book resource - the creative industries · augmented and virtual reality. there is the potential to...

Creative Industries Council

In association withCreative Industries Council

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Tim Davie Chair Creative Industries Council (CIC) International Group & CEO BBC Studios

The interaction of creativity and technology is shaping new businesses and disrupting current ones. Now is a good time to assess the opportunities at hand.

The UK’s creative and digital sectors are large and growing, contributing £91.8bn and £116.5bn, respectively, of Gross Value Added to the UK in 2016. These sectors directly account for almost 3.45m UK jobs between them. They also shape Britain’s global influence and commercial trading, both as net exporters and because of their reputation for originality and excellence.

So the emergence of Createch from the collisions of creative excellence, technology, market opportunity and innovation plays to the UK’s proven combination of globally appealing creativity and inventiveness.

Financial investors have signalled their confidence by committing a record £2.9bn to UK tech start-ups in 2017– four times more than the figure for Germany.

The Createch Resource Book illustrates the breadth and ambition of early UK adopters in this space. They tap into diverse phenomena such as Blockchain, the Internet of Things, Artificial Intelligence, and immersive technologies such as Augmented and Virtual Reality. There is the potential to embed such developments in the wider economy, as demonstrated by the far-reaching agenda at the second Createch conference in London on June 12, 2018. The Resource Book and the conference are guiding snapshots, made possible by an ongoing dialogue across the UK’s creative and tech eco-system.

The Creative Industries Council (CIC), a partnership of industry and government, is central to maintaining that dialogue and keeping it focused on opportunities for international collaboration.

If now is the right time to look at Createch opportunities for your organisation, we believe the UK is the right place to bring those opportunities to market — and from there to the world.

ESTABLISHED TECH SECTOR

MARKET OPPORTUNITY

CREATIVE EXCELLENCE

INNOVATION

The emergence of Createch from the collisions of creative excellence, technology, market opportunity and innovation plays to the UK’s proven combination of globally appealing creativity and inventiveness.

Are youCreatech-ready?

What is Createch?

Between 2011 and 2016, creative jobs grew by 25.4 per cent inthe UK and digital jobs increased by 12.6 per cent. During the same period, total UK employment grew by 7.6 per cent.

The UK had more than 226,000 digital businesses and more than 284,000 creative enterprises in the UK in 2016. Most are small or micro-sized with untapped potential to scale up.

Government strategy includes commitments to make the UK the world’s most innovative economy and the best country in which to start and grow a digital business. Both the creative and artificial intelligence sectors have been the subject of bespoke Government policy deals with industries.

Creative industries account for a significant 5 per cent of UK GDPand digital 7 per cent.

According to Nesta, the innovation charity, local economies acrossthe UK have grown their creative industries twice as fast as other categories. Outside London, Manchester, Luton, Birmingham, Milton Keynes and Edinburgh have grown creative employment by more than 20 per cent.

There are already an estimated 1,000 UK businesses specialising in immersive technologies such as Augmented Reality, employing around 4,500 people, according to a report commissioned by Immerse UK, with funding from Innovate UK. An estimated 70 per cent of these businesses are exporting immersive-related services.

Createch is the umbrella term for activities built around the interaction of technology and creativity to produce new value-added products, services or experiences.

In Createch, creative elements such as design, storytelling, audio visual, performance or crafts making — are as vital as tech components in achieving the final output. By combining a creative approach and engaging content with the power and data capabilities of modern computing, Createch seeks to humanise digital and deliver superior results.

Early examples have focused on immersive technologies such as Virtual and Augmented Reality, Artificial Intelligence, the Internet of Things, programmatic marketing, and Robotics. We are now also seeing new businesses, processes and supply chains in the way things are made and manufactured,

who they are made and designed by and how they reach their market. These have helped to drive growth in the creative and digital sectors. There is a strong existing skills base that could help to turn Createch’s promise into a reality.

According to analysis of official UK data

• In 2016 43.2 per cent of workers in digital sectors and 23.8 per cent of workers in creative sectors were in occupations that could be relevant to Createch

• An estimated 43.5 per cent of the Gross Value Added of the UK’s creative industries in 2014 could be attributed to Createch occupations. At 2016 values, this would amount to £40bn.

Createch has obvious relevance for the entertainment, retail, culture, infrastructure, and marketing sectors. Proponents also see its applicability to health, travel, financial services and other categories.

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43.5% of the UK’s creative industries GVA in 2014 is attributable to Createch occupations – worth £40bn at 2016 values.

Why the UK is well positioned for Createch

This list features 100 creatively-led UK businesses, organisations and practitioners leading the way in using technology to develop new products, services, or other forms of added value. Compiled with input from a range of industry organisations involved in the Creative Industries Council (CIC), reflecting the breadth of the UK’s creative sectors.Read more about the CIC at: thecreativeindustries.co.uk/resources/partners

Introducing the Createch 100Creative Industries Council

Company CompanyContactwebsite / twitter handle

Contact

1882 Limited champions inventively designed ceramic products from lighting to domestic ware to works of art whilst employing the manufacturing heritage of Stoke on Trent and promoting the British ceramic industry.

