building the design-driven organization
DESCRIPTION
Congratulations, executives are finally saying “design is important.” So where, exactly, do you start? Two culture game-changers will share insights on how to make design part of your organization by making it part of your culture. In a fast-paced discussion, you’ll learn about the three critical programs you need to build a culture of design and drive your organization forward.TRANSCRIPT
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copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
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copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATIONJosh Levine @akajoshlevine
Robert Richman @robertrichman
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copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
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results
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choices ➜ results
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culture ➜ choices ➜ results
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copyright 2011, josh levine
CULTURE:
The shared values and purpose that characterizes an institution, organization or group.
copyright 2011, josh levine
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copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
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BUILDING:
Identifying, creating and implementing programs that help your organization make better decisions.
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copyright 2011, josh levine
BUILDING THE DESIGN-DRIVEN ORGANIZATION
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DESIGN-DRIVEN:
A company that leads with industry defining products, experiences and ideas.
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DESIGN TOOLS
storytellingresearchingbrainstormingprototyping
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inspireimmerseideateimplement
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inspire
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immerse
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copyright 2011, josh levine
“Everyone was so friendly, I have never walked into a place with so many happy people other than Disneyland.”
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ideate
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implement
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inspireimmerseideateimplement
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PRODUCT
storytellingresearchingbrainstormingprototyping
PEOPLE
inspireimmerse
ideateimplement
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BUILDING THE DESIGN-DRIVEN ORGANIZATION
lead with industry changing products, experiences and ideas
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AND
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employees make the decisions that create those products, experiences and ideas
BUILDING THE DESIGN-DRIVEN ORGANIZATION
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THEN
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the company’s job is to create the culture that teaches them how
BUILDING THE DESIGN-DRIVEN ORGANIZATION
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Help people do their best work so we can make business even better.
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Help people do their best work so we can make business even better.
The culture does the work for you.
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copyright 2011, josh levine
Thanks,Josh [email protected]@akajoshlevine
Robert [email protected]@robertrichman