brown bag branding workshop introduction to branding of georgia regents university and health system
TRANSCRIPT
Brown Bag Branding Workshop
Introduction to Branding of Georgia Regents University and Health
System
Our mission is to provide leadership and excellence in teaching, discovery, clinical care, and service as a student-centered comprehensive research university and academic health center with a wide range of programs from learning assistance through postdoctoral studies.
Mission
We are growing as a student-centered research university and a patient- and family-centered academic health care center with recognized excellence in the health sciences and in strong liberal arts undergraduate, graduate and professional education, preparing individuals to succeed in tomorrow's global environment by emphasizing discovery, creativity and innovation.
Who We Are
GRU Facts• We are one of four comprehensive research
universities in the University System of Georgia.• We are the only academic health system in the
state of Georgia.• Over 112 academic programs • 9 colleges• Student body equals 9,600• Total sponsored research equals $57.5 million• Direct economic impact in Georgia equals $1.6
billion• Total square footage of buildings equals 6.5
million• We are Jaguar Nation!
Former Identity New IdentityAugusta State University Georgia Regents University AugustaGeorgia Health Sciences University Georgia Regents University AugustaMedical College of Georgia Medical College of Georgia (SOM of
Georgia Regents University)Georgia Health Sciences Health System (formerly MCGHealth)
Georgia Regents Health System
Georgia Health Sciences Children’s Medical Center
Children’s Hospital of Georgia
What is our identity?
Logos
Employee Branding Tools• Brand video• Brand Style Guidelines• Branding Workshops• GReport
http://vimeo.com/georgiaregents/review/61187806/a695cfaaf1
Brand Essence Video
PAWS Employee Intranet
Resources for Brand
Guidelines, Logos,
Templates, etc.
http://paws.gru.edu
GReport • Check your email
every Wednesday for the latest updates
• Sign up at report.gru.edu/email
• Post your events at report.gru.edu/gru-report-announcements
Brown Bag Workshops• Next Workshop– May: “Web Basics”
• Different workshops each month
• Send topic ideas to [email protected]
facebook.com/GeorgiaRegentsU
facebook.com/GRMedCenterfacebook.com/GAChildrens
twitter.com/GeorgiaRegentstwitter.com/GRMedCentertwitter.com/GAChildrens
How do you get connected?