1882ltd.com

Ai Build is a provider of autonomous large-scale 3D printing technology. Ai’s mission is to enable factories of the future with Artificial Intelligence; a future where manufacturing is easy, smart, sustainable and affordable.

ai-build.com@ai_build

Alchemy VR creates unique and breath taking experiences through a combination of award-winning storytelling and technical innovation. We provide VR production services using the latest software andtechnologies.

alchemyvr.com@alchemyVR

ninjatune.net/artist/ash-kooshakoizlab.com

Abandon Normal Devices (AND)is a catalyst for new approaches to art making and digital invention. We commission groundbreaking projects that challenge the definitions of art and moving image.

andfestival.org.uk@ANDfestival

bdp.com@bdp_com

Anagram is an award-winning creative collective who make immersive experiences that bring together innovative digital interaction and stories told from real life.

weareanagram.co.uk@weareanagram

asif-khan.com@asif_can

0504

Ash Koosha Iranian-born British Ash Koosha, is a classically trained composer who uses abstract electronic music to make VR sound sculptures.

Betatype build and provide technology to embrace the design complexity available through additive manufacturing.Their technology is firmly based in putting the application first.

betaty.pe@betatyped

BDP is a major international practice of architects, designers, engineers and urbanists who create outstanding places for people, working in interdisciplinary teams to produce integrated, holistic and sustainable solutions.

Asif Khan’s London-based practice works across the fields of architecture, industrial and furniture design. It is dedicated to pushing these disciplines in innovative and unexpected directions.

Bare Conductive produces printed electronics products that enable the integration of electronics directly into the environment. Their conductive paint and development kits let anyone prototype their electronic visions of the future.

www.bareconductive.com@BareConductive

Betatype

DNeg is a UK-headquartered film visual effects and computer animation company founded in 1998 in London, with Academy Awards for its work on the films Inception, Interstellar, Ex Machina and Blade Runner 2049.

dneg.com@dneg

Draw & Code create XR products, work with innovation-minded clients and engage in R&D that pushes Augmented, Virtual and Mixed Reality into new places.

drawandcode.com@drawandcode

Engineered Arts makes compelling robots for communication, entertainment and research. Makers of RoboThespian, SociBot and custom commissions.

engineeredarts.co.uk@RoboThespian

evidential.com@evidential

Dotdotdot is a company creating layered reality experiences that specialises in mixing live performance, multi-sensory elements and immersive technologies.

dotdot.london@dotdotdot_UK

framestore.com@Framestore

eScent is a small emotionally responsive ‘scentient’ device and unique resilience builder that integrates the chemical senses (smell/taste) with Wearable Technology and AR/VR/MR tocreate a powerfully immersive experience.

escent.ai@scentsory

factory42.uk@factoryforty2

Evidential We are acclaimed expert witnesses and pioneers in Electronic Presentation of Evidence (EPE). Our work has not only assisted with getting the right result in criminal and civil trials but also has the added benefit of making significant savings to court costs.

Future Fact is a production company who specialise in entertainment formats that combine television, mobile devices and the digital world to create 360-degree content and interactive audience experiences.

futurefact.co.uk@futurefact

Framestore is a global creative studio, bringing extraordinary ideas to life in any space or screen through craft, imagination and technology.

Factory 42 is an immersive content production studio and creative agency. Using cutting-edge advanced imaging technologies including Virtual Reality, our BAFTA winning creative team develops unique multi-sensory experiences.

FIA — London College of Fashion’s Innovation Agency are experts in working with emerging technologies to help designers and brands change the way they make, sell or show their collections.

arts.ac.uk/fashion@LCFLondon

Company CompanyContact Contact

Blippar is a technology company that specialises in Augmented Reality. Founded in London it created the first augmented-reality digital ad platform.

blippar.com@blippar

Body>data>space is a design collective based in East London, engaged in creating fascinating connections between performance, architecture, new media and virtual worlds across Europe, Asia and the US.

bodydataspace.net@bodydataspace

Bossa Studios Games are media. Good media is creative, innovative. Once the story for a new game is defined, it must be taken to the highest possible artistic level, including setting, gameplay, mechanics, interactions, visuals and audio.

bossastudios.com@bossastudios

cheil.london@CheilUK

Blockpool’s specialist API gives instant flexible power to harness blockchain technology. Blockpool offers a consultancy service to help craft tailored solutions for all sorts of industries and applications.

blockpool.io@BLOCKPOOLIO

dentsuaegisnetwork.co.uk@dentsuaegisUK

Braci is a Birmingham-based tech start-up, creators of a sound recognition platform that is able to detect smoke alarms, doorbells, babycrying and lots of sounds to help people with hearing loss.

braci.co@BraciInc

circa69.co.uk@circa69_uk

Cheil London We are a full-service data-driven marketing agency, rooted firmly in digital innovation. We transform the way our clients interact with their customers by connecting their brands to individuals.

