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British Council TNE Services. British Council. is the UK's international organisation for educational opportunities and cultural relations, creating international opportunities for the people of the UK and other countries has a global network of 191 offices in over 100 countries - PowerPoint PPT Presentation

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Page 1: British Council  TNE Services

www.britishcouncil.org 1

British Council TNE Services

Page 2: British Council  TNE Services

British Council

• is the UK's international organisation for educational opportunities and cultural relations, creating international opportunities for the people of the UK and other countries

• has a global network of 191 offices in over 100 countries

• specialist education teams in all regions of the world

• has worked with HEIs in the UK and overseas, supporting their international work for over 70 years

• reaches over 10,000 education policy makers and institutions across the world every year, plus 250 million students and alumni.

www.britishcouncil.org 2

Page 3: British Council  TNE Services

What we know about UK TNE provisionSince academic year 2007-08, it has been mandatory for UK institutions to

report to HESA data on students studying the whole of their UK qualification outside of the UK.

Data on the following four fields are collected:

institution

country of activity

level of provision

type of activity

We now have 3 year’s worth of data with which some indication of trends can be gained, although any such analysis must be regarded with a little caution as institutions appear to have taken some time to adjust to reporting this activity outside of the UK.

Page 4: British Council  TNE Services

Top level summarythe number of students studying their entire UK qualification outside

of the UK has increased 23% in the last year from 408,685 in 09-10 to 503,795 in 10-11.

UK qualifications are now delivered in over 200 countries and territories outside of the UK

There are now more than 70 countries where at least as many students study a UK HE qualification in that country compared to the number of students travelling to the UK for their education

There are 14 countries where the difference between students studying a UK qualification in country and those studying in the UK is greater than 5,000.

Source: British Council analysis of HESA data

Page 5: British Council  TNE Services

Study in UK vs TNE

0 10000 20000 30000 40000 50000 60000 70000

Russia

Uganda

Zambia

Mauritius

Egypt

Oman

United Arab Emirates

Kenya

Trinidad and Tobago

Ghana

Hong Kong (SAR)

Pakistan

Singapore

Malaysia

TNE

in UK

Source: British Council analysis of HESA data

Page 6: British Council  TNE Services

Countries with more than 10,000 UK TNE

students 2010-11

0 10000 20000 30000 40000 50000 60000 70000

Malaysia

Singapore

China

Pakistan

Hong Kong (SAR)

Nigeria

Ghana

Ireland

Trinidad and Tobago

Greece

United Arab Emirates

Kenya

Source: British Council analysis of HESA data

Page 7: British Council  TNE Services

British Council Transnational education (TNE) services

We have a track record and expertise in Transnational Education, first establishing a TNE Advisory Team in 2001

TNE Services were developed and piloted in consultation with the HE sector through the Education UK Partnership

These are now a core service within British Council’s Services for

International Education Marketing (SIEM)

Their aim is to help institutions build and develop effective TNE programmes

Services are supported by specialist TNE Managers in-country

www.britishcouncil.org 7

Page 8: British Council  TNE Services

The British Council provides a range of services to help UK and international institutions build partnerships and recruit international students for UK TNE programmes delivered overseas.

The services for UK institutions are designed to help you plan which markets present the best opportunities for your courses and fall into 4 broad areas:

• Marketing

• Market Intelligence

• Brokering

• Support to local partners

British Council Transnational education (TNE) services

Page 9: British Council  TNE Services

Aim of British Council TNE services• Designed to help you plan which markets present the best

opportunities for your courses

• To offer TNE-focused market intelligence

• to identify key partners in-country that meet your needs

• to establish a clear route map through the local legal and regulatory QA frameworks

• to meet students and parents interested in UK TNE programmes at seminars and exhibitions

• to promote your courses directly to students through targeted web, print and marketing, and to gain local contacts, updates and support

Page 10: British Council  TNE Services

British Council TNE Services include:

Country specific TNE Market Intelligence reports

Bespoke market intelligence

Support to find suitable partners

TNE zones at Exhibitions

Listing and profiling on the Education UK website and publications

Regular market updates

Bespoke consultancy and advice

Support for local partners

Page 11: British Council  TNE Services

British Council TNE servicesCover 37 countries (April 2012):

Bahrain Bangladesh Brazil Canada

Cyprus Egypt France Germany

Ghana Greece Hong Kong India

Indonesia Japan Jordan (Iraq) Kazakhstan

Korea KSA (Saudi) Kuwait Malaysia

Mexico Nigeria Oman Pakistan

Poland Qatar Russia Singapore

Spain Sri Lanka Taiwan Thailand

Turkey UAE USA Vietnam

Page 12: British Council  TNE Services

Accessing TNE Services and Support

TNE Services are part of British Council Services for International Education Marketing (SIEM)

They are available only to UK institutions (and their in-country partners)

Services are accessed through:

–BC Account Managers based in the UK (each institution has a named AM)–SIEM teams based in overseas regions and countries

University International Offices will have these contactsor email [email protected]

Page 13: British Council  TNE Services

TNE services are part of the wider portfolio supporting HEIs:• expertise and support for building international partnerships

• establishing and initiating major partnership programmes for the UK (UKIERI, UK-China, BRIDGE, UK-US, UK-Pakistan, etc)

• access for the UK sector to overseas ministries and HE policy makers through missions, inward visits and policy dialogues around the globe, including the Going Global conference 

• wider market intelligence on global and country education markets

• Services for International Education Marketing (SIEM) to support UK institutions (incl Exhibitions, direct marketing, consultancy)  

• promoting UK study opportunities to international students through the Education UK brand and Education UK web site

• promoting and supporting UK student outward mobility (through Erasmus, Language Assistants, IASTE and other programmes)

www.britishcouncil.org 13