build your marketing plan part 8 - the matrix
DESCRIPTION
This is the final installment of our Build Your Marketing Plan series on The Marketing Spot blog. This installment will help you choose the best promotional vehicle, including best practice tips. For the complete series, including articles and worksheet downloads, see TheMarketingSpot.blogspot.com. Look in the July 2008 archives.TRANSCRIPT
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MEDIA
MESSAGE
Outdoor
Here LiesTraditional Media
Flickr photo by Rhys Jones Photography
Media Sales
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Flickr photo by misserion
Flickr photo by Randy Son of Robert
Connections
"One can choose to go back toward safety or forward toward growth. Growth must be chosen again and again; fear must be overcome again and again"
Abraham Maslow
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