Digital Catapult is the UK’s leading advanced digital technology innovation centre. It drives the early adoption of advanced digital technologies to make UK businesses more competitive and productive and grow the country’s economy.

digicatapult.org.uk@digicatapult

Dentsu Aegis Network innovates the way brands are built. A 40,000-strong team of experts across media, digital and creative communications operating in over 145 countries.

CiRCA 69 represents the work of Simon Wilkinson, a British transmedia artist whose works combine Virtual Reality, electronic music, audiovisual, installation, online and immersive technologies in complex multiplatform narratives.

Common Works is a Design and Technology studio based in London. The studio closely collaborates with it’s clients to deliver meaningful, lasting experiences through playful interactions and rigorous design thinking.

commonworks.co.uk@cmmnwrks

dotdot.london

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Industrial Light & Magic opened its London studio in 2014 with Creative Director, Ben Morris, and Executive in Charge of Production, Sue Lyster, at the helm. With increasing numbers of blockbuster films shooting in the U.K., the London studio was a natural step in ILM’s global expansion.

ilm.com@ILMLondon

Jaak is building a blockchain network that will allow the music and media industries to collaborate on a global view of content ownership and rights.

jaak.io@JAAK_io

Jason Bruges Studio is internationally renowned for producing innovative installations, interventions and ground breaking works; and is considered a pioneer of this hybrid in-between space.

jasonbruges.com@jasonbruges

kano.me@TeamKano

Inition is a technology innovation agency. Specialising in the development of immersive, installation-based experiences, we bring great content to new technology platforms including Virtual Reality, Augmented and Mixed Realities, holograms and haptics.

inition.co.uk@Inition

hypervsn.com@kino_mo_

Jungle Creations Founded by a social generation for a global audience, engagement lies at the heart of everything we do. Our in-house team creates and produces content for some of the world’s biggest brands, which we then distribute to our communities.

junglecreations.com@junglecreationsmedia

karenpalmer.uk

Kano is a London-based company that empowers people of all ages to make, learn and play with computing, with its system of kits and open coding platform. Its first ‘computer anyone can make’ has shipped to 86 countries around the world to people, ages 6 to 81.

Living Lens video intelligence platform unlocks the insight in people’s stories to inspire decisions, allowing brands to get closer to their customers through solutions for capturing, mining, analysing and sharing consumer video content.

livinglens.tv@Livinglenstv

Kino-Mo London based Kino-mo is the technology company responsible for developing the innovative and disruptive HYPERVSN™ 3D holographic system that provides an immersive experience for viewers.

Karen Palmer is a London-based digital filmmaker and storyteller, whose immersive films combine the genres of film, gaming, art, science and technology.

King is a leading interactive entertainment company for the mobile world; with over 200 fun titles, including Candy Crush, Farm Heroes, Pet Rescue and Bubble Witch, that are enjoyed the world over.

king.com@King_Games


Gareth Neal is a progressive and innovative East London-based design studio specialising in contemporary furniture. Their conceptual work incorporate both digital and traditional fabrication techniques.

garethneal.co.uk@Gareth_Neal

Heatherwick Studio is a multi-award winning British design and architecture studio for creating building, spaces, master-plans, objects and infrastructure.

heatherwick.com

Holition is an award-winning creative innovation studio using future technologies to create intelligent and beautiful digital experiences that bridge the gap between technology and retail.

holition.com@Holition

holosphere.co.uk@HolosphereVR

Gravity Sketch is an intuitive creation tool with a re-imagined user experience specifically designed for mixed reality. Create 3D models, concept drafts, and work in a fast and intuitive way through the use of AR, VR, and Touch technologies.

gravitysketch.com@GravitySketch

Hologrm Amazing, futuristic, floating in mid-air 3D holograms. Our services include: Supply of hologram units, Holographic content creation, Site Surveys, Installation. Contact us now to arrange a demo.

hologrm.co@hologrm

hylink.co.uk

Holosphere VR crafts world-class, immersive virtual experiences that make a positive impact. We partner with clients of any size to achieve stunning results.

Improbable The London start-up has developed a platform for third parties to build vast virtual and simulated worlds. It has raised $502 million in funding led by SoftBank, with previous investors Andreessen Horowitz and Horizons Ventures also participating.

improbable.io@Improbableio

Hylink is the first natively Chinese digital marketing and media agency in the UK; leveraging our tech giant shareholders of Tencent, Sina and Baidu, we collaborate with UK agencies and clients to open the door to China.

