Journey to MasteryTimeline

Brandi HarrisSeptember 21, 2015

On My Way…One of my ultimate goals in my course of study is to have a career in crisis management. In each slide, I will inform my audience on my premeditated journey, as well as the path I will take to achieve this goal.

Mastery Mastery will help my mastery journey by

putting me on the right path to fully understand my journey on the way to a successful career. My biggest goal associated with this course is to prove to myself that I can complete my first course to getting my masters degree. I will do this by:

Learning to continue to be honest with myself concerning my personal mentality

Continuing to project positivity in my daily experiences

Reading the book Mastery (Greene 2012)

PUBLIC RELATIONS IN A DIGITAL WORLD

My goal for this course is for me to enhance my presence in the media, by correcting my presence in the digital world. I will do this by:

Changing and adapting my presence on the Internet through various venues, such as mandating press releases

Maintain a professional appearance for my clients and I while involved in an apprenticeship

Reading Knacktive: Answering a Call for More Interdisciplinary, Collaborative, Educational Experiences.

Writing for Interactive Media

My goal for this course is to to display written professionalism when crisis are evolving within my career. I can do this by:

Correctly, and effectively, learning how to interact in the media through watching various interviews

Watching news outlets on a daily basis Reading the article:National Assessment

of the Perceived Writing Skills of Entry-Level PR Practitioners.

Legal Aspects of Media

My goal is to use my knowledge from this class if I'm given the opportunity to work with politicians in my career. I can do this by:

Sharpening my critical thinking skills concerning legal aspects in the media

Learning more about the amendment concerning freedom of the press, and what exactly it entails

Reading The principle of connection of individual and public interests in the legal relations of cultural and entertainment business

Innovative Public Relations and Tools

My goal is to learn how to continuously stay sharp in my respective area by learning new and innovative ways to appease my clients. I can do this by:

Applying my what I learn in the class on a web-based blog dealing with the media and crisis management on a weekly basis,

Learning different ways to innovate my work ethic in this particular class,

Reading Impartial Spectator in the Marketplace of Ideas: The Principles of Adam Smith as an Ethical Basis for Regulation of Corporate Speech

Social Media Metrics and ROI

My goal for this class is to effectively learn how to accurately provide polls when servicing clients concerning what methods actually work. I will do this by:

Gaining the knowledge needed to able to somewhat predict future elections

Studying various ways how the audience is effected by political campaigns

By reading A Public World Without Public Relations?

Market Consumer Research Analysis

My goal for this class is to use my knowledge in my field and effectively increase my revenue. I will do this by:

Researching how I may better study professional competition

Embracing key tactics that I may possess to use to my advantage professionally,

Studying Measuring Customer Service Orientation Using a Measure of Interpersonal Skills: A Preliminary Test in a Public Service Organization.

Media Relations My goal is to sharpen my journalism skills in this particular

course. I will accomplish this by: Conducting interviews in order to ensure I have retained

information provided through this course Learn how to engage without compromising my client or my

reputation Avoiding making the mistakes that other crisis managers

have made is the past Reading over Measuring the Impact of PR on Published News

in Increasingly Fragmented News Environments

Events and Marketing Production

My goal is from this course is to complete an actual event centered on the findings of this course. This class will assist in many aspects in my career as an event coordinator. I can complete this goal by:

Utilizing rules concerning how to properly put together successful events for clients

Shadowing an actual event planner while enrolled in this course

Reading Toward a Model of Brand Creation for International Large-Scale Sporting Events: The Impact of Leadership, Context, and Nature of the Event.

Reputation Management Skills

My goal I hope to achieve from this course is to effectively start a campaign of reputation management in my community by the ending of this course. I can do this by:

Studying in depth various current media campaigns Furthering my knowledge of how to repair future clients

reputations Evaluating the article: Effect of Public Relation on

Customer Loyalty with Special Reference to E-Commerce Portals

The Online Media Room

My goal, from this course, is to have the ability to compare my work to a leading media outlet. I can do this by:

Providing an online presence from submitted assignments completed in this course

Utilizing knowledge of how to control and maintain mannerisms when in the presence of online platforms

Reading Social Media: Marketing Public Relations’ New Best Friend

Public Relations Final Project and Thesis

My goal I hope to accomplish is to publish my thesis in a scholarly journal as a source of educational research. I can do this by:

Tying together my knowledge learned from all programs completed

Mentally assuring myself that I am in the right line of work Reading Master's thesis supervision: relations between

perceptions of the supervisor–student relationship, final grade, perceived supervisor contribution to learning and student satisfaction.

