Welcome to the Forum

“Build it and they will come”

Based on the work by John Warrillow

TIP#1- Don’t generalise - specialise

TIP#2 – Limit your exposure to one client

TIP#3 – Own your process

TIP#4 – The business must be able to operate without you

TIP#5 – Standardise your service and charge upfront

TIP#6 – Learn to say NO to that which falls outside your expertise

TIP#7 – Know how many prospects equal a sale?

Tip#8 – Two sales people are better than one

Tip#9 – Create products from services

Tip#10 – Focus on cash – ignore profit

Tip#11 – build a positive financial reputation

Tip#12 – build a team – engaged, loyal and rewarded

Tip#13 – Find a mentor or coach with a strong network

Tip#14 – At the time of sale work with more than one agent

Tip#15 – Think Big! Write an expansive 3 year business plan

Tip#16 – Change your language from service provider to product provider

Tip#17 – Do not use equity as a means of retaining key people – find other ways to retain staff

James CracknellSFEDI Accredited Business Adviser Call 01787 221447 Email: cracknell123@btinternet.com

Together we can make it happen