Igloo Vision is the shared VR company. We create immersive 360° projection domes and projection cylinders, all powered by the super-smart Igloo media player.

igloovision.com@IglooVision Heatherwick studio

Imagination is an independent global creative agency that transforms business through creativity. Using a unique blend of business, strategy, technology, production and creative know-how, we create world-class, connected brand experiences.

imagination.com@ImaginationLabs

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Nexus Studios Based in Londonand LA, we make talked-about work in film and interactive media. Handcrafted or high-tech, our stories and experiences transform brands and engage audiences through the power of entertainment and culture.

nexusstudios.com@nexusstories

Nosy Crow is a small, multi-award-winning, independent children’s publishing company. We began publishing child-focused, parent-friendly children’s books and apps in January 2011 with the aim of creating books and apps that encourage children to read forpleasure.

nosycrow.com@NosyCrow

Ocean Outdoor fills a unique position in the Out of Home (OOH) advertising landscape, specialising only in digital, super-premium and globally iconic screen locations.

oceanoutdoor.com@OceanOutdoorUK

on-music.tv@OnMusicLTD

Ninja Theory Formed in 2004 by four partners, the studio pride themselves on striving or the highest production values and continually pushing the boundaries of technology, art and design to create evermore exciting video game experiences.

ninjatheory.com@NinjaTheory

philharmonia.co.ukw@philharmonia

Olapic We pioneered earned content in 2010, and have paved the way ever since.

olapic.com@olapic

opendesk.cc@open_desk

On Music provides a bespoke music metadata service to international clients. Since 2005 they have been looking after high volumes of music data for broadcasters, copyright societies, products, music publishers and online platforms.

Power to the Pixel supports the film and media industries in the digital age; specialising in new ways for content creators and businesses to create, finance and distribute stories using interactive and immersive technologies.

powertothepixel.com@powertothepixel

Philharmonia Orchestra is a world-class symphony orchestra for the 21st century, led by Principal Conductor & Artistic Advisor Esa-Pekka Salonen. The Orchestra’s home is Southbank Centre’s Royal Festival Hall, London, where it presents over 50 performances each year.

Opendesk is rethinkingmanufacturing for the 21st Century. Opendesk’s online marketplace hosts digital furniture designs and connects customers to a global network of digital fabricators producing furniture locally, on-demand.

OpenIDEO is the open innovation network of the global design and innovation consultancy, IDEO. OpenIDEO partners with leading organizations to drive collaboration, innovation, and impact around the world’s toughest social and environ-mental problems.

openideo.com@OpenIDEO


Magic Lantern was founded on the development of ideas and their innovative application in a cross-platform media world. Through our work we connect people, inspire, entertain and inform using interactive media.

magiclantern.co.uk@magiclantern

Melody VR The only licensed music VR platform, MelodyVR create music experiences in stunning virtual reality. From sold out stadium gigs, to intimate VIP sessions, watch from multiple vantage points and get closer to the music.

melodyvr.com@melodyvirtual

Memo Akten’s work explores the collisions between nature, science, technology, ethics, ritual, tradition and religion. Combining critical and conceptual approaches with form, movement and sound he creates data dramatizations of natural and anthropogenic processes.

memo.tv@memotv

mimugloves.com@mimu_gloves

Marshmallow Laser Feast is an experiential studio working at the intersection of technology & art. They create human-centric immersive experiences that amaze in unexpected ways.

marshmallowlaserfeast.com@marshmallowlf

mqa.co.uk@MQAMusic

Mi.mu is a team of specialist artists, musicians, scientists and technologists developing cutting-edge wearable technology for the performance and composition of music. The mi.mu gloves have captured worldwide attention by showing a better way to make music — through the complex movement of the human body.

The National Theatre makes world-class theatre that is entertaining, challenging and inspiring. Their Immersive Storytelling Studio is where new dramatic works and experiences are developed by artists using emerging technologies.

nationaltheatre.org.uk@NationalTheatre

MQA is an award-winning technology that delivers master quality audio in a file that’s small enough to stream. Using pioneering scientific research into how people hear, MQA captures and authenticates the sound of the original studio performance.

MUFarchitecture/art has established a reputation for pioneering and innovative projects that address the social, spatial and economic infrastructures of the public realm. muf are specialists in public realm architecture and art.

muf.co.uk

Nano Interactive is the premier provider of search intent targeting. Nano Interactive Nano INSIST™ fuses insights from 1 billion user searches with next generation AI technology platform so that advertisers can reach receptive audiences in safe relevant editorial environments.

nanointeractive.com@NanoInteractive

Metail We give shoppers the ultimate technology in body visualisation: the ability to try-on clothes online.

metail.com@Metail

Muf architecture/art

Spirable The Spirable platform allows brands to leverage video – today’s most high-impact content format – to create dynamic, personalised video content at scale.

spirable.com@spirable_hq

Studio Liddell has grown from creating still imagery for advertising to developing and producing entire children’s tv series, technical animation, apps and Virtual & Augmented Reality content. Creating high-quality content for our clients, whatever the platform.

