-4888.Management | Think Tank Inc, ownedby Willaim Caudill, 224 Gold RushRoad, 859-335-5281.Manufacturer | R R Donnelley, 1301 WMain Street, 615-230-1208.Market Research | owned by MargaretA Mcallister, 225 Stone Avenue.Mary Kay Rep | Owned by Sarah L Jus-tice, 345 Shoreside Drive.Massage | Circle Of Light LLC, 3150Custer Drive 303.Mechanical/Body Repair | OmarsShop, owned by Omar Villarados, 119Luigart Court, 502-542-9916.Medical Practice | Spine & Brain Neu-rosurgical, owned by John W Gilbert,859-223-5353.Medical Service | Lexington HealthPLLC, owned by Rizwan Ali, 855-239-6299.Medical Consultant | Owned by EmilyClark, 4225 Nutmeg Road.Medical Management | Ads LabsPLLC, 2375 Professional Heights Dr.Medical Transcription | Owned byDana Wagner, 3817 Pine Ridge Way.Mobile Food Truck | TNT BBQ AndGrill LLC, owned by Tim Latham, 2356Golden Oak Drive, 859-881-0703.Musician | Owned by Reshaun West,385 Redding Road 204.Nail Tech | Owned by An, RatharungRoeng, 3165 Beaumont Ctr., #150Lexington, Ky., 952-393-0919.Network Marketing | Owned byDeanna Byrd, 757 Burgess Avenue.Office Administration | EmploybridgeOf Dallas, owned by Thomas Bickes,1510 Newtown Pike, Lexington, Ky.,678-443-4219.Painting | R W Painting, owned by RayWatkins, 2194 Bahama Road, 859-699-5788.Parent Education | Owned by CareyRuiz, 3889 Scarlett Oak Lane.Patio Covers | American LouveredRoof, owned by Robert Gregory, 502-436-2742.Pawn Loans | FCFS Ky Inc, 690 E.Lamar Blvd., Ste. 400.Peddler | Owned by Victor W MundySr, 418 E Fifth Street, 859-536-0910.Pet Sitting | Wags To Whiskers LLC,owned by Julia A. Caudill, 859-254-4427.Photography | Doghouse Photogra-phy, 210 Burke Road, 859-771-6490.Physician | Owned by Terre W Adams,118 Lone Oak Drive, 859-881-0454.Piano Laboratory | Simply Piano LLC,owned by Elizabeth R Scherfee, 535W Second Street, Ste. 204, 859-940-3862.Pony Rides | Owned by Roger Jones,206 Robinson Lane.Premium Insurance Tax | Allied Prop &Casualty, 614-249-7111.Radio Production | Owned by Lee Del-lapina, 3929 Harwick Circle.Real Estate | Owned by Adam J Board-man, 278 Idle Hour Drive.Real Estate | Flow Twchnologies,owned by Elon Rives, 216 FairgroundsDrive, 859-303-2196.

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Page 22: Business Lexington June 2013

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