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A Model For Addressing Food

Security Issues In An EthnicallyDiverse, Inner City Neighborhood

Community Activism And Coalition Building

Bernadette Longo Barbara Thell

University of Minnesota Minnesota FoodShare

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The need:

Fill the food gap in North Minneapolis

Typical inner city situation Grocery stores closed

Single Cub Foods store

serves most of Northside Food mainly available

through convenience and

corner storesMcKinley neighborhood

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The need:

Address health disparities

Typical diet-relatedhealth disparities

Obesity

Heart disease

Diabetes

High blood pressure

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Jerrys Flower Shop

WCCO.com reportson Jerrys:

Our Community LosesWhen Crime ForcesBusinesses To Close(Jul 12, 2005 1:52 pm)

Jerry's Flower Shop inNorth Minneapolisclosed last year after a

clerk at the longtimebusiness was shot todeath

From crime sceneto site for community development

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Church connection

Fellowship

MissionaryBaptist Church

Greater

Minneapolis

Council ofChurches

Jerrys

FMBC/GMCC

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Jerrys Cooperative Development Initiative

Guiding principles The community is the client for the Jerrys Cooperative Development Initiative

(JCDI). The community includes individuals, family units, and the Northsideneighborhoods including McKinley, Hawthorne, Jordan, Folwell, Webber-Camden, Cleveland, and Victory. JCDI will not serve special interests.

Jerrys Cooperative Development Initiative will only support communityinitiatives that contribute to sustainable economic development and result

in benefits and profits remaining in Northside neighborhoods. JCDI willnot support predatory activities in Northside neighborhoods that result inbenefits and profits accruing primarily to individuals or organizations that donot have long-term commitments to the empowerment of Northside residents.

In order to accomplish these principles, the Jerrys Cooperative DevelopmentInitiative will work with other Northside stakeholders to develop aprescribed process for organizations to establish community programs andprojects in Northside neighborhoods. The goal of this prescribed process willbe to coordinate efforts and resources, maximize positive clientoutcomes, and ensure sustainability for economic and community

development.

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Jerrys Cooperative Development Initiative

Four principle partners

Fellowship MissionaryBaptist Church

Greater Minneapolis

Council of Churches Minnesota FoodShare

NorthPoint Health &

Wellness Center

University of Minnesota

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Jerrys Cooperative Development Initiative

Parallel Projects with Working Groups

Jerrys Flower Shop Farmers markets

Food cooperative

Research and education

Organizing Committee Legal entity

Project oversight and coordination

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Jerrys Flower Shop

Private ownership

Non-profit organization Can donate percentage of profits to JCDI

Can partner with UMN Horticultural Science

Department

Service learning opportunities

Retail laboratory for floral design students

College faculty and students can provide job training for

people in community

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Jerrys Flower Shop

Whos participating?

Private investors Retail operator

Cub Foods manager

as advisor

UMN Horticultural

Science professor

UMN Extension

educator

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Farmers Markets

Bring fresh food into

neighborhood Market for local growers

Job training opportunities

Market research andnutritional educationopportunities

Fresh produce for foodshelves

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Farmers Markets

Whos participating?

Institute for Agriculture and Trade Policy Minnesota FoodShare

NorthPoint Health & Wellness Center

University of Minnesota College of Agriculture,

Food, and Environmental Sciences

Minnesota Institute for Sustainable Agriculture

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Research and education

Research

Measure project outcomes Findings for policymakers

Community FoodAssessment

Market research

Social capital

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Research and education

Education

Nutrition education Cooking

demonstrations Leadership

development

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Organizing Committee

Form legal entity

Oversee and coordinate

JCDI projects

JCDI leadership training

Coalition of neighborhood associations

and project principles

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Organizing Committee

Whos participating?

McKinley, Hawthorne, and Jordan neighborhoodrepresentatives

Greater Minneapolis Council of Churches

Fellowship Missionary Baptist Church

NorthPoint Health & Wellness Center

University of Minnesota

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Leadership development

JCDI has many leadershipneeds Different projects/different

needs

Understand leadership styles Where each is appropriate

Respect each others styles

Facilitation through UMNExtension Community Vitalitystaff

Most pressing issue for coalition building