studioliddell.com@StudioLiddell

Takram is a design innovation firm with studios in Tokyo and London. We are specialists in concept, product, and experience design, and we work with leading international businesses and institutions across industries including transportation, consumer products, technology, retail, finance and media.

takram.com@takram_

techwillsaveus.com@techwillsaveus

Spirit AI is a committed team of technology leaders who bring together some of the foremost thinkers in artificial intelligence within academia and the games industry. We strive to breathe life into human-computer interactions.

spiritai.com@theSpiritAI

Team 17Digital is an independent developer and games label for premium games. It creates its own games, but also collaborates with developers globally, sharing expertise fromcreation to launch across PC, console and Mobile devices. Winner of award ‘Outstanding Contribution to UK Games Industry’– Golden Joysticks 2017

team17.com@Team17Ltd

theandpartnership.com@and_partnership

imaginariumuk.com@ImaginariumUK

Tech Will Save Us make award-winning tech kits for kids (and their grown-ups) to make, play, code and invent with; the range of 13 make-it-yourself kits are enjoyed by Future Inventors in over 87 countries worldwide.

The & Partnership is the agency model for today. A future-focused creative agency whose mission is to bring together creativity, technology and data in new, exciting and effective ways.

The Imaginarium Studios is a production company linked to a digital performance-capture studio based in London, founded in 2011by actor-director Andy Serkis and film producer Jonathan Cavendish.

The Dots is a network designed around the needs of ‘no collar’ professionals — creators, freelancers, & entrepreneurs. We connect, support and champion the people, teams and companies that make ideas happen.

the-dots.com@The_Dots_UK


Preloaded is a games studio, using the power of play to reinvent the way organisations connect with audiences. Projects include: Life in VR (BBC / Google) and Modigliani VR (Tate / HTC).

preloaded.com@Preloaded

R/GA We’re an innovation platform that lowers the risk of innovation for industry leaders and helps emerging companies grow and scale their businesses.

rga.com@RGA

Reach Robotics is creating the future of gaming by fusing robotics, reality-bending technology and competitive play. MekaMon, the company’s first product, is an intelligent robotics gaming platform, enabled by software with a rich content world.

reachrobotics.com@ReachRobotics

scored.film@Scored

Punchdrunk has pioneered a game changing form of theatre in which roaming audiences experience epic storytelling inside sensory theatrical worlds where the company’sinfectious format rejects the passive obedience usually expected of audiences.

punchdrunk.org.uk@punchdrunk

Rusty Squid is an experimental robotic engineering and design studio. Our team of artists, designers and engineers work collaboratively on bespoke creative projects that range from large immersive exhibitions to intimate street interventions.

rustysquid.org.uk@RustySquidLtd

skignz.com@skignz

Scored is a music tech company creating adaptive music and sound solutions. Whether you’re a professional filmmaker, social media junkie or total beginner, Scored’s first product helps you create unique soundtracks for videos in real-time.

Space Syntax provides expertise in urban planning, transport, building design, social interaction and spatial economics.

spacesyntax.com@Space_Syntax

skignz Revealing the world in ways people will love & welcome! skignz is the world’s first location-based personalized AR experience for everyday people. It’s simple, fun, and useful.

Smallfry is an Industrial Design and Development consultancy. We offer research, innovation strategy, marketing, industrial design and engineering to deliver market leading products and services across the consumer, industrial and medical sectors.

smallfry.com@Smallfry_design

Soluis Group Soluis Group is one of the UK’s leading creativeorganisations, comprising of two studios in Glasgow and London. The group has over 18 years of experience in creating cutting-edge digital content to elevate levels of stakeholder engagement.

soluis.com@SoluisGroup

themill.com@MillChannel

The Mill are artists, technologists and makers for all media, working at the frontiers of visual narrative.

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Redrawing the UK’s economic map

Creative Nation

A Nesta analysis of the economic impact of the creative industriesin different UK regions

www.nesta.org.uk/report/creative-nation/

01Tech Nation 2018

The latest review of the depth and breadth of tech business activity across the UK

www.technation.io/insights/report-2018/

02The Immersive Economy in the UK

Outlining the UK’s growing strength in virtual, augmented and mixed reality technologies

www.immerseuk.org/resources/immersive_economy_report/

03

The immersive economy in the UKThe growth of virtual, augmented and mixed reality technologies

Find out how creativity and technology are creating growth across the UK’s regions.

Contactwebsite / twitter handle

Company Company Contact

Adludio provides sensory advertising – it finds creative ways to tell a story on mobile, helping its partners to create fun, playful, memorable campaigns that engage the senses..

adludio.com@adludio

Adoreboard Emotional analysis of user behaviour online.

adoreboard.com@Adoreboard

1716

Introducing the TLA Creative Tech 100

This list features 100 technology-led organisations harnessing the commercial potential of creativity. The information was compiled by the TLA, a private sector-led coalition of over 4,000 expert individuals from the tech sector and broader community. The list highlights the potential for London and other UK cities to become world-class hubs for createch businesses. Read more about TLA at: techlondonadvocates.org.uk/about/

3 Radical has created a new way for organisations to get and keep individuals’ attention. Using its software platform it creates interactive digital experiences, that are achieving unprecedented engagement levels.

3radical.com@3radicalTweets

7digital Group (formerly UBC Media) aims to simplify access to the world’s music and radio.

about.7digital.com@7digital

[24]7.ai uses the power of big data and machine learning to deliver highly personalized content and creative across multiple devices and channels.

247.ai@24_7_inc

adthena.com@adthena

Adthena is revolutionising search marketing by providing unrivaled competitive clarity to brands and agencies through our unique, machine-learned Whole Market View.

advicegames.com@AdviceRobo_

AdviceGames brings machine learning driven gamification to offer personalised scenario plays. We revolutionise consumer activation and engagement by solving behavioural financial questions with predictive intelligence.

affinio.com@Affinio

Affinio Market intelligence platform to understand consumer behaviour.

Agent Academy is an industry-led, intense and effective leadership development programme for 16-25 year olds who need the skills required by the creative & digital industries.

agentacademy.org.uk@Agent_Academy

Agil Marketing ecosytem collaboration platform.

agil.com@agil_tech

Art Browser provides a unique discovery platform for art lovers to discover and browse all things art.

artbrowserapp.com@ArtBrowserApp

Askatest provides market & brand intelligence for commercial leaders, gathering impartial, reliable data direct from consumers to enable the measurement, management and maximising of brand.

askatest.com@AskAttest

Brandwatch helps companies to know what their customers think, providing vital insights into the billions of conversations happening online every day.

brandwatch.com@brandwatch

brainbroker.net@BrainbrokerUK

Brainbroker is a data-led marketing agency that helps SMEs to achieve rapid and sustainable growth online.

brandsnap.co.uk@BrandSnapHQ

Brandsnap making music brand partnerships.

blis.com@BlisGlobal

Blis is a leader in advanced location data technology. Its platform provides businesses with accurate location data and in-depth behavioural insights to serve digital contact to audiences on the go.

Blockpass gives individuals control over their data, eliminating the need to re submit data for every service they sign up for. For businesses, it offers a shared KYC platform.

blockpass.org@BlockpassOrg

Avenue Plantet is an experience hub for Virtual Realist, enabling users to walk down the 12 most important avenues in the world, accessing the top 1,000 most breathtaking experiences, from the comfort of home.

avenueplanet.com@avenueplanet


Airfinity the easy, data driven way to manage and promote your event sponsorship and discover new sponsors.

airfinity.com@Airfinity

artos.io@ArtosSystems

Artos uses blockchain technology to offer the next wave of innovation across the digital supply-chain for ticketing, increasing efficiency and saving time and costs.

creativepioneers2.co.uk@CPapprentice

fanbytes.co.uk@FanbytesHQ

crowdemotion.com@CrowdEmotion

Creative Pioneers matches advertising, creative or digitalmedia businesses looking to offer apprenticeships to school leavers, graduates or to upskill existing employees.

Fanbytes enables brands to advertise through Snapchat.

CrowdEmotion has created a community of people who use technology to perceive the mental and emotional states of others to enable people in a rapidly changing world.

Chocolate Mediation is a videoad monetization partner for App Developers and publishers.

chocolateplatform.com@Video_Chocolate

Cambridge Data provides consultancy on data infrastructure, project leadership and analysis provision to generate actionable insight to create real business value.

cambridgedata.com@cambridgedata

Bubbl provides ‘in the moment’ customer engagement, with data-driven creativity. It is fully customisable, enabling two-way communication, surveys and analytics, picture & video snaps, e-commerce and footfall analysis.

bubbl.tech@Bubbl

Captify is a global data activation company and pioneer of search intelligence. Its unique Semantic technology analyses more than 33bn monthly searches, extracting the value from consumer search behaviours.

captify.co.uk@Captify

Cohesion DX8 is the first enterprise ready, low-code platform for agencies and internal teams who want to accelerate the build of Drupal 8 websites.

cohesion.co.uk@cohesionDX

THE FUTURE STARTS NOW

Engager is a new broadcast ratings and data analytics provider, giving real-time social media insights and transparency on audience demographics and sentiment to TV networks, production companies, advertising agencies, and distributors.

engager.ie@engagerIRE

Festicket is an innovative website that packages together festival tickets with travel, accommodation and add-ons to create complete festival trips that can be booked in one click.

festicket.com@Festicket

1918


filtered.liveFiltered weavs music into location and community, it creates places that people want to live in, work in and visit. The company accomplishes this through listening, innovation and high quality implementation.

futuresick.co.uk@paullanzarotti

Future Sick helps start-ups and large corporations to help bring creative tech products and services to market.