Industry leaders

Melanie Williams, is a leader in public relations, as well as event management. She is on LinkedIn with over 500 connections. https://www.linkedin.com/pub/melanie-williams/a/723/25

Jamillah Rahmand, out of the greater Atlanta area, has over 500 connections, servicing the greater Atlanta area. Graduating from Valdosta State University, her LinkedIn information is https://www.linkedin.com/in/soukle

Jasmine Sams, servicing the Savannah Georgia are, is the owner of FrontRow Public Relations LLC. Her LinkedIn information is https://www.linkedin.com/pub/jasmine-sams/17/83a/479

Full Sail Clubs I may be Interested in

Entertainment Networking Society Christian Filmmakers Group Creative Student Networking Group Grammy U Media Design Group The Film Scene

Companies I follow in my career field

Characteristics I would Like to Have in a

MentorKind InformalEmpathetic SuccessfulKnowledgeable EffectiveNurturing NobleFearless Smart

Timeline For My Mastery Journey

Mastery Public Relations in

a Digital World

Writing for Interactive

Media

Legal Aspects of Media

Innovative Public

Relations and Tools

Social Media Metrics and ROI

Market Research Consumer Analysis

Media Relations

Events and Marketing Production

Reputation Management

SkillsThe Online

Meeting RoomPublic

Relations Final Project

and ThesisGRADUATION!!!

Owning a Crisis Management Firm

References Alge, B. J., Gresham, M. T., Heneman, R. L., Fox, J., & McMasters, R. (2002). MEASURING

CUSTOMER SERVICE ORIENTATION USING A MEASURE OF INTERPERSONAL SKILLS: A PRELIMINARY TEST IN A PUBLIC SERVICE ORGANIZATION. Journal Of Business & Psychology, 16(3), 467-476.

Cole, R. T., Hembroff, L. A., & Corner, A. D. (2009). National Assessment of the Perceived Writing Skills of Entry-Level PR Practitioners. Journalism & Mass Communication Educator, 64(1), 10-26.

de Kleijn, R. A., Mainhard, M. T., Meijer, P. C., Pilot, A., & Brekelmans, M. (2012). Master's thesis supervision: relations between perceptions of the supervisor–student relationship, final grade, perceived supervisor contribution to learning and student satisfaction. Studies In Higher Education, 37(8), 925-939. doi:10.1080/03075079.2011.556717

Greene, Robert. Mastery. Penguin Books, 11/2012. VitalBook file. James, S., & Rajendran, L. (2013). Effect of Public Relation on Customer Loyalty with

Special Reference to E-Commerce Portals. Journal Of Multidisciplinary Research (1947-2900), 5(2), 87-102.

Kerr, R. L. (2002). IMPARTIAL SPECTATOR IN THE MARKETPLACE OF IDEAS: THE PRINCIPLES OF ADAM SMITH AS AN ETHICAL BASIS FOR REGULATION OF CORPORATE SPEECH. Journalism & Mass Communication Quarterly, 79(2), 394-415.

Nayden, N. (2009). A PUBLIC WORLD WITHOUT PUBLIC RELATIONS?. Javnost-The Public (European Institute For Communication & Culture (EURICOM)), 16(4), 22-39.

References Cont… Parent, M. M., & Séguin, B. (2008). Toward a Model of Brand Creation for

International Large-Scale Sporting Events: The Impact of Leadership, Context, and Nature of the Event. Journal Of Sport Management, 22(5), 526-549.

Papasolomou, I., & Melanthiou, Y. (2012). Social Media: Marketing Public Relations’ New Best Friend. Journal Of Promotion Management, 18(3), 319-328. doi:10.1080/10496491.2012.696458

Reich, Z. (2010). MEASURING THE IMPACT OF PR ON PUBLISHED NEWS IN INCREASINGLY FRAGMENTED NEWS ENVIRONMENTS. Journalism Studies, 11(6), 799-816. doi:10.1080/1461670100376055

Savchuk, L. F. (2011). The principle of connection of individual and public interests in the legal relations of cultural and entertainment business. Russian Juridical Journal / Rossijskij Juridiceskij Zurnal, 81(6), 175-179.

Shadinger, D., & Toomey, D. (2014). Knacktive: Answering a Call for More Interdisciplinary, Collaborative, Educational Experiences. College Teaching, 62(2), 55-61. doi:10.1080/87567555.2014.885875