boost your position on search engines. improve your ... · tactics, the chances of being found...

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guide simple Search Engine Optimization Boost Your Position on Search Engines. Improve Your Website’s User Experience. It’s a fact – people are using search engines like Google, Yahoo! and Bing to plan their next vacation, event or destination tour. More than 1 billion global searches are done on Google alone each day and all trends indicate those statistics will only continue to increase. Our team of SEO analysts, specialists and developers provide services to increase traffic, visibility and conversions for dozens of DMOs across the globe. Tailored Campaigns With sure-fire techniques and tactics, the chances of being found greatly increase when using our team’s expertise around your DMO’s specific, tailored needs. Cross-Engine Optimization Help visitors find your site on all popular search engines. As new options arise, our team will evaluate each search engine and help optimize your content for it. To make sure those travelers use your site as a resource, it is important to boost your position in search engines. With the help of our search engine optimization (SEO) team, we can suggest best practices with keyword placements, back-link quality improvements and more to give your site optimal exposure. WHY CHOOSE SIMPLEVIEW? Niche Industry Knowledge Our SEO analysts, specialists and developers have the experience and tourism industry expertise to position your DMO for success. DO SEARCH ENGINES LIKE SEO EFFORTS? Search engines like sites and optimizers who strive to work within best practices. It is their goal to show accurate and useful results. Businesses who try to “game” the system will only achieve short-term successes. By using best practices and making sure all actions benefit the user, your SEO efforts should help your target audience find your site and keep Google, Yahoo and Bing happy in the process.

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Page 1: Boost Your Position on Search Engines. Improve Your ... · tactics, the chances of being found greatly increase when using our team’s expertise around your DMO’s specific, tailored

guidesimpleSearch Engine OptimizationBoost Your Position on Search Engines. Improve Your Website’s User Experience.

It’s a fact – people are using search engines like Google, Yahoo! and Bing to plan their nextvacation, event or destination tour. More than 1 billion global searches are done on Google alone each day and all trends indicate those statistics will only continue to increase.

Our team of SEO analysts, specialists and developers provide services to increase traffic, visibility and conversions for dozens of DMOs across the globe.

Tailored Campaigns With sure-fire techniques and tactics, the chances of being found greatly increase when using our team’s expertise around your DMO’s specific, tailored needs.

Cross-Engine Optimization Help visitors find your site on all popular search engines. As new options arise, our team will evaluate each search engine and help optimize your content for it.

To make sure those travelers use your site as a resource, it is important to boost your position in search engines. With the help of our search engine optimization (SEO) team, we can suggest best practices with keyword placements, back-link quality improvements and more to give your site optimal exposure.

Why Choose simplevieW? Niche Industry Knowledge

Our SEO analysts, specialists and developers have the experience and tourism industry expertise to position your DMO for success.

Do seARCh eNGiNes liKe seo eFFoRTs?

Search engines like sites and optimizers who strive to work within best practices. It is their goal to show accurate and useful results. Businesses who try to “game” the system will only achieve short-term successes. By using best practices and making sure all actions benefit the user, your SEO efforts should help your target audience find your site and keep Google, Yahoo and Bing happy in the process.

Page 2: Boost Your Position on Search Engines. Improve Your ... · tactics, the chances of being found greatly increase when using our team’s expertise around your DMO’s specific, tailored

WhAT Does A TypiCAl seo eNGAGemeNT looK liKe?

Our SEO team will typically evaluate your site’s architecture, optimize your site’s content for searches, submit your XML sitemap to search engines, identify

hAve moRe QUesTioNs?

Contact your Simpleview Account Manager to start the process!

seo seRviCesStrategy Development & Keyword Analysis

We develop an SEO strategy by researching your key markets and

brand messages, working toward your objectives and within your budget.

Technical Barrier & Competitor Analysis From reviewing your site’s

architecture, code and content, we offer in-depth recommendations.

We also compare your site against competitors, positioning it for success.

Optimization, Monitoring and Maintenance

WheN Will We see ResUlTs?

Our SEO analysts, specialists and developers optimize your site’s Meta

tags, update content and engage influential link partners to increase

your site’s overall visibility.

Developing a strategy and optimizing your website content is not an overnight process and should not be seen as a one-time fix. This is an investment to help position your

Reporting and Consultation

With industry standards and measurement tools, we provide

monthly reports to show your organization’s successes to

stakeholders. Our analysts also provide consultation sessions for

continued improvement.

key link partners and more! However, each engagement is customized to your DMO’s needs. To determine our plan, we will conduct a technical barrier analysis of your site and then create an annual SEO account plan for your organization.

After initial work is done, we provide monthly reports that deliver easily understandable information on traffic, search engine rankings, engagement statistics and other important metrics. We ensure that you are positioned for long-term success with ongoing consultation while implementing other action items in your account plan.

site on the first page of desired search results, rather than a short-term strategy to quickly boost traffic. By using our team’s services, we will make sure your DMO has continual exposure, year after year.