High Profile Media Production specialises in raising the profile of ambitious entrepreneurs, business people and professionals.

behighprofile.com@behighprofile

Honeycomb provides a video advertising fulfilment platform for broadcast television.

honeycomb.tv@Honeycomb_tv

greenshoot.com@WeAreGreenshoot

Greenshoot support film, TV and advertising productions in the UK and around the world in their mission to be more sustainable.

glitzbox.co.uk@Glitzboxuk

Glitzbox enables subscribers to borrow fabulous jewellery, wear it as much as they like and then buy or return it.

Green Man Gaming is a global technology company at the heart of the video games industry.

greenmangaming.com@GreenManGaming

Grabyo enables cloud based video production, editing and distribution.

grabyo.com@Grabyo

Huq uses geo-behavioural data to help marketers, investors and business analysts discover what consumers do in the real world.

huq.io

Infectious Media provides a better solution for programmatic to advertisers. Its Impression Desk, a programmatic advertising platform, provides the flexible access and customisation required to deliver successful, data driven strategies.

infectiousmedia.com@Infectiousmedia

Inskin Media is an advertising technology business, specialising in high-impact, non-intrusive online advertising formats.

inskinmedia.com@InskinMedia

Hyperlive creates unique, data-driven value for artists, record labels, music repositories, and rights-holders.

hyperlive.fm lobster.media @Lobster_it

Lobster has curated 37 BILLIONUGC photos and videos from more than nine social networks for use in marketing.

Musically creates fully branded campaigns to get content on the map (either directly through the mobile web or as part of a pre-existing app)

musically.com@MusicAlly

Landmrk creates fully branded campaigns to get content on the map (either directly through the mobile web or as part of a pre-existing app)

landmrk.it@landmrk

Growthintel uses machine learningto recommend new, in-market B2B marketing targets. Its service identifies company with a requirement for a product or service and prioritise them according to the strength of that requirement.

growthintel.com@growthintelGrowthIntel

FrontRow One-stop admin solution for music.

frontrow.ai@frontrowglobal

Intelistyle is an AI fashion stylist that crawls the web for fashion photography learning what looks good together. It produces instant and free recommendations from retail partners to complete a dream looks.

intelistyle.co.uk@intelistyle

intelistyle

Metail We give shoppers the ultimate technology in body visualisation: the ability to try-on clothes online.

metail.com@Metail

Monterosa creates game-changing fan engagement products that enable its clients to grow and to monetize direct audience relationships.

monterosa.co@monterosalondon

2120

INFECTIOUS MEDIA


Mvine is a developer ofCyber-Secure Platforms and services that enhance the digital experience of customers, members, partners and employees through its cloud based platform.

mvine.com@Mvine

Newsflare licenses video to major news organisations and brands across the world.

newsflare.com@Newsflare

Qumodo is revolutionising human interaction with AI. It researches, designs and develops technology to bridge the gap between users and machines, making AI valued.

qumo.do@QumodoAI

Pearlshare creates content marketing for hotels by integrating bespoke destination content throughout customer’s journey.

pearlshare.com@Pearlshare

PRoPs Elite creative talent publish their work on Props. They connect with brands and followers seeking thoughtful and meaningful content to share and promote, naturally.

preview.props.us/landing@propscreators

Roli is a multidisciplinary team of makers who are creating the musical instruments of the future.

roli.com@WeAreROLI

Response Tap is a leader in call tracking and analytics, helping brands understand the impact their marketing activities are having on inbound calls.

responsetap.com@ResponseTap

Sceenic lets your consumers experience the elections, the Olympics, Miss Universe or X Factor together with their friends and to live the moment together.

sceenic.co@sceenic

Samba Networks User-first ad experiences that drive genuine engagement.

sambanetworks.com@samba_networks

screendragon.com@screendragon

Screendragon is a leading project, resource and workflow management software firm for marketing, agency and professional services teams.

Skimlinks automated affiliate marketing solution enables you to earn effortlessly from your site’s content.

skimlinks.com@Skimlinks

showbox.com@showboxcom

Showbox enables your users to create stunning, professional grade videos using Showbox’s robust video creation platform and API.

neomobile.com@Neomobile_

Neomobile is an expert in digital advertising, customer acquisition, traffic and digital contentmonetization platform for carriers, merchants, ad networks and app developers to monetize their traffic, digital products and services.

Myooz is the world’s first mobile app which allows users to discover music and chat with people nearby, even when there is no data connectivity.

myooz.com@MyoozikNews

Simplestream is a leading provider of Live Streaming, CatchupTV and Media Management solutions for broadcast and media clients.

simplestream.com@simplestreamuk

Situ8ed provides location app analytics is a compliant manner transforming location based marketing.

situ8ed.com@situ8ed

One Minute Briefs promote brands and causes via social media by challenging our creative community on Twitter to respond to a brief in One Minute and reward the best ideas.

twitter.com/oneminutebriefs@OneMinuteBriefs

odore.co.ukOdore is an intelligent research and marketing tool that dispenses perfume samples in exchange for consumers answering a few short questions. Odore machines are placed in convenient locations across London.

Riset helps you discover amazing collections from independent designers, unique brands and fashion boutiques.

risetapp.com@risetapp

musitude.com@Musitude

Musitude provides music for all.

2322


sli.do@Slidoapp

Slido Audience Interaction Made Easy

soampli.com@SoAmpli

SoAmpli enables sales teams to sell more by combining human and AI to provide the best content for sales teams to share on social media, connecting them with relevant prospects.

solelyoriginal.com@SolelyOriginal

SolelyOriginal empowers women with bespoke beautiful shoes, without the pain.

Sovrn is a platform for Independent Publishers and Advertisers looking for Data Insights and Ad Management.

sovrn.com@sovrnholdings

Superawesome TV powers the kids digital media ecosystem. Its kidtech is used by hundreds of brands and content-owners to enable safe, digital engagement with the global under-13 audience.

superawesome.tv@GoSuperAwesome

Syte’s mission is to empower users to take advantage of the limitless opportunities that lay dormant in every image, transforming the products you see into an interactive, shoppable experience.

syte.ai@SyteAI

Tagsmart the world’s only integrated Artwork provenance solution.

tagsmart.com@tagsmarthq

Synthesio provides Social Intelligence to the world’s leading brands and the agencies that support them.

synthesio.com tvty.tv @_tvty

TVTY the moment marketing company

Vastari interface and networking tools make it easier for museums around the world to communicate with the private sector directly, to tour exhibitions globally and share information for exhibitions worldwide.

vastari.com@Vastariupdate

TH_NK is a digital media agency with operations in Newcastle and London. It delivers digital solutions that combine outstanding creative, cutting edge technology and an understanding of the user experience.

wearethink.com@TH_NK

Plus 44 holdings / Sliideapp technology enables Mobile Network Operators, Original Equipment Manufacturers, and Eligible Telecommunications Carriers to drive recurring after-market revenue from their subscribers.

plus44holdings.com

Tailify marketplace allows you to explore our community of content creators and connect with them in a meaningful way so that they can help tell your story.

tailify.com

Ucreate is a startup studio for non-tech founders who want to build ambitious tech businesses.

ucreate.it@ucreate_

Unruly uses emotional data to deliver awesome video advertising on brand-safe, premium sites, driving the most revenue for premium publishers.

unruly.co@unrulyco

2524

Strawberry Energy is developing solar powered urban furniture for smart and sustainable cities. To enhance people’s experience in public spaces and provide them with energy and connectivity on the go.

senergy.rs@e_strawberry

Studio City brings together artists and producers to create at platform for music creation and distribution.

studiocity.pro@studiocity

S P I T F I R E A U D I O spitfireaudio.comSpitfire Audio make virtual instruments.

Space Ape Games At Space Ape, we make some of the world’s best mobile games for your Apple or Android smartphone.

spaceapegames.com@SpaceApeGames

StackAdapt is a leading programmatic native advertising platform accelerating customer engagement and acquisition.

stackadapt.com@StackAdapt

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CREATIVEINDUSTRIES DEALThe Govt and CIC agree measures to support creative industries.

MORE

thecreativeindustries.co.uk

It celebrates both the established figures and rising stars of UK creativity.

It provides an international trade audience with a single overview and destination guide to the UK’s unique creative landscape.

WHAT MPs THINK ABOUT THE UK CREATIVE INDUSTRIESA CIC PARLIAMENTARY POLL

The website is a product of the Creative Industries Council, and aims to bring great creative stories from the UK to the world. Our goal is to recognise the enormous contribution and influence of the UK creative industries and their potential to generate future value via international trade and investment. The site collates statistics, case studies, relevant news and commentary, predictions and key contact details for free use.

www.thecreativeindustries.co.uk


Our CIC PartnersThe website, www.thecreativeindustries.co.uk, is a product of the Creative Industries Council and its ethos of cross-industry collaboration. With support from leading industry organisations and commercial partners, and the participation of Government bodies, the website showcases the economic contribution of the UK creative industries and their potential to generate future international trade and investment. The following organisations collaborate on the website:

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Createch 2018 is hosted by

Createch is co-produced by Janet Hull OBE and Christine Losecaat MBE

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We are grateful to the following organisations for their support in cash and in kind:

Our Createch Partners

Founding Partners

Associate Partners

With the support of

Industry & Government Partners

Commercial Partners

www.thecreativeindustries.co.uk

book resource - the creative industries · augmented and virtual reality. there is the potential